Remote PR Jobs

OCTOBER 29, 2024

Think back to a time when you partnered with marketing or sales teams on a large project. This includes HubSpot , Google, and Coursera certifications. For example, if you’ve managed a client in a complex industry, explain how you took the time to understand their brand and bring their vision to life.

Publicity 221

Publicity How To Examples Crisis Management 221

Sword and the Script

FEBRUARY 11, 2025

The same way Google replaced the news, LLMs seem to be doing that to search. Relative to the average quality across the internet, the writing is probably better. Since search is an explicit expression of need just like a question Google loved his content. However, it also offers an end around Googles system of search rankings.

Pitching 131

Pitching Communications SEO Google 131

Prowly

FEBRUARY 20, 2025

Today, we'll show you how to write a comms plan the easy way, with steps and examples that anyone can follow. For example, a good objective could be to increase brand awareness by 20% in the North American market by the end of Q2 of 2025. Email Marketing : Pre-launch email series for early sign-ups and exclusive offers.

Writing 104

Writing Communications How To International 104

Contently - Strategy

FEBRUARY 14, 2023

Every second, more than 40,000 queries hit Google’s search engine. Since search is one of the most common ways for customers to find relevant answers to their problems or to find products, you must write your content with people’s search intent in mind. Writing for intent parallels writing for SEO.

Google 142

Google Engineering SEO Writing 142

The Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. The trick to getting good content from an AI service is to learn how to write excellent prompts. 2023 is almost over.

Trends 182

Trends Marketing Wikipedia Reddit 182

Cision

JULY 10, 2017

Feedback is huge when it comes to developing a successful content marketing strategy. Your prospects are engaging in dialogue, especially on social media , that is a gold mine for your content marketing strategy. It’s not just the naysaying customers who can help you improve your content marketing. Your Prospects.

Content Marketing 126

Content Marketing Marketing Employee Pinterest 126

Cision

MAY 2, 2017

It’s the foundation of marketing in 2017. How can you afford not be on social media and miss out on this potential market? Sweeten your marketing plan by adding in free publicity. Did you invent a revolutionary product, write a book, or win an award? Remember that Google is a question search engine. PR = Jelly.

Social Media 167

Social Media Media Local Pitching 167

PR for Anyone

MARCH 24, 2020

Now is the time to up-level your marketing plan by adding in free publicity. Did you invent a new product, write a book, or win an award? Google is a great resource for magazine covers. Remember that Google is a question search engine. Ask Google, “Who writes about [your topic] at [name of publication]?”

Publicity 331

Publicity Television Local Pitching 331

Prowly

JANUARY 14, 2025

Heres how Prowly will help you understand journalists and their audiences like no other tool on the market. If youre struggling with crafting compelling emails, write them using the new dynamic AI prompts for: expert comment suggestions, interview opportunities, or sharing survey or research results. Do everything in one tool.

Pitching 104

Pitching Data Analytics Writing 104

Cision

APRIL 27, 2015

I started writing this piece with the intention of sharing “best practices” for using Google Analytics to measure PR. Google Analytics without an understanding of its mechanisms is useless hammer. The first question you might have before we dive into Google Analytics is “how much of GA is free?”

Analytics 120

Analytics Google Measurement Data 120

Prowly

OCTOBER 29, 2019

Marketing experts have already figured out what makes web content great—it has to be beneficial, entertaining, and must be able to tell a story. The post The Pros and Cons of Using Google News as a PR Strategy appeared first on Prowly Magazine. This is one reason why SEO can be challenging and at times frustrating.

Google 128

Google Strategy SEO Web 128

PR for Anyone

MAY 25, 2020

Christina Daves (00:26-00:27) How can you use newsjacking as part of your marketing? Part One of ‘Publicity Plan’ If you've seen my marketing materials, you'll know that I have a proprietary system that I call the “Get PR Famous Formula.” You know how to write a great hook, which is your subject line. Guess what?

Publicity 264

Publicity Google Engineering System 264

Cision

AUGUST 15, 2017

” Social media is becoming a dictating force in all aspects of marketing and PR. When I write about something related to visibility, free publicity, or social media, it’s because I’ve done it. Check out Google Trends and see what people are talking about online. I finally got the segment – yay!!!

Pitching 319

Pitching Television Media Social Media 319

Sword and the Script

APRIL 1, 2025

PRophet adds influencer marketing; Equiniti (EQ) to Acquire Notified; Semrush names Bill Wagner new CEO One of the biggest technology vendors in the communications space was talking about a new interface for PR software years ago but its the startups that seem to be making it a reality.

Software 159

Software Pitching SEO Tools 159

Flack's Revenge

DECEMBER 11, 2018

I have been writing about issues challenging social media and digital communications, and speaking with thought leaders on the topic. Are the social media waters still safe for marketing? This is because social media is a channel and just one of many in the marketing mix. Thanks for participating, Frank!

Social Media 149

Social Media Marketing Media Facebook 149

Cision

JANUARY 18, 2018

While much of a content marketing strategy revolves around creating new content just for your blog (part of your owned media), I highly recommend that you divert some of your attention to incorporating earned media into your strategy. We create a ton of resources for PR and marketing professionals. Amplify Media Mentions.

Strategy 276

Strategy How To Media Infographics 276

Cision

OCTOBER 19, 2017

Using keywords that will help the right people find your website is essential for every facet of your marketing strategy from search engine optimization to social media to blogging to PR. At Cision, our marketing team is all about working smarter. Another valuable tool is Google Analytics. Do Your Research.

Branding 208

Branding Brand How To SEO 208

Onclusive

JUNE 21, 2017

Maybe running a targeted marketing campaign in tandem with PR is your best bet. PR and marketing are converging. PR professionals and marketers alike are beginning to see PR attribution as a mandatory mechanism for accurate marketing measurement. “ said Furey, “Probably not.” Proving PR’s value lies in the quantitative.

Storytelling 329

Storytelling SEO Community Insurance 329

Cision

APRIL 18, 2017

If you already have a list of vetted keywords from your marketing team to work from, skip ahead to step two. If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked.

Exercises 198

Exercises Google Writing Blogging 198

Cision

DECEMBER 7, 2017

Productive media relations can open an untapped market that can greatly expand a brand’s campaign pitching, even one that’s been stymied by overly conventional or ineffective PR outreach in the past. Write a Captivating Subject Line. How will the coverage benefit the journalist who’s writing about the pitched content?

Pitching 298

Pitching Software Construction Writing 298

PR Fuel

AUGUST 12, 2021

About 65% of marketers struggle to create engaging and Google-loved content. About 70% of US companies actively invest in content marketing, too. Consider adding press releases to your content marketing strategy this year. Consider adding press releases to your content marketing strategy this year. Marital status.

Writing 105

Writing SEO Pitching Engineering 105

Onclusive

JUNE 1, 2023

Yes, that’s right, it’s not just for marketing teams! When a journalist writes a negative article, internal stakeholders may jump to conclusions about the impact that will have on your brand. If you’re thinking that influencing sits with marketing, you’re mistaken.

Strategy 370

Strategy Communications Reputation Measurement 370

Cision

JULY 5, 2017

How can a brand like yours be authentic, especially in its content marketing ? . Being authentic doesn’t mean pulling crazy stunts like Burger King did recently when it hacked Google Home with its ad. If you see success in writing really long, in-depth posts, keep doing that. But what does that actually mean? Be Consistent.

Content Marketing 247

Content Marketing Advertising Advertising Google 247

5W PR

NOVEMBER 19, 2021

Content marketing is not a novel phenomenon and has been used as a marketing tool by PR executives for years. Following is a guide which will eliminate the disconnected messages, bewildering tones, and general chaos of PR marketing content produced by a business. . Write content in response. Content Factors.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

The Hoyt Organization

MAY 10, 2024

Google has unveiled a major update to its search algorithms and policies. Known as the March 2024 Core Update , this update is more comprehensive than the typical updates Google periodically rolls out. Google is also completely deindexing websites that provide low-quality content and poor user experience.

Google 82

Google Engineering Infographics Policies 82

Contently - Strategy

SEPTEMBER 4, 2024

We started writing blog content in 2011—back when Facebook fan pages and Klout scores were the marketing trends of the moment. Here’s what the exercise taught me—and what I think other content marketers can learn from my experience. Needless to say, a lot has changed since then. There was no easy way to fix this.

Blogging 89

Blogging SEO Analysis Content Marketing 89

Cision

DECEMBER 5, 2017

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. That’s where your content marketing efforts come into to play. According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. and it holds the top spot on Google ).

Infographics 235

Infographics Case Study Content Marketing Video 235

Prowly

FEBRUARY 20, 2025

But, as you'll learn in a moment, there are countless options in the market with both big promises and big price tags. All-in-one PR platforms ,such as Prowly , Cision , or Meltwater , come with a range of tools, including a rich media database, press release writing services, tools to pitch journalists, and much more.

Analytics 104

Analytics SEO Engineering Financial 104

Cision

APRIL 20, 2015

Write “good” content. You could develop a content marketing strategy , but that doesn’t mean that it will be a good strategy, or that it is related to the corporate goals in any meaningful way. What I want to do in this post is to identify 11 content marketing mistakes that you should avoid. Use images.

Content Marketing 120

Content Marketing Marketing Mobile YouTube 120

Cision

MARCH 13, 2017

Public Relations has always been an important contributor to any company’s branding and marketing efforts. Further, the industry is largely controlled by Omnicom, IPG, WPP and Publicis group, which together account for around 34% of overall PR market at present. can all be labeled as PR activity. ScreramingFrog.

SEO 229

SEO Social Media Tools Google 229

Flack's Revenge

JANUARY 17, 2019

Apple, Microsoft, and Google stints, and runs a Chinese VC firm that’s minted a number of AI unicorns. It sounded like a big, scary number with vast implications for the global labor market and living standards. After all, there already are algorithms writing and editing news stories.

Insurance 234

Insurance Insurance Privacy Interviews 234

Sword and the Script

OCTOBER 15, 2024

Second, “finding the right tools for marketing and communications is exceptionally difficult.” The process included primary and secondary research, including vendor briefings, demos, some hands-on practice, and a survey, “targeting key persona segments, gathering insights into the market perception of the top vendors.”

Report 142

Report Marketing Analysis Tools 142

ImPRessions - Crenshaw Communications

SEPTEMBER 13, 2018

A company’s sales and marketing teams should consider PR as a lead-generation tool that can work in tandem with business development and paid advertising. Prominent brand mentions that don’t contain links can also drive higher search placement because Google sees them as implied links. If you write it, leads will come.

SEO 125

SEO Case Study Conference Retail 125

Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. Want to write for Cision®? First, it’s important for you to spend some time with your data and your stakeholders considering your content marketing program and its purpose.

How To 177

How To Guidelines Content Marketing Video 177

Cision

JULY 12, 2017

For example, check out all the information Google is able to pull up about IBM. Google knows who the company’s top executives are, what their contact numbers and social channels are, as well as where its main office is thanks to the schema markup it can read. While the title is paramount, it’d be a marketing crime just to stop there.

Branding 236

Branding Brand Engineering Web 236

Cision

SEPTEMBER 16, 2015

All content marketers run into problems every now and then. Maybe you’re not getting enough traffic to your blog or you’re not ranking well on Google. At his recent presentation at Content Marketing World , marketing technology expert Ian Cleary shared how the right tools can help solve your biggest content marketing problems.

Content Marketing 120

Content Marketing Tools Marketing Google 120

Remote PR Jobs

SEPTEMBER 27, 2024

Types of Media Coverage: News Articles: Journalists may write articles based on your press release, adding their analysis and insights. Blogs and Online Publications: Bloggers and online journalists might write about your announcement, providing additional reach.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250