5W PR

JANUARY 1, 2021

From a PR perspective it had all the makings of a viral story. Creating a viral story is not easy, and takes the right mix of planning, timing and good old-fashioned luck. Whether it was a surprise, or not, no story is going to go viral without the media to go along with it. ba-dum-ch!). Let’s break it down: Authenticity.

Publicity 78

Publicity Viral Conference Fashion 78

PR for Anyone

OCTOBER 7, 2021

The media is regularly covering trends that are going viral on that platform. You work with our Fashion Stylist who goes through your closet and picks out exactly what you should wear to elevate your expertise. Search hashtags related to your industry and see what topics are people are talking about. I did this video about TikTok.

How To 130

How To Pitching Film Video 130

NewsWhip

JULY 7, 2021

Using that as a springboard, and alongside the fact that the shoes are now seen as something of a fashion statement , Crocs has entered into a partnership that has gained significant public interest in the last few weeks — a stiletto made with Balenciaga that debuted at the designer brand’s fashion show. Balenciaga x Crocs.

Consumer 78

Consumer Branding Brand Fashion 78

NewsWhip

OCTOBER 9, 2024

The stories that come to us through apps and feeds shape our worldviews, slowly influence our identities – and influence elections, fashion trends, and social movements. NewsWhip’s mission is to crack open the sealed, black box of content sharing, recommendation and virality, and reveal the stories shaping the world.

Viral 78

Viral Privacy Ethics Technology 78

Prohibition

JUNE 27, 2023

TikTok, with its immense reach and viral nature, offers luxury brands a unique opportunity to connect with consumers and create impactful digital experiences. btypep #TBChallenge #fashion #myoutfit #foryoupage #foryou #burberry #fyp ♬ original sound – Cory Nation ?️‍?

Branding 71

Branding Brand Marketing Fashion 71

ImPRessions - Crenshaw Communications

MAY 15, 2018

When a passenger’s video of water flooding a Carnival cruise ship hallway went viral on May 3, it spawned thousands of references to Titanic and some sensational news headlines. All five of these recent corporate “first responders” behaved in a fashion aligned with the brand involved.

Crisis 136

Crisis Privacy Airlines Facebook 136

5W PR

NOVEMBER 14, 2023

Kendall Jenner & Hailey Bieber Are First to Wear Kylie Jenner’s New Brand Out – Kylie Jenner is launching her own fashion brand, Khy, and has her celeb friends and family wearing her black leather pieces out as her unofficial ambassadors. Cherry Mocha Nails – A deep burgundy red/brown shade, this is the IT color for fall!

Trends 78

Trends Fashion Film Viral 78

Waxing UnLyrical

JULY 18, 2019

Additionally, lack of brand awareness during a time of increasing “fake news” presented issues as there were some viral rumors questioning our nonprofit status, and operating and managing functions. She also interviewed a program participant served by Goodwill as part of that.

Nonprofit 86

Nonprofit Fashion Retail Enterprise 86

Cision

JULY 20, 2015

” Similar to Birchbox, Triberr also is heavily invested in increasing their utility acquiring Scoutle , an analytics company that can help bloggers to predict the virality of their articles. Every product can’t go viral or generate a lot of word-of-mouth buzz. Conclusions.

Energy 120

Energy Viral Storytelling Community 120

Buzzstream

FEBRUARY 3, 2021

So, if you’ve got a one-track mind when conceiving campaign concepts e.g. thinking that a piece for a fashion brand has to be about clothes, solely, you’re going down the wrong path. The variety of aspects you look at around a topic, such as fashion, are still often in the realms of what your client can offer expertise in.

Digital PR 170

Digital PR Industry Strategy Film 170

Prohibition

SEPTEMBER 11, 2024

For example, after a product goes viral — such as a skincare item or a new coloured water bottle— de-influencers might debunk its efficacy or argue that it’s not worth the hype, often suggesting more affordable or practical alternatives. However, brands should not see de-influencing as an outright threat.

Strategy 62

Strategy Viral Branding Brand 62

NewsWhip

DECEMBER 7, 2023

A viral video on TikTok seemed to suggest that Target was masquerading regular sale prices as new Black Friday deals, and it immediately sent the public into a frenzy, with many other creators posting videos of themselves inspecting sales inside their local Target, as well as other major retailers. But what else made a splash in November?

Branding 78

Branding Brand Retail Viral 78

PRSay

FEBRUARY 21, 2018

For instance, comedian Leslie Jones’ posts are amusing — specifically her fashion commentary and her crush on Shaun White’s coach. Adam Rippon has been a viral sensation this year despite not being the most spectacular figure skater at the Games. Thanks to social this isn’t like any other winter Olympics experience.

Sports 94

Sports Communications Viral Fashion 94

PRSay

MARCH 7, 2024

Fashion and retail media included stories about brand partnerships such as Ruggable, Zara and Crocs. This was accomplished with intentional and intangible shareable content — like taglines and movie posters — that went viral and became popular memes: The tagline, “She’s everything. He’s just Ken.”

Film 130

Film Marketing Sports Hotels 130

Shift Communications

JANUARY 12, 2018

One of my favorite examples from this past fall was Uniqlo’s partnership with Boston’s Museum of Fine Arts merging fashion, art and hands-on activities seamlessly (pun definitely intended). Taking a Stand. For example, Patagonia took a strong stand against the reduction of land in Bears Ears and Grand Staircase-Escalante National Monuments.

Consumer 83

Consumer B2C Viral Fashion 83

5W PR

JUNE 16, 2023

Beauty trends come and go, but some viral hairstyles have made a lasting impact in the world of TikTok and beyond. Celebrities and influencers have embraced the blunt bob trend, further popularizing it across fashion and beauty communities.

Trends 88

Trends Viral Fashion Tools 88

Prohibition

JULY 10, 2024

Consumers today are highly aware and quick to voice their disapproval on social media, where negative reactions can go viral and severely tarnish a brands image. Ultimately, it was the occasion wear fashion brand, Oh Polly.

Marketing 62

Marketing Fashion Financial Reputation 62

Prohibition

MAY 30, 2023

You might be wondering how influencer marketing plays into this, as no one can ensure a viral product. uktiktok ♬ original sound – Cariadryan @theoliviasaurusrex Olivia Ancell showcased that the power of jumping on viral trends is just as good as starting them. Ensuring a constant engagement with her content. melissaxjadexm ??

Viral 62

Viral Trends Video Community 62

Burrelles Fresh Ideas

OCTOBER 3, 2023

Niche markets: Kidfluencers often cater to niche markets , specializing in areas like toys, children’s fashion, and family-friendly content. Virality and shareability: The innocence and charm of child influencers make their content highly shareable. Brands can easily tap into these specific markets, reaching a highly targeted audience.

Branding 83

Branding Brand Marketing Ethics 83

Mindful Marketing

DECEMBER 18, 2022

The century-old Spanish fashion house recently made headlines for the wrong reasons when it released a series of ads that not only featured kids posed with adult-themed props but also included photos in which appeared “ paperwork about child pornography laws.”

Advertising 88

Advertising Advertising Ethics Fashion 88

Polaris

FEBRUARY 16, 2015

It was a sad story that pretty much went viral. Large news corporations assign journalists to beats: food, technology, health, fashion, municipal politics, entertainment and more. He talked about the legality of what Royal Bank was doing, the impact it had on him, his family and on the people in his department.

Banking 100

Banking Media Local Survey 100

Waxing UnLyrical

AUGUST 15, 2019

Generally speaking, marketers tend to focus on high-quality images and videos, alongside posts that have the potential to go viral. Currently, Instagram has over 300 million daily users, which means that each Story has great potential to be seen by a handful of people, especially if they are viral. Bottom Line.

Instagram 63

Instagram Marketing Viral Airlines 63

Mark My Words

FEBRUARY 5, 2025

Ah, the Grammyswhere music is an afterthought, and the real winners are those who can manufacture the most viral hysteria. A bold fashion statement? And this years undisputed champion? Bianca Censori, Kanye Wests latest human installation piece, who arrived cloaked in fur only to dramatically shed it, revealing well, almost nothing.

Viral 60

Viral Fashion Engineering Course 60

PRSay

FEBRUARY 27, 2018

For instance, comedian Leslie Jones’ posts are amusing — specifically her fashion commentary and her crush on Shaun White’s coach. Adam Rippon has been a viral sensation this year despite not being the most spectacular figure skater at the Games. Thanks to social this isn’t like any other Winter Olympics experience.

Sports 74

Sports Communications Viral Fashion 74

Prohibition

FEBRUARY 2, 2023

Instead of being able to not only predict viral content, soon TikTok creators will be instrumental in creating trending videos and ranking organic content. This can also help guide your wider TikTok strategy and social media marketing by making soon-to-be viral and engaging content that your target audience will love.

Trends 62

Trends SEO Viral Social Media 62

Burrelles Fresh Ideas

DECEMBER 12, 2023

In a world dominated by social media and viral trends, Santa Claus realized he needed a PR facelift, and he needed it fast! Oh, and lose the old-fashioned boots; sneakers are in!” Santa, we need to up your cool factor,” said Holly Jingle Baum, the lead PR elf. “We’re

Social Media 80

Social Media Trends Crisis Crisis Management 80

Sword and the Script

MAY 12, 2020

If you get an inquiry, you need to respond in a timely fashion. Press releases don’t help with SEO anymore , but there’s a pile of studies that show press releases with multimedia are viewed more, for longer and facilitate coverage. Be responsive to inquiries. Stick to busienss etiquette.

Company 115

Company Survey Pitching Report 115

ReimaginePR

MAY 23, 2015

Famous men vs. famous women: Famous men get a pass but famous women are diminished , reduced to questions about diet, exercise, their weight and fashion designers. One viral video has opened a window on how systemic the language of violence can be in our workplaces if left unchecked. She wouldn’t.As It’s messy.

Report 120

Report System Leadership Exercises 120

ReimaginePR

MAY 23, 2015

Famous men vs. famous women: Famous men get a pass but famous women are diminished , reduced to questions about diet, exercise, their weight and fashion designers. One viral video has opened a window on how systemic the language of violence can be in our workplaces if left unchecked. Famous men are asked the real questions.

Report 120

Report System Leadership Exercises 120

Konnect Agency

NOVEMBER 16, 2022

A myriad of variables may factor into this decision including maintaining video cohesiveness by a media entity, what is transpiring across the overall media landscape and during breaking news, and even something as simple as limited staffing bandwidth that’s unable to report on the video in a timely fashion.

Video 52

Video Agency Viral Nonprofit 52

Mark My Words

JANUARY 12, 2022

– Stephanie Matteo, a reality TV contestant who achieved fleeting viral fame for selling her farts in a jar for $1,000 a po(o)p, was taken to hospital after allegedly trying to squeeze out one honker too many. Firstly, in a fittingly 2022 update of Tolstoy’s How Much Lands Does a Man Require?

Viral 60

Viral Fashion Reputation Sports 60

Mark My Words

SEPTEMBER 20, 2019

Engineered and crafted to grab your attention when you least expect it and then entice you to spread it far and wide in spectacular viral fashion. The headline is everything, it is the cash cow.

Sports 60

Sports Viral Fashion Engineering 60

Konnect Agency

FEBRUARY 10, 2021

This growing category includes influencers from Instagram’s fashion, beauty and lifestyle realm looking for their slice of the TikTok pie, along with a new set of creators sharing their everyday favorites and creating more organic engagement than Instagram has ever seen. In full transparency, hitting viral gold does not happen overnight.

Branding 52

Branding Brand Viral Instagram 52

Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

Crisis 62

Crisis Viral Government Crisis Communications 62

OnePitch

JANUARY 11, 2024

But this was related to a raw carrot salad that was going viral on TikTok.” Whether they did their research or not, they did a good job because our entertainment team, our fashion team has covered Gossip Girl from like a nostalgia angle. Recently, we had a TikTok go viral about it. It’s very difficult.” Do we wait?

Pitching 104

Pitching Consumer Trends Viral 104

5W PR

OCTOBER 21, 2019

An influencer marketing agency is dedicated to the connecting of businesses and brands with influencers or viral platforms. When it comes to companies seeking out influencers to bolster a marketing campaign, employing the help of an influencer marketing agency can help amplify the voice of the brand and extend its reach.

Agency 74

Agency Marketing Analysis Viral 74

Presspage

AUGUST 24, 2023

The principle categorizes content into three main types: ‘Hero’ content aims to create viral, high-impact (video) content, often tied to significant events or campaigns, to attract a massive audience. Hub’ content refers to regularly scheduled, thematic content that retain and engage subscribers, encouraging them to return for fresh content.

Storytelling 78

Storytelling Data YouTube Strategy 78