The Proactive Report

SEPTEMBER 3, 2024

But you’re also surrounded by your competitors who are putting the same (or more) energy into getting seen on page one. SBO technology levels the playing field. And because it’s a relatively new technology, the field is wide open. It gives a competitive advantage to anyone who takes the opportunity.

SEO 246

SEO Engineering Google YouTube 246

ImPRessions - Crenshaw Communications

MAY 5, 2022

As a first-time PR Assistant at a B2B technology PR firm , I knew I had to take in a lot of information, learn new jargon and acronyms, and adjust to real-life work experience within a short time. Guest post by PR Assistant, Chanel Roopchand. There was also the shift to working from home.

How To 301

How To Writing Tools Energy 301

Stephen Waddington

MARCH 4, 2021

Wake up and smell the energy Creative working is tough. There is a growing stack of tools to help but it is no replacement for feeling and smelling the energy of a team. In the shift from home working, we’ve overlaid a load of process and technology to make up for the lack of direct interaction. It works but it is exhausting.

Energy 177

Energy Survey Exercises Creativity 177

Stephen Waddington

JANUARY 7, 2021

The energy contained by lockdown cannot be contained forever. January is always a time for hiring in the creative industries but there’s a renewed energy this week. The pandemic has also reset how we think about many of the operational areas of business including offices, travel, and technology. The economy hasn’t stopped.

Agency 171

Agency Energy Travel Government 171

Sword and the Script

SEPTEMBER 12, 2023

58% spending more time researching products before making purchasing decisions; social media has become increasingly important in B2B marketing The consumerization of business technology is probably one of the biggest driving forces in the development of B2B software. Chances it’s frustrating and full of friction.

B2B 158

B2B Leadership Marketing Software 158

PRSay

SEPTEMBER 11, 2023

In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI. How do you think AI differs from how we’ve worked with other new technologies in the past?

Enterprise 187

Enterprise Technology Tools Privacy 187

PR in High Definition

SEPTEMBER 30, 2022

There has been a huge shift in technological advancement which has made it easier for athletes to optimise their performance and improve the experience for spectators at sporting events. Fighting air resistance represents up to 90% of the energy spent by the athletes. The future of technology in sport. billion by 2026.

Sports 62

Sports Technology Analysis Data 62

PRSay

JANUARY 11, 2021

Throughout her accomplished career, Linda Thomas Brooks has worked at the intersection of technology, consumer behavior, data analysis and the media, a combination of experience that led to her new role as CEO of PRSA. I’ve worked at agencies, in technology, in broader communication strategy and a more-narrow media focus.

Energy 183

Energy Journalism Leadership Meeting 183

Stern + Associates

MAY 24, 2023

He brings his pragmatically optimistic view to the state of the energy crisis and explains why we’re moving toward a time of energy prosperity. He discusses how today’s exponential advancements in technology go to the core of our identity.

Meeting 111

Meeting Energy Technology Groups 111

Cision

JULY 27, 2017

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. For example: maybe you’d been targeting solopreneurs with your technology solution, but you’ve noticed that more small and mid-sized businesses are also finding ways to use your product.

Branding 231

Branding Brand Employee Data 231

Cision

JUNE 22, 2017

I believe our future success will be accomplished by expanding our capabilities through investment in people and technologies. Most companies spend a lot of time and energy on market research to identify specific segments that are likely to be motivated by their message.

Healthcare 266

Healthcare Analytics Agency Trends 266

5W PR

NOVEMBER 13, 2024

Brands are increasingly adopting environmentally responsible practices, such as optimizing data-center energy use and incorporating sustainable strategies into their advertising practices. 5W understands that success in media and advertising requires more than just great technology.

Advertising 157

Advertising Advertising Privacy Ethics 157

5W PR

NOVEMBER 20, 2024

His sentiment was evident throughout the conference, which showcased technologies like autonomous tractors from BlueWhite , transforming the AgTech industry, and innovative real estate solutions capitalizing on Miami’s rapid growth. Accelerated investment in cutting-edge defense technology is not just necessary—it’s urgent.

Conference 78

Conference Creativity Real Estate Energy 78

PRSay

JULY 24, 2023

To be more present and mindful and to manage my energy, I constantly focus on my calendar. I mark any key meetings as “out of office” so it shows up pink on my calendar which grabs my attention and helps me protect the time and my energy around it. How can technology augment, shorten, or replace it? So, take advantage of it!

Energy 148

Energy Meeting Writing Course 148

Deirdre Breakenridge

MAY 24, 2016

” You should select a show theme that you love in order to commit the time and energy necessary to make your podcast a long-term success. Tip #1 : Know your purpose. Ask yourself, “What’s my passion and what am I trying to achieve?” Of course, nailing down what success looks like is a critical first step.

Energy 190

Energy Mobile Community Measurement 190

5W PR

JANUARY 16, 2020

Norwegian Cruise Line recognizes the importance of being responsible citizens at sea by fostering a culture of awareness and respect for the world’s resources through water conservation & management, waste mitigation, and fuel & energy efficiency. Fly With Peace of Mind.

Airlines 133

Airlines Hotels Tourism Energy 133

ImPRessions - Crenshaw Communications

JUNE 12, 2018

But as VP of public affairs, he fashioned a unique response to mounting criticism of Mobil during the energy crisis. Mobil took out full-page advocacy op-eds in the New York Times to share the company’s viewpoint on public issues like technology, mass transit, and energy independence.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Deirdre Breakenridge

JULY 17, 2015

Second, the new semester gets underway with a renewed energy and excitement for all of us. With so many emerging technologies, platforms and ways to learn, the industry really is something to celebrate! our guest moderator will be Susan Young , creator of CareerTapped.com.

Energy 150

Energy Community Education Twitter 150

Deirdre Breakenridge

JULY 17, 2015

Second, the new semester gets underway with a renewed energy and excitement for all of us. With so many emerging technologies, platforms and ways to learn, the industry really is something to celebrate! our guest moderator will be Susan Young , creator of CareerTapped.com.

Energy 150

Energy Community Education Twitter 150

PRSay

NOVEMBER 10, 2020

Whether in Chapter, District, Section or committee roles, our volunteers seem to have endless energy and commitment to the organization and that makes me want to keep saying “yes.” What has kept you motivated to serve PRSA and the profession through the years?

Meeting 153

Meeting Leadership Energy Ethics 153

Stephen Waddington

APRIL 13, 2022

The underlying issues driving GDP down and inflation up are cost pressures created by the lifting of the energy price cap and Brexit. Energy price increases of 50% cannot be absorbed by any business. Areas of digital transformation such as education and training, healthcare and technology are likely to remain resilient.

Energy 131

Energy Government Crisis Policies 131

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

These sectors may range from education, government and energy to financial services, healthcare and insurance. But thanks to how many industries are affected by general cybersecurity issues, PR teams may gain advantage by diversifying their coverage options based on vertical sectors.

Enterprise 261

Enterprise Privacy Government Software 261

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 121

Technology Policies Government Community 121

Stern + Associates

AUGUST 16, 2023

Exponential technology, modern communication and failing well – those were the themes we touched on in the second season of Minds Worth Meeting. In this episode: We revisit our conversation with technology analyst, investor and author of “The Exponential Age”, Azeem Azhar.

Meeting 112

Meeting Ethics Energy Technology 112

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

We work with many technology startups whose business seems dry and narrow on the outside, but when you scratch the surface and work to identify and shape the narrative, a truly compelling story emerges. Instead, tell a story that anyone could understand at a cocktail party. What persistent problem does it solve? How did the idea come?

B2B 232

B2B Agency Energy Media Relations 232

Bianchi Biz Blog

JUNE 6, 2024

We’ll have the lowdown on technology in motorsports pushing the boundaries of speed and innovation. Industry titans like Robert Lee, President of LG Energy North America , and Allan Swan, President of Panasonic Energy North America , will share their insights on the future of battery technology.

Automotive 102

Automotive Industry Conference Energy 102

The Hoyt Organization

AUGUST 23, 2024

Another big conservation area is energy. More hotels are exploring alternative energy sources , specifically renewable energy such as solar. For example, using lighting alternatives with LED bulbs is a simple way to reduce energy consumption as these bulbs use significantly less energy than regular bulbs.

Hotels 94

Hotels Industry Energy Local 94

Melissa Agnes

OCTOBER 16, 2014

Are we wasting energy discussing what to call our work, rather than devoting more time to learning how to do it better? The former one-way flow of warnings, information and updates from emergency management to the affected public has become, not just a two-way system, but one of many partners, sources and systems.

Education 270

Education Government Policies Wikipedia 270

Shift Communications

JANUARY 10, 2018

Solution: Save your time, energy, and money if you’re just going to post dreck. Vice President, Marketing Technology. Do the math and focus where you have ROI. Conclusion. Thanks for watching our series. We’d love to know what other trends you’re paying attention to in the world of marketing and communications.

Social Media 111

Social Media Trends Video Media 111

ImPRessions - Crenshaw Communications

JULY 12, 2016

A CEO of a technology startup we worked with used this technique during a live panel discussion when faced with an aggressive question about a hot-button issue. Channel the energy. We had prepared in advance, but the atmosphere was tense. It could be a blog piece on the very issue that was raised.

Energy 120

Energy Reputation Blogging Technology 120

Stern + Associates

OCTOBER 12, 2023

Understanding the impacts of emerging technologies on business and society isn’t just about becoming familiar with the latest gadgets or AI like generative programs ChatGPT and DALL-E. and he’s advised PwC on climate technologies. and he’s advised PwC on climate technologies.

Energy 62

Energy Government Technology Financial 62

Bianchi Biz Blog

APRIL 25, 2024

You will learn about the latest game-changing disruptions in the mobility space. 2️ You will meet the leaders and visionaries from the top players across the mobility value chain. 3️ You will get the opportunity to engage in critical cross-sector knowledge-sharing, discussions and partnerships.

Mobile 90

Mobile Transportation Automotive Policies 90

Wadds Inc.

NOVEMBER 23, 2024

Individual benefits versus team implementation The challenge is that AI technology has yet to be applied equitably in practice. The challenge lies not in the technology itself, but in scaling these individual benefits across teams and organisations. The promise of democratising knowledge and skills can only be good for practice.

Corporate 111

Corporate Publicity Communications Enterprise 111

PRSay

OCTOBER 14, 2021

I get energy from that. While I’ve missed in-person PRSA events, technology has removed geographic barriers to engagement. Pulling it all together is possible because I work with an outstanding team, and PRSA volunteers have a boundless commitment to our organization. That’s a huge advantage for me.

Meeting 148

Meeting Crisis Management Energy Resources 148

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

Whether you’re seeking a firm that excels in B2B technology PR, or an agency with international capabilities for consumer brands, consider these tips to help find the right agency for your needs. Look for relevant experience. This is an obvious first step, but it’s worth repeating. Use a simple RFP.

Energy 136

Energy Agency B2B Leadership 136

Stern + Associates

APRIL 13, 2023

Read on to discover ten climate and energy experts Stern represents who are showing organizations and governments how to invest strategically, find purpose, take decisive action and influence others to build a cleaner and safer future, during Earth Month and beyond. Unfortunately, says Steven E.

Policies 105

Policies Energy Government Crisis 105

Stephen Waddington

DECEMBER 17, 2018

Don’t over complicate it, save your energy for clients. Energy – agencies should be high energy environments. Workflow – automation and technology remove administration and enable agencies to work faster and smarter. This A to Z has been inspired by his wisdom. It’s critical to motivation and performance.

Agency 114

Agency Energy Marketing Financial 114