Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More emphasis on social media.

Communications 148

Communications Crisis International Internal 148

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. Soon enough, the lights went down and the film came on. Twenty years later, we have social media channels that reach everyone immediately. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses.

Communications 105

Communications Community Crisis Film 105

Waxing UnLyrical

MARCH 23, 2011

Anyway, while Business Administration professor Ronald Camp and I decided that his topic should be about the benefits of male and female leadership, it was our pre-filming conversation about the differences between managers and leaders that struck me. Social media practitioners are hybrids. I thought all managers were leaders.

Leadership 70

Leadership Film Social Media Energy 70

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

Stephen Waddington

NOVEMBER 6, 2019

A similar approach applies to blogs and social media. Social media and blogs updating the public with essential information may continue. Films, videos and photographs from Government libraries should not be made available to political parties. Check the policy documents listed below for full guidance.

Resources 62

Resources Communications Government Policies 62

Prohibition

JULY 5, 2019

Together with CEWE UK , which is one of Europe’s largest photo printing company, we launched the Life in Colour campaign. Winners were gifted with an award-winning CEWE canvas print of their restored photo, so they could treasure and preserve their snapshot of history forever. Take a further look at the campaign here.

Print 54

Print Film Instagram Creativity 54

Bianchi Biz Blog

AUGUST 22, 2024

Digital Media and Social Media Engagement: Italy has seen a significant rise in Internet and smartphone usage, making digital and social media an integral part of communication strategies. Conversely, the readership of printed newspapers has seen a sharp decline, dropping to 22% in 2023. of Italians.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Prohibition

JULY 10, 2019

Some of these came to light by members of the public calling brands out on social media for their slip-ups and others were campaigns by PR and marketing teams that simply did not turn out as planned. H&M released a poorly thought-out ad of one of their products which ignited a press and social media sandstorm.

Fashion 75

Fashion Telecommunications Crisis Training 75

The Resolution Blog

OCTOBER 15, 2019

Their approach riffed off the Star Wars film release at the time to tie in with current trends and to provide a fresh angle to the GDPR malarkey. To get the campaign in front of the right people, Pulse put together a distribution strategy that incorporated social media, display media, content syndication, email marketing, and video.

B2B 120

B2B B2C Facebook Storytelling 120

Critical Mention

JUNE 21, 2017

We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. Think about how print, online and broadcast media operate their businesses. They pay journalists, writers and filmmakers to research, write, report, film, and transmit content.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 22, 2017

We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. Think about how print, online and broadcast media operate their businesses. They pay journalists, writers and filmmakers to research, write, report, film, and transmit content.

Film 60

Film Print Creativity Internal 60

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. Soon enough, the lights went down and the film came on. Twenty years later, we have social media channels that reach everyone immediately. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses.

Communications 81

Communications Community Crisis Film 81

PRSay

JUNE 6, 2017

What is the most important thing you’ve learned about engaging an audience from you work as a new anchor and acting in TV shows and films? How have mobile devices, social media and an on-the-go audience with 24/7 access to information changed the newsroom?

Wireless 102

Wireless Radio Storytelling Airlines 102

5W PR

FEBRUARY 22, 2023

You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards. More outrageous guerrilla marketing type events should, of course, also be filmed. Videos can be distributed across social media as well as on your own business blog or website.

Strategy 88

Strategy Product Launch Brand Branding 88

Waxing UnLyrical

DECEMBER 13, 2012

Draw out a storyline for your video before filming. Christopher Wallace is Vice President of Sales and Marketing for Amsterdam Printing , one of the nation’s largest providers of promotional products for businesses large and small. Borrow or hire a professional camera and find someone who knows how to edit video.

How To 89

How To Banking Wireless Video 89

Norton's Notes

DECEMBER 21, 2016

This year (2016) has been an eventful year to say the least, and as it’s coming to a close I thought I’d take a closer look back at some of the best social campaigns of the year and list a few of my favourites. Here are ten of my favourite social media campaigns from 2016. image credit s-media-cache-ak0.pinimg.com).

Social Media 28

Social Media Viral Media Film 28

Prakkypedia

MARCH 8, 2015

Indie film premiere. I think in this age of celebrity worship and social media, it’s even easier to get it wrong. We can fall into the trap of inviting people with thousands of Instagram or Twitter followers, while forgetting that influential print journalist who has been working that sector for decades.

Fashion 60

Fashion Film Local Community 60

Prohibition

JANUARY 6, 2023

inform audiences, promo film, personal connection, next company event. Enhance your Social Ads Performance. digital marketing, social ads, internet traffic, pr strategy, social media platform. Advertisers spend billions across social media platforms, targetting businesses and consumers alike with their messaging.

Video 62

Video Strategy SEO Engineering 62

Prohibition

JULY 21, 2023

The home has also been updated to add a spice of Ken-ergy, complete with his closet and some tasteful cow-print rugs. This was a brilliant way for AirBnb to tap into the film’s hype, giving guests the chance to live their own Barbie best lives, and it received some fantastic press coverage.

Wireless 62

Wireless Retail B2C Instagram 62

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Smirnoff vodka (largest anamorphic painting). Big League Chew (most people – 721 of them!

Viral 88

Viral Marketing Guidelines Local 88

Doctor Spin

DECEMBER 21, 2023

Pro tip: In our wired world, media kits can easily be prepared in multiple languages, especially for organisations targeting an international audience. How long should a media kit be? Using a webpage (perhaps with several linked sub-pages) makes the issue of delivering a brief media kit irrelevant. What is an EPK? 2 Press kit.

Media 52

Media Wikipedia Product Launch Journalism 52

Sword and the Script

APRIL 19, 2016

The time and effort for the news crew put into setup and film the interview lasted hours. Proven to get More Out of Media Relations. A 20-minute call with a print reporter still might yield just one or two quotes in the final story. The reporter had flown in earlier and the interview went on as planned.

Media Relations 60

Media Relations Media Interviews Pitching 60

Waxing UnLyrical

NOVEMBER 4, 2015

You know, grey rolling metal devices with messy open shelves that held a 16MM film projector, slide projector and a bunch of cords. As we all know, we’ve moved from a print-focused world, to desktop and now to mobile and it’s up to us to get better at showing, not just telling. Pretty pictures. Please share in the comments below.

Mobile 40

Mobile Film Media Training Video 40

ZudePR

DECEMBER 30, 2016

Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Social Media & Self-Awareness by Gary Vaynerchuk (10 March 2016) £13.60. Hot off the printed press. Read it now before the Spielberg-directed film-of-the-book hits the screens in spring 2018.

Writing 84

Writing Google Meeting Airlines 84

MaccaPR

AUGUST 26, 2015

Those feelings of nostalgia and a shared past bring our history to life, which allow us to collectively reminisce on social media about the way things were (or the way we’d like to remember them!). Your brand can share storytelling moments from its company history with your key stakeholders, too.

Corporate 48

Corporate Examples Storytelling Branding 48

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Autumn traditionally means the start of new TV shows, the release of Oscar-contending films and a slew of Broadway shows. For example, we have used intel from ad tech clients to put pitches together on viewer habits or to comment on social media reaction to film and TV news. The clock is ticking!

Film 180

Film Small Business Pitching Comparison 180

Buzzstream

MARCH 12, 2025

We do a lot of filming. There are really good internships in TV and print in Australia, kind of good places. So I did that for three years, and I covered everything from print to broadcast to things like communications law. In print, you can do like a local newspaper and there’s a lot of those kind of in Melbourne.

Digital PR 62

Digital PR Agency Journalism Pitching 62

Contently - Strategy

JULY 31, 2019

Meanwhile, a media company like Hearst might publish a feature article in the print edition of Esquire magazine, and the sole “point” of that article might be “make the reader feel like they really get Chris Evans.” Content marketers never make content for content’s sake.

Content Marketing 100

Content Marketing Marketing Media SEO 100

PRSay

MARCH 29, 2021

Critics in social media, the British press and elsewhere were quick to question the self-professed naivete of Markle — a worldly woman who was previously married to a film producer — and Prince Harry, who has had his own share of worldly experiences.

Media Training 183

Media Training Training Interviews Media 183

Mark My Words

MARCH 6, 2018

Thanks to social media, people with no formal training in public relations can broadcast their complaints, no matter how trivial, to an audience to rival that of most nationals. It may not have been the PR campaign the studio had in mind but it has certainly lodged the film in parents’ minds as the Easter holidays loom.

Brand 60

Brand Branding Film Print 60

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Those who haven’t gotten this message will suffer the wrath of indignant customers and press, as Campbell’s no doubt did with this dubious Spaghetti-Os social media campaign. If your target is millennials, social media should be considered as a default medium for breaking news.

Brand 160

Brand Branding Film International 160

Masters in Communications

FEBRUARY 12, 2022

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52

Bad Pitch Blog

AUGUST 11, 2009

Play Hard to Get Like Joyce''s Ulysses or any David Lynch film, a well-crafted pitch should be nearly impenetrable to mere mortals. Social Media Mastery PR pros rejoice! This can be a bummer, since print media folks always seem to want their images supersized. Comic Sans looks very professional. PR GOLD!!!!!!!!

Pitching 102

Pitching Twitter Facebook Report 102

Mark My Words

DECEMBER 29, 2015

Take Walter Palmer , the American dentist who shot the wrong Cecil while on safari and was dropped in the lions’ den of social media. It aroused the ire and delight of social media, ripped through the papers and received the inevitable warning from the Advertising Standards Authority, guaranteeing extra story mileage.

Journalism 60

Journalism Wikipedia Film Interviews 60

Mark My Words

FEBRUARY 23, 2018

Eminent columnists – many of whom would not be seen dead with a Waterhouse print- wrote powerful condemnations. Thanks to social media people with no formal training in public relations can broadcast their complaints, no matter how trivial, to an audience to rival that of most nationals. In any case an outcry erupted.

Print 60

Print Viral Film Construction 60