The Hoyt Organization

SEPTEMBER 10, 2024

With so many financial tech (fintech) brands vying for attention in a fiercely competitive market, it’s not enough for a fintech company to merely innovate. The Power of Storytelling in Financial Technology The ability to build and tell financial tech brand stories is more than just a skill — it’s a secret weapon.

Financial 102

Financial Real Estate Brand Branding 102

Agility PR Solutions

OCTOBER 8, 2024

The landscape of financial PR and marketing is undergoing a significant transformation, influenced by technological advancements, changing consumer behaviors, and evolving regulatory environments.

Financial 110

Financial Trends Marketing Media 110

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2020

Our firm was brought in by a successful email services provider (ESP) who had built and bought technology to expand its services into marketing automation and digital marketing. Two years later, the company joined a Fortune 20 company as its key cloud marketing technology unit in a lucrative exit for investors.

Banking 327

Banking Financial Employee Technology 327

Agility PR Solutions

FEBRUARY 4, 2025

In the ever-evolving world of artificial intelligence and semiconductor technology, NVIDIA has long been at the forefront, pushing the boundaries of GPU capabilities and AI-driven computing. At the center of […] The post The DeepSeek Disruption: NVIDIAs Biggest AI Challenge Yet?

Financial 100

Financial Technology Industry Company 100

Onclusive

JANUARY 26, 2022

In this blog series, we’re sharing a proven data- and technology-driven process for building the perfect pitch and nurturing your media relationships, which has been used by Onclusive’s customers to achieve extraordinary outcomes for their brands. One way to do that is to use smart technology to help you out. Earning their attention.

Pitching 370

Pitching Data Privacy Writing 370

Agility PR Solutions

OCTOBER 9, 2024

If not resolved quickly and effectively, these incidents can become financial crises for businesses. For these scenarios, sophisticated technology is an essential solid defense layer that identifies and promptly addresses threats.

Technology 114

Technology Data Financial System 114

Onclusive

APRIL 5, 2019

Experian, a global leader in consumer and business credit reporting and marketing services with offices in 39 countries, helps millions of consumers and businesses use the power of data and technology to make financial decisions and reduce risk. Having so many constituents can make external communications a challenge.

Communications 57

Communications Financial Measurement Crisis 57

Cision

JUNE 30, 2017

But, we must continue to be a thought leader and driver of this industry transformation, not just a technology and best practices enabler. With millions of influencers in dozens of channels publishing impactful content in real time, PR and comms professionals need a comprehensive cloud-based technology platform.

Communications 0

Communications Publicity Media Measurement 0

Agility PR Solutions

MAY 6, 2024

As artificial intelligence weaves itself into financial communications, it redefines the traditional boundaries of how organizations manage investor relations and sensitive financial data. This technological infusion presents unprecedented opportunities but also brings with it a heightened need for rigorous security protocols.

Financial 94

Financial Tools Communications Technology 94

Cision

JULY 24, 2015

credit card issuers and merchants adopt new EMV (Europay, MasterCard and Visa) chip-card technology to address certain types of fraud, some consumers are already looking ahead. As we combed through the data, several key categories emerged: Roll-out and use of EMV/chip card technology. Interest in mobile payment technology.

Mobile 120

Mobile Financial Retail Technology 120

Cision

SEPTEMBER 23, 2016

Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. I love getting news releases related to business technology solutions – but I do not cover consumer tech. What will catch your attention?

Technology 120

Technology Pitching Insurance Insurance 120

Prowly

DECEMBER 9, 2024

Covering topics from finance and leadership to technology and innovation, Forbes delivers expert insights, rankings, and inspiring success stories. Whether youre a seasoned trader or a curious newcomer, its the ultimate destination for making informed financial moves. #12

Pitching 104

Pitching Sports Analysis Financial 104

Solo PR Pro

JULY 26, 2023

Being a solo PR pro offers a world of opportunities and challenges including managing the financial health of your business and protecting your income. In this blog post, we'll explore three financial tips to help solo PR Pros thrive in their professional and financial journey. We'd love to hear from YOU.

Financial 85

Financial Insurance Insurance Training 85

Ronn Torossian

FEBRUARY 11, 2024

Generative AI, a subset of AI that involves machines creating new content, is reshaping the landscape of financial services. This technology has far-reaching implications, from automating complex tasks to […] The post How Generative AI is Impacting the Finance Industry appeared first on.

Industry 195

Industry Financial Technology 195

Agility PR Solutions

FEBRUARY 7, 2024

As the Creator Economy continues to grow and diversify, new research from creative marketing platform Thinkific Labs finds that after a year of massive shifts across the technology sector and the wider economy, online learning is growing and offers financial stability for the consistently increasing body of creators.

Study 195

Study Social Media Trends Financial 195

Wadds Inc.

MARCH 15, 2023

A review of PR, Technology, Data & Insights: Igniting a Positive Return on Your Communications Investment by Mark Weiner. He seeks to enable help public relations and communications teams to get better results and demonstrate value to senior leaders, with the unequivocal advice to get to grips with data and technology.

Technology 98

Technology Data Analysis Internal 98

5W PR

MARCH 13, 2025

Tech Sector: Speed and Transparency in the Digital Age Technology companies face unique challenges during crises, particularly regarding data privacy and security. Financial services firms need detailed compliance considerations, while consumer brands might focus more on social media response strategies.

Crisis 78

Crisis Examples Industry Crisis Management 78

Contently - Strategy

AUGUST 16, 2024

These articles delve into B2B challenges, technology advancements , and the impact of Microsoft solutions. Now, Goldman Sachs uses LinkedIn B2B marketing to cultivate a more transparent image within the financial sector. This positions Microsoft as both a thought leader and trusted advisor.

LinkedIn 95

LinkedIn Examples Brand Branding 95

Bianchi Biz Blog

OCTOBER 28, 2024

Business environment in Mexico Mexico holds a strategic position as the economic and financial hub of Latin America, offering unique business opportunities. Mexico City offers a growing market, a robust infrastructure and a dynamic business scene ranging from technological startups to industrial conglomerates.

Marketing 101

Marketing Crisis Local Internal 101

Onclusive

FEBRUARY 5, 2019

Andy Cunningham, Founder of Cunningham Collective and former Steve Jobs’ Publicist, sees AI’s impact on every aspect of what we do: “It’s a technology that is invading every single piece of our world. Technology that informs. New models and metrics for attribution and measurement.

Communications 218

Communications Marketing Analytics Technology 218

PRSay

MARCH 7, 2025

Netflix’s announcement underscored its significant investments in content creation and technological enhancements, clearly illustrating to customers what they receive in return for their higher subscription fees. This strategic timing helps maintain the narrative of growth and improvement rather than financial pressure.

Corporate 87

Corporate Leadership Communications Strategy 87

5W PR

MARCH 17, 2025

The Foundation: Building a Proactive Monitoring System Effective threat monitoring requires a multi-layered approach that combines technology, process, and human expertise. Financial services firms using predictive analytics report 60% faster threat detection times. Predictive analytics help anticipate future threats.

Crisis 78

Crisis System Analytics Analysis 78

Onclusive

NOVEMBER 1, 2017

Many of us already utilize these technologies to help measure and attribute our success, gain insights into performance against competitors and report results back to the C-Suite. However, building that narrative can be like throwing spaghetti at the wall: it’s difficult to know what messages will stick.

Brand 170

Brand Branding How To Trends 170

Agility PR Solutions

FEBRUARY 6, 2023

A new research report from fintech firm Broadridge Financial Solutions finds that financial services firms now view digital transformation as essential to their business and are already looking to the next wave of technology to help get ahead.

Financial 86

Financial Survey Study Technology 86

Sword and the Script

DECEMBER 3, 2024

We have used keyboards and touch screens to interface with technology ever since the Graphical User Interface (GUI) was created. The financial problems aren’t new either. That’s a very different approach and one reason why you might want to consider PR software that was made recently – in the era of generative AI.

Software 176

Software Measurement B2B Training 176

ImPRessions - Crenshaw Communications

APRIL 8, 2021

For years, the enormous role technology plays in our lives and our reverence for brands like Apple and Amazon shielded the sector from greater taxation and regulation. As a sector, technology has lost its luster. It’s the lowest point for technology in the 11-year life of the survey in 17 of 27 countries, including the U.S.

Reputation 305

Reputation Privacy Data Advertising 305

ImPRessions - Crenshaw Communications

JUNE 3, 2021

So for example, if we want to pitch a story about cybersecurity, we’ll look for people in the technology, IT security, or financial verticals. In PR, we use it to describe the industries that serve and the media sectors we reach on behalf of client organizations.

Journalism 344

Journalism International Internal Pitching 344

Agility PR Solutions

NOVEMBER 10, 2020

Marketing strategies constantly require makeovers based on the latest trends, technology development, new analytics, and, more importantly, customer needs. As financial technology moves forward, it affects all other sectors. Consequently, the consumers’ growing […].

Trends 157

Trends Industry Marketing Financial 157

Ronn Torossian

APRIL 3, 2024

The landscape of financial services is changing, and fast. The surge of technology and unrelenting demand for innovation is giving birth to a new era focused on fintech. As this change unfolds, clear communication and trust become critical to success. This is where public relations steps in.

Publicity 150

Publicity Financial Technology Communications 150

Deirdre Breakenridge

OCTOBER 16, 2014

Here are the THREE big trends that communications professionals need to pay attention to closely, as they sharpen their skills to handle 21st century communications: Embracing Disruptive Technologies: Social, Mobile, Cloud, and Sensors. It’s not that you want to solely focus on the technology. The disruption is never-ending.

Big Data 250

Big Data Data Education Internal 250

5W PR

OCTOBER 14, 2024

In the fiercely competitive B2B technology landscape, distinguishing a company from the crowd is crucial for success. Positive media coverage attracts investors, improves valuation, and enhances financial performance. Investor Relations For publicly traded B2B tech companies, PR plays a vital role in investor relations.

B2B 78

B2B Company Publicity Media Training 78

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Addressing Negative Press About Technology Failures Technology failures in healthcare settings can generate significant negative media coverage.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Reputation Us

AUGUST 16, 2023

ReputationUs , which moved to Louisville from Portland, Oregon, has partnered with New York-based Blue Ocean Global Technology , a digital reputation management firm. The firms declined to share any financial information. Both firms will retain their own brands and profits and loss. ReputationUs moved to Louisville 13 months ago.

Technology 78

Technology Reputation Crisis Financial 78

Agility PR Solutions

JULY 6, 2022

The post Urgency of achieving growth through ESG performance—is sustainable tech the key? appeared first on Agility PR Solutions.

Financial 148

Financial Technology Strategy Trends 148

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2023

According to The New York Times, FTX lacked crucial elements of corporate governance, including a chief financial officer, a human resources or compliance department, or a board of directors. Few questioned the absence of peer-reviewed research on the Theranos technology, and the culture of secrecy as a Holmes quirk.

Government 227

Government Corporate Resources Ethics 227

ImPRessions - Crenshaw Communications

JULY 20, 2021

Obviously, if you’re going to media outlets outside the business/financial sector, you will want you avoid jargon, acronyms, and other financial-speak to make the story relevant to a broader audience. The good news is that, after a series of investor conversations, media prep might actually be easier. Leave time for lawyers to review.

Pitching 296

Pitching Financial Media Training Training 296

5W PR

MARCH 12, 2020

The Financial Gym is a national personal financial services company that takes a fitness-inspired approach to its clients’ finances. Certified Financial Trainers work one-on-one with clients regularly to teach them how to make smarter, more strategic money decisions by holding them accountable. The Financial Gym.

Apparel 152

Apparel Financial Community Employee 152