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Using internal communication channels to drive organisational performance

Stephen Waddington

Internal communication is an important management function that contributes to leadership, productivity, and employee engagement within organisations. The new CIPD guides provide practical advice for HR professionals but are also useful primers for internal communication professionals.

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3 Steps to Centralize Your Enterprise Content Strategy

Cision

Enterprise businesses are going through a digital transformation and executives are demanding measurable returns. Leadership needs to understand how content leads,” says Carlos Abler. But those not paying attention to the ongoing content paradigm shift won’t be able to achieve the success executives want to see. .

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B2B Marketing: When You Finally Achieve Thought Leadership, Don’t Let it Slip Away

Sword and the Script

True thought leadership is hard to achieve, not because it’s hard, but because some in B2B just can’t get out of their own way. most importantly the blog was attributed as a touchpoint on the sales cycle for 1/3 rd of deals closed for an enterprise SaaS product with an ASP of $1.3 The story was unsolicited. I didn’t pitch it.

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How PR Supports Employer Branding

ImPRessions - Crenshaw Communications

Time was, we’d have a full-blown PR strategy meeting, and employee recruitment would be in an internal comms section, reduced to a single bullet point in a slide deck. The CEO is often the public face of the enterprise, especially for entrepreneurial companies, so their participation is critical to successful employer PR.

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How to find the right PR measurement partner

Onclusive

Do they have a standard done-for-you offering, and /or a customizable enterprise solution? What are their international and global capabilities? . If you have an international or global business, you’ll want to make sure that your PR measurement partner can serve the needs of multiple geographies and business units.

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The Capitol Riots: A Crisis Communication Retrospect

PRSay

While not quite as cinematic in reality, crisis communications is at the heart of any professional communication enterprise. This includes the way messages were shared with the internal constituents of the U.S. Working in tandem with leadership, communicators can be the catalyst for this effort. Learning from the crisis.

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International Conference Preview: Frank X. Shaw Talks Diversity, Disruption and 10 Years at Microsoft

PRSay

In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct. There’s the leadership and management standpoint; at a relatively young age you are responsible for leading a group of people. Then there’s the specific technical skills of media relations and internal communications.