Remove Facebook Remove Infographics Remove Print
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Top Trends From State of the Media 2016

Cision

Multimedia content, such as infographics or Slideshare presentations, will help you stand out from other brands pitching the same old standardized template. Understandably, those working for digital outlets sided more strongly with this revenue-generating source, than those covering stories for traditional print outlets. Social Media.

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4 Examples of Fair Use Debates in the Digital World

Cision

Forty-five percent of executives think it’s okay to share other brands’ information as either digital or print paid content. Facebook recently reported that it receives more than 4 billion video views each day , more than YouTube. But copyright violations can have disastrous consequences.

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Measuring PR success in terms of quantity and quality

Presspage

You may consider tracking some or all of the following: Detailed reach of media coverage: circulation for print media, number of visitors or specific page views for online media. Social media: impressions and (new) followers, using tools like Twitter Analytics and Facebook Insights. Number of pageviews for publication on own website.

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The Top 50 Social Media Influencers on Twitter

Cision

Interesting test of Facebook content shows longer form content may win. Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Facebook is what matters now that social has surpassed search as a traffic source: [link].

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. The founder of Moneywehave.com, a personal finance and travel site, simply doesn’t have the time or the resources to shoot video or create infographics himself.

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Does Direct Mail Really Work for Millennials?

Critical Mention

In an article on its website, MarketingProfs shared an infographic by US Presort that debunks direct mail myths, one of them being that millennials don’t even look through their mail. A couple of hours later you’re scrolling through Facebook see an ad for a wedding gift registry.

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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

A study by Backlinko examining 912 million blog posts found that “list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.”. The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); print news is a distant third with 5%.

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