Presspage

OCTOBER 14, 2024

Here are 3 must-have tips on how to respond to media inquiries during business-as-usual to win media coverage. How to build relationships with journalists Cold pitching is a media relations strategy that many PR pros swear by. In your mind, the term ‘media inquiry’ might go hand in hand with ‘ crisis communication '.

How To 78

How To Media Crisis Pitching 78

Cision

AUGUST 10, 2017

What is your secret to media relations success? It’s critical to invest time and energy cultivating these connections. Between influencer seeding and social management, we have an entire division dedicated to this aspect of PR. What advice do you have for those looking to begin a career in this field?

Energy 212

Energy Creativity Social Media Industry 212

Cision

JUNE 22, 2017

His understanding of clinical data in a range of therapeutic areas has allowed him to manage and build the relationships between the brand team, the media and nationally recognized KOL’s. Further, his work at MCS has led to many successful national and local broadcast media relations campaigns.

Healthcare 266

Healthcare Analytics Agency Trends 266

Bianchi Biz Blog

DECEMBER 5, 2024

Other key industries include manufacturing, aerospace, medical devices, pharmaceuticals and renewable energy. In addition to a business-friendly environment, Ireland also offers a vibrant quality of life and has become an attractive destination for workers from all around the world.

Radio 83

Radio Sports Marketing Local 83

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

But they would not be interested (and may even be annoyed) by an inbound about a ransomware attack on a local energy supplier. For example, journalists who focus on privacy and data concerns on big tech platforms may be intrigued by a pitch about a data breach on a major social network.

Privacy 294

Privacy Media Telecommunications Conference 294

PRSay

MARCH 13, 2024

NASDAQ: ITRI), which is innovating the way utilities and cities manage energy and water, announced that it’s working together with Maryland’s largest gas and electric utility, Baltimore Gas & Electric (BGE), to connect and manage 260,000 Itron smart streetlights across the utility’s service territory. Which would you rather read?

Energy 173

Energy Writing Community Training 173

Cision

OCTOBER 7, 2016

If possible, always good to include relevant promotional dates, where a talent is based, and commanding national tape is very helpful – stuff that shows personality, fun, energy. Sometimes tape can be flat and it works against the pitch. For books it’s great to get a hard copy send to the office.

Pitching 275

Pitching Television Energy Social Media 275

Cision

AUGUST 4, 2016

Chris Shigas, director of media relations at ABB, says journalists like to receive pitches for stories they want to write about. What do you hope to accomplish in your new role as director of media relations at ABB? As public relations professionals, we need to focus on the greater good. What has stayed the same?

Pitching 0

Pitching Energy Media Relations Social Media 0

Cision

AUGUST 26, 2016

Harsch is a seasoned journalist who has specialized in agriculture, energy, environmental issues and politics for nearly half a century. While I keep track of agricultural issues, my primary focus now is on energy, climate change, bioenergy, rural energy, and renewable energy including biofuels, wind, solar, hydro, marine, and nuclear.

Pitching 120

Pitching Agriculture Report Energy 120

Communications Conversations

SEPTEMBER 10, 2020

I was drawn to the culture and energy here. I spend a good chunk of my time on media relations and pitching. Part of this is media training our general managers, personal trainers and other experts to get them ready to go on camera. It’s a fantastic tool to keep up on their work and what issues they’re focused on.

Radio 167

Radio Journalism Interviews Energy 167

Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. COVID-19 is an accelerator on practice and a disruptive force on content and media.

Government 151

Government Crisis Energy Community 151

ImPRessions - Crenshaw Communications

NOVEMBER 28, 2022

So, I moved up to NYC to join a boutique PR agency in midtown and dove into media relations, social media and events for clients in the commercial development industry (real estate, electric, and construction – glamorous!). Not only does this streamline the inbox, it saves time and energy. What did I learn?

Agency 170

Agency Real Estate How To Construction 170

Bianchi Biz Blog

JANUARY 8, 2024

Jennifer Ramsay is the editor-at-large at Endeavor Business Media, where she curates the Market Moves newsletters, a series of cross-industry publications pulled together from various Endeavor Business Media outlets covering electric vehicles, manufacturing, energy, infrastructure and cybersecurity.

Meeting 97

Meeting Energy Local Media 97

ImPRessions - Crenshaw Communications

APRIL 29, 2022

For a PR agency team, few things are more important than having media contacts at the ready. In fact, a media placement strategy with the perfect balance of quality and quantity is one of the unsung secret of great PR and media relations. Media contacts aren’t magic….they’re But media contacts aren’t magic.

Agency 170

Agency Media Software Pitching 170

ImPRessions - Crenshaw Communications

AUGUST 11, 2016

Even a well written release is unlikely to trigger significant media coverage, so it’s better used to get news in the public record or for timely disclosure of material information in business transactions. When it comes to media relations, timing is key. Media relations is a process that builds over time.

Energy 168

Energy Measurement Media Relations Local 168

PR Matters

APRIL 21, 2016

This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, public affairs, or advertising. To do it right, you must expect to commit and invest serious time, energy and resources into it for the long-term.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

PRSay

APRIL 19, 2017

Working in media relations is not for the faint of heart or the easily discouraged. “Engaging journalists on Twitter is a great way to stand out from the masses of PR pros clamoring for their attention,” PR pro and media-relations trainer Michael Smart says. They just don’t have the synergy — um, energy.

Pitching 140

Pitching Report Writing Energy 140

Business Wire

DECEMBER 19, 2017

by Ai Arakawa, Senior International Media Relations Specialist Many of us in the PR/Communications business spend our days focusing on our work with local media. While we may dream of it, rarely do we imagine our news being picked up and shared by global media.

Internal 153

Internal International Media Pitching 153

Prowly

JANUARY 23, 2025

Working for green energy? PRO TIP: If you want to keep up with news and trends in your B2B niche, use Prowlys Media Monitoring. Stop tooting your own horn and start solving your target audiences problems. For example: If youre representing a SaaS company, offer an expert explaining a complex solution popular or new to the industry.

Pitching 104

Pitching How To Media B2B 104

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director. Skill Development — learn valuable skills in media relations , content creation, event planning, crisis management, etc.

Agency 89

Agency Energy Crisis Management Industry 89

PRSay

AUGUST 27, 2019

’ When you put others first and focus on how you can help them instead of what you can gain from the interaction, it creates positive energy, creativity and goodwill that breeds success for everyone involved. Here’s to decades of success for future College of Fellows inductees!”

Energy 141

Energy Employee Creativity Consumer 141

ImPRessions - Crenshaw Communications

SEPTEMBER 19, 2018

I recall being enraged watching members of Congress take energy drink marketers to task for allegedly pushing their products on kids, then realizing that, contrary to what my client believed, it was really not being as responsible as everyone thought. Sometimes perception truly is reality. Hang on to your credibility.

Agency 140

Agency Enterprise Retail Energy 140

ImPRessions - Crenshaw Communications

JUNE 6, 2016

Coca-Cola’s Williamson places a premium on an agency’s scrappiness and drive, in both new business and day-to-day media relations. “I want an agency that hates to lose,” is how he puts it.

Agency 120

Agency Public Affairs Energy Resources 120

Bianchi Biz Blog

MAY 30, 2024

But implementing the PESO model approach without a strong earned media relations component won’t generate much success. If you’re looking to reach new potential customers, attract new talent and educate investors, do not look over traditional PR and media relations just because it takes a little more effort and time.

Automotive 91

Automotive Engineering Mobile SEO 91

Bianchi Biz Blog

MARCH 7, 2024

This sector’s growth is complemented by robust capital markets and a surging real estate industry, alongside advancements in renewable energy technologies and the burgeoning natural gas market. The concentration of media sources means widespread influence, as most citizens turn to these outlets. Strategic media relations are essential.

Print 105

Print Real Estate Marketing Automotive 105

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2017

But whatever your point of view on the merits of outside agencies, handling PR and media relations for an early-stage business is a blend of art and science. That takes planning, lead time, and negotiation on the part of an experienced PR or media relations expert, which leads to the next point. Build relationships.

Trade Shows 120

Trade Shows Agency Media Relations Interviews 120

Bianchi Biz Blog

JUNE 6, 2024

Industry titans like Robert Lee, President of LG Energy North America , and Allan Swan, President of Panasonic Energy North America , will share their insights on the future of battery technology. Here’s the cherry on top: the all-new MBS boasts a powerhouse lineup of keynote speakers.

Automotive 101

Automotive Industry Conference Energy 101

Cision

MARCH 30, 2016

Reporters and producers I talk to tell me they receive an average of 250 pitches a day… so whenever I am preparing a media relations strategy or sending out a pitch, I think about how I am going to make mine stand out and be the one in 250 that gets their interest. How does social media play into your media relations strategy?

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

ImPRessions - Crenshaw Communications

MARCH 2, 2017

Over time the well-tended analyst relationship can result in positive coverage in the trade press, and general business media as well. Some top tech companies actually consider analyst relations as (or sometimes more) important than media relations. Here are some tips to foster and nurture positive analyst relations.

B2B 120

B2B Trends Product Launch Report 120

Konnect Agency

MARCH 4, 2020

Here are some simple ways to take back your beloved inbox and your energy this Spring at a public relations firm and beyond. Muster up the time and energy to sit down and get to the nitty-gritty that will eventually help keep you sane. Spring into action. Repeat after me: “a clean inbox means a clear mind.” Seek guidance.

Energy 75

Energy System Agency Course 75

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release.

Agency 100

Agency Newspapers Radio Interviews 100

Wadds Inc.

JANUARY 11, 2023

There are clear applications for artificial intelligence (AI) content generation tools in marketing and public relations but make sure that you fact check. The launch of ChatGPT and Playground by OpenAI has generated a huge amount of energy and discussion around its potential application in the professional sphere.

Publicity 98

Publicity Wikipedia Marketing Training 98

The Resolution Blog

APRIL 26, 2019

I feel like the energy in our business comes from the fact that I’m still a creative person but I’m not going to be the person to tell anyone what the cultural tipping point is anymore. Are most of your projects traditional media relations or are you looking at social? What’s the makeup of each campaign? It really differs.

Agency 120

Agency Pitching Energy Creativity 120

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. And social media also sits at that table. So that helped a ton.

Healthcare 102

Healthcare Real Estate Social Media Energy 102

Bianchi Biz Blog

SEPTEMBER 5, 2024

Energy and sustainable tech are other fast growing sectors. The slowdown in inflation is explained in particular by falling energy prices. It should be pointed out that many large companies have found Finland a lucrative country to invest in. For instance Google and Microsoft both have large data centers in Finland.

Marketing 100

Marketing Radio Automotive Television 100

PR Matters

APRIL 21, 2016

This cannot be said of any other single comms discipline, be it investor relations, lobbying, social media management, internal communications, marketing, media relations, public affairs, or advertising. To do it right, you must expect to commit and invest serious time, energy and resources into it for the long-term.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Bianchi Biz Blog

JANUARY 22, 2024

Seraph has extensive on-site industry experience in the automotive, private equity, defense, medical device, electronics, energy infrastructure, and engineering sectors.

Automotive 90

Automotive Enterprise Resources Product Launch 90