Prohibition

OCTOBER 16, 2024

As we enter a landscape where AI continues to advance, it’s crucial to address the ethical implications of AI in creative work. Here are five ethical considerations creative teams must address when implementing AI into their workflows. We also offer AI training for PR teams.

Ethics 62

Ethics Creativity Privacy Training 62

5W PR

JULY 11, 2024

Media training has become a vital component, equipping individuals and organizations with the tools to thrive in the age of AI. However, they also raise ethical questions about data privacy and manipulation. Media training provides tools to analyze information and identify potential biases in AI-generated content.

Media Training 78

Media Training Training Media Privacy 78

ImPRessions - Crenshaw Communications

JANUARY 17, 2024

While] only 6% of pros at brands think that’s the right move,” this calls to mind larger conversations around transparency and ethics. Most (75%) also don’t offer AI training. Common reasons for not exploring generative AI included unpredictable outputs (45%), “I don’t think it will help my job” (39%), and concerns about privacy (39%).

Report 182

Report Policies Survey Ethics 182

Sword and the Script

AUGUST 1, 2023

Once the initial shock of ChatGPT wore off in PR community, some of the more nefarious use cases came to light: Generative AI could be used to pump out false information; Legal issues about training data and copyrights emerged; and Generative AI sometimes just “hallucinates” – it make up answers. A code of ethics isn’t a bad idea.

Software 146

Software Pitching Ethics Technology 146

Bianchi Biz Blog

AUGUST 3, 2023

5 Reasons Why Automotive Suppliers Need an AI Policy Protecting Confidentiality and Data Privacy – Sharing proprietary or confidential data and information with AI tools may inadvertently risk exposing sensitive data to outsiders. So, the AI policy should educate employees about ownership issues related to content generated using AI tools.

Automotive 77

Automotive Policies Employee Corporate 77

5W PR

JUNE 11, 2024

Sci-fi stories and media reports on biases and privacy issues have raised concerns about AI. Discriminatory algorithms can further social inequalities and privacy breaches are a growing concern. Besides story pitching, PR also prepares AI researchers and developers for media interactions by providing media training.

Privacy 78

Privacy Media Transportation Crisis Communications 78

5W PR

JANUARY 29, 2024

It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. They want to create a future where security and ethics work together, where innovation saves lives, and where defense tech companies are seen as responsible partners working towards a safer world.

Industry 78

Industry Publicity Ethics Privacy 78

Remote PR Jobs

SEPTEMBER 25, 2023

These professionals are trained to make complex concepts understandable to the average person. Public relations law can touch on copyright law, privacy law, and ethics. With emerging technologies like blockchain, your PR info needs to double duty: Share newsworthy information and translate tech into plain language.

Strategy 100

Strategy Privacy Ethics Resources 100

Landis PR

OCTOBER 30, 2023

AI compliance refers to adhering to a set of guidelines, regulations and ethical standards in the development, deployment and usage of AI technologies. Compliance involves safeguarding user privacy, avoiding biases and maintaining data security. Protecting data privacy : PR pros often handle sensitive client information.

Privacy 64

Privacy Ethics Guidelines Exercises 64

The Hoyt Organization

SEPTEMBER 8, 2023

The Legal & Ethical Implications Another issue to keep in mind is the legal and ethical implications of using AI in public relations. It is important for companies to be aware of any potential privacy and compliance issues, as well as any potential biases or prejudices embedded within their AI algorithms.

Publicity 91

Publicity Ethics Analysis Data 91

Ethical Voices

APRIL 3, 2023

What is the most difficult ethical challenge you ever confronted at work? The good thing is I had a great leadership team and we were able to sit there for sometimes hours and just talk about what’s not only right and wrong, but what’s ethical and really kind of debate it. I go back to technology, data privacy, and AI.

Ethics 81

Ethics Privacy Data Financial 81

Prohibition

SEPTEMBER 26, 2024

Navigating the Ethical Landscape As with any powerful tool, the use of AI in influencer marketing comes with ethical considerations. Brands that navigate these ethical considerations successfully will build trust with both influencers and audiences, leading to more meaningful and effective partnerships, that will benefit all parties.

Branding 62

Branding Brand Marketing Ethics 62

Waxing UnLyrical

DECEMBER 24, 2020

As businesses increase their use of data, it is critical that they do so ethically, and proactively address the many significant, and valid, concerns around consumer privacy. This is what I mean by 2020 being The Year Data Changed The World.

Data 105

Data Analytics Privacy Ethics 105

Ethical Voices

FEBRUARY 12, 2024

She discusses a number of important issues, including: How to avoid using people as props and authentically engage Ethics challenges with assumptions How to effectively engage and learn from diverse audiences How to effectively advance social justice issues Tell us a little bit more about yourself and your career? It was virtual.

Ethics 82

Ethics Nonprofit Community Examples 82

Stern + Associates

NOVEMBER 2, 2023

Part of the challenge of marketing is that it keeps changing,” explains Lecinski, who designed Google’s global marketing training program. But we also have to think about how to balance the customer experience with privacy, legislation and even different cultural norms.”

Marketing 62

Marketing Privacy Training Strategy 62

PR in High Definition

MAY 24, 2023

Aside from this limitation, there have also been concerns around the ethical implications, including privacy, bias in training data and lack of human interaction. On the other hand, an AI search engine relies on computers and algorithms and their pre-trained and installed data to produce results.

Google 62

Google Engineering Tools Privacy 62

Sword and the Script

DECEMBER 26, 2023

As AI is here to stay and is evolving rapidly, the need of the hour is to expand the scope of law for protecting people, not only those in the public domain but also the common man from every walk of life against invasion of privacy, revenge scandals and frauds. ” ~ Prof.

Writing 211

Writing Communications Marketing B2B 211

Mindful Marketing

NOVEMBER 6, 2021

For those who don’t now frequent the metaverse, cynicism may be the understandable reaction, especially when some of the companies spearheading the change regularly make headlines for moral lapses like profiting from divisive content, playing fast and loose with data privacy, and allowing people to pummel others’ self-concepts.

Facebook 73

Facebook Google Privacy Social Media 73

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. If you have data, we can train a machine to produce Automated Performance Reports at incredible speed and scale. Career paths will evolve.

Agency 84

Agency Enterprise Technology Analytics 84

PR 20/20

NOVEMBER 29, 2018

A simple rule of thumb when thinking about AI is that if it’s data-driven, a machine can be trained do it better and more efficiently at scale than a human. Train your team and explore AI together. However, this won’t happen without a focus on privacy, ethics and morals. >>> What You Need to Know: AI + Ethics.

Marketing 47

Marketing Technology Training Privacy 47

Reputation Us

JANUARY 4, 2016

“Crisis communications training for your executives, along with a crisis simulation exercise are essential. Hayden is Certified in Healthcare Privacy and Security by AHIMA, and holds an Ethical Hacker certification, as well as an MBA.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

NewsWhip

JUNE 2, 2021

Data from that landscape can be gathered with zero latency, in a fully privacy compliant manner, and made meaningful immediately to enterprises. Today, with billions of social network users, the media landscape is as big and rich as the whole, interconnected, human population.

Media 88

Media Data Reddit Crisis 88

Mindful Marketing

MAY 3, 2024

” It was a question I heard while watching Bloomberg business one February many years ago that helped inspire me to write about ethical issues in marketing. population, ranging from four-year-olds to ninety-four-year-olds, watched the last Super Bowl, everyone should be asking, “Are the ads ethical?”

Ethics 96

Ethics Privacy Radio Sports 96

Stuart Bruce

SEPTEMBER 16, 2017

The voice recognition is fantastic and it was able to understand all three of us straight away, without any need for training. Perfect for privacy freaks, but if you’re a privacy freak you probably wouldn’t have one anyway. Idea 3 – Use Alexa for corporate storytelling or training by creating interactive skills.

Google 110

Google Corporate Local Privacy 110

Stuart Bruce

OCTOBER 30, 2014

Or journalists like Sue Llewellyn who has trained many of the BBC presenters and journalists you see on screen. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. The first and foremost for me is ethics and governance.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

5W PR

MARCH 11, 2025

PR teams must master the delicate balance between promoting innovation and addressing valid concerns about privacy, safety, and ethical implications. Building Trust Through Clear Communication of Ethical Guidelines PR teams need clear frameworks to communicate complex ethical guidelines effectively.

Ethics 78

Ethics Healthcare Privacy Guidelines 78

Sword and the Script

DECEMBER 11, 2018

Calls for GDPR style American laws to codify privacy as a human right will increase, culminating in American laws in 2020. 15) Ethics in PR revisited. While most PR pros ARE ethical, it’s something we should all take into consideration. Facebook will be used more as a mass marketing tool, like a television station.

Social Media 116

Social Media Marketing Media Creativity 116