PRSay

SEPTEMBER 18, 2019

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 140

Ethics YouTube Government Guidelines 140

Ethical Voices

APRIL 2, 2024

He discusses a number of important ethics issues, including: The ethical importance of avoiding even the appearance of impropriety. How to get ahead of AI ethics challenges Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted?

Policies 63

Policies Ethics Government Leadership 63

Burrelles Fresh Ideas

SEPTEMBER 12, 2023

Sure, every profession has bad actors; however, ethical behavior is inherently required in the practice of public relations. By the nature of the profession, PR pros are morally bound to act ethically. These articles reference at least a few of the ‘ethics codes’ of PR industry associations in the US and UK.

Ethics 111

Ethics Industry Publicity Analysis 111

5W PR

MARCH 12, 2025

For organizations looking to stand out in this competitive space, developing a strong brand identity centered on ethical practices and customer success has become essential. The Foundation: Ethical Practices in Cybersecurity Branding Building trust starts with establishing and maintaining strong ethical practices throughout your organization.

Case Study 78

Case Study Brand Branding Ethics 78

Agility PR Solutions

FEBRUARY 26, 2020

The post Do companies need an AI ethics policy? Nearly 90 percent of […]. Most tech leaders say yes. appeared first on Agility PR Solutions.

Policies 78

Policies Ethics Company Technology 78

PRSay

SEPTEMBER 24, 2024

PRSA provides educational opportunities to explore ethics in public relations year-round. PRSA recognizes Ethics Month each September to bring increased attention to the communications profession’s core foundation. Visit this link for additional programming and ethics resources.

Ethics 95

Ethics Employee Survey Community 95

5W PR

FEBRUARY 17, 2025

Whether the issue stems from a product failure, a public relations misstep, or an ethical controversy, the damage to a brands reputation can be significant. This may involve conducting internal investigations, reviewing policies, and consulting with industry experts.

Crisis 78

Crisis Brand Branding Case Study 78

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. Like any other risk management tool, a whistleblower policy is only as good as its practice. The same is true for a whistleblower policy. That’s easier said than done. A red flag about institutions.

Corporate 272

Corporate Reputation Employee Policies 272

PRSay

SEPTEMBER 19, 2023

Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In May 2023, the U.S.

Communications 178

Communications Ethics Public Affairs Social Media 178

ImPRessions - Crenshaw Communications

JANUARY 17, 2024

While] only 6% of pros at brands think that’s the right move,” this calls to mind larger conversations around transparency and ethics. 72% of companies don’t have an AI policy in place While 21% of respondents said their workplaces have an AI policy in place, 72% reported they don’t have one (though 22% noted plans to create one).

Report 182

Report Policies Survey Ethics 182

PRSay

SEPTEMBER 10, 2020

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. Update your conflict policy.

Ethics 136

Ethics Policies Guidelines Employee 136

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools.

Automotive 77

Automotive Policies Employee Corporate 77

Polaris

NOVEMBER 29, 2014

A PR agency approaches a leading marketing blogger with a story about Klout—without realizing the blogger has serious ethical concerns about the service. Here are 4 questions every marketer needs to ask their public relations firm to avoid a blogger outreach snafu: 1: Do You Have A Blogger Outreach Policy?

Policies 181

Policies Marketing Viral Pitching 181

Solo PR Pro

SEPTEMBER 23, 2014

We’ll be discussing an interesting and challenging topic for all public relations professionals: ethics. September is Ethics Awareness Month at PRSA , and we’ll be joined by fellow indie and PRSA Board member Bonnie Upright (@BonnieUpright). Questions for our Topic Chat on Ethics will include: 1. What do you do?

Ethics 71

Ethics Policies Education Twitter 71

PRSay

MARCH 8, 2021

However, I believe that civility is a question of morality because it is an expression of respect of other human beings and respect is a core ethical value. Emmanuel Tchividjian is the principal and owner of the Markus Gabriel Group , an ethics and communication consulting practice. He is a member of PRSA’s Advocacy Committee.

Ethics 158

Ethics Policies Groups Survey 158

Axia PR

MAY 29, 2023

Using AI comes with its own ethical and legal challenges. Before your company begins using AI-generated content for PR, you need to make sure you have a clear usage policy, a process for when an AI takes content from other sources, and a vision for how to deal with copyrighted materials it might use.

Ethics 71

Ethics Publicity How To Policies 71

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. My current research is focused on ethics and internal communication.

Publicity 150

Publicity Policies Social Media Study 150

Solo PR Pro

SEPTEMBER 25, 2014

Anyone in public relations for any length of time will certainly encounter his or her share of ethical dilemmas. While the best way to deal with these challenges can be debated, there is no doubt having ethical standards for your PR work is important for your long-term career (and reflects on the industry as a whole, as well).

Ethics 70

Ethics Publicity eBook Policies 70

Wadds Inc.

SEPTEMBER 19, 2023

The public relations profession will continue to need human skills such as emotional intelligence, ethical reasoning and strategic judgement that technology cannot replicate. This calls for comprehensive training frameworks covering foundations, tool usage, and policies to be developed.

Publicity 126

Publicity Ethics Government Policies 126

Contently - Strategy

SEPTEMBER 20, 2022

For example, despite existing platform policies that expressly prohibit the posting of stolen content, Facebook was reluctant to remove stolen content related to anti-vaccination and QAnon conspiracies. But the company also lacks moderators to enforce these policies. The Ethics of Social Media Content appeared first on Contently.

Social Media 102

Social Media Ethics Trends Viral 102

Prohibition

OCTOBER 16, 2024

As we enter a landscape where AI continues to advance, it’s crucial to address the ethical implications of AI in creative work. Here are five ethical considerations creative teams must address when implementing AI into their workflows. Transparen cy Transparency is key in order to navigate the delicate balance of AI usage.

Ethics 62

Ethics Creativity Privacy Training 62

Ethical Voices

JULY 24, 2023

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted?

Ethics 78

Ethics Government Pharmaceuticals Policies 78

Ethical Voices

SEPTEMBER 19, 2022

For Ethics Month, I wanted to look at new topics and geographies. He discusses several important ethics issues, including: What should you do when clients are even tangentially affiliated with a coup? Ethical challenges with clickbait. That’s obviously not ethical. The state of misinformation in Cambodia.

Ethics 86

Ethics Radio Sports Facebook 86

ImPRessions - Crenshaw Communications

MAY 31, 2024

First, it’s our obligation – as independent agents and on behalf of clients – to operate within stringent ethical guidelines. Crucially, early involvement of CCOs is beneficial when it comes to decisions on executive compensation and other policies often highlighted during labor actions. Yet, audiences are shrinking.

Trends 203

Trends How To Ethics Reputation 203

Prowly

MARCH 4, 2025

"With the growing presence of AI tools in our industry, it's essential to adopt an AI Code of Conduct policy to set the standards and expectations for PR pros and clients alike. We have created an AI Policy discussing how we have adopted AI in our business, how we ethically use it, and where we would never use it.

Trends 104

Trends Reddit Pitching Data 104

Deirdre Breakenridge

JULY 10, 2019

Don’t follow anyone on social media, and they don’t post anything other than policies and products. FEEL stands for: Facing Fears , engaging with Empathy , using Ethics and good judgment and unleashing the Love of their mission to genuinely connect and to build loyal and unbreakable bonds. . Everything!

Ethics 177

Ethics Social Media Leadership Communications 177

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 73

Ethics Training Financial Survey 73

5W PR

JANUARY 1, 2023

The first one is labor ethics, which focuses on the diversity of the workforce, its satisfaction, as well as the way that a company treats its employees. The second one is philanthropy, where companies enact programs to give back to their communities, through volunteering, fundraising or helping to change policy.

Reputation 158

Reputation Corporate Policies Ethics 158

Agility PR Solutions

JANUARY 11, 2024

Typically, pay equity gets billed as the right thing to strive for from an ethical, legal, and financial standpoint. However, what usually gets left out when selling leaders on audits and policy upgrades are the unintended positive domino effects that organizations often experience as a result.

Policies 105

Policies Ethics Financial Brand 105

PRSay

SEPTEMBER 26, 2022

Each September, PRSA recognizes Ethics Month as a way to bring increased attention to the core foundation of the communications profession. Programming this month several webinars, including “ Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication ” on Sept. 27 from 3-4 p.m. Ewing, APR, Fellow PRSA.

Ethics 60

Ethics Data Privacy Publicity 60

Stern + Associates

SEPTEMBER 28, 2023

Reid Blackman: Mitigating the Potential Danger of Chatbots – Before It’s Too Late Conversational artificial intelligence systems, or “chatbots,” like ChatGPT have truly amazing capacities but, according to renowned AI ethicist and author of “Ethical Machines” (2022) Reid Blackman , they also carry pressing risks. And that changes everything.

Government 133

Government Technology Policies Ethics 133

Ethical Voices

SEPTEMBER 26, 2022

Kena discusses several important ethics issues, including: What to do ethically when your boss is the problem. The ethical challenges of online identity. The most important ethics priority for healthcare communicators. Looking over your career, what is the most difficult ethical challenge you ever confronted?

Healthcare 70

Healthcare Ethics Communications System 70

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. Like any other risk management tool, a whistleblower policy is only as good as its practice. The same is true for a whistleblower policy. That’s easier said than done. A red flag about institutions.

Corporate 156

Corporate Reputation Employee Policies 156

Contently - Strategy

JULY 3, 2024

It means we must prioritize AI ethics in a way we never have before. Which forces us to ask the question: What are some ethical considerations when using generative AI? What ethical standards should be present to ensure responsible content creation? Why does AI ethics matter? Who monitors the output of generative AI?

Ethics 52

Ethics Guidelines Government Content Marketing 52

Wadds Inc.

APRIL 29, 2024

To navigate this developing environment, communication leaders must develop strategies to cut through the noise, build AI literacy within their teams, adapt to a changing workforce, combat misinformation, and harness the potential of physiological and behavioural data while remaining mindful of the ethical implications.

Corporate 115

Corporate Trends Communications Ethics 115

Stern + Associates

MARCH 22, 2023

Show you respect privacy and safety by declaring an AI ethics policy consistent with your business values. These savvy companies committed to becoming entirely AI-first, from C-level sponsorship to technology infrastructure, from business ethics to company culture,” she explains.

Tools 113

Tools Ethics Technology Privacy 113

Cision

JUNE 10, 2015

A word to the wise PR professional: USA Today reporters are extremely strict with their ethics policy and won’t be bought even if you try. We sign an #ethics policy and really pride ourselves in those principals, says @BerylLove of @USATODAY #HAROConnects. — Robert Udowitz (@RUdowitz) June 10, 2015.

Pitching 120

Pitching Policies Ethics Mobile 120