ImPRessions - Crenshaw Communications

AUGUST 21, 2017

Take this week’s solar eclipse, for example. The eclipse was an example a super-competitive time with countless brands vying for a slice of the media pie. Leverage the local angle. Local hoteliers and restaurants offering tourist specials saw media coverage like never before. Press never seem to tire of this twist.

Hotels 200

Hotels Local Interviews Viral 200

PRSay

MARCH 7, 2024

For example, Barbie’s initial interviews with Margot Robbie, Ryan Gosling and Greta Gerwig revealed little about what the movie was about while galvanizing its intergenerational audience. Women’s sports publications utilized the Barbie campaign in best practices for promoting women’s sports.

Film 127

Film Marketing Sports Hotels 127

Landis PR

OCTOBER 11, 2021

After a year and a half of (mostly) virtual events, many places around the world are offering in-person events, from concerts to lectures to wine fests and sports. 4 examples of successful virtual events in 2020—and what made them work Agility PR Solutions. What about promoting events for your company or client?

Local 98

Local Newspapers Sports Video 98

PRSay

AUGUST 23, 2021

The more the state collaborates with local and community pharmacies and other groups, the greater the likelihood that residents will want to receive the vaccine. Enlisting trusted local leaders. The goal is to meet people where they are and to enlist trusted local leaders to help talk to them.

Communications 126

Communications Local Survey Transportation 126

Cision

AUGUST 5, 2016

To get a glimpse, check out these examples: Audiences. For example, a sports equipment store might consider monitoring their audience by sports teams. Louis Cardinals fans, one might consider launching an event that offers the fans’ preferred beer or partnering with a local radio station during promotional events.

Brand 120

Brand Branding Sports Radio 120

PR for Anyone

AUGUST 25, 2022

I gave a bunch of examples in the video above (and the transcript below). This is the perfect example of newsjacking. So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. All kinds of things you’ve got sports starting.

Pitching 130

Pitching Media Insurance Insurance 130

Maxim Behar

JUNE 12, 2024

For example, the parties use words like "strength" as abbreviations. Maxim: Why shouldn't a person post a sports photo? Host: We were talking about the European Parliament and the whole campaign around the local conflicts. Behar – an extensive range and many new political forces – green, social, orienting, and repositioning.

Comparison 64

Comparison Policies Local Government 64

Critical Mention

AUGUST 6, 2020

Local & International Contacts. With that said, choose a media database that lets you search for both local and international contacts. For example, you can choose to create lists that separate contacts by geographical location, industry type, level of importance, etc.

Media 104

Media Radio Local Tools 104

Bianchi Biz Blog

AUGUST 7, 2023

She even went to his funeral locally (we asked their permission) – it was a full military funeral with honors – and photographed it and gave all the pics to the family. For example, that I have a CDL I get to do all of our commercial truck test drives. This a lesson I’ve carried with me for years: your approach matters. Uniqueness.

Journalism 77

Journalism Meeting Newspapers Media 77

NewsWhip

SEPTEMBER 14, 2023

We see an example of this every Thanksgiving with a story about a grandmother accidentally inviting a stranger to dinner , which goes viral each year because they’ve kept their tradition alive. The story originally totaled over 1.4

Brand 78

Brand Branding Viral Apparel 78

5W PR

JANUARY 24, 2020

People might only be interested in business, sports or local affairs. The more active they are, the more followers they have because those fans know breaking news could be posted any minute. Another benefit many journalists bring to the table is niche-specific reporting.

Marketing 97

Marketing Sports Social Media Journalism 97

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In addition to maintaining healthy relationships with the local newspapers and TV stations, it also means opening up and nurturing rapport on so many other fronts.

Media Relations 79

Media Relations Pinterest Media Newspapers 79

PR Fuel

AUGUST 23, 2020

Here are some of the categories you may want to choose to receive press releases about: Green technologies LGBTQ+ issues and events Broadcast industry Science and research Public health topics and news items Farming and agriculture Biotechnology Sports news for major and minor sports leagues Police, law enforcement, and crime.

Biotechnology 82

Biotechnology Agriculture Sports Local 82

Buzzstream

MARCH 26, 2020

Local citations are a great way to link to your business online. Local citations could be in the form of business directories, social media mentions, photo citations or video citations. Local citations could be in the form of business directories, social media mentions, photo citations or video citations. Image Source.

YouTube 116

YouTube Brand Branding Video 116

PR Fuel

DECEMBER 6, 2020

Research websites and local outlets that cover this sort of thing. Create a list of local arts reporters. So if you’re crafting a press release for a sports event, tailor your writing style and message to something a sports reporter would find engaging. Writing a charity event press release? Tailor Your Message.

Sports 59

Sports Media Writing Local 59

Barokas

MARCH 16, 2020

Stick to the facts and point your audience to official resources (your local government communications or the CDC) for more information. As an example, our client 98point6 is helping reduce the spread of COVID-19 by providing virtual, text-based primary care, and its Chief Medical Officer conducted a Facebook Live to answer patient questions.

Communications 88

Communications Case Study Conference Resources 88

5W PR

FEBRUARY 22, 2023

For example, always include details such as dates, locations, and contact information. For example, if you offer SEO services, you may want to team up with a web design firm. Charity Events -You can sponsor local charity events such as concerts or sporting events.

Strategy 88

Strategy Product Launch Brand Branding 88

5W PR

DECEMBER 18, 2019

For example, always include details such as dates, locations and contact information. For example, if you offer SEO services, you may want to team up with a web design firm. Charity Events -You can sponsor local charity events such as concerts or sporting events.

Strategy 133

Strategy Marketing Trade Shows Video 133

Stephen Waddington

JULY 28, 2019

It would be unusual for a journalist to be able to walk into a senior role, for example, and deliver a public consultation or a crisis management plan. Senior communication roles in sports, government, local authorities and the NHS were once routinely filled by journalists.

Journalism 74

Journalism Publicity Crisis Management Training 74

Flack's Revenge

AUGUST 6, 2019

In a PR Daily story about Starbucks , Ted Kitterman recommended leading with values; he cites some great examples: The biggest takeaway for anyone following the news cycle these days must be that you can’t please everybody. Below, I dig deeper and shed light by excerpting from the many excellent articles on the topic. Lead with Values.

Corporate 198

Corporate Brand Branding Agriculture 198

Cision

JUNE 9, 2016

Here’s an example of the three E’s in action. For example, explain why you are taking on a construction project by yourself instead of hiring someone to do it or why the renovation needs to be done. If you want earned media, you need to have a newsworthy story to tell. . Will it educate the audience? Does it have emotion ?

Pitching 120

Pitching How To Brand Branding 120

Stephen Waddington

MAY 19, 2020

In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied. It’s a good example of a data source and in this instance it serves insights directly. Our local BBC news programme and even the national idents are based on clips from social media.

Crisis 151

Crisis Government Energy Community 151

The Proactive Report

MAY 10, 2016

Sports companies, as well as gadgets and tech, have carved successful niches. For example a small business that makes furniture based in Los Angeles had an idea to use reclaimed wood to make tables. For example #table or #woodenfurniture or #handmade would show similar things. Artists and interior design businesses do well.

Small Business 100

Small Business Instagram Banking Fashion 100

Stephen Waddington

JUNE 9, 2020

Daisy sent out a press release on 7 April to local media contacts and a JustGiving page was set up. For example, print has fallen off the cliff on which it was already teetering precariously. The story is linear – an idea to raise some money from friends and family grew in ambition to include the local community.

Radio 89

Radio Skype Print Local 89

Buzzstream

JULY 10, 2024

You can take the Daily Mail as an example, which really clearly has a travel section defined in the URL structure. You’ve got sports, lifestyle, and fashion. To your sports site, or you’ve got a link coming from the politics section, coming to your site, which one of those is the better link?

Digital PR 98

Digital PR SEO Google Travel 98

Communications Conversations

SEPTEMBER 25, 2020

Again, work, school, kids, sports. For example, I recently met with a young woman for the first time for coffee. For example, I recently have a virtual coffee with the CMO of a local brand. He was a senior-level guy who had just been laid off. We talked about kids. And, most importantly, we stayed in touch. Start small.

Meeting 137

Meeting LinkedIn Facebook Exercises 137

Cision

MARCH 29, 2016

For example, a PR program for a multinational corporation (MNC) setting up a new retail chain in China is very different from working with a government department to promote a new destination within a city. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships.

Local 120

Local Newspapers Retail Sports 120

Buzzstream

NOVEMBER 6, 2024

For example, here are a few recent ones just from today: The requests typically come from journalists, but more recently, they also come from publishers. For example, on X, type #journorequest into the search bar, and sort by “Latest.” Remember how Men’s Journal and Sports Illustrated got in trouble for this ?)

How To 62

How To Pitching SEO Digital PR 62

Critical Mention

NOVEMBER 22, 2019

Earned Media Examples. A local reporter mentions your brand on live news. . Take control of your organization by tracking and editing your TV earned media. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

Radio 104

Radio Media Newspapers Sports 104

Cision

APRIL 26, 2016

For example, sure Snapchat is a new tool we have, and brands are beginning to successfully leverage it in their marketing efforts, but does it make sense for your current objective and situation to reach the audience you’re looking to target? What drew you to the field of public relations and communication?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Presspage

AUGUST 24, 2023

You need to be willing to explore, in the spirit of founder Ferry Porsche: “I couldn’t find the sports car of my dreams, so I built it myself.”. Local micro-influencers, like Eva Cleven, were leveraged to engage the target audience through podcasts. This approach requires courage and a willingness to tell uncommon stories.

Storytelling 78

Storytelling Data YouTube Strategy 78

Melissa Agnes

NOVEMBER 19, 2014

For example, some threats might include: financial earnings, reputation, human life, or physical assets. In wanting to volunteer for a position as a tactical medic/doctor on a local SWAT team, he attended the two-week school alongside veteran police officers, detectives, and sergeants. The Doctor in SWAT School.

Crisis Management 266

Crisis Management Crisis System Policies 266

Buzzstream

SEPTEMBER 25, 2024

Uh, you’ve interviewed people from all over the media landscape, Refinery29, The Street, Adweek, TechCrunch, people from both sides, the journalists, people doing digital PR, national news, local news. Uh, I was working on a story, um, yesterday, uh, about, you know, I’m, I like to use examples.

Media 77

Media SEO Pitching Digital PR 77

Cision

OCTOBER 10, 2016

Over this past weekend, for example, trending topics have included Hurricane Matthew, the American Presidential debate, and football (college and professional). By category (arts and entertainment, sports, health, et cetera). For example, I can see Twitter trends in Cincinnati, but only US Google trends.

Trends 120

Trends How To Google Software 120

The Stalwart Blog

AUGUST 26, 2016

They did so, not with the ever-common leak-the-details approach of professional sports, but instead with a press release and an unusually puffy piece from a local sportswriter. . Another shining example of why public relations are a tool, not a weapon.

Sports 60

Sports Course Local Pitching 60

PR Fuel

JUNE 9, 2021

For example, you might want to share a breaking news announcement. For example, are you hiring new executives? For example, maybe you’re about to announce a conference, launch party, or another event. For example, your sales team might tell you the company exceeded sales goals for the year. Talk to your team.

Small Business 82

Small Business How To Writing Conference 82

Cision

FEBRUARY 2, 2017

For example, your targeted influencer may focus on beauty, but if they’re only talking about skin care and your company sells lipstick, they will not be the right match for you. Are you aiming to appeal to a national audience or a local one? Perhaps your brand wants to appeal to new moms or millennials or men interested in sports.

Sports 60

Sports Local Reputation Branding 60