PRSay

MARCH 7, 2024

The “Barbie” film is empowering women of all identities as they reclaim Barbie as a symbol of inclusivity. Ahead of the Academy Awards ceremony on March 10, when “Barbie” is up for several awards, including Best Picture, let’s reflect on the film’s marketing campaign to extract valuable insights for practitioners.

Film 130

Film Marketing Sports Hotels 130

Deirdre Breakenridge

JANUARY 18, 2022

If I remember correctly, I mentioned something to the effect of how the male protagonist (who happened to be white) was not the ‘savior’ of the film. I don’t remember the exact comment, but within days an acquaintance made a big fuss over what I had said. It did not go over well, and it led to a back and forth. I hated it.

Blogging 239

Blogging Ethics Social Media Privacy 239

Cision

MAY 23, 2017

South by Southwest (SXSW), a conference and festival mashup of film, interactive media, and music that takes over Austin every March, lends itself well to creative brand expression. You can stay true to your brand’s personality while simultaneously embracing some outside-of-the-box strategies.

Industry 195

Industry Trade Shows Marketing Film 195

NewsWhip

OCTOBER 31, 2022

Tolkien’s original vision, but three cast members from the films came together in support of the diverse additions, as seen from Elijah Wood’s tweet. This was heavily covered by local publishers in various states, but the top story about the driver came from KSLA and earned over 139k engagements. .

Branding 158

Branding Brand Film Banking 158

PRSay

NOVEMBER 14, 2022

She went on to win an Academy Award for the film and has now been sober for 35 years, despite those who doubted her and the negativity in the media — one writer said she won out of pity and asked his readers if she was really acting. Lifelong lessons from a TV icon.

Film 194

Film Local Education Interviews 194

5W PR

MARCH 24, 2023

Companies can leverage this by partnering with local fitness studios and trainers to conduct classes in open-air spaces. Ideas include holding a sustainable clothing brand fashion show, showcasing eco-friendly products or partnering with a local thrift store or vintage shop for a curated pop-up shop of sustainable finds.

Creativity 97

Creativity Branding Brand Fashion 97

Stephen Waddington

AUGUST 14, 2018

It’s how we won over the local market. Thanks to our genuine communication efforts the local PR industry became fond of our brand. She’s mum of a two-year old, and a kiteboarding, filming and digital enthusiast. We offered a free taxi service to PR practitioners in Warsaw. During the trip, we would talk about our tool.

Tools 112

Tools Education Film Local 112

PRSay

DECEMBER 12, 2018

Despite its poignancy in the 1989 film “Field of Dreams,” the phrase “If you build it, he will come” is actually a terrible piece of advice for a PR pro or content marketer. This used to come in the form of commercials on network TV or ads in local papers, but now it’s Facebook ads or YouTube ads.

Pitching 120

Pitching Strategy Film Advertising 120

Sword and the Script

AUGUST 12, 2014

My degree was in film and TV production – and I thought I had done all the right things to land a gig in film or TV after graduating. I took advantage of the firm’s memberships in local technology associations and volunteered for a committee or two. It also afforded me a unique job opportunity after I graduated. I networked.

How To 115

How To Film Agency Corporate 115

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. These tours aren’t just efficient, though. When done right, they can be creative and compelling. Your Media Strategy Partner.

Media 120

Media Television Pharmaceuticals Radio 120

Waxing UnLyrical

AUGUST 26, 2011

Instead of going to the same ol’ tweetup, try an IABC or PRSA meeting, or maybe that of a local communication organization such as AWC-DC in my area. , she’s. I can’t tell you who these people are, in your neck of the woods. But you can find them.

Film 98

Film Social Media Policies Community 98

5W PR

DECEMBER 18, 2019

Charity Events -You can sponsor local charity events such as concerts or sporting events. More outrageous guerrilla marketing type events should, of course, also be filmed. Live events can include many different possibilities, from the conventional to more outrageous guerrilla marketing tactics or Stunts.

Strategy 133

Strategy Marketing Trade Shows Video 133

NewsWhip

OCTOBER 24, 2023

One that immediately caught our eye when we expanded our scope for September was Apple, for a number of reasons, but primarily through its campaign with Olivia Rodrigo, with whom they partnered for the filming of the music video for her ‘get him back!’

Reddit 78

Reddit Branding Brand Film 78

Prakkypedia

NOVEMBER 13, 2019

Stepping into the darkroom at the Whyalla News and rolling my own film to take photographs, when journalism was already beginning to shed and combine jobs to save money. Thanks to all my previous employers, colleagues and clients for being part of my career so far.

Radio 24

Radio Tourism Government Hotels 24

Waxing UnLyrical

MAY 15, 2012

1 Ladies Detective Agency, or some other exotic locale, than plod through a badly-written piece of nonfiction (see point #1). Oh, one more thing: I filmed this video using my D-I-Y, fits-in-my-handbag iPhone movie studio , and then edited it in iMovie. Now, may I suggest you hotfoot it to Amazon.com and purchase a copy ?

Marketing 100

Marketing Interviews Film Video 100

Communications Conversations

FEBRUARY 14, 2020

This one will be full of pics from the Visit Winona team and local social media followers. All proceeds go to “local initiatives”–what a great idea! And, Visit Winona decided to create a photo book of its own as well. But, Visit Winona didn’t stop there. The site also includes a sweepstakes titled “Find your True Winona!”

Tourism 78

Tourism Film Local Web 78

Stephen Waddington

NOVEMBER 30, 2017

I’m doing a Boxing Day swim in Whitley Bay and raising cash for a local foodbank in the run up to Christmas. The story of the rise of foodbanks in the UK was told in Ken Loach and Paul Laverty’s film I, Daniel Blake. Critics, including the UK government, have called out the film’s portrayal of the state as extreme.

Film 72

Film Banking Crisis Government 72

5W PR

JULY 11, 2018

The ALS Ice Bucket Challenge went from a local phenomenon centered around Boston, Massachusetts but went international in a couple weeks. Participants had twenty – four hours to film themselves dumping a bucket of ice water on their own heads, and put that footage on their preferred social media platform.If

Measurement 149

Measurement Education Social Media Film 149

NewsWhip

MARCH 2, 2023

Much of this coverage came from local publications, but interestingly only one of the top pieces of local coverage was based in the Pennsylvania area, showing that local stories can resonate even outside of the communities they directly affect if they have a common, recognizable theme.

Pinterest 78

Pinterest Comparison Local Instagram 78

Bianchi Biz Blog

AUGUST 22, 2024

Diverse and Regionally Nuanced Media Landscape: Italy boasts a diverse media landscape, with a wide array of local and international news outlets. It’s important to note that these local publications are particularly keen on news that has a direct impact on the local industrial, social, and cultural fabric.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Cision

JANUARY 11, 2016

& Groundlings grad,#HartofDixie #ShakeItUp Curvy Film Critic. Chicago Tribune film critic. .) …and now Contributor to @theview on @abc. Oh you GO, America and Eva. actuallyfunny #goldenglobes. Stacy London (@stacylondon) January 11, 2016. Informational. Only In Boston (@OnlyInBOS) January 11, 2016. telefashion. ilTdscjxuV.

Twitter 120

Twitter Fashion Television Travel 120

Sword and the Script

NOVEMBER 6, 2018

Instead, the documentary makes the market – customers and prospective customers – the hero in the film, as it walks the audience through four high profile breaches. The company debuted the film at RSA, which is one of the most significant tradeshows in the industry. This is a great start, but they didn’t stop there.

B2B 64

B2B Creativity Film Trade Shows 64

NewsWhip

SEPTEMBER 14, 2023

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.

Branding 78

Branding Brand Viral Apparel 78

PR in High Definition

NOVEMBER 29, 2021

The cultural zeitgeist in English-speaking countries has long been dominated by English-speaking film and television, with a lack of willingness to engage with foreign-language media. Comms professionals must learn from locals and truly understand a region’s nuances before attempting to launch campaigns there.

Film 62

Film Travel Television Local 62

Stephen Waddington

NOVEMBER 14, 2017

The story of the rise of foodbanks in the UK was told in Ken Loach and Paul Laverty’s film I, Daniel Blake. Use Google or the Trussell Trust website to find your local foodbank. I’m raising awareness and funds for food banks in the run up to Christmas. I’d love your support. Even better join in. Reverse Foodbank advent calendar.

Banking 79

Banking Film Local Google 79

Buzzstream

FEBRUARY 25, 2020

have a wealth of information on local authorities, public bodies, crime rates and stop and search information. . For example you could scrape a popular review site to see the public’s favourite (or least favourite) film, song, dish, actor or artist over a certain period of time. . In the UK, data.gov.uk and police.gov.uk

Data 115

Data Google Trends Survey 115

Cision

DECEMBER 2, 2016

In my required foundational coursework, I was exposed to all fields of communication — from film to TV to journalism to advertising to PR — but I naturally gravitated to the PR offerings. Then, during my sophomore year I landed a PR internship with a local Boston-based firm, and the rest is history.

Film 120

Film Creativity Branding Travel 120

Cision

AUGUST 18, 2016

Whether you’re a global brand or local company, the consumer is always at the center, not the brand. If I won the lottery, I’d…build a place to house after school programs for kids/teens to pursue their passion—art, music, film, photography—under the guidance of mentors who are respected in the industry. I laugh most at…my dogs.

Nonprofit 120

Nonprofit Analytics Consumer Creativity 120

Cision

MARCH 31, 2016

I’m a big film buff; and talk about a good storyteller. My hobbies outside of work include…I’m a big fan of travel, and there are plenty of places in the world left for me to visit and drink their local beers. Not clients. I said people…. If I could have lunch with anyone, it would be…obviously, someone who will pick up the bill.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Stephen Waddington

NOVEMBER 6, 2019

The ads promoted £25m being targeted in locations such as Milton Keynes, Morley, Northampton and Workington The ads created by the Ministry of Housing, Communities and Local Government (MHCLG) are no longer being promoted after being highlighted by the Huffington Post. What is purdah? Is my organisation covered by purdah?

Resources 62

Resources Communications Government Policies 62

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. Soon enough, the lights went down and the film came on. I marveled at how beautifully the day was starting out.

Communications 105

Communications Community Crisis Film 105

Shift Communications

DECEMBER 6, 2016

Where can media film? Are there areas media cannot film? Persistent Pitching : Follow up and make calls to all major and local stations. SHIFT successfully out-publicized competing shopping centers by following these high-level tactics: Plan Ahead : Have a pulse on major calendar moments at least three months in advance.

How To 60

How To Film Pitching Guidelines 60

MaccaPR

SEPTEMBER 3, 2014

Local TV segments on Kemps'' mammoth scoop aired in 181 out of 210 U.S. Think Global, Start Local. Although media coverage for your GUINNESS WORLD RECORDS event can easily go global, Antoniou advises: “Never be afraid to go local – a single post by a prominent local blogger can generate pick-up globally.

Viral 88

Viral Marketing Guidelines Local 88

Action PR

DECEMBER 16, 2019

To mark this partnership, we developed, directed and filmed a video showcasing the successful partnership though the words of Bannatyne National Operations Manager Adrian Worsley and Senior Gympass Director and Head of Partnerships, Eamon Lloyd. ITV West Country reported on the day which brokered valuable partnerships for local families.

Sports 52

Sports Film Local Exercises 52

OnePitch

MAY 17, 2022

We also have our first local newsroom in Atlanta doing the same thing, but locally within the community. [00:03:02] 00:03:02] BB: Local News? We cover big issues affecting the Black community from a national perspective. You mean, Margo. Oh, my God. Fantastic. [00:03:08] Fantastic. [00:03:08]

Pitching 52

Pitching Local Film Report 52

Prakkypedia

MARCH 8, 2015

Indie film premiere. Local, state and federal politicians. Global, national, state, local and trade media. They know that the guest lists for the events below are likely to be very different: Launch of a new fashion line. Opening of a new school wing. Tenth birthday for a popular winery. Opening of a new car parts factory.

Fashion 60

Fashion Film Local Community 60

Waxing UnLyrical

DECEMBER 13, 2010

It seems some of our local media can’t even do that. Second, videotaping it is necessary to ensure the "lack of ruined commute" is captured on film. Why dont you film it - especially the smiles on peoples faces and then email the station? So that they can shake their fingers and exclaim triumphantly, “See?

Media 93

Media Facebook Twitter Film 93