PRSay

MARCH 7, 2025

Netflix’s announcement underscored its significant investments in content creation and technological enhancements, clearly illustrating to customers what they receive in return for their higher subscription fees. This strategic timing helps maintain the narrative of growth and improvement rather than financial pressure.

Corporate 87

Corporate Leadership Communications Strategy 87

Contently - Strategy

AUGUST 5, 2020

On March 11, the content team at MD Financial was finalizing their Q2 content plan, built around themes like spring cleaning your finances and home-buying season. “Our world flipped,” said Shawna Dennis, who leads all of marketing for the physician-focused financial services company. The COVID content strategy.

Financial 115

Financial Strategy Government Leadership 115

Cision

SEPTEMBER 23, 2016

Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. I love getting news releases related to business technology solutions – but I do not cover consumer tech. What will catch your attention?

Technology 120

Technology Pitching Insurance Insurance 120

Prowly

DECEMBER 9, 2024

Covering topics from finance and leadership to technology and innovation, Forbes delivers expert insights, rankings, and inspiring success stories. Whether youre a seasoned trader or a curious newcomer, its the ultimate destination for making informed financial moves. #12

Pitching 104

Pitching Sports Analysis Financial 104

5W PR

MARCH 31, 2025

Public relations plays a vital role in the health technology sector, where regulatory compliance directly affects patient safety and public trust. Understanding FDA Regulations in Health Tech PR The FDA maintains strict guidelines for how medical devices and health technology companies can communicate about their products and services.

Guidelines 78

Guidelines Policies Crisis Communications Healthcare 78

5W PR

MARCH 17, 2025

The Foundation: Building a Proactive Monitoring System Effective threat monitoring requires a multi-layered approach that combines technology, process, and human expertise. For example, Microsoft’s Digital Defense Report provides transparency about threat trends while demonstrating security leadership.

Crisis 78

Crisis System Analytics Analysis 78

Sword and the Script

JANUARY 21, 2025

There are also, generally speaking, traditional gaps in a communicators skill set, such as math, which hurts our credibility with executive leadership. Most of these are focused on marketing, communications, leadership and psychology. From where I sit, no one in PR or comms afford to not be continuously learning.

Google 157

Google Course Survey YouTube 157

5W PR

OCTOBER 14, 2024

In the fiercely competitive B2B technology landscape, distinguishing a company from the crowd is crucial for success. Thought Leadership Contributing to industry publications, speaking at conferences, and participating in webinars demonstrates expertise. It also builds trust among potential customers.

B2B 78

B2B Company Publicity Media Training 78

5W PR

JANUARY 28, 2025

While companies invest millions in corporate branding, many overlook the immense value of their leadership’s personal brands. Perhaps most importantly, 77% of buyers say they’re more likely to do business with a company whose leadership team is active on social media. What insights can you share based on your experience?

Brand 78

Brand Branding Leadership Corporate 78

Reputation Us

DECEMBER 19, 2024

RISK 3: REGULATORY COMPLIANCE & ETHICAL VIOLATIONS Threat : Increased regulatory scrutiny on matters like data usage, financial practices, and consumer rights exposes companies to fines and legal repercussions. Greenwashing accusations, where companies are perceived as overstating their ESG efforts, can be particularly damaging.

Reputation 60

Reputation Ethics Employee Government 60

Cision

MAY 12, 2017

A few months ago, Flackable , a national financial public relations and digital marketing agency, promoted Kaitlyn Smith to account executive. In her new role, Smith will continue to execute results- driven campaigns, while also taking a leadership role in the organization. Congratulations on your recent promotion with Flackable!

Financial 180

Financial Television Leadership Travel 180

Stephen Waddington

JULY 16, 2021

The crisis has had a devastating impact on financial capital but has led to a rise in social capital. Investment and financial performance will drive the economic recovery, but this will need to be balanced with other factors related to the environment, society, and governance.

Publicity 199

Publicity Government Crisis Employee 199

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Addressing Negative Press About Technology Failures Technology failures in healthcare settings can generate significant negative media coverage.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

The good news is — if you’re in cybersecurity and want to boost your thought leadership chops, CES offered a great newsjacking opportunity. Yet, the technology sector — particularly the B2B tech sector — continues to do the bare minimum for bringing on underrepresented talent. Deals and consolidation in ad tech. The talent is there.

B2B 208

B2B Trends Retail Privacy 208

Cision

MARCH 20, 2017

Cision has big ideas on the future of earned media technology; we’ve been moving fast, and we’re ready to move faster. Most notably you’ll see us expanding features of the Cision Communications Cloud ™ technology platform such as big data, measurement and Cision ID solutions. You can read the full release for all the details.

Technology 227

Technology Data Big Data Measurement 227

Onclusive

JUNE 1, 2023

So, they must be monitored and analysed closely. Additionally, it can be used to gain insights into what’s trending in the current political climate, allowing brands to pivot away from messaging that will harm their reputation. 6.

Strategy 370

Strategy Communications Reputation Measurement 370

PRSay

APRIL 8, 2020

From economic uncertainty to anxiety and disruptions to daily life, there are many immediate and potentially existential issues for an organization and its leadership.

How To 192

How To Crisis Employee Resources 192

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Onclusive

MARCH 6, 2019

At the recent Growth PR Conference from AirPR, leadership from E*Trade, Dolby, BitGo, and Bank of the West shared their personal experiences and thoughts on what works… and what doesn’t. Becky Saeger, Board of Directors, E*Trade Financial. “I I have a quasi dotted line into the rest of the executive leadership team.

Banking 199

Banking Marketing Measurement Meeting 199

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

In an industry as crowded as cybersecurity, we are often competing against hundreds, if not thousands, of other brands and executives for thought leadership space. These sectors may range from education, government and energy to financial services, healthcare and insurance. Diversify vertically.

Enterprise 261

Enterprise Privacy Government Software 261

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Today, every company is a technology company. Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences. There’s a natural incentive for us to make such announcements to show leadership and expertise. Cyber attacks on industries outside of “tech” will see more exposure.

Trends 156

Trends Healthcare Government Leadership 156

Stern + Associates

AUGUST 20, 2024

Release date: September 3, 2024 “ Human + Machine, Updated and Expanded: Reimagining Work in the Age of AI ” by Paul Daugherty In this perfectly timed update to his 2018 bestseller on how emerging technology is changing how we work, top Accenture technology executive Paul Daugherty and co-author H.

Handbook 127

Handbook Case Study Technology Policies 127

Contently - Strategy

JULY 12, 2021

” That’s what Walter Chen, SEO of Sacra, a financial research platform, said on Wistia’s podcast in April 2021. Most importantly, COVID-19 led to a wave of financial uncertainty. As a result, the way financial companies talk to the public had to change as well. Chen’s right. Start with executive support.

Financial 129

Financial Banking How To Marketing 129

Deirdre Breakenridge

MAY 1, 2017

Build and Establish Thought Leadership. Beginning her career as a Financial Analyst at American Express and before that as a Bond Underwriter at Hanover Insurance Group, Courtney recognized early on the tremendous opportunity social media presented businesses.

Video 283

Video Facebook Social Media Creativity 283

Reputation Us

JUNE 1, 2023

In May 2023, Blue Ocean Global Technology interviewed ReputationUs’s President Casey Boggs about his thoughts on reputation management for their global blog … Blue Ocean Strategies Blue Ocean: Reputation management has become an important component for most businesses. Action 4: Promote Thought Leadership.

Technology 78

Technology Interviews Reputation Crisis 78

Shift Communications

SEPTEMBER 13, 2017

Financial services, as an industry umbrella term, includes personal finance, M&A, credit card related services, and robo advisors—just to name a few. What does Shadow Banking mean for a financial PR program? The Rise of Shadow Banking. As expected, the “big” banks offer something in all of these areas. Pivot Your PR Program.

Banking 79

Banking Financial Advertising Advertising 79

PRSay

FEBRUARY 2, 2024

Last year also saw advances in measurement technologies that allow PR pros to tangibly prove their business impact. Communications teams should focus on having the right tools to demonstrate the results they achieve, even during tough financial times. CSR stresses quality over quantity.

Trends 186

Trends Video B2C Measurement 186

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Today, every company is a technology company. Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences. There’s a natural incentive for us to make such announcements to show leadership and expertise. Cyber attacks on industries outside of “tech” will see more exposure.

Trends 156

Trends Healthcare Government Leadership 156

PRSay

APRIL 29, 2020

In health care, “our clients have come to a screeching halt,” she said, but opportunities still exist in areas such as technology and financial services. Financial communications and investor relations are also hot areas now,” Delulio said.

Marketing 177

Marketing Financial Print Crisis Communications 177

PRSay

JANUARY 29, 2018

We are in an age with exogenous challenges, such as social and political complexity, forceful and rapid shifts in the dynamics of business and economics, technological and media disruption, and financial constraints.

Survey 134

Survey Ethics Leadership Course 134

PRSay

DECEMBER 7, 2023

The findings also suggest that PR professionals continue to play an important role as mediators between experts and reporters, even amid significant technological changes and new business models. The news media will continue to grapple with social, economic and technological changes.

Journalism 188

Journalism Real Estate Survey Report 188

Sword and the Script

MAY 18, 2021

30% said, “new technologies that are helping businesses and consumers.”. 29% said, “more research-based, thought leadership content covering topical issues.”. The Financial Times 79%. For example, if you look at the technology and computing category, just about one in three pitches are read (34%) and just 4% get a response.

Study 180

Study Communications Survey Pitching 180

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

Another key ingredient to PR success is a real commitment backed by necessary resources, both financial and human. Remember, differentiation doesn’t have to be a technology product or service, although superior tech is an asset. Inadequate resources.

Pitching 205

Pitching Agency International Internal 205

PRSay

DECEMBER 21, 2017

He interned at a company that builds technology applications for PR professionals, and enjoys showing colleagues how technology can help them accomplish their goals. “In The profession needs to be more technology-focused, which will not happen overnight, nor will it outweigh essential communication and writing skills.”.

Publicity 151

Publicity Radio Technology Sports 151

Reputation Us

JULY 26, 2023

A single misstep or a poorly handled crisis can have devastating consequences, leading to heavy financial losses, plummeting stock prices, a tarnished brand image, and a lack of customer trust. Our combined services are a safeguard against such a situation and a solution if it does come to occur.” Find out more at BlueOceanGlobalTech.com.

Reputation 78

Reputation Technology Crisis Corporate 78

The Hoffman Agency

MARCH 21, 2024

Financial markets are reacting favorably , as the Jokowi administration has been widely credited for its deft handling of the economy over the years. While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? The promise of continuity already has people cheering.

Leadership 69

Leadership Biotechnology Policies Local 69

Deirdre Breakenridge

MAY 8, 2017

As a former head of CorpComm functions at Fortune 100 financial institutions, these priorities resonate for a number of reasons. Prior to founding CommunicationsMatch, Locke held senior Corporate Communications roles at Prudential Financial, Morgan Stanley and Deutsche Bank and founded communications consultancies. . With 5,000 U.S.

Agency 223

Agency Survey Social Media SEO 223