PRSay

SEPTEMBER 18, 2018

A family’s value system is established early. According to Michael Josephson, founder and president of the Joseph & Edna Josephson Institute of Ethics , one of the central pieces of teaching children about ethics is that “parents need to have a focused notion of what values are important to the family.” Simple, right?

Ethics 266

Ethics Comparison Privacy System 266

PRSay

JULY 29, 2019

PR practitioners are required to act ethically in all communications. However, in the digital age sometimes well-intentioned ethical communication can still run afoul of copyright law. Content providers will likely have to implement a screening system to comply with these laws. This law is still in its beginning stages, and E.U.

Ethics 158

Ethics Communications Government Enterprise 158

PRSay

SEPTEMBER 9, 2019

As PR practitioners, every day presents a new opportunity to reinforce our commitment to ethics. I had been enjoying my time as a public affairs officer at the Phoenix Veterans Affairs Health Care System (PVAHCS). But what happens when you discover that your organization doesn’t share your belief in that commitment?

Ethics 151

Ethics Public Affairs Government System 151

PRSay

SEPTEMBER 5, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 126

Ethics Construction Newspapers Crisis 126

HMA Public Relations

MARCH 15, 2023

One of the pillars of the Society of Professional Journalists’ Code of Ethics is that journalists should seek truth and report it. Scott Hanson shares more on the importance of this pillar and how it relates to FOX News and a recent defamation lawsuit filed by Dominion Voting Systems.

Ethics 98

Ethics System Report Publicity 98

5W PR

FEBRUARY 22, 2025

PR professionals work to translate complex technical concepts into accessible information while addressing legitimate public concerns about privacy, security, and ethical implications. As defense technologies become more sophisticated, the need for clear communication between tech developers and citizens grows increasingly important.

Publicity 78

Publicity Privacy Technology Ethics 78

5W PR

DECEMBER 6, 2024

Brands must carefully consider their target audience and ensure that their advertising efforts align with ethical and legal guidelines. Create a system to ensure that all advertising materials adhere to local laws. Educate the marketing team about alcohol advertising regulations and ethical considerations.

Advertising 78

Advertising Advertising Ethics Local 78

5W PR

MARCH 12, 2025

For organizations looking to stand out in this competitive space, developing a strong brand identity centered on ethical practices and customer success has become essential. The Foundation: Ethical Practices in Cybersecurity Branding Building trust starts with establishing and maintaining strong ethical practices throughout your organization.

Case Study 78

Case Study Branding Brand Ethics 78

Mindful Marketing

JANUARY 14, 2023

Like many, I’ve considered both possibilities, but recently I’ve contemplated a question that could have even more far-reaching consequences: Does AI have ethics? The AI’s perception as both a sinner and a saint provide context for the important question: Does ChatGPT have ethics?

Ethics 90

Ethics System Training Data 90

Ethical Voices

SEPTEMBER 9, 2024

Joining me on this week’s episode is Erin Kennedy , the ethics committee chair for the PRSA Central California Chapter. I also have led the internal communications team and launched a public affairs newsletter and advertorial for a large hospital system in California. So, ethics is a big deal, I would say.

Ethics 96

Ethics Privacy Healthcare Industry 96

Mindful Marketing

APRIL 8, 2023

Concerned about the meteoric rise of AI and its potential abuses, over 18,000 people have signed the Future Life Institute’s open letter that asks all AI labs to “immediately pause for at least 6 months the training of AI systems more powerful than GPT-4.” ” Subscribe to Mindful Matters blog.

Ethics 94

Ethics Pitching Privacy Technology 94

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. It means that systems are failing. It’s an “indictment of an entire system of accountability.” That’s easier said than done. A red flag about institutions. It’s a red flag.

Corporate 272

Corporate Reputation Employee Policies 272

5W PR

JANUARY 10, 2025

As consumers become increasingly discerning, they are seeking out brands that align with their values and prioritize ethical practices. Additionally, many brands are implementing water conservation measures, such as recycling wastewater and optimizing irrigation systems, to minimize their water usage.

Branding 78

Branding Brand Agriculture Chemicals 78

5W PR

FEBRUARY 24, 2025

According to the Defense Industry Initiative on Business Ethics and Conduct, successful simulations incorporate multiple dimensions of crisis response, including technical, operational, and communications aspects. Regular evaluation helps identify strengths and weaknesses in your crisis response capabilities.

Crisis 78

Crisis Crisis Management Exercises Technology 78

Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. What is the most difficult ethical challenge you ever confronted at work?

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Ethics Groups Handbook Education 93

Ethical Voices

NOVEMBER 3, 2022

This week the ethical issues in public relations rain the gamut, but the core theme was fairness. A few years ago, Massachusetts helped address systemic pay inequity against women by changing the way companies can ask about salary, now this broadens the effort. This is something that is overdue.

Ethics 83

Ethics Financial System Survey 83

5W PR

FEBRUARY 3, 2025

PR professionals now operate in an environment where public opinion shifts rapidly, and social movements can mobilize massive audiences against brands perceived to have crossed ethical lines.

Reputation 78

Reputation Branding Brand Crisis 78

Ethical Voices

FEBRUARY 20, 2023

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? What is the most difficult ethical challenge you ever confronted at work?

Ethics 84

Ethics Community Conference System 84

Prohibition

OCTOBER 16, 2024

As we enter a landscape where AI continues to advance, it’s crucial to address the ethical implications of AI in creative work. Here are five ethical considerations creative teams must address when implementing AI into their workflows. These include: Client Confidentiality: Protecting any sensitive information used in AI systems.

Ethics 62

Ethics Creativity Privacy Training 62

Ethical Voices

JANUARY 23, 2023

She discusses a number of important ethics topics, including: Where do you draw the competitive line? What is our first responsibility in ethical situations? Ethics issues with influencers Why don’t you tell us more about yourself and your career? I am currently the CEO and Co-owner of the Caliber Group.

Ethics 79

Ethics Publicity Education Reputation 79

Stephen Waddington

JULY 1, 2021

These include failures of systems, including the Post Office Horizon scandal, and the misuse of personal data such as the facial recognition system removed from London’s King’s Cross in 2019 amid protests from the public and privacy campaigners.

Corporate 141

Corporate Report Privacy Government 141

Ethical Voices

SEPTEMBER 26, 2022

Kena discusses several important ethics issues, including: What to do ethically when your boss is the problem. The ethical challenges of online identity. The most important ethics priority for healthcare communicators. Looking over your career, what is the most difficult ethical challenge you ever confronted?

Healthcare 70

Healthcare Ethics Communications System 70

PRSay

AUGUST 13, 2020

On July 20, the Strike for Black Lives saw thousands of essential workers walk off their jobs to demand that corporations raise wages as well as provide health care and paid sick leave as part of a larger effort to pressure businesses to confront systemic racism. In this new model, organizations become part of a larger social system.

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System Public Affairs Employee Nonprofit 190

ImPRessions - Crenshaw Communications

MAY 31, 2024

First, it’s our obligation – as independent agents and on behalf of clients – to operate within stringent ethical guidelines. We should advise businesses on the systems and processes needed to monitor and detect misinformation. Generative AI is the elephant in the room. At Mod Op, that’s our approach.

Trends 203

Trends How To Ethics Reputation 203

PR in High Definition

OCTOBER 19, 2017

Neural network-style systems are programmed and trained to reach outcomes, within certain parameters, such as not letting high-risk people buy insurance or creating a category for advertisers to target once a topic reaches a certain threshold of interest amongst users. Firstly, can machines be accountable for their actions? 1] [link]. [2]

Ethics 67

Ethics System Crisis Training 67

Stern + Associates

JULY 19, 2023

Artificial intelligence is spreading fast, but are ethical safeguards spreading as quickly as they should be? In this episode of Minds Worth Meeting, Justin Louis speaks with the founder and CEO of Virtue Ethics Consultancy and author of “ Ethical Machines ,” Reid Blackman.

Ethics 62

Ethics Meeting System Groups 62

Ethical Voices

DECEMBER 5, 2022

He discusses a number of important ethics issues, including: How respect can effectively address unethical situations. The ethical threat of incivility. What is the most difficult ethical challenge you ever confronted at work? The ethical issues are also cultural-related as well. The need for a culture of kindness.

Ethics 80

Ethics Publicity Radio Local 80

ImPRessions - Crenshaw Communications

MARCH 6, 2017

Institutionalized whistleblowing is typically about a serious and systemic problem. But it can also help stem a problem before it becomes systemic. Well, do tell your employees what your company values are, and make sure every new hire understands your business code of ethics, but don’t stop there.

Reputation 159

Reputation How To Employee Financial 159

Contently - Strategy

JULY 3, 2024

It means we must prioritize AI ethics in a way we never have before. Which forces us to ask the question: What are some ethical considerations when using generative AI? What ethical standards should be present to ensure responsible content creation? Why does AI ethics matter? Who monitors the output of generative AI?

Ethics 52

Ethics Guidelines Government Content Marketing 52

PR Job Coach

FEBRUARY 24, 2014

You might want to also include other elements that are important to you in a job such as ethical behavior, salary, perks, health care coverage, 401K, free lunch, Friday beer bashes, free donuts in the morning, etc. Assign a point system to each of the cells and rank them based on fit and preference. You get the idea.

How To 187

How To Leadership Interviews Google 187

PRSay

APRIL 8, 2019

PR practitioners have a responsibility to counsel their organizations with an ethics-based approach, and I believe Accreditation signals a practitioner’s commitment to sound public relations strategies and practice.”. Public Affairs Officer, VA Tennessee Valley Healthcare System. Emily Finley, APR. Christopher Eric Vadnais, APR.

Public Affairs 148

Public Affairs Healthcare Ethics Corporate 148

PRSay

JANUARY 16, 2020

It’s now more crucial than ever to proactively assess vulnerabilities and create systems to intercept and neutralize issues before they become crises. Businesses, government bodies and major trade groups have yet to agree on a shared ethical, social and regulatory framework for artificial intelligence and AI-enabled devices.

Reputation 183

Reputation Privacy Banking Ethics 183

Stern + Associates

SEPTEMBER 28, 2023

Reid Blackman: Mitigating the Potential Danger of Chatbots – Before It’s Too Late Conversational artificial intelligence systems, or “chatbots,” like ChatGPT have truly amazing capacities but, according to renowned AI ethicist and author of “Ethical Machines” (2022) Reid Blackman , they also carry pressing risks.

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Government Technology Policies Ethics 133

Deirdre Breakenridge

FEBRUARY 1, 2022

Likewise, the polished, seemingly utopian “American Dream” based society that Boomers created as a result of their perceptions of the world resulted in a generation of those content with an exploitative system and the status quo — cue Generation X. Assess and Repeat.

Blogging 213

Blogging Ethics Leadership Course 213

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. It means that systems are failing. It means that systems are failing. It’s an “indictment of an entire system of accountability.” That’s easier said than done. A red flag about institutions.

Corporate 156

Corporate Reputation Employee Policies 156

Stern + Associates

FEBRUARY 20, 2023

Tapping a diverse group to incorporate their expertise into data used by technical systems results in crucial knowledge and insights, ensuring that output will be used and embraced. Social work allows us to have a framework for how we can ask questions to begin processes for building ethical technical systems,” Patton says. “We

Local 118

Local Community Ethics Education 118

Sword and the Script

JANUARY 2, 2024

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. That’s of course what I did. It’s worked out splendidly because it perfectly characterizes the approach to B2B marketing and PR I profess to clients. In 2023, the 14 th year of publishing, I published 50 blog posts.

Blogging 144

Blogging Software B2B Survey 144