5W PR

MARCH 25, 2025

Consider these proven content types: Before/after transformation photos (with member permission) Quick-form workout demonstrations Behind-the-scenes studio content Member success stories Trainer introductions and expertise highlights Class schedules and special events Facebook Groups provide another powerful channel for community building.

Strategy 78

Strategy Marketing Local SEO 78

5W PR

NOVEMBER 11, 2024

Showcase a deep connection to the local community and culture. Offer experiences that allow guests to immerse themselves in the local way of life, such as cooking classes, guided tours, or cultural events. Focus on Local SEO to Increase Online Visibility Ensure the website is mobile-friendly and includes relevant keywords.

Hotels 78

Hotels Local Travel Marketing 78

PR for Anyone

FEBRUARY 21, 2020

This week, I want to talk about when the best time to host an event is to get the media to come to your event. This is really local – local television and print media. But you want to host a morning event. Welcome to this week’s Get Famous Friday PR Tip. That […].

Television 130

Television Print Local How To 130

Agility PR Solutions

JUNE 22, 2021

Although the COVID crisis was a catastrophic and even fatal event for many small business owners, others were able to take advantage of these trying times by drawing consumers to their shops with the magic wand of 2020—excellent customer service.

Local 139

Local Consumer Customer Service Small Business 139

5W PR

MARCH 24, 2023

Hosting unique and memorable brand events is one such way – these capture the essence of the season. Here are some creative event branding ideas for spring that can help brands make a lasting impression. Companies can leverage this by partnering with local fitness studios and trainers to conduct classes in open-air spaces.

Creativity 97

Creativity Branding Brand Fashion 97

Remote PR Jobs

JULY 19, 2024

Networking Events and Conferences Attending industry-specific networking events and conferences is a highly effective way to connect with potential clients. These events are often attended by business owners, marketing managers, and other decision-makers who might need PR services.

Case Study 227

Case Study Conference Local Trade Shows 227

Cision

OCTOBER 7, 2016

When you are listening for trends, you are given the opportunity to benchmark social and news media events relevant to your business. Before starting your next viral social campaign, head down to your local coffee shop and enjoy the autumnal bounty of nutmeg, cloves and cinnamon — or don’t because you know it will be back next year.

Analysis 318

Analysis Viral Trends Software 318

5W PR

DECEMBER 28, 2024

Live streaming of casino events, such as poker tournaments or live dealer games, can also generate excitement and drive traffic to the casino’s website. Print Materials High-quality print materials, such as brochures, flyers, and posters, can be used to promote special events, promotions, and new offerings.

Content Marketing 78

Content Marketing Hotels Marketing Print 78

5W PR

NOVEMBER 27, 2024

Provide a variety of attractions, such as live shows, concerts, and sporting events. Partnering with Local Businesses Collaborating with local businesses can enhance the destination casino’s appeal. Cultivate relationships with local and national media outlets and share news and announcements through press releases.

How To 78

How To Marketing Hotels Local 78

Landis PR

OCTOBER 11, 2021

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. After a year and a half of (mostly) virtual events, many places around the world are offering in-person events, from concerts to lectures to wine fests and sports.

Local 98

Local Newspapers Sports Video 98

HMA Public Relations

JANUARY 25, 2023

In today's blog, Rayna Burgett outlines the takeaways from the PRSA virtual event “Fact and Fiction: Trends in Local Media.”

Local 96

Local Trends Media Blogging 96

Contently - Strategy

MAY 11, 2024

Naturally, we turned to our go-to expert on all things local and delicious: Google. As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses.

Local 82

Local SEO Strategy How To 82

Bianchi Biz Blog

JANUARY 16, 2025

Online: 6,998,000 Print, Weekday: 1,563,000, Print, Weekend: 1,780,000) CTV : Canadas largest private broadcaster, it owns several local stations, a 24-hours news channel and has a national station as well. Today, it is the event of choice for the worlds mineral industry hosting more than 1,100 exhibitors and 700 speakers.

Print 100

Print Marketing Instagram Newspapers 100

Bianchi Biz Blog

NOVEMBER 2, 2023

Have you ever found yourself wondering why reporters didn’t attend your press event? There are many reasons why reporters don’t show up to a press event. Here are the top underlying reasons reporters gave us for not attending a press event: You didn’t have real news to share. And those situations happen.

How To 98

How To Transportation Travel Conference 98

Bianchi Biz Blog

DECEMBER 5, 2024

Television viewership is steady and national/local radio remains popular: on average, people watch more than three hours of TV and listen to more than three hours of radio every day. Get to know the local media landscape: As a country of 5 million people, Ireland’s media sector is relatively small. million users in 2023 LinkedIn : 2.70

Radio 83

Radio Sports Marketing Local 83

ImPRessions - Crenshaw Communications

AUGUST 21, 2017

There are lasting public relations lessons from large, newsmaking, once-in-a-lifetime events. Long after we dispose of the special viewing glasses and stop listening to “Total Eclipse of the Heart,” we can benefit from a mini-analysis of ways to leverage national events for our own brands and clients…sometimes!

Hotels 200

Hotels Local Interviews Viral 200

Cision

MARCH 7, 2017

AKA Media faced a similar challenge when looking to promote its client’s event, All-American Soap Box Derby Championship Race , amidst a busy summer sports season. Create a multi-touchpoint strategy around your event. AKA Media created several targeted lists to reach national and local news, sports and features producers and reporters.

Case Study 197

Case Study Sports Pitching Local 197

Stern + Associates

FEBRUARY 20, 2023

At the SAFElab , where Patton is the founding director, social workers and local residents join Patton and his team to add context to social media messages, which helps programmers build algorithms that interpret messages correctly.

Local 118

Local Community Ethics Education 118

PR for Anyone

MARCH 21, 2020

The morning shows like the Today Show , Good Morning America and your local shows like Good Morning Washington still need regular content as well. There are no sporting events to watch. They can’t go to any large-scale events or concerts. It will just be less in-person events and more online ones.

Real Estate 290

Real Estate Skype Radio Pitching 290

Cision

JUNE 23, 2016

I am excited about being part of an evolving industry where local influence is growing in importance. It is a lot more integrated, targeted and localized. and in local communities. Also, local news continues to be relevant. nearly nine in 10 residents follow local news closely – and about half do so very closely.

Public Affairs 227

Public Affairs Local Education Policies 227

5W PR

MARCH 22, 2025

The partnership includes year-round planning, fundraising events, and community outreach initiatives. Websites should provide: Detailed program information Registration procedures Equipment descriptions Success stories FAQ sections Contact information Event Planning and Promotion Special events raise awareness and celebrate achievements.

Strategy 78

Strategy Sports Training Transportation 78

5W PR

JANUARY 10, 2025

Additionally, some brands are actively engaging with their local communities, organizing events, and supporting local businesses. By aligning themselves with social causes, brands can appeal to a wider audience and foster a sense of goodwill.

Branding 78

Branding Brand Agriculture Chemicals 78

5W PR

OCTOBER 22, 2024

Encouraging participation in social media campaigns, writing blog posts, or speaking at industry events gives employees a voice. Supporting local causes and initiatives strengthens ties with the community and creates a positive impact.

Corporate 78

Corporate Reputation Strategy Storytelling 78

5W PR

NOVEMBER 7, 2024

In addition to the pool, Marina Bay Sands boasts the ArtScience Museum, a unique building designed to resemble a lotus flower that houses a variety of exhibitions and events. Monaco’s marketing campaigns focus on the luxurious lifestyle associated with the region, including high-end fashion, gourmet dining, and exclusive events.

Marketing 78

Marketing Fashion Sports Reputation 78

PRSay

MAY 5, 2020

Be aware of what is happening with current events. Keep up to date with news and events at a state and national level. Speak about what is happening locally, while remembering what we are going through as a country. If you claim to support your local community, then raise money and awareness for a local cause.

Video 203

Video Film Energy Local 203

ImPRessions - Crenshaw Communications

JULY 14, 2021

Customer relationship management (CRM), local search optimization, and digital product catalogues were all once new product or service categories, which are now widely known. Especially in the virtual and hybrid events era, recorded webinar/conference videos can be used after the event for PR and marketing.

B2B 334

B2B Company Case Study Conference 334

PRSay

NOVEMBER 25, 2024

Schedule informational interviews and job shadows, attend internship info sessions and participate in free networking events. Look for internships on campus or with local small businesses, boutique firms and nonprofits. Offer to develop a PR plan for fundraising, events or social media engagement. Look beyond “easy apply.”

LinkedIn 88

LinkedIn Nonprofit Retail Social Media 88

5W PR

DECEMBER 21, 2024

In-person events, such as workshops, masterclasses, and pop-up events, offer opportunities for face-to-face interaction and create memorable experiences. Giving back to the community through charitable donations or supporting local initiatives further enhances the brand’s image and fosters a sense of goodwill.

Community 78

Community Marketing Ethics Consumer 78

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

The pandemic shutdown was awful in many ways, but at least we didn’t have to worry about attendance at press events. As any PR person knows, you should be judicious about media events. You do everything right in planning and hosting a press event, and nobody shows up. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

The pandemic shutdown was awful in many ways, but at least we didn’t have to worry about attendance at press events. As any PR person knows, you should be judicious about media events. You do everything right in planning and hosting a press event, and nobody shows up. A priority press briefing — in an empty room.

Agency 227

Agency Television Radio Pitching 227

Presspage

JANUARY 21, 2025

Its purpose is to announce something newsworthysuch as a product launch, event, or major milestonein a clear and concise format. Pro Tip: Presspage makes it easy to target the right audience with our media database of millions of GDPR-compliant journalist profiles, advanced filters, and hyper-local distribution.

Writing 78

Writing How To Product Launch Crisis 78

PR for Anyone

JULY 27, 2024

The 2024 Olympics in Paris has begun, and with it comes a golden opportunity for businesses to align their stories with one of the most-watched global events. Think about how your business can relate to the event. Local Connections : Is there a local athlete from your area competing in the Olympics?

Media 130

Media Pitching Local Training 130

Reputation Us

OCTOBER 21, 2024

Participate in community events or support local causes. Highlighting satisfied customers can enhance your reputation and build trust with potential clients. Reputation Action #10. Community Engagement. Being visible and active in the community can enhance your reputation as a caring business. How’d you score? Need support?

Customer Service 78

Customer Service Reputation Employee Community 78

Sword and the Script

SEPTEMBER 24, 2024

A “reference” could be a case study , participation in a marketing event, a quote for the media, or an interview with an analyst, to name a few. Local groups – often facilitated through platforms like Meetup – are another opportunity. And it works well for most things – the one exception and it’s a big one – is customer references.

B2B 142

B2B Case Study Study Conference 142

5W PR

FEBRUARY 28, 2025

Successful adaptation requires research into local customs, business practices, and communication preferences. In Japan, they focus on technical excellence and precision in their messaging, while in the Middle East, they emphasize long-term partnership commitments and local economic benefits.

Internal 78

Internal International Crisis Management Technology 78

ImPRessions - Crenshaw Communications

MARCH 16, 2021

Targeting local and small businesses. A “listening station” that monitors Facebook for any mention of your brand, products, and events, as well as those of competitors, can provide valuable information about activity on the platform. For large B2B marketers who target SMBs, Facebook may be an ideal environment.

B2B 344

B2B Facebook LinkedIn Small Business 344

Landis PR

SEPTEMBER 18, 2023

There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance ( ESG ) factors influence event planning. Until recently, the execution of these strategies has not been a top priority for many corporate event clients.

Government 69

Government Measurement Groups Corporate 69