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Financialtechnology companies face unique challenges when crises strike. Recent data shows that 57% of fintech companies experienced a significant crisis event in the past three years, with reputation damage cited as the top concern. This reality makes it essential for fintech leaders to master crisis management.
One glaring example is the technology sector. Make no mistake, just like other businesses, Big Tech has stepped up with financial pledges to antiracist causes and statements of commitment to racial justice. Starting with startups is a real key to building a more diverse technology sector and community.
Today, RepUs published its TEN REPUTATION RISKS AND IMPACT FOR 2025. Corporate reputational risks are rapidly evolving, and as of now, the top ones include a mix of longstanding challenges and emerging concerns driven by digital transformation, regulatory scrutiny, and shifting societal expectations heading into 2025.
A new survey of 31,000 people in 27 countries has documented what most of us in PR know – Big Tech has a reputation problem. For years, the enormous role technology plays in our lives and our reverence for brands like Apple and Amazon shielded the sector from greater taxation and regulation. The news isn’t all bad.
In this blog series, we’re sharing a proven data- and technology-driven process for building the perfect pitch and nurturing your media relationships, which has been used by Onclusive’s customers to achieve extraordinary outcomes for their brands. One way to do that is to use smart technology to help you out. Earning their attention.
Thieves stole more than 500 million financial records in 2014. That’s one financial record for every 14 people on earth. Americans in particular are demanding greater security through EMV chip card technology. Cision Global Insights’ recent white paper “ EMV Implementation: Is It Impacting Your Brand Reputation?
But, we must continue to be a thought leader and driver of this industry transformation, not just a technology and best practices enabler. It is the key driver to public perception and reputation for companies large and small — yet earned media is struggling in the ability to strategically execute at scale and measure all the above.
Business environment in Mexico Mexico holds a strategic position as the economic and financial hub of Latin America, offering unique business opportunities. Mexico City offers a growing market, a robust infrastructure and a dynamic business scene ranging from technological startups to industrial conglomerates. Corporate events.
Serious problems at one-time technology highflier Theranos were exposed by a series of investigative reports by John Carreyou of The Wall Street Journal. The post How To Protect Reputation In The Age Of Leaks appeared first on Crenshaw Communications. Institutionalized whistleblowing is typically about a serious and systemic problem.
In the fiercely competitive B2B technology landscape, distinguishing a company from the crowd is crucial for success. Crisis Management and Reputation Management Effective PR mitigates damage and protects a company’s reputation in the event of a crisis or negative publicity.
Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. Influencer PR has become a popular strategy for building brand reputation – the most valuable currency in today’s business world.
Public relations plays a vital role in the health technology sector, where regulatory compliance directly affects patient safety and public trust. Understanding FDA Regulations in Health Tech PR The FDA maintains strict guidelines for how medical devices and health technology companies can communicate about their products and services.
This staggering figure doesn’t account for the long-term reputation damage that follows a public cybersecurity incident. The Foundation: Building a Proactive Monitoring System Effective threat monitoring requires a multi-layered approach that combines technology, process, and human expertise.
credit card issuers and merchants adopt new EMV (Europay, MasterCard and Visa) chip-card technology to address certain types of fraud, some consumers are already looking ahead. As we combed through the data, several key categories emerged: Roll-out and use of EMV/chip card technology. Interest in mobile payment technology.
Netflix’s announcement underscored its significant investments in content creation and technological enhancements, clearly illustrating to customers what they receive in return for their higher subscription fees. This strategic timing helps maintain the narrative of growth and improvement rather than financial pressure.
In today’s fast-paced interconnected and polarizing world, a company’s reputation is more important than ever. A single misstep or a poorly handled crisis can have devastating consequences, leading to heavy financial losses, plummeting stock prices, a tarnished brand image, and a lack of customer trust.
Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. The proliferation of data, technology and automation has transformed the composition of companies’ assets. Recognizing The Big Risk.
Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Addressing Negative Press About Technology Failures Technology failures in healthcare settings can generate significant negative media coverage.
Can't miss out on print coverage if you want to build a high brand reputation and credibility. Reputation management Let's say a CEO of your company gives a controversial interview. As a communication professional, you should monitor financial publications and business sections of newspapers to track how the news is being reported.
Volatility and Value: A Study of Corporate Affairs Strategies, Structures and Operations in Time of Uncertainty , a new report published by Deloitte describes how the role of corporate affairs within large organisations is shifting from reputation management to growth driver.
According to The New York Times, FTX lacked crucial elements of corporate governance, including a chief financial officer, a human resources or compliance department, or a board of directors. Few questioned the absence of peer-reviewed research on the Theranos technology, and the culture of secrecy as a Holmes quirk.
Mann – Managing editor, Louisville Business First Aug 14, 2023 Two firms working in reputation management, one of which is based in Louisville, are pairing up through a partnership. The firms declined to share any financial information. Both firms will retain their own brands and profits and loss.
It’s clear that businesses are interested in using conversational AI, but what are the ramifications to your reputation of doing so? Or can meeting the needs of your customers automatically, individually and accurately bolster your company’s good reputation? Put your Chief Reputation Officer (CRO) at the center of the conversation.
Here are Onclusive’s predictions for what to expect in 2021: Corporate reputation as a key success metric During this era of disruption and uncertainty, corporate values and brand activism have become more important than ever. Ready to gain a leg up on your competition?
The latest Global Intangible Finance Tracker (GIFT) report reveals many directors, analysts, investors and other stakeholders don’t adequately understand how brand, reputation and other intangibles impact the value of their business. The survey was extended by CIMA to include the views of chief financial officers (CFOs).
On October 24, 2023, Casey Boggs, president of ReputationUs and Sameer Somal, CEO of Blue Ocean Global Technology , will be co-presenting a continued legal education (CLE) session to more than 70 attorneys of the Wyoming State Bar on the topic, “Law & Reputational Risks–Court of Law & Court of Public Opinion.”
At a time when Big Tech’s reputation has plummeted, Facebook is a convenient scapegoat for an entire industry, but many of its problems are of its own making. This time it claimed the job of network chief Les Moonves, costing Moonves his $120 million severance package and the network its reputation. Mnuchin makes the wrong call.
Article published by the Indiana Technology & Innovation Association (ITIA) on June 21, 2024 [link] “To merge, or not to merge.” These undisclosed, perhaps even taboo conversations, being done in the back room or over glasses of wine seem to be happening—especially in the technology industry—at a steady clip in 2024.
All this is done to protect the brand’s reputation and keep operations from coming to a halt. It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their company’s reputation. Without the facts, you can’t rectify the situation or begin to undo the damage to your reputation.
Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. This ReputationUs five-part series delves into the key areas where the concrete value of managing your reputation has clear business benefits.
Google reached into its deep pockets and rolled out an $800 million program of direct financial assistance , ad credits, and grants to businesses with active Google Adwords accounts. But it has also used technology in an innovative way, to create a survey map of self-reported symptoms people are experiencing during the pandemic.
This tax could serve as a model for other states looking to regulate the financial aspects of social media companies, which could in turn have significant impacts on how marketers advertise on social media. This sparked an advertiser exodus, as companies feared the impact on their reputation, significantly affecting X’s revenue.
In 2023, powerful campaigns strengthened PR’s ability to improve brand reputation and influence, while also strengthening customer adoption and loyalty. Last year also saw advances in measurement technologies that allow PR pros to tangibly prove their business impact. Improved measurements prove PR’s business impact.
In May 2023, Blue Ocean Global Technology interviewed ReputationUs’s President Casey Boggs about his thoughts on reputation management for their global blog … Blue Ocean Strategies Blue Ocean: Reputation management has become an important component for most businesses. Brand is what you say about your company.
Reputation Management is no Longer The Primary Goal of PR. Emerging media, technology and the influx of data enables communicators to strategically reach and engage their target audiences across numerous online and traditional channels. Digital Storytelling: The Future of PR. Meanwhile, PR only reached $16.5 billion in market value.
It’s clear that businesses are interested in using conversational AI, but what are the ramifications to your reputation of doing so? Or can meeting the needs of your customers automatically, individually and accurately bolster your company’s good reputation? Put your Chief Reputation Officer (CRO) at the center of the conversation.
PRophet adds influencer marketing; Equiniti (EQ) to Acquire Notified; Semrush names Bill Wagner new CEO One of the biggest technology vendors in the communications space was talking about a new interface for PR software years ago but its the startups that seem to be making it a reality.
Now, as the world moves toward Web3 with employees still working remotely and perhaps living a Metaverse life, we predict the focus on good “reputation hygiene” will become widely recognized as essential. It’s important to clean up your organization’s reputation now, before moving into Web3. Bringing Your Reputation Forward.
Many financial crises, such as incorrect reporting of financial results, stem from failures of intent. Enron failed first in competency when it didn’t generate financial performance, then failed to disclose those results honestly, a failure of character. Vice President, Marketing Technology. Crises of Competency.
Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.
Three essentials of measuring your financial earnings news and developing the right message. For investor relations and communications professionals, it is this color and insight that can make or break their company’s reputation in the market.
A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. technology, CPG, financial services, etc.)—make
The crisis has had a devastating impact on financial capital but has led to a rise in social capital. Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. This is likely to be an issue on the corporate agenda for the next decade.
The Tangible Value of Reputation Management Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. In this second part, we investigate reputation value and risk. Part one explored the financials ( see Part 1 ).
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