Deirdre Breakenridge

DECEMBER 5, 2014

I constantly lookup hashtags that the event uses to promote a fight for example, #Bellator131 or #UFC181. I uses hashtags like those so that I can have all the latest news, and conversations that are going on about the event and the fighters who are fighting in the event. I follow the hashtag #BreakingNews a lot.

Engineering 413

Engineering Pinterest Social Media Radio 413

PR for Anyone

JANUARY 12, 2022

One of the top tips for a media interview I can give you is to be real and authentic. When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. Also, check out our next Get PR Famous upcoming live event at www.GetPRFamous.com.

Interviews 130

Interviews Television Media Radio 130

PR for Anyone

JANUARY 20, 2022

Now how do you give a great interview? I spoke in another post about it being ok to say you don’t know in an interview but you don’t want to be completely caught off guard. Interviews go much better when they are conversational. Lastly, see how that journalist conducts interviews, especially on TV. Transcript.

Interviews 130

Interviews How To Media Television 130

ImPRessions - Crenshaw Communications

JULY 10, 2020

PR agencies must stay up to date on current events and industry news. Looking for a quick rundown of major current events? They interview experts on gender, tell stories about their own experiences, and give lots of practical advice to help women succeed in spite of the obstacles.This is a must listen for all women in comms and PR! .

Sports 332

Sports Radio Retail Advertising 332

ImPRessions - Crenshaw Communications

SEPTEMBER 19, 2017

It’s hard to overstate the importance of quality media-interview preparation to a successful public relations program. But there are some more nuanced tips for preparing for media interviews. Exercise control during the interview. Prepare your spokesperson for different kinds of reporters.

Media Training 282

Media Training Training Media Interviews 282

ImPRessions - Crenshaw Communications

APRIL 3, 2020

Even B2B technology companies – normally resistant to many ups and downs – rely on PR from event marketing to drive business development, brand awareness, and thought leadership. Now that all tech and other events have been nixed , what do speakers bureau managers do? Event producers and programmers are scrambling to adapt.

Conference 284

Conference How To Trade Shows Leadership 284

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. This can be done through close monitoring of important dates like company earnings reports and major tech events where commentary is useful.

Media 333

Media Pitching Report B2B 333

PR for Anyone

MARCH 21, 2020

There are no sporting events to watch. They can’t go to any large-scale events or concerts. As a speaker and trainer, with almost all events and conferences cancelled for the foreseeable future, I’m going back to virtual training and webinars. It will just be less in-person events and more online ones.

Real Estate 290

Real Estate Skype Radio Pitching 290

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

While some events are pay-to-play, meaning a company has to sponsor the event to secure a slot, there are plenty of conferences that are open to all in the industry. Speaking at an event offers instant credibility and a chance to build a reputation as an expert resource. Credibility. Content that has legs.

Leadership 295

Leadership Industry Conference Trade Shows 295

Bianchi Biz Blog

NOVEMBER 2, 2023

Have you ever found yourself wondering why reporters didn’t attend your press event? There are many reasons why reporters don’t show up to a press event. Here are the top underlying reasons reporters gave us for not attending a press event: You didn’t have real news to share. And those situations happen.

How To 100

How To Transportation Travel Conference 100

Remote PR Jobs

SEPTEMBER 27, 2024

This coverage can take various forms, from brief mentions in news bulletins to detailed articles and interviews. Interviews and Features: Arrange interviews with key media outlets to provide more in-depth information on the content of your press release. However, the work doesn't end once the press release is distributed.

Crisis Management 264

Crisis Management Analytics Radio Analysis 264

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. Even if your event is on the small side, hiring a good audiovisual company is worth it. 4 – Hire a Specialist.

Engineering 383

Engineering Hotels System Television 383

ImPRessions - Crenshaw Communications

JULY 30, 2020

You find yourself sending calendar invites to your friends for social events so you don’t overbook yourself. You often explain to friends and family that you need to have the ringer on your phone on because you’re waiting to hear back from a reporter about an interview. .

Privacy 308

Privacy Conference Advertising Advertising 308

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

In PR, we are very organized and are trained to plan events and programs. We will make the best of the situation but really appreciate a heads-up for date nights or planned events. Like media interviews, we often know what questions to expect. We write plans that cover several months and in our personal lives we may do the same.

Product Launch 296

Product Launch Training Interviews Software 296

ImPRessions - Crenshaw Communications

MAY 1, 2019

The right research – even when subjective – can also inspire great program, content and event ideas. It’s a nice idea for a photo opp, but in my view such an event works far better for a known brand that wants to position itself an an advocate for better sleep. Insufficient interview prep. Muddling the message.

How To 257

How To Interviews Measurement Storytelling 257

Bianchi Biz Blog

SEPTEMBER 12, 2024

Press events are a crucial tool in any public relations professional’s toolbox, offering a unique opportunity to engage directly with media and shape the narrative around your brand or organization. However, organizing a successful press event requires careful planning, attention to detail and an understanding of media needs.

Automotive 98

Automotive Travel Mobile B2B 98

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

A major announcement or event must be carefully planned around avoidable happenings like earnings calls, congressional hearings, or other news-making things that are on the books, and PR teams need to be flexible for those events that can’t be anticipated. Again, communication is key. . It’s PR, not ER. And earned media isn’t magic.

Publicity 334

Publicity How To Agency Product Launch 334

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2020

Below are a few things we should keep in mind when staffing an interview: Kick things off. Most journalists will do their own research ahead of an interview, but a verbal summary is a good conversation-starter. That’s a good time to ask about a previous article they’ve written, current events or just how their day is going.

Interviews 208

Interviews Media Construction B2B 208

Remote PR Jobs

JULY 19, 2024

Networking Events and Conferences Attending industry-specific networking events and conferences is a highly effective way to connect with potential clients. These events are often attended by business owners, marketing managers, and other decision-makers who might need PR services.

Case Study 246

Case Study Conference Local Trade Shows 246

Cision

DECEMBER 28, 2017

For example, if you have a big charity event in December, you could schedule a few posts in the weeks beforehand to tackle a related topic and promote the event. You never know which notes you take from the event can become blog posts, videos, infographics or ebooks. March: Revisit Your Best Content.

Content Marketing 0

Content Marketing Marketing eBook Trade Shows 0

Medianet Australia

FEBRUARY 21, 2024

If you've been following the news this week you would have seen Brad Banducci, CEO at Woolworths, making headlines as he announced his retirement following an eventful interview with Four Corners reporter Angus Grigg. In this article, we will be exploring what Banducci did wrong in his interview and seeing what PR can learn from it.

Interviews 94

Interviews Report Media Training 94

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Any team asked to budget an event, product launch, or other initiative is expected to stand by their projections, and it’s smart to estimate “up” to allow for last-minute contingencies. A very tight and realistic budget at the outset demonstrates good stewardship, but in any event, weekly budget updates are recommended.

Media Training 249

Media Training Policies Agency Interviews 249

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Earned media stories and interviews bring credibility to the more commercial ad and marketing messages. A milestone event. To top it off, Doyle himself became the ambassador for the new and improved Domino’s through a kind of PR apology tour of one-on-one media interviews and high-level speaking opportunities.

Marketing 310

Marketing Product Launch Corporate Viral 310

ImPRessions - Crenshaw Communications

OCTOBER 5, 2021

Avoid tragic events, or at the very least gauge risk by assessing how the audience might respond. . Then, if a client is immediately needed for approvals, interviews, etc., PR teams should look ahead to forthcoming news events and determine trends, but, unfortunately, it is impossible to predict the next big story.

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Trends Pitching Agency B2B 293

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

The pandemic shutdown was awful in many ways, but at least we didn’t have to worry about attendance at press events. As any PR person knows, you should be judicious about media events. You do everything right in planning and hosting a press event, and nobody shows up. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

The pandemic shutdown was awful in many ways, but at least we didn’t have to worry about attendance at press events. As any PR person knows, you should be judicious about media events. You do everything right in planning and hosting a press event, and nobody shows up. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227

Agility PR Solutions

MARCH 1, 2021

I hate to fly, and I will fly for PubWest,” she says in a recent Zoom interview. As with many other events in 2020 and so far in 2021, PubWest’s annual conference went online. It takes something special to get Helena Brantley, founder of Red Pencil Publicity + Marketing, on a plane. “I PubWest is a […].

Industry 179

Industry Conference Interviews Publicity 179

ImPRessions - Crenshaw Communications

MARCH 3, 2020

It’s best to make sure that key players are aligned ahead of time on which types of stories are relevant, and which exec will be offering quotes and availability for interviews when news breaks. Then after the conference, you can get more “canned” quotes by working in takeaways from the event. Act quickly . Be quotable.

B2B 256

B2B Pitching Conference Privacy 256

Deirdre Breakenridge

MARCH 9, 2020

How can I prepare for the interview? What are the next steps after the interview? There’s a lot of talk about the importance of networking. How do I get started when I haven’t worked in PR nor have any professional contacts? I’ve landed my first PR job. What can I expect to do my first year? What should I do?

Community 293

Community How To Interviews Blogging 293

ImPRessions - Crenshaw Communications

JUNE 20, 2019

Leadership events. Owned and operated business events like discussion panels are productive PR activations for building media and industry relationships, generating quality content, boosting thought leadership credibility, and yes – even earning media coverage. For a deeper dive on putting on stellar panels , see this earlier post.

Agency 188

Agency Publicity Media Training Training 188

PR for Anyone

SEPTEMBER 8, 2021

Always be prepared for your media interview. Know who is interviewing you. Also, get your free Blueprint to learn how to do this >> HERE and check out our next events at www.SpeakfromYourPowerLive.com and www.GetPRFamous.com. Share contacts or resources you have that could help them on future stories. Hey everybody!

Television 221

Television Pitching Interviews Radio 221

ImPRessions - Crenshaw Communications

MAY 18, 2021

There’s plenty of content on the site directly from ad executives and representatives of major companies, whether it’s interviews or guest columns. There are also plenty of newsletters to sign up for and events year-round. AdExchanger calls itself “the leading voice in ad tech,” and it’s easy to see why. and much more.

Advertising 322

Advertising Advertising Privacy Television 322

Deirdre Breakenridge

MAY 8, 2018

One year later, I have realized that PRSSA offers many opportunities for students pursuing careers in public relations, including networking events, internship postings, and service initiatives. Membership benefits extend past the events that students can attend. Broadening Network. The first is the annual national conference.

Education 232

Education Conference Meeting Social Media 232

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

You could be moderating a media interview, holding media training for a CEO, or manning a check-in table at a panel event. Ask anyone in the business, and they’ll have horror stories about disastrous media events, missed opportunities, or scary clients. We get very crafty. Then there are the treats.

Creativity 243

Creativity Retail Groups Media Training 243

Sword and the Script

JUNE 11, 2024

I have left messages with both companies requesting interviews. If you have information about this event, please reach out. I’ll update this post as I learn more. I encourage the executive team to follow PR 101 advice and come on out and share the story, or risk the details being filled in anyway. Burrelles is an iconic brand in PR.

Newspapers 181

Newspapers Employee Interviews Company 181

Communications Conversations

SEPTEMBER 14, 2022

To capture more authentic behind-the-scenes footage, try this: Ask a member of the social/marketing team to act as a roving reporter at your next event and “hire” them to “cover” the event. Let’s take interviews, for example. There may be a few stumbles. There may be a few mistakes.

Brand 215

Brand Branding Instagram Video 215

Communications Conversations

DECEMBER 11, 2020

Once I submitted my resume and started the interview process with DKY, the hiring team did a great job communicating expectations, next steps and keeping me informed of their anticipated timeline. If you interviewed with multiple people via video, did you feel that was easier or tougher than doing it in person? Give it a shot.

Interviews 185

Interviews Meeting Video Energy 185