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Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.
“My idea of ethical behavior is treating people like you want to be treated,” Craig Newmark said. 4 guest for the “PRSA Storytellers Series: Leading With Ethics — A View From the Top,” a live webinar hosted by the PRSA Board of Ethics and Professional Standards. The downside “is that it exposes you to greater scrutiny.”.
Page Society in preparation for the book, “ Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job.”. Consistent with this advice, relationship building also requires informal conversations around lunch or coffee or a simple chat in the hallways or offices. Reference: Redmond, J., and Trager, R.
From disinformation to privacy violations and incitements to violence, social media’s vast influence has prompted significant legal scrutiny and regulatory responses — which is why it’s important to stay informed on social media laws and how they impact your marketing. How do international regulations like the GDPR influence U.S.
PR practitioners are required to act ethically in all communications. However, in the digital age sometimes well-intentioned ethical communication can still run afoul of copyright law. laws are changing copyright: As PR work becomes increasingly international it is important to think about legal implications beyond a U.S.
As PR practitioners, every day presents a new opportunity to reinforce our commitment to ethics. It was a risky move because it meant disclosing information that had numerous protections around it. It took us a year before the information reached the right people, and we were finally able to highlight what was truly happening.
Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent. According to the survey, business was the only institution that respondents classified as both ethical and competent. click image for higher resolution).
The college intern who had been working with the agency on my company’s account that summer was the son of the CEO of our biggest competitor. My colleagues and I stumbled upon the information one afternoon late in the summer when we were discussing the competitive landscape. Yes, said the intern. I was stunned.
Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.
A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. If you already have a rigid gameplan for a student intern, be prepared to trash it. Your intern may be a beer geek, an art maven, or a whiz at editing smartphone videos.
Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Stories about products or services in low-interest categories will need to borrow interest in the form of new information, like survey results, new research, or big names attached.
The International Traffic in Arms Regulations (ITAR) and Export Administration Regulations (EAR) create a complex web of requirements that organizations must follow. Public relations teams play a critical role in communicating these compliance obligations both internally and externally. According to the U.S.
This year’s theme for PRSA’s Ethics Month is “ PR Ethics Counsel: Be Prepared ” and one of the ways to be prepared is to build relationships inside your company or organization so colleagues are willing to listen to your counsel when an issue arises. And that’s the other key point — internal relationships require maintenance.
This consumer-driven trend prioritizes products that are free from harmful chemicals, made with natural or organic ingredients, and produced sustainably and ethically. They should be produced sustainably and ethically, and this encompasses practices like reducing plastic waste, minimizing environmental impact, and fair labor practices.
Once you’re armed with this information, you can craft your multi-stakeholder communications strategy accordingly. When a journalist writes a negative article, internal stakeholders may jump to conclusions about the impact that will have on your brand. But with social listening you can get a true, real-time view of brand perception.
A recurring discussion at Ethisphere’s two-day Global Ethics Summit in New York City was how diversity and inclusion initiatives are changing the way businesses operate, altering everything from hiring practices and internal communications to consumer outreach. Metrics help prove internal D&I successes.
Do PR professionals present accurate and truthful information? So, the message “SlideShare is joining Scribd” isn’t wrong but it is omitting relevant and important information for users to know. I think I could make a case arguing the ethics either way. Communicators are “always” accurate and truthful: Business ethics. “If
I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. But public relations has always depended on persuasion, information, advocacy, the truth. We’ll look at ethics and governance. But it will also increase the gap between the information haves and have nots.
PR professionals work to translate complex technical concepts into accessible information while addressing legitimate public concerns about privacy, security, and ethical implications. According to the Stockholm International Peace Research Institute, global military spending reached $2.1 trillion in 2021.
Brands must carefully consider their target audience and ensure that their advertising efforts align with ethical and legal guidelines. Strategies for Navigating Alcohol Advertising Challenges Stay informed about the latest alcohol advertising regulations in the target markets.
Whether the issue stems from a product failure, a public relations misstep, or an ethical controversy, the damage to a brands reputation can be significant. Tools like social media monitoring platforms, customer surveys, and online review tracking can help companies stay informed about public perception.
However, within a few days, more information (and concerns) came to light when the National Transportation Safety Board told the New York Times that “the plane was not being used in long flights over water because a pressurization warning light had gone off during three recent flights.” It’s ethically the right thing to do.
Joining me on this week’s episode is Erin Kennedy , the ethics committee chair for the PRSA Central California Chapter. I also have led the internal communications team and launched a public affairs newsletter and advertorial for a large hospital system in California. So, ethics is a big deal, I would say.
BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? Poppulo adds generative AI for internal comms Poppulo, which develops an internal comms platform called Harmony, said it embedded generative AI into its platform.
Joining me this week’s episode is Tatevik Simonyan , the co-founder and director of communications and international relations at SPRING PR company in Armenia. I first met Tatevik when I was looking to expand the ethics cases outside of the US. What is the most difficult ethical challenge you’ve confronted in your career?
So, I was surprised recently when a student waited until others had left, then said, “Hey, Dr. Hagenbuch, I have a question about an ethical issue.” However, his colleagues might not be receptive to such a blunt rebuke and indictment of their character, particularly not from an intern.
Listen to what is being talked about internally, and let this help shape your priorities and influence your messaging. Make sure that your internal and external constituents are aware before making a statement or taking action — not only to keep them informed, but also to take advantage of their expertise.
” Which is why a recent PRWeek article quoting WE’s “president of international” (yes, this is actually his title) saw my jaw hit the floor in record time. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Nowhere in the panel descriptions do you see “PR.”
Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.
Position your organization as the leading credible source of information within the crisis. When you position your organization as the credible source of information you: Become the narrative of your own crisis. Become the trusted source of information that feeds the media the information and facts for their articles and stories.
These simulations must account for national security implications, classified information handling, and complex stakeholder relationships. According to a 2022 PwC Crisis Survey, 95% of business leaders expect to face a crisis in the future, yet only 49% have a crisis response plan in place.
The information in this post originally appeared on Public Relations Global Network’s blog. Stéphane Billiet, vice president of We change We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. of internet users between 16-64 in France.
She discusses a number of important ethical issues, including: Why we need to trust but verify. Ethics and predatory lending. I started my career at Rubenstein Associates, had a really solid and ethics filled foundation from them. There are days where ethical challenges are around every turn. Ethics is actions, not words.
Most solutions are internal. There are exceptions and publicly-traded companies sometimes must informinternal and external audiences simultaneously. Do NOT, however, withhold information in violation of legal, regulatory, ethical, and moral mandates. This “reassurance” is a great litmus test for your decisions.
He discusses a number of important issues, including: How can we best balance safeguarding confidences and disclosure of information? What is the most difficult ethical challenge you ever confronted at work? Trying to keep the staff well informed and looking at financial information. How fast should we move on AI?
First, it’s our obligation – as independent agents and on behalf of clients – to operate within stringent ethical guidelines. At the same time, it’s crucial for organizations to quickly validate information and be prepared to respond. Get internal buy-in. So, what’s a PR person to do?
Communicators need to learn a new language: One of the biggest themes was addressing the elephant in the room: earned media (PR/communications/media relations) budgets do not get as much money allocated to them as owned media or paid media (internal content or advertising) do – despite the fact consumers trust earned media the most.
Each of these incidents is distinct, but all except one resulted from information supplied by Uber employees (or a contracted employee, in the case of the video posted by an Uber driver) and all are symptomatic of a corporate culture in dire need of change. That’s where internal communications and a culture of openness come into play.
What is the most difficult ethical challenge you ever confronted at work? Once the word got out that this partnership had been signed, there was a lot of backlash from internal employees across the country. Because if we have any idea that perhaps our internal stakeholders are unhappy about this maybe we need to do something about it.
For example, Facebook is under investigation for an alleged breach of EU privacy laws after the personal information of 533 million users was shared online. This includes spending time navigating data ethics, which involves assessing and identifying potential ethical issues associated with data and digital tech.
We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. My current research is focused on ethics and internal communication.
Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . The two things every ethical communicator must embrace.
I first met him when I pitched him for a client, and we soon discovered we both went to Syracuse around the same time and had friends in common and wanted to talk about ethics. Scott discusses a number of important ethics topics including. The ethics of press trips. The ethics of reviews and selling products you review.
She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.
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