Cision

AUGUST 14, 2017

In this article, we will discuss the 4 key elements to writing high-quality press release content: The news announcement. And social media. The purpose of your press release is to remind the media, your clients, and other businesses why your company is relevant. So write your release with your audience in mind.

Writing 310

Writing How To Infographics Pinterest 310

Cision

SEPTEMBER 19, 2017

Often, people write about journalists as “journalists” – a nebulous bunch of undifferentiated people who perform the same tasks (perhaps in different verticals). The Cision 2017 Global Social Journalism Study provides some very tangible insights into the social media perception and behaviors of journalists. Messengers.

Social Media 247

Social Media How To Media Journalism 247

Cision

DECEMBER 11, 2017

In this article, we will discuss the four key elements to write a press release that converts: The news announcement. And social media. The purpose of your press release is to remind the media, your clients and other businesses why your company is relevant. So write your release with your audience in mind.

Writing 293

Writing How To Infographics Pinterest 293

Deirdre Breakenridge

JULY 22, 2019

Social media continues to capture time and attention. Here are some of the stats revealing how much people participate in social media; where they spend their time; what they like to do and how often. Social Media Workshop in Princeton, NJ. Social Media Workshop in Princeton, NJ.

Social Media 177

Social Media Media Interviews Instagram 177

Remote PR Jobs

OCTOBER 11, 2022

Social media and PR are no longer separate entities, but rather building blocks that work together to produce stellar results. Specifically, social media can help you craft a PR campaign that will grow your brand awareness and help you stay competitive in the industry. 1 Social Media Allows you to Easily Track Results.

Social Media 130

Social Media Media Product Launch LinkedIn 130

Flack's Revenge

DECEMBER 11, 2018

I have been writing about issues challenging social media and digital communications, and speaking with thought leaders on the topic. In this installment, I interview Frank Strong, Founder & President of Sword & Script Media, LLC. Frank Strong, Founder & President, Sword & Script Media.

Social Media 149

Social Media Marketing Media Facebook 149

Communications Conversations

NOVEMBER 16, 2022

You may have seen this graphic last week–it was making the rounds on social media (even I shared it). It’s from LinkedIn, which aggregated data to share with us the “top skills” of today’s social media manager. Yes, social media pros do need to understand how to manage social ad campaigns.

Social Media 174

Social Media Media Analytics Data 174

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

Social Media 156

Social Media Trends Media Instagram 156

Landis PR

SEPTEMBER 7, 2021

Merriam-Webster defines social media as “forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages and other content (such as videos).” Social media users passed the 3.5 Is it marketing?

Social Media 104

Social Media Marketing Media Analysis 104

Critical Mention

MARCH 17, 2022

Social media platforms have provided a space for businesses and organizations to flourish in growing reach and visibility with the help of influencers. If anyone’s likely to start a trend, it’s definitely a social media influencer. Improve Target-Audience Reach. Build Brand Credibility. Increase Sales.

Social Media 144

Social Media Media SEO Instagram 144

Prohibition

JULY 7, 2022

Social media has evolved yet again throughout June, with changes and new test features being introduced across multiple platforms – giving social media marketers more trends to keep an eye on. Definitely one to watch as video continues to be a key content type… Facebook moves towards video.

Instagram 118

Instagram Twitter Video Facebook 118

Business Wire

MARCH 14, 2018

(These rules are loosely adapted from the 2018 All for Content conference ) By Simona Colletta – International Media Relations Specialist, Paris Social Media is changing the way businesses interact with customers. The way a brand conducts business through social media is a direct reflection of the company.

Social Media 161

Social Media Mobile Media Video 161

Maxim Behar

MAY 13, 2024

Maxim: First, I'm surprised there's such a day because every day should be a day of freedom of speech, especially now that we have social media. Everything has changed in the last twenty years, mostly thanks to social media. Now we have 4 billion publishers worldwide, which means 4 billion people who own media.

Social Media 64

Social Media Newspapers Television Radio 64

Cision

JULY 26, 2017

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. I’ll also try to give a sense of what criteria you can target for each of the platforms for paid and organic social. Social Targeting on Facebook / Instagram.

Social Media 233

Social Media How To Insurance Insurance 233

PRSay

MARCH 9, 2017

As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. Social media is your competition. By then, eyewitnesses on Twitter, Facebook, Instagram and other sites have been telling their version of your story. Who is winning that competition?

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Cision

APRIL 25, 2017

What started as a fact-checking mission to validate information presented by newsmakers, particularly elected officials’ campaign ads, speeches, and debates, has migrated into an organization-wide effort to verify reported or shared news stories that appear to have bad information, according to Eric Carvin, AP’s social media editor.

Facebook 303

Facebook Newspapers Local Crisis 303

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. Are the social media waters still safe for marketing? What’s not safe is ignoring social conversations, especially those related to your brand and category. What comes after social media? Absolutely. Yes and no.

Social Media 149

Social Media Marketing Media B2B 149

Remote PR Jobs

SEPTEMBER 27, 2024

Key Points of Distribution Media Outlets: Newspapers, magazines, TV and radio stations receive your press release. Social Media: Platforms like Twitter, LinkedIn, and Facebook can be used to amplify your message. Media Coverage Once your press release is distributed, media outlets may decide to cover your story.

Crisis Management 264

Crisis Management Analytics Radio Analysis 264

PRSay

JUNE 14, 2019

Fortnite may be known best as a multiplayer video game, but for many of its younger users, it functions as something else, too: a social media platform. Earlier this year, Pew Research Center reported that roughly 75 percent of Facebook users and nearly 60 percent of Instagram users visit those sites at least once a day.

Instagram 149

Instagram Facebook Social Media Groups 149

Maxim Behar

APRIL 14, 2024

I started writing back in my high school years when I accidentally came across a typing machine. Mostly I write about business because that's what I do. It had a great effect; the whole world was on Facebook back then, and every post would attract thousands of comments "for" and "against." It's just an impulse.

Writing 59

Writing Social Media Meeting Facebook 59

Maxim Behar

JUNE 20, 2022

In his weekly column "Max's Column" for TBmagazine, Maxim Behar comments on the insurgence of fake news on social media and the responsibility of the consumer to educate and inform themselves, rather than putting blame on the platforms. "In So – now Facebook is to blame because its full of fake news.

Facebook 52

Facebook Education Social Media Writing 52

PRSay

APRIL 25, 2018

When word got out in mid-March that Facebook exposed raw data on up to 87 million accounts to political consulting firm Cambridge Analytics, many people voiced their discontent. Even Apple’s Tim Cook weighed in, saying he had no advice for Facebook CEO Mark Zuckerberg because he “wouldn’t be in that situation.”

Facebook 136

Facebook Privacy Data Survey 136

Cision

MAY 2, 2017

It’s the same thing with social media and PR. Social Media = Peanut Butter. Think of social media as the peanut butter. As a business owner, you must be on social media. If you don’t think you need to be on social media, consider the fact that there are over 2.7 PR = Jelly.

Social Media 167

Social Media Media Local Pitching 167

Cision

MAY 1, 2017

Facebook Live Video is an unanticipated content juggernaut. In a recent Facebook post , Facebook VP of Product, Fidji Simo revealed that 20% of all videos posted to Facebook are Live Videos and that Facebook Live Video watch times have increased 400% year-over-year. But first….

Video 197

Video Facebook Retail How To 197

Sword and the Script

SEPTEMBER 26, 2017

Facebook has reportedly been rewarding video on its platform recently. This means social media posts that include video are granted better reach on the platform. In turn, social media experts have rushed to proclaim brands should be using video to drive better engagement. The Impact on Social Media ROI.

Social Media 115

Social Media Brand Branding Media 115

Melissa Agnes

AUGUST 20, 2014

Editor’s note: How and when should social media be incorporated into today’s higher education? Carolyn Mae Kim, a hands-on professor teaching in the Journalism & Integrated Media department at Biola University, has some great tips and strategies to help today’s educators answer this important question.

Social Media 279

Social Media How To Infographics Media 279

Critical Mention

OCTOBER 9, 2019

Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . Practice Social Media Brand-Consistency. Create a Social Media Posting Schedule. Find your Target Audience.

Social Media 75

Social Media Marketing Media Instagram 75

Maxim Behar

JUNE 20, 2022

In his weekly column "Max's Column" for TBmagazine, Maxim Behar comments on the insurgence of fake news on social media and the responsibility of the consumer to educate and inform themselves, rather than putting blame on the platforms. "In So – now Facebook is to blame because its full of fake news.

Facebook 52

Facebook Education Social Media Writing 52

The Stalwart Blog

OCTOBER 9, 2017

A good friend of mine who used to frequent my Facebook feed with prolific musings on life and work announced recently a hiatus from the social media site. Her writings were always cleverly written, clear in point, generous in spirit and a joy to read. I’d love for Facebook to return to its place of fun and enjoyment.

Facebook 113

Facebook How To Social Media Engineering 113

Critical Mention

MARCH 15, 2019

In fact, in 2018, Statista stated that 54 percent of all consumers now browse social media on a mobile device at least once a day. This makes it critical to optimize your social media marketing strategy to be mobile-friendly to engage these consumers. Make your Facebook page mobile-friendly. Analyze your results.

Mobile 109

Mobile Social Media Marketing Media 109

Communications Conversations

FEBRUARY 21, 2020

Over the last five years, we’ve created a social media playbook document that makes this a lot easier! Start research and writing a byline for my Trustmark client. Much of the work I do for them revolves around B2B media relations with HR publications, podcasts and blogs. .: Thomas for class. Class starts!

Social Media 157

Social Media Media LinkedIn Tourism 157

Cision

JUNE 30, 2015

As the hottest social media network du jour changes, so do the tips and tricks we use to master this awesome marketing tool. This list will help you get more out of your social media marketing efforts. The more you use social media, the more you think in keyword terms. Use a Period Before Your Tweet.

Social Media 120

Social Media Media LinkedIn Small Business 120

Remote PR Jobs

JULY 19, 2024

Social Media and Online Presence As any experienced PR professional knows, building a strong online presence and leveraging social media can attract clients both local and nationwide to your services. Testimonials: Collect and display testimonials from happy clients on your website and social media profiles.

Case Study 246

Case Study Conference Local Trade Shows 246

Waxing UnLyrical

OCTOBER 15, 2023

As of 12:30-ish pm ET this afternoon, I got back on Facebook… albeit with my account “restricted.” My Facebook profile was hacked early August. As of this writing, I’m relieved that all is well on their profiles. The post I’m Back On Facebook (Maybe). Let’s rewind. Full back story here.

Facebook 40

Facebook Social Media System Employee 40

Flack's Revenge

FEBRUARY 6, 2018

I had to smile when I read that Facebook’s reducing news content in the newsfeed. Just recall the headlines: May 2016 – Facebook is accused of liberal bias in the feed. Just recall the headlines: May 2016 – Facebook is accused of liberal bias in the feed. March 2017 – Facebook launches new AI tool to fight fake news.

Facebook 120

Facebook Journalism Local Google 120

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Polaris

NOVEMBER 27, 2014

People check Facebook to see pictures of their friends and family, laugh at the latest memes and learn about breaking news. For brands, the way to get the most value from Facebook is to view it as a social setting (which it obviously is) and behave in manner that will make you popular. Engagement is key on Facebook.

Facebook 178

Facebook Brand Branding Social Media 178