5W PR

FEBRUARY 15, 2024

In the rapidly evolving landscape of defense technology, public relations plays a crucial role in shaping perceptions, fostering collaboration, and navigating the complex narratives surrounding emerging technologies. Hypersonic missiles With their incredible speed and agility, hypersonic missiles represent a paradigm shift in warfare.

Biotechnology 78

Biotechnology Technology Energy Ethics 78

PRSay

SEPTEMBER 11, 2023

In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI. How do you think AI differs from how we’ve worked with other new technologies in the past?

Enterprise 187

Enterprise Technology Tools Privacy 187

Stuart Bruce

OCTOBER 30, 2014

I followed an excellent and energetic opening keynote by BBC world business news presenter Aeron Heslehurst. Or journalists like Sue Llewellyn who has trained many of the BBC presenters and journalists you see on screen. We’ll look at ethics and governance. Mobile, data and wearable technology. The importance of data.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stern + Associates

SEPTEMBER 28, 2023

When technological advancements scale new peaks every day, they likewise create valleys of vulnerability that pose unexpected threats to businesses. Jonathan Zittrain: Use Your Imagination to Develop Effective Cybersecurity Protections As technology races forward, so does the ingenuity of security threats. A former U.S.

Government 133

Government Technology Policies Ethics 133

PRSay

APRIL 18, 2016

The technology prevents ads from appearing on your computer screen, iPads, smart phones and other platforms. Is ad-blocking ethical? In the present business model, publishers are paid by advertisers. The ethical issue here fits in the category of a “right” versus ‘right” dilemma, a conflict of legitimate values.

Ethics 60

Ethics Web Advertising Advertising 60

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

FEBRUARY 12, 2022

Businesses should strive to build trust by being ethical and responsible in deed – and candid, consistent and reliable in content. UML is an occasional roundup of three related articles, links or studies, that I have vetted, wrapped in insight, and presented here for your perusal. It’s been a long minute since I published a roundup.

B2B 144

B2B Government Ethics Survey 144

PR 20/20

JANUARY 31, 2019

Presenters will explore the next frontier in digital marketing transformation, covering topics such as: advertising, analytics, content marketing, email marketing, ethics, robotics, sales, strategy, voice and more. Karen Hao, AI Reporter, MIT Technology Review. Is This AI? How AI Will Change Marketing Forever , Christopher S.

Conference 77

Conference Case Study Marketing Analytics 77

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Your overarching strategy is to present a story about your organization that a reporter will want to cover (the trusty news hook). Keep it ethical. The webinar is available for free to PRSA members.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

SEPTEMBER 14, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 106

Ethics Nonprofit Exercises Radio 106

Ethical Voices

AUGUST 22, 2022

She discusses a number of important issues, including: The ethical challenges of weaponized communication. There are so many ways that it’s present in our communication and that we will be teaching very specifically. That is not ethical. Avoiding thought terminating cliches. Step one, how do we recognize this?

Ethics 78

Ethics Communications Agency Technology 78

Sword and the Script

JUNE 30, 2021

That’s according to the 2021 JOTW Strategic Communications Survey – by Ned’s Job of the Week , an email newsletter and Sword and the Script Media, a PR and marketing consultancy for B2B technology. Communications technology. Presentation: The 2020 JOTW Communications Survey. Blog: Code of PR Ethics?

Survey 134

Survey Communications Ethics Measurement 134

PRSay

SEPTEMBER 7, 2016

New research published in the journal, Public Relations Review , supports the value of the Accredited in Public Relations (APR) credential when it comes to preparedness and likelihood to offer ethics counsel. The findings are based on survey research conducted with PRSA members during ethics month in 2015. Page Center.

Ethics 60

Ethics Training Education Journalism 60

Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Through keynote presentations, interactive workshops and as an advisor to AI companies Kai.ai

Local 118

Local Community Ethics Education 118

Sword and the Script

MAY 26, 2020

>>> Ned and I will be presenting a custom webinar on this survey for the IABC Heritage Region on June 18, 2020, at 12:00 p.m. Media bias and PR ethics. PR technology. Keep an eye on their webinar announcement for registration details. Sentiment around these questions suggests judicious use is well-advised.

Survey 144

Survey Measurement Public Affairs Storytelling 144

NewsWhip

AUGUST 18, 2021

In fact, the most engaged article about AI from any publisher this year so far came from a photographer using the technology to recreate the profile of Ancient Egyptian royals Amenhotep IV and Nefertiti. There was a wide range of content about artificial intelligence on the web in 2021, and several of the pieces had artistic applications.

Company 148

Company Web Ethics Analysis 148

Contently - Strategy

JULY 3, 2024

It means we must prioritize AI ethics in a way we never have before. Which forces us to ask the question: What are some ethical considerations when using generative AI? What ethical standards should be present to ensure responsible content creation? Why does AI ethics matter? The stakes are high.

Ethics 52

Ethics Guidelines Government Content Marketing 52

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 118

Technology Ethics Creativity Tools 118

Deirdre Breakenridge

SEPTEMBER 26, 2016

I agree with Marlene, it’s still really interesting and exciting to see how social media is presenting opportunities for new practitioners. To be effective, practitioners have to be able to adapt to new technologies in order to research and communicate with their target publics. – Nicole Lee. – Nicole Lee.

Publicity 150

Publicity Policies Social Media Study 150

Sword and the Script

AUGUST 1, 2023

Cison released a code of ethics including “Privacy protection and security of client information.” ( Source ) I haven’t seen any announcements from Cison about generative AI, but perhaps they are trying to get ahead of ethical issues. A code of ethics isn’t a bad idea. The product is only available in the UK presently.

Software 146

Software Pitching Ethics Technology 146

PR Conversations

AUGUST 7, 2014

Things ain’t what they used to be; the end of the beginning around wearable technologies and the device jumps PR practitioners are about to encounter. As I sit here, at the end of the beginning, I wonder what future colleagues will make of the collective inaction around wearable technologies and the device jumps we are about to encounter.

Publicity 87

Publicity Ethics Technology Government 87

Maxim Behar

FEBRUARY 1, 2024

Host: Now, other than getting inspired by our young leaders, we're going to talk about a core issue we brought up earlier a few times, ethics, how to practice and how to really leverage AI with ethics. We've been listening to a lot about AI and a lot about ethics. A lot of people were asking me, what is business ethics?

Ethics 59

Ethics How To Course Interviews 59

PRSay

DECEMBER 27, 2017

With more than 42,000 miles traveled and 550,000 steps for PRSA, I was able to meet, engage, present to and enjoy hundreds of members at Chapter, District, Section, PRSSA and industry functions. We have accomplished a great deal in these fast-paced months, especially in our advocacy efforts to elevate our Code of Ethics.

Leadership 133

Leadership Government Conference Energy 133

5W PR

JANUARY 29, 2024

Defense technology transcends the world of gadgets and apps. It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. Effective public relations in the defense tech industry involves more than just dealing with the present. It also involves influencing the future.

Industry 78

Industry Publicity Ethics Privacy 78

5W PR

JUNE 7, 2024

In the dynamic world of defense technology, innovation is the touchstone, and secrecy is the constant backdrop. This sector thrives in the high-stakes realm of complex ethics and public scrutiny, making public relations a crucial element in shaping its public perception and fostering trust among various stakeholders.

Publicity 78

Publicity Government Crisis Communications Ethics 78

Flack's Revenge

NOVEMBER 16, 2016

It is naïve to think that a publication, editors, or algorithms (which of course are written by humans) can present news without bias. and says: “… public editors must speak a new language of platform ethics that is part professional journalism, part technology design, all public values.

Ethics 120

Ethics Facebook Google Engineering 120

Stephen Waddington

OCTOBER 4, 2018

Here’s a summary of our work presented to the Council today. I returned to the CIPR today to present a summary of the work of the #AIinPR panel to the Council. Crowdsourced tool database Technology is enabling us to work smarter and more efficiently. Thanks to everyone involved in the CIPR’s #AIinPR panel this year.

Ethics 90

Ethics Tools Groups Government 90

5W PR

APRIL 24, 2024

In the fast-paced world of technological innovation, staying ahead of the curve is essential. 5W recently had the chance to attend eMerge America in Miami and carved out time for “Unleashing the Power of Exponential Technologies with Peter Diamandis”. Hot Industries: In addition to AI, Quantum Computing is on the rise.

Technology 78

Technology Education Ethics Industry 78

Wadds Inc.

NOVEMBER 12, 2023

Dejan Verčič developed this theme, focusing on the changing competencies required for public relations practitioners because of technological advancements. Technology is changing the game," Verčič stated, urging practitioners to be at the forefront of these shifts to maintain relevance and leadership. "Big data and algorithms.

Communications 105

Communications Big Data Leadership Data 105

Stern + Associates

AUGUST 3, 2022

My dream was to create an agency grounded in ethical, outstanding, responsive service and respectful treatment of all stakeholders alike: whether clients, employees or the media covering our clients’ stories. Take time to reflect and rehearse before the meeting or presentation. Become familiar with your material and messages.

Groups 118

Groups Employee Ethics Strategy 118

Stephen Waddington

JULY 11, 2017

agree that social bots present ethical challenges, although four out of ten respondents also see potential opportunity. #3 Longitudinal analyses show that new and social media technology complement traditional channels but they do not replace them. Only one third (35.9%) follow the debate about social bots and 15.9%

Communications 115

Communications Publicity Survey Newspapers 115

5W PR

JUNE 14, 2024

The Role of PR in Humanizing AI Innovations Effective public and media relations is crucial for making AI technologies accessible and relatable to the general public. PR professionals help demystify the complexities of AI, presenting it as a beneficial tool rather than a threat.

Publicity 88

Publicity Analysis Healthcare Tools 88

Critical Mention

AUGUST 26, 2018

meaning diversity, advocacy, technology and ethics. In technology, we’ve made a half-million dollar investment over three years in PRSA’s digital infrastructure, and have just added a staff position, in order to advance electronic delivery systems of the Society’s services. SCHEDULE A DEMO.

Interviews 79

Interviews Ethics Conference Leadership 79

Sword and the Script

DECEMBER 26, 2023

Second, there is no order of merit to the presentation of these predictions. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” There are some caveats to note.

Writing 211

Writing Communications Marketing B2B 211

PRSay

DECEMBER 21, 2023

The seven report topics are the future of the workplace, the state of the undergraduate curriculum/hiring characteristics, critical thinking, data strategy and insights, ethics, DEI, and public relations as a driver of social change. However, the courses in a PR undergraduate track are not always dedicated to PR studies.

Report 78

Report Education Ethics Survey 78

PRSay

DECEMBER 27, 2023

The seven report topics are the future of the workplace, the state of the undergraduate curriculum/hiring characteristics, critical thinking, data strategy and insights, ethics, DEI, and public relations as a driver of social change. However, the courses in a PR undergraduate track are not always dedicated to PR studies.

Report 78

Report Education Ethics Survey 78

Waxing UnLyrical

AUGUST 10, 2011

Being able to draw on knowledge of how to gather, analyze, present and identify opportunities from research findings is essential. New media technologies: The world of new media is moving and changing the face of our profession – fast! What would I add if I did it all over again tomorrow?

Ethics 78

Ethics Community Internal International 78