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Leading With Ethics During COVID-19

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 203
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Study: APR Credentials Boost Confidence and Ethics Counseling Engagement

PRSay

Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month.

Ethics 190
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An Ethical Test: Why I Blew the Whistle on Corruption at My Organization

PRSay

As PR practitioners, every day presents a new opportunity to reinforce our commitment to ethics. I had been enjoying my time as a public affairs officer at the Phoenix Veterans Affairs Health Care System (PVAHCS). But what happens when you discover that your organization doesn’t share your belief in that commitment?

Ethics 151
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6 Ways to Improve Your Business Expertise and Strengthen Your Ethical Core

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 146
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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

Is it ethical for a PR agency to smear a competitor? The question came up after a recent report in The New York Times about Facebook’s handling of its PR problems over the past three years. So, was Definers ethical? But even for someone not concerned about ethics, a smear campaign is a stupid strategy.

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Astroturfing has no place in modern public relations or public affairs

Stephen Waddington

Propaganda has no place in modern public affairs or public relations. It has been widely criticised for the propagation of misinformation on the platform most recently in a report on fake news by the Parliamentary Digital, Culture, Media and Sport Committee. Astroturfing should be called out in the strongest terms.

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A look at Edelman’s report on generative AI for PR, marketing and comms

Sword and the Script

The report was first published in September 2024 and is titled “Edelman’s 2024 AI Landscape Report: The Communicator’s Guide to Finding AI Tools You Can Trust.” Edelman’s methodology Before diving in, it’s worth noting Edelman included an eight-step methodology in their report. Why just the analysis section?

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