5W PR

FEBRUARY 24, 2025

According to the Defense Industry Initiative on Business Ethics and Conduct, successful simulations incorporate multiple dimensions of crisis response, including technical, operational, and communications aspects. Regular evaluation helps identify strengths and weaknesses in your crisis response capabilities.

Crisis 78

Crisis Crisis Management Technology Exercises 78

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.

Internal 84

Internal International Ethics Communications 84

Ethical Voices

SEPTEMBER 9, 2024

Joining me on this week’s episode is Erin Kennedy , the ethics committee chair for the PRSA Central California Chapter. I also have led the internal communications team and launched a public affairs newsletter and advertorial for a large hospital system in California. So, ethics is a big deal, I would say.

Ethics 96

Ethics Privacy Healthcare Industry 96

Stephen Waddington

JULY 1, 2021

These include failures of systems, including the Post Office Horizon scandal, and the misuse of personal data such as the facial recognition system removed from London’s King’s Cross in 2019 amid protests from the public and privacy campaigners.

Corporate 141

Corporate Report Privacy Government 141

ImPRessions - Crenshaw Communications

MARCH 6, 2017

Institutionalized whistleblowing is typically about a serious and systemic problem. But for ordinary organizations, trivial leaks of internal conversations or information can be problematic. That’s where internal communications and a culture of openness come into play. Look at the White House.

Reputation 159

Reputation How To Employee Financial 159

PRSay

AUGUST 13, 2020

In those cases, do we swallow our discomfort and remain professional above all else, or do we join the employees who are rising up as internal activists? In this new model, organizations become part of a larger social system. Take a fresh look at the PRSA Code of Ethics , especially the core value of “Loyalty.”

System 190

System Public Affairs Employee Nonprofit 190

ImPRessions - Crenshaw Communications

MAY 31, 2024

First, it’s our obligation – as independent agents and on behalf of clients – to operate within stringent ethical guidelines. We should advise businesses on the systems and processes needed to monitor and detect misinformation. Get internal buy-in. Generative AI is the elephant in the room. Set priorities.

Trends 203

Trends How To Ethics Reputation 203

PRSay

APRIL 8, 2019

PR practitioners have a responsibility to counsel their organizations with an ethics-based approach, and I believe Accreditation signals a practitioner’s commitment to sound public relations strategies and practice.”. Public Affairs Officer, VA Tennessee Valley Healthcare System. Emily Finley, APR. Murfreesboro, Tenn. “As

Public Affairs 148

Public Affairs Healthcare Ethics Corporate 148

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. It means that systems are failing.

Corporate 156

Corporate Reputation Employee Policies 156

Ethical Voices

DECEMBER 5, 2022

He discusses a number of important ethics issues, including: How respect can effectively address unethical situations. The ethical threat of incivility. What is the most difficult ethical challenge you ever confronted at work? The ethical issues are also cultural-related as well. The need for a culture of kindness.

Ethics 80

Ethics Publicity Radio Local 80

Deirdre Breakenridge

FEBRUARY 1, 2022

War, fear, international isolation, and nationalism shaped an entire generation of people that now hold the majority of power and leadership in the western world — the Baby Boomers. In fact, history tells us that generational gaps have had impacts that rippled as far as outright revolution … the formation of the United States, anyone?

Blogging 213

Blogging Ethics Leadership Course 213

Stern + Associates

SEPTEMBER 28, 2023

Reid Blackman: Mitigating the Potential Danger of Chatbots – Before It’s Too Late Conversational artificial intelligence systems, or “chatbots,” like ChatGPT have truly amazing capacities but, according to renowned AI ethicist and author of “Ethical Machines” (2022) Reid Blackman , they also carry pressing risks.

Government 133

Government Technology Policies Ethics 133

5W PR

JUNE 27, 2024

Yet, it operates under a veil of secrecy, burdened by concerns about weaponization, ethical considerations, and a lack of transparency. Autonomous drones, advanced cyber defense systems, and next-generation weaponry spark anxieties about potential misuse, ethical implications of their application, and a lack of clarity on their operation.

Ethics 78

Ethics Technology System Internal 78

Wadds Inc.

APRIL 19, 2023

Ethics in public relations practice can be a challenging issue. The book is a critique of capitalism, seen here as a system gamed in favour of big corporations, which has undermined government independence and responsiveness to the needs of citizens. It’s a polemic takedown of public relations practice.

Ethics 105

Ethics Government Corporate Exercises 105

PRSay

OCTOBER 23, 2019

PRSA presented Richard Dreyfuss with its inaugural Civic Engagement Award yesterday during the 2019 International Conference in San Diego. he said, noting he’s “done a lot of movies, and they all share in reflecting my own ethics and beliefs.”. And you are responsible for changing our school system.”.

Conference 125

Conference Education Ethics Internal 125

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 90

Ethics Pharmaceuticals Corporate Financial 90

Cision

SEPTEMBER 10, 2015

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. Emerged Trends. Content optimization for the mobile and semantic web.

Trends 120

Trends Mobile Web System 120

Communications Conversations

MAY 25, 2016

I didn’t work my way up from intern to VP at Weber. They might earn more money in the long-term due to their work ethic, ingenuity and innovative spirit. In fact, the system actually rewards those who work SLOWER and more INEFFICIENTLY. That’s a broken system, ladies and gentleman. Take the following scenario.

Agency 87

Agency System Ethics Writing 87

Melissa Agnes

SEPTEMBER 4, 2020

ReputationGrower includes an automated monitoring system so you can feel confident in knowing what is being published about you, in near-real-time. If it’s not something you’ve thought of or raised internally yet, I highly recommend that it be placed on the docket for internal conversation.

Branding 234

Branding Brand Reputation Crisis 234

PR in High Definition

AUGUST 28, 2024

It categorises AI systems based on risk levels, with those used in critical infrastructures, employment and many other sectors classified as ‘high risk’ These high risk areas are subject to strict obligations before they can be put on the market. The EU Act is the first ever legal framework on AI worldwide.

Government 62

Government Ethics System Training 62

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Finally, it goes without saying, and you probably know this, but I’m going to say it anyway – be ethical.

Creativity 101

Creativity Storytelling LinkedIn Conference 101

Waxing UnLyrical

OCTOBER 10, 2012

I’ve been known to “occasionally” jump on my soapbox to rail against everything from students’ inability to write coherent sentences to public transit systems’ inability to provide anything vaguely resembling “service.”. To answer the unasked question, “No, I don’t think the world is going to crash and burn.”.

Publicity 100

Publicity Nonprofit Ethics Local 100

PRSay

NOVEMBER 29, 2023

Panelist Alison Taylor is executive director of Ethical Systems, an organization based at New York University, where she is also a professor at the Stern School of Business. In the latter case, “you’ve got to be careful not to escalate internal conflict and create this silent, resentful minority” in your workforce. she said.

Leadership 109

Leadership Employee Crisis Management Resources 109

Stern + Associates

JUNE 5, 2023

Author of the forthcoming book ,“ The Geek Way ” (November 2023), who is fundamentally optimistic about the future of AI, he helps leaders understand why these systems still have serious flaws that need to be addressed in order for us to realize their full impact.

Technology 118

Technology Ethics Leadership Groups 118

Ethical Voices

MAY 28, 2024

Today, she teaches at the US Naval Academy and may discuss ethics even more than I do. I am a systems engineering major and spent the first half of my career flying and creating a career path that worked for me and began to work for women who followed me as well. What is the most difficult ethical challenge you ever confronted?

Ethics 80

Ethics Leadership Education Groups 80

Wadds Inc.

MAY 1, 2024

Publishers are facing a new threat of disintermediation and revenue loss from the use of their content to train AI systems. The ethical challenge for brands and corporate communications is significant. ” These models require regular updates with contemporary data to stay up-to-date.

Training 59

Training Survey Data Wikipedia 59

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. Should companies hire public relations people internally?

Interviews 113

Interviews Publicity Technology Social Media 113

Sword and the Script

OCTOBER 15, 2024

no vaporware); data quality; ethics; “explainability” of the tool or system; and financial viability of the vendor. This is worth mentioning because Microsoft products have broad adoption in PR – and not just external communications but internal and employee communications too. I couldn’t agree more.

Report 142

Report Marketing Analysis Tools 142

Contently - Strategy

FEBRUARY 16, 2023

Internal subject matter experts at your organization can also be strong sources of insight into your audience and what they want to know. Google is working to improve systems that make finding original, high-quality product reviews easier via search.) Display expertise. Doing so can negatively impact your rankings.

SEO 128

SEO Strategy Google Engineering 128

Stephen Waddington

MAY 3, 2022

In a rhetorical context an organisation seeks to build support for its perspective within the value system of the community in which it operates. The Excellence Theory developed over the next decade from a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

Publicity 112

Publicity Construction Corporate Study 112

Reputation Us

JANUARY 4, 2016

Last year’s litany of patient data mega-breaches hit some of the most well-resourced and advanced healthcare entities in the country, including Anthem, Beacon Health, CareFirst, Community Health Systems, Premera and others. Experts conclude that it’s likely that others remain unaware of infiltrators on their networks as well.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

Wadds Inc.

JULY 23, 2023

Macnamara, a Professor of Public Communication at the University of Technology Sydney and a visiting professor at the London School of Economics, is an advisor to national governments and international institutions. And without proper listening, he says, are we public relations professionals all just shouting into the void?

Publicity 52

Publicity Communications Government Airlines 52

Contently - Strategy

APRIL 14, 2021

Lumping people into blanket categories like “political activists” or “BIPOC college students” based on their news media consumption or textbook purchases, for instance, is ethically murky territory. What will change for brands. Google’s announcement sparked a strong reaction from brands. ” Clay said.

Privacy 102

Privacy Google Advertising Advertising 102

Mark My Words

AUGUST 31, 2017

As they go international, their spheres expand, from advertising to political campaigns, lobbying and beyond. Can a standard set of ethics be applied to companies operating in diverse markets, especially when the rewards are so vast? The lines of the PR business are blurring, especially for the global agencies.

Ethics 60

Ethics Internal International Agency 60

Sword and the Script

DECEMBER 26, 2023

Clear and present AI “A renewed focus on and commitment to internal communications. Leaders have to care about and communicate with their internal team just as much as their external audiences. Like Burrelles, most media monitoring companies already built some form of AI into their systems.

Writing 211

Writing Communications Marketing B2B 211

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. The report provides an international perspective on the challenges facing the PR business. Only one-in-five people believe that the system is working for them, with high levels of injustice, desire for change and lack of confidence.

Government 103

Government Education Print Ethics 103