ImPRessions - Crenshaw Communications

AUGUST 9, 2022

So, there’s not a one-size fits all approach to PR or media relations. To execute a strong PR program and target the media outlets that will work best for your brand, assess your goals. PR teams must work with the brand team to shape the messaging strategy to reach the right media and ultimate audiences in a timely fashion.

Media 310

Media Retail B2B Journalism 310

Onclusive

SEPTEMBER 7, 2021

If you have valuable content to share, it is a really good idea to be proactive about showcasing it to the right journalists and influencers in a timely fashion. Through strong media relations, we were able to successfully tell our story to a variety of audiences including our clients, Members, reporters, and investors.”.

Measurement 356

Measurement SEO Web Social Media 356

5W PR

NOVEMBER 20, 2024

5W’s beauty & wellness team elevates brand awareness for K-beauty brands through tailored media relations, influencer programs, brand ambassador procurement, celebrity partnerships, and experiential activations. Breaking Through a Saturated Skincare Market With countless skincare and beauty products on U.S.

Brand 78

Brand Branding Communications Marketing 78

PRSay

FEBRUARY 7, 2024

In addition, we will cover many of the fundamentals of media relations, so our program also would be beneficial to those starting out in public relations — including students and new professionals in PR, media and journalism. Schwartz & Company, which was looking for an account person who knew sports and fashion.

Communications 193

Communications Sports Journalism Fashion 193

Critical Mention

OCTOBER 25, 2021

The second season ended in thrilling fashion, with Kendall Roy, Logan’s son, double-crossing his father in a shocking press conference where he was supposed to take the fall for a company scandal, but instead implicated his father in the scandal and a host of cover-ups and illegal activity.

Media 162

Media Fashion Television Radio 162

Bianchi Biz Blog

AUGUST 22, 2024

Spanning sectors from food to fashion, design and logistics, Italy is also becoming a tech and startup hub supported by government incentives. Additionally, lifestyle outlets range from generalist to niche, covering health and beauty, fashion, and entertainment, among others. Milan Fashion Week (Sep. Milan Fashion Week (Sep.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

5W PR

MARCH 26, 2025

Social media feeds buzz with anticipation as thousands gather for New York Fashion Week, Coachella lights up Instagram stories, and wellness summits draw crowds of health-conscious attendees. Start by developing a targeted media list of lifestyle, events, and industry-specific outlets that reach your desired audience.

Digital PR 78

Digital PR Strategy Instagram Fashion 78

ImPRessions - Crenshaw Communications

JANUARY 9, 2019

Based on experience, I’d say that working for a well-recognized brand offers concrete advantages when it comes to media relations. There’s nothing wrong with this, but a case history for a smaller or lesser known client may say more about the agency’s ability to deliver consistent earned media outcomes.

Agency 224

Agency Construction Fashion Pitching 224

Remote PR Jobs

JULY 19, 2024

Types of Events to Consider: Industry Conferences: Large professional gatherings that focus on specific industries such as technology, healthcare, or fashion offer opportunities to meet potential clients who may need industry-specific PR expertise.

Case Study 227

Case Study Conference Local Trade Shows 227

Rock the Status Quo

OCTOBER 2, 2014

After all, if your client manufactures solar panels, and the local business journal will be doing an issue that June on green heating and cooling alternatives for businesses, the editorial calendar helps you pitch that outlet in a timely fashion, increasing your chance of success. Public Relations'

Wikipedia 205

Wikipedia Pitching Fashion Journalism 205

Cision

SEPTEMBER 25, 2017

These journalists are disproportionately reliant on email for communication, and 25 percent of them express that concern over copyright law keeps them from being more prolific on social media. These journalists spend little time on social media relative to their peers. These users tend not to be involved in digital media.

Journalism 258

Journalism Social Media Study Comparison 258

Melissa Agnes

MARCH 10, 2014

Media Relations follows the same principle. A5:Managing media relations is a key role of PR. A6: #NYUPRSM Continuous monitoring on multiple platforms in a 24/7 fashion — Angela JIANG (@AngelaCJiang) March 6, 2014. #NYUPRSM — Huiqiong Xu (@XuAimee) March 6, 2014. lincy_love) March 6, 2014.

Twitter 212

Twitter Crisis Communications Crisis System 212

ImPRessions - Crenshaw Communications

MAY 12, 2021

In public relations, It’s always a good idea to do a search of the company and check out their media coverage, since the same outlets may be close contacts for your team. It may seem old fashioned, but I’d be lost without my notebook. Write things down.

Internal 296

Internal International Agency Meeting 296

Cision

APRIL 12, 2016

Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over. What drew you to the field of public relations? How do you approach public relations for fashion, luxury and entertainment brands versus other types of brands?

Fashion 120

Fashion Pitching Journalism Social Media 120

Cision

JULY 9, 2015

Cision’s latest PR Kit will help your gift guide pitches stand out from competing brands with: Detailed profiles on major lifestyle, fashion and entertainment influencers. Pitching tips from print and online media contacts. Lead time and deadlines to help outline your media relations strategy.

Fashion 120

Fashion Print Pitching Media Relations 120

Landis PR

FEBRUARY 21, 2022

Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . From a PR perspective, the media can be a terrific way to raise the profile of your company/client company and its products/services. Related articles: .

Media Relations 52

Media Relations Publicity Sports Media 52

Cision

AUGUST 2, 2016

Whether there is a fire to put out or an unexpected bit of news to get out, it is necessary to constantly be alert, thinking of how you can leverage the current media climate and popular culture to the benefit of your clients, and be willing to shift priorities at a moment’s notice – without letting any of the other balls you’re juggling drop.

Fashion 120

Fashion Apparel Pitching Consumer 120

Sword and the Script

MARCH 14, 2023

If you enjoyed this post, you might also like: A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 Image credit: DALL-E “ A robot dressed like a reporter typing on an old fashioned typewriter in the style of Van Gogh ” The post This AI is ‘Taylor’ Made for Media Relations; PRophet Adds Generative AI to PR Software appeared (..)

Software 87

Software Media Relations Media Pitching 87

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Lee was a leader in media relations. Ivy Ledbetter Lee (1877-1934) is credited with refining the art of media relations, but his most celebrated engagement was a train wreck – literally. But as VP of public affairs, he fashioned a unique response to mounting criticism of Mobil during the energy crisis.

Corporate 178

Corporate Mobile Energy Public Affairs 178

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

This site is filled with the latest trends in fashion, tech, life, culture, design, business, eco and even “bizarre,” and it’s guaranteed to spark an idea. For the inside scoop on everything you ever wanted to know about media but were afraid to ask, there’s the MuckRack blog. CreativeBoom.

Blogging 159

Blogging Pitching Fashion Sports 159

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2016

The fashion factor. The contrast alone is enough to send fashion bloggers into a frenzy of wondering who wore what better. Or not… apparently Newton’s “childish” eating habits (lots of sugary cereal) will make him the topic of health food “makeover” articles from Dr. Oz to Joy Bauer.

Sports 149

Sports Fashion Print Pitching 149

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

What started out as a Snapchat-like platform for younger generations of social media influencers and general users for sharing video snippets has grown into an essential platform for marketing and advertising. Why TikTok? .

B2B 310

B2B Video Social Media Creativity 310

Bianchi Biz Blog

JANUARY 16, 2025

ELLE Quebec (online and print) Impressions/social following: 165,000 (online), 346,000 (Magazine), 771,000 (e-edition), 57,000 ( Instagram ) ELLE Quebec invites French Canadians to discover the latest trends in womens fashion, beauty, entertainment, decor and more. The most popular social media channels in Canada YouTube : 33.10

Print 100

Print Marketing Instagram Newspapers 100

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2020

After a successful media meeting, the reporter is far more likely to have the organization and spokesperson on their radar and to reach out for future stories. We can’t wait to return to that old-fashioned way to meet! The post 3 Tips For A Killer Media Tour appeared first on Crenshaw Communications.

Media 207

Media Meeting Interviews Film 207

Prakkypedia

MARCH 31, 2019

Or in other words: “What can I pitch to the media?”. For PR consultants who work in media relations and promotions, it’s all about the next angle, the new product, the trend the client has noticed, or the issue that the client may be able to provide a quote on. This goes back to the heart of PR: relationships.

Newspapers 122

Newspapers Radio Construction Fashion 122

Deirdre Breakenridge

JUNE 8, 2016

She recently received her master of science in public relations from New York University’s School of Professional Studies and received her bachelor of science in journalism from Boston University.

Social Media 150

Social Media Pitching Media How To 150

Sword and the Script

MARCH 30, 2021

Journalists say Twitter is the most valuable social media platform and they spend a lot of time there; if you want to improve media relations you should invest more time there too. Business efforts on social media tends come in two flavors. 5 Tips for Twitter Effectively in Media Relations.

Social Media 112

Social Media Report Survey Media 112

Rock the Status Quo

MARCH 26, 2015

Thanks and a shout out to Marlene Srdic , editor of Life Refined magazine and a fashion/beauty blogger at StyleSizzle , for sending this to me. Rock The Pitch #13 This critique has nothing to do with bad luck. It’s ALL GOOD, baby!! Ahead of the opening on Sept. Bravo, Manuela – stellar job on this pitch!!

Pitching 100

Pitching Examples Fashion Media 100

Sword and the Script

OCTOBER 20, 2020

Should the Public Relations Report to the CEO or CMO? 141 PR and Comms Pros Explain What They Do for a Living Sources for public relations salary benchmarks: 2020 Public Relations Salary Survey: How Much Money do PRs Pros Make? PR Measurement: How is Communications Proving Value? What is PR?

Resources 148

Resources Publicity Reddit Interviews 148

Deirdre Breakenridge

APRIL 6, 2015

I thought that might be an old fashioned view, but it’s not. We investigated 10 areas of interest – mainly focused on media relations (a sensible place to start). Four themes really stood out: Media Personality. Many London-based PRs still feel that some of our U.S. The full findings are on our ‘ U.S.

Local 150

Local International Internal Pitching 150

Cision

APRIL 20, 2015

PR no longer is a press release or media relations business. The content is there, but we can’t find the piece of furniture we need until we categorize, catalogue and disseminate it in an orderly fashion. We use a wide range of content and activities to communicate our messages and reach our target audiences. User-generated.

Media 120

Media Content Marketing Infographics Fashion 120

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

The blend of social media reach and trust in specific personalities can really amplify a campaign. The splashiest influencer marketing campaigns tend to be in beauty, fashion, and other lifestyle sectors, but don’t count it out for B2B PR. Read on to find out how to craft the best collaboration. Don’t count out influencers for B2B PR.

B2B 191

B2B Social Media Radio Fashion 191

ImPRessions - Crenshaw Communications

APRIL 18, 2017

Look at leaders in fashion, music, and technology for inspiration. Let the agency handle all media relations. In our experience key trade media relationships may be best handled by client contact. Not convinced? Mark Zuckerberg famously quit school (though that’s not so uncommon among technology founders.)

Skype 136

Skype Conference Agency Product Launch 136

Sword and the Script

FEBRUARY 26, 2019

A survey I teamed up with Ned Lundquist to conduct of PR pros last year found 51% said media relations was getting harder. This is why content marketing plays such a crucial role in media relations , among many other aspects of PR and corporate communications. Myth 6: Content marketing replaces media relations.

Content Marketing 97

Content Marketing Marketing Pitching Survey 97

Sword and the Script

JANUARY 19, 2021

In media relations , you are constantly on the hunt for reporters and influencers writing about your industry. Meltwater offers and integration with GA and its media monitoring tool that will help you do this in an automated fashion – and it gets you closer to earned media attribution. Check out our services.].

Technology 173

Technology Publicity Software Pitching 173

Beyond PR

JULY 28, 2016

Conventions, conferences, and trade shows offer excellent earned media opportunities for organizations. However, they also pose unique challenges for the media relations and marketing teams looking to connect with journalists and influencers. The bigger the event, the greater the competition for attention. Know when to stop.

Media Relations 40

Media Relations How To Media Conference 40

Reputation Us

APRIL 22, 2020

President Thomas Jefferson first used the term in an 1807 speech to Congress, replacing the phrase “state of thought” with “public relations.”. The tools of the trade—from community and media relations, to public and government affairs—have evolved in complexity since the days of the tricorn hats.

Publicity 97

Publicity Reputation Internal International 97