5W PR

DECEMBER 18, 2024

Digital storytelling and alcohol marketing agencies have emerged as a powerful tool, particularly in the non-alcohol marketing space. The Art of Crafting Compelling Narratives At the heart of successful digital storytelling lies the ability to craft narratives that are authentic, emotionally resonant, and relevant to the target audience.

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Reputation Us

FEBRUARY 20, 2015

The post Oscar Nominated Films and Their PR Takeaways appeared first on LTPR. Uncategorized Birdman Boyhood business Differentiation Film Grand Budapest Hotel Movies Oscars PR public relations storytelling Takeaways Wes Anderson' This year, I had the privilege of […].

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PRSay

OCTOBER 8, 2017

The professional storyteller, best known for his critically acclaimed documentary “Super Size Me,” shared how to “create world-changing content, one story at a time,” peppering the session with video clips from his various films. “We Storytelling, Branding and Influencing. Finding a good story is only the beginning.

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Ishmael's Corner

APRIL 7, 2015

One of our young account professionals, Melissa Lewelling, will be headed to the prestigious Cannes Film Festival next month. Out of literally thousands of films, her creation called “More Than a Number” was one of 30 films selected by Campus Movie Fest to be shown in the Short Film Corner. A) No question.

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ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

It’s considered the most credible and influential source for storytelling. — In recent years, sponsored content has become an increasingly profitable revenue stream for digital publishers, bloggers and influencers, as it has started taking many forms across TV, films, streaming platforms, and social media.

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PRSay

MAY 4, 2022

CODA” became the first film with a predominantly deaf cast to win the honor while cast member Troy Kotsur was the first deaf male actor to win an Oscar. (Co-star Maria Monte de Rey, chair of the California Association of the Deaf Media Committee , moderated the panel that also featured Delbert Whetter , a film producer and consultant.

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PRSay

JANUARY 21, 2020

As a communicator, I’m giving my colleagues full permission to watch this guilty pleasure program without any guilt, and this is because “The Bachelor” is a textbook case in storytelling. Believe it or not, there is a method to the storytelling madness of “The Bachelor.”

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ImPRessions - Crenshaw Communications

MAY 24, 2018

In today’s atmosphere of continuous communications from a multitude of channels, PR people (and their marketing peers) must come up with original approaches to storytelling to break through the noise. To urge people to give their eyes periodic breaks from screens, it filmed a series of snappy, fun viral videos called 20 Second Daydreams.

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ImPRessions - Crenshaw Communications

DECEMBER 30, 2015

Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. One thing that impresses in Michael Lewis’s story and is translated in the film is the depth of research the short-sellers undertake before making their bets. Educate yourself, and educate yourself some more.

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ImPRessions - Crenshaw Communications

JANUARY 25, 2018

Here’s a light look at what we can learn from the films that captured moviegoing audiences this past year. PR Takeaways from top films. What’s notable about the film, for anyone who writes for a living, is its masterful use of language. In this case, we add, and watch certain films. Call Me By Your Name.

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The Stalwart Blog

JUNE 26, 2015

Our film of choice was Jurassic World, the fourth installment of the Jurassic franchise. The film was nothing special, high priced visual effects and a simple, formulaic storyline. Over time, occurrences of product placement have become the rule rather than the exception in not only film, but television as well. .

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Sword and the Script

FEBRUARY 4, 2017

And storytelling in B2B marketing is the theme for this weeks’ Unscripted Marketing links [UML]. If you focus solely on the film, you’ll be a couple minutes into the story before you realize there’s a virtualization software company behind it. This shows that good storytelling in content marketing isn’t a campaign, it’s a culture.

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PR for Anyone

OCTOBER 25, 2023

The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. A Natural Storyteller At the core of Diane’s personal and professional pursuits lies a common thread—storytelling.

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Contently - Strategy

JUNE 18, 2024

The short film “Lakota In America” opens on a typical day in the life of a Lakota youth named Genevieve Iron Lightning. As the film progresses, we hear about the history of the Lakota people. It’s no wonder the film has amassed over 4.7 It’s no wonder the film has amassed over 4.7

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The Proactive Report

DECEMBER 26, 2022

The sci-fi films that predicted video conferencing and the ability to live stream news from anywhere in the world is what we experience as a daily reality. Storytelling: Telling a story that resonates with your target market is essential if you want to cut through the noise online. Video is the most watched type of content online.

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Cision

APRIL 16, 2015

Visual media and visual storytelling are on the rise and poised to become two of the major content creation trends in 2015. As with any strategy or tactic, you have to address the “why” first: Why are you using visual media or storytelling? Attend Matthew Schwartz’s free “Film School: How to Use Video for PR” webinar.

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Waxing UnLyrical

MAY 16, 2012

I first heard about the documentary film, An Article of Hope , from Debra Silimeo (Debra’s a senior executive with a well-respected DC agency, and also happens to be a neighbor, friend and Bootcamp Buddy of mine). But do read further, because I think when you hear the story, you’ll see why it’s important to try to help.

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Sword and the Script

JULY 7, 2015

There’s a certain danger, or responsibility perhaps, that goes along with storytelling. The result of a bona fide scientist taking the film crew along for a day? Mr. Davis told NPR a member of the film crew asked him let a shark bite him because the event “would be so exciting.”. “And I said, ‘No, of course not.

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Mora Communications

AUGUST 3, 2016

I met with an independent filmmaker the other day about his PR needs for his upcoming film. Because he met with me to discuss launching a public relations campaign for his film six months before he will start shooting. I’ve been representing films for over two decades and believe me this is news. Why is that news? Be persistent.

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PR for Anyone

MARCH 27, 2024

Carrie KC West is an author, transformational story coach, and Founder of the Storytellers Academy – an organization dedicated to empowering individuals to review their life story, and assisting them to change and rewrite the parts that they wish to edit.

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ImPRessions - Crenshaw Communications

JANUARY 9, 2017

The best speaking opportunities come together with a mix of great storytelling, passionate delivery, graphic illustration, and when it fits, a meaningful prop that grabs an audience’s attention. Stave off public embarrassment ( Jenna Bush Hager, Michael Keaton ) with sensitivity and rigorous prep.

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PRSay

MARCH 1, 2018

But beyond being simply entertaining and memorable, Academy Award speeches can also offer a lesson in both public speaking and personal branding, says Rob Biesenbach , presentation expert, actor and author of “Unleash the Power of Storytelling: Win Hearts, Change Minds, Get Results.” You really like me!

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Rock the Status Quo

MARCH 4, 2015

Google+ Changes Reinforce Importance of Owned Media Once Upon A Guitar… Storytelling Tips From Jimi Hendrix’ Ghost (aka Mark Hermann) This post appeared first on Rock The Status Quo | Carrie Morgan and is written by Carrie Morgan. The only way those kids can see Frozen Fever is to buy a ticket to Cinderella. Snack on This'

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Ishmael's Corner

JUNE 8, 2015

The Art Of Storytelling In Business Communications And Public Relations. I wrote a post in April mentioning that one of our young account professionals, Melissa Lewelling, was headed to the prestigious Cannes Film Festival. Techniques For Effective Business Communications.

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NewsWhip

JANUARY 27, 2020

Though there were more diverse casts and films to choose from this year, the social media movement #OscarsSoWhite continues to raise these issues each time the nominations are released. She's most interested in bridging the gap between business and editorial and exploring ways publishers can use data to inform their storytelling.

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Cision

DECEMBER 6, 2015

Snapchat does this really well with its sponsored Geofilters, filters only available to users are in a certain city, branded artwork enhances the visual storytelling experience for users who are using Snapchat while travelling. Star Wars will be released to theaters on December 18.

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Waxing UnLyrical

JUNE 18, 2014

Storytelling can be found in everything. That’s probably why the author of The Seven Basic Plots: Why We Tell Stories , Christopher Booker, argues that every story in film, literature, and mythology throughout time is based on one of seven great storylines. G uest Post by Vipin Shri. Memories are made of stories.

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ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

It’s pure storytelling. Often a prominent conference will film or livestream the presentation and post them on its website for downloading, like these videos from the 2018 Voice Summi t. The Farmers” has racked up 215,000 views since 2016, probably because the content is 100% non-promotional PR. Make keynote speeches work harder.

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Polaris

DECEMBER 14, 2014

This book isn’t technically fiction, but Katz is such a good storyteller that it takes you away from your crazy world. Like Eden I’m also looking forward to seeing the film adaptation over the holidays. Favourite fiction published this year: Saving Simon: How a Rescue Donkey Taught Me the Meaning of Compassion by Jon Katz.

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Konnect Agency

FEBRUARY 24, 2020

Many of the top brands’ YouTube channels focus on storytelling, teachable moments from executives, trendy video challenges and, when appropriate, sneak peeks at new launches. Brands can create in-house studios where they film product shoots and video content. There are many different ways to create content.

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ImPRessions - Crenshaw Communications

NOVEMBER 23, 2016

Site editor-in-chief Sean Fennessey recently wrote a long-form examination of the current state of the film industry through the eyes of filmmakers, industry insiders and experts. At more than 6500 words, the article is a very long read for any medium, let alone online.

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Cision

APRIL 21, 2015

On April 29, PR News’ Matthew Schwartz will join Cision’s Heidi Sullivan on “ Film School: How to Use Video for PR ,” a free webinar that will provide the latest video best practices for communicators. At the risk of hyperbole, we’re on the cusp of a golden age of visual storytelling.

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Waxing UnLyrical

OCTOBER 28, 2015

Storytelling is a hot topic in the communications industry these days. Thankfully, there are resources that can make the process a little easier to make you a great storyteller. Pixar’s storytelling rules. As any writer can attest, this is often the hardest part of the storytelling process. Guest Post by Kristin Piombino.

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Prowly

DECEMBER 9, 2024

Its bold storytelling attracts millennials and Gen Z readers who seek fresh perspectives and arent afraid to challenge the norm. 14 Variety Visits per month: 67M Influence score: 89 Contributing journalists: 100 Variety is Hollywoods heartbeat, delivering insider scoops on entertainment, TV, film, and theater.

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PRSay

JANUARY 28, 2020

Marlon Brando took that concept even further in 1973 when, instead of accepting his award for “The Godfather,” he invited Apache actress and activist Sacheen Littlefeather to accept the award on his behalf, making a statement about the film industry’s treatment of Native American communities.

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The Hoffman Agency

NOVEMBER 20, 2020

I love storytelling — shocker! Not only that, but the music video was masterfully directed like a short film and edited with a super interesting visual point of view (*swoon* I’m also a film nerd). and not a shameless HA plug; that’s actually what brought me here purposefully) and this song is all about the story.

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wiredPRworks

SEPTEMBER 3, 2018

Cassandra Brooksbank is a commercial director currently in pre-production on her first action film, Thieves Die Alone. Hollywood action films seem like an unlikely platform to promote gender equality, but to really change the way women are viewed in our culture, Hollywood Blockbusters must showcase more heroic women. Lady Macbeth.

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