ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

SOCi offered insights on Threads’ implications for social media marketing, showcasing their expertise and thought leadership. Brands should actively seek newsjacking opportunities, leveraging them to establish thought leadership and foster meaningful connections with their audience in today’s media landscape.

Branding 323

Branding Brand eBook Advertising 323

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

We’re getting a handle on how to use generative AI ethically and with impact , riding the waves of an evolving social media landscape, and navigating unpredictable news cycles. The leadership team here at Crenshaw Communications, a Mod Op company, has taken the time to investigate the emerging trends to expect for 2024.

Trends 333

Trends Industry Government Data 333

Sword and the Script

SEPTEMBER 10, 2024

The human resources horror stories circulating right now are mind-numbing. If you are a B2B technology company, thought leadership isn’t optional, it’s the biggest marketing lever you have. If you are a B2B technology company, thought leadership isn’t optional, it’s the biggest marketing lever you have. Don’t skimp here.

B2B 144

B2B Software Ethics Leadership 144

PRSay

NOVEMBER 4, 2022

And the work of our corporate communications team had turned to sharing accurate, timely information and serving as an important adjunct to under-resourced public health agencies. Invest time and resources to proactively identify and address the spread of false information by presenting credible sources that share factual information.

Ethics 167

Ethics Social Media Education Resources 167

PRSay

SEPTEMBER 19, 2023

Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In May 2023, the U.S.

Communications 179

Communications Ethics Public Affairs Social Media 179

Cision

AUGUST 21, 2017

Despite not being in an official leadership role, her work ethic, laser focus and aptitude for learning enable her to do anything she puts her mind to. Daenerys Targaryen: Demonstrate Thought Leadership. From then on, every decision she made was ultimately informed by this goal. Cersei Lannister: Know Your Landscape.

Strategy 258

Strategy Trade Shows Case Study Course 258

PRSay

MARCH 7, 2022

What expertise and resources does your organization have that can best help make a difference? Think about pointing not just to the expertise and resources your particular organization can offer, but also to other resources that might be helpful and push this information out through your various social channels.

Resources 191

Resources Ethics Internal International 191

PRSay

MARCH 1, 2017

Millennial PR pros are heading into higher levels of leadership. Moving from tactical positions to more strategic roles is a significant milestone, but are they equipped to recognize and manage the ethical challenges they will face? Page Center and the PRSA Board of Ethics & Professional Standards (BEPS). What do they know?

Ethics 60

Ethics Survey Resources Study 60

Ethical Voices

APRIL 2, 2024

He discusses a number of important ethics issues, including: The ethical importance of avoiding even the appearance of impropriety. How to get ahead of AI ethics challenges Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted?

Policies 63

Policies Ethics Government Leadership 63

Wadds Inc.

SEPTEMBER 19, 2023

The public relations profession will continue to need human skills such as emotional intelligence, ethical reasoning and strategic judgement that technology cannot replicate. You can download a copy of the report from the AI in public relations resources page on the CIPR website.

Publicity 126

Publicity Ethics Government Policies 126

PRSay

DECEMBER 3, 2021

We stress ethics and transparency. In our 2020 report, 85 percent of journalists surveyed said they had an ethical responsibility to vet and identify misleading information. Colorado lawmakers enacted legislation this year to create online media-literacy resource materials that school teachers can use.

Journalism 158

Journalism Survey Ethics Report 158

Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world. That situation arose.

Ethics 72

Ethics Agency Journalism Corporate 72

Ethical Voices

DECEMBER 12, 2022

While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . The two things every ethical communicator must embrace. Before we get to the Brands in Motion report, what is the most difficult ethical challenge you personally have ever confronted at work?

Ethics 74

Ethics Branding Brand Internal 74

Ethical Voices

DECEMBER 5, 2022

He discusses a number of important ethics issues, including: How respect can effectively address unethical situations. The ethical threat of incivility. What is the most difficult ethical challenge you ever confronted at work? The ethical issues are also cultural-related as well. The need for a culture of kindness.

Ethics 79

Ethics Publicity Radio Local 79

PRSay

JULY 12, 2024

However, AI also raises ethical dilemmas such as factual errors, misinformation, biases, social consequences, and problems with transparency, privacy and data security. PRSA’s recently released “ Tackling Misinformation: The Communications Industry Unites ” guide is an excellent resource.

Trends 179

Trends Publicity Survey Privacy 179

Onclusive

AUGUST 30, 2023

Building Brand Awareness Through Thought Leadership Thought leadership is an effective way to establish a brand as an industry authority. This not only boosts brand value but also fosters a positive perception among consumers who prioritize ethical considerations.

Branding 195

Branding Brand How To Reputation 195

Sword and the Script

AUGUST 17, 2021

Six in 10 comms pros face ethical challenges. A survey of 1,046 communication professionals in North America found 33% day they faced several ethical challenges in the last year and another 29% faced one ethical challenge. The Gray Area of Communicating a Point of View. click image for higher resolution).

Creativity 95

Creativity Study Ethics Publicity 95

PRSay

OCTOBER 5, 2017

Some of the answers lie in PRSA’s Code of Ethics , and I believe that acting on its principles is imperative for those who would call themselves PR professionals. Such actions, rooted in our Code of Ethics, create mutual respect, empathy, healthy relationships and high-functioning organizations. ” Daily challenges.

Ethics 129

Ethics Reputation Sports Travel 129

Stephen Waddington

APRIL 24, 2018

It's an incredibly useful piece of work that enables employers to understand their team’s existing strengths and identify where training resources need to be committed. It is designed to encourage professionals to identify the capabilities they would like to develop and access resources to assist in these goals.

Education 95

Education Ethics Resources Software 95

PRSay

JUNE 7, 2023

Look for AI as a way for news organizations to extend their reach and to accomplish more with existing resources — becoming a virtual teammate for many reporters. Fact-checking will become more critical. As noted by all panelists, AI can generate reams of content on most any subject.

Journalism 158

Journalism Public Affairs Ethics Technology 158

Stern + Associates

NOVEMBER 29, 2022

Stress – best defined as when the demands of a situation exceed the resources you have to cope – is a fact of life that can’t be avoided. That’s just one way to give yourself more resources to overcome what you are worried about.”. Recognize Bad Stress, Then Turn it Into Good Stress. Faculty director of the Sanford C.

How To 97

How To Leadership Resources Groups 97

Sword and the Script

JULY 9, 2024

The single top challenge by far is carrying a heavy workload amid fewer reporting resources. Like all things cultural in a team, this usually stems from the leadership. If the leadership believes social media is worth the effort, the team does too. Sword and the Script Media can help with B2B marketing, PR and social media.

Survey 147

Survey Journalism Report Pitching 147

Stephen Waddington

NOVEMBER 11, 2020

To offer organisational leadership 10. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations 11. It is designed to encourage professionals to identify the capabilities they would like to develop and access resources to assist in these goals.

Tools 115

Tools Publicity Google Ethics 115

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

Cision

JUNE 1, 2017

Now, more than ever, it’s important to find the support, company and resources that will enable a rewarding career. However, we still have unbalanced gender representation at top levels of leadership within the traditional agency structure. I’ve also seized any opportunity to take on leadership roles.

Sports 245

Sports Agency Creativity Industry 245

Cision

FEBRUARY 3, 2017

It is no longer credible for a company to say one thing and perform another, when so many design, social media and digital marketing resources exist to optimize results. In this manner Snapchat has become a go-to resource, in additional to Facebook live, for relevant community-oriented content.

Creativity 120

Creativity SEO Mobile Journalism 120

Communications Conversations

MARCH 29, 2019

To top it off, Tess has been selected a Fellow through two distinctive leadership programs — as a RISE Fellow in the New Sector Alliance and as a Josie R. Johnson Leadership Academy Fellow through the African American Leadership Forum. Libby Benda , director of accounts at The Social Lights (nominated by Allison O’Keefe).

Social Media 128

Social Media Agriculture Marketing Media 128

PRSay

SEPTEMBER 11, 2023

” Sign up for this free PRSA member resource here. The second thing that differs is the focus on ethics and responsibility so early in the development and adoption of generative AI. 21 at 1 p.m. ET, Microsoft’s Bonnie McCracken leads a PRSA webinar titled “Storytelling in the World of AI.”

Enterprise 187

Enterprise Tools Technology Privacy 187

Stephen Waddington

MARCH 15, 2022

We've opened paid and funded applications for the second Socially Mobile cohort , the leadership communication programme that aims to increase diversity in public relations. It's increasing my confidence, enhancing my knowledge and has opened up a wealth of contacts and resources. Who would you recommend applies for the programme?

Mobile 116

Mobile Meeting Course Ethics 116

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. DE&I was followed by thought leadership (49%), data & analytics (48%), storytelling (48%), comms strategy (46%), measurement (46%), internal comms (44%) and ESG programs (43%).

Survey 128

Survey Communications Measurement Internal 128

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 173

Survey Marketing B2B Study 173

Stuart Bruce

DECEMBER 29, 2014

Professor Anne Gregory @gregsanne – I’ve known Anne for more than 20 years and she’s one of the most impressive advocates I know for increasing professionalism in public relations and emphasising how ethics should be at the heart of what we do. CIPR Ethics Politics public relations'

Ethics 95

Ethics Local Blogging Social Media 95

PR 20/20

SEPTEMBER 8, 2021

Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses. Continuity of Leadership: I will remain the CEO of both Marketing AI Institute and PR 20/20, and continue to lead the agency. Growing smarter.

Financial 98

Financial Conference Agency Resources 98

Buzzstream

JULY 7, 2021

Strategy #5 Thought Leadership. For this tactic, we leveraged the expertise and authority of the leadership team at Truliant. In an effort to execute on a highly relevant link building campaign, we started our thought leadership initiatives around team members who had the closest experience to finance. conversion rate. .

Case Study 113

Case Study Study Strategy Leadership 113

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Solo PR Pro

FEBRUARY 2, 2021

It opened up opportunities for me with leadership, committees [and] serving as an assembly delegate to the PRSA chairing committees.”. While the APR’s four-step PR process helped Aylett defend her ideas and better understand PR ethics, the credential gave Falkenthal the foundation she needed. Leadership is 20% of the exam.

Study 96

Study Ethics Education Groups 96

Stern + Associates

AUGUST 3, 2022

My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories. Together, we share resources and office space, and have become a unique firm for thought leadership services.

Groups 113

Groups Employee Ethics Strategy 113