Onclusive

NOVEMBER 4, 2021

Welcome back to our blog series about managing your corporate reputation with PESTLE analysis! These factors reveal how a government influences the overall economy or a specific industry, which may affect the way your business operates or generates revenue. What is PESTLE analysis? Political factors.

Analysis 370

Analysis Tools Policies Reputation 370

5W PR

JANUARY 1, 2023

One essential element that contributes to the overall reputation of businesses is a corporate social responsibility. Investing in CSR can help companies develop a corporate reputation, and attract customers while protecting businesses from any damage to their reputation, as well as helping them recover faster after a PR crisis.

Reputation 158

Reputation Corporate Policies Ethics 158

PRSay

MAY 3, 2023

For businesses, reputation has never been more crucial, new research from the USC Annenberg Center for Public Relations finds. According to its “ 2023 Global Communications Report ,” tangible benefits accrue to companies that build and maintain positive reputations. Every move is connected.

Reputation 164

Reputation Corporate Report Employee 164

Wadds Inc.

JANUARY 24, 2025

Successful companies understand that their reputation is built on what they do and how they do it. According to Rupert Younger , founder and academic director of the Oxford Centre for Corporate Reputation, the key to their survival lies in the dual nature of reputation. Recent high-profile cases highlight this distinction.

Company 105

Company Ethics Reputation Leadership 105

Reputation Us

JUNE 15, 2022

Environmental, social and governance (ESG). Reputation Risk First. We suggest looking at the areas that may impact your business’s reputation, first. In order to make the transition, change—backed by a solid reputation management plan—must begin today. End Nightmares by Maintaining a Solid Reputation.

Reputation 146

Reputation Nonprofit Crisis Training 146

Wadds Inc.

DECEMBER 5, 2024

Large language models are emerging as both an opportunity and risk to corporate reputation, but earned and owned media are the best means of management. AI systems have the potential to disrupt reputation in the same way as digital media and search engines have done over the past 25 years. Social media has almost no impact whatsoever.

System 52

System Corporate Reputation Media 52

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. Influencer PR has become a popular strategy for building brand reputation – the most valuable currency in today’s business world.

Strategy 370

Strategy Communications Reputation Measurement 370

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

” Co-author Robert Brulle has fiercely criticized fossil-fuel companies for “efforts to greenwash their reputations and shift public opinion” and wants to shine a light on the role of PR agencies. Yet, when it comes to handling its own reputation threat, Edelman is part of that failing “trust ecosystem.”

Policies 309

Policies Creativity Reputation Groups 309

Agility PR Solutions

JANUARY 21, 2024

Considered one of the most reliable measures of the state of brand and institutional reputation, the Edelman Trust Barometer uncovers the top challenges and issues organizations face on an annual basis, and the comms giant’s analysis consistently reveals the central areas of focus for providing what consumers are increasingly looking for at the core (..)

Government 110

Government Analysis Reputation Media 110

Solo PR Pro

DECEMBER 4, 2024

This process, while seemingly burdensome, is designed to create a safer business environment and ensure that the government has accurate records of who is behind the businesses operating within its jurisdiction. Despite the significance of this filing, many small business owners remain unaware of its existence.

Small Business 100

Small Business Government Financial Corporate 100

Wadds Inc.

MAY 26, 2024

The issue was managed by the government and the NHS from a reputation management perspective. A more accurate description would be reputation manipulation. It requires the new government to enact a compensation scheme within three months. Transparency and accountability Transparency is the foundation of public trust.

Reputation 105

Reputation Healthcare Government Crisis 105

Cision

JUNE 30, 2017

Earned media has never been more important to global business, government, education and all other walks of industry. It is the key driver to public perception and reputation for companies large and small — yet earned media is struggling in the ability to strategically execute at scale and measure all the above.

Communications 0

Communications Publicity Media Measurement 0

5W PR

FEBRUARY 24, 2025

When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage. Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness.

Crisis 78

Crisis Crisis Management Technology Exercises 78

Reputation Us

DECEMBER 2, 2021

In many cases a board’s lack of diligence contributed in part to its company’s loss of reputation. If you are on a board, you may believe the primary responsibility for safeguarding your company’s reputation lies with your management. Environmental, Social and Governance (ESG). Board’s Responsibility.

Reputation 88

Reputation Crisis Government Corporate 88

PR in High Definition

MARCH 24, 2021

The focus now for Airbnb is different – their communications objectives are now centred around broader reputation and helping people to understand the brand better. This isn’t just a strategy for brands with big reputations, it’s about applying the right marketing mix to support your objectives. Airbnb really get this.

Reputation 108

Reputation Branding Brand Marketing 108

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2023

According to The New York Times, FTX lacked crucial elements of corporate governance, including a chief financial officer, a human resources or compliance department, or a board of directors. The promise of positive media coverage and a strong brand reputation can seem like the keys to success. The most important corporate function?

Government 227

Government Corporate Resources Ethics 227

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. But surely a top government relations officer should know better than to publicly dabble in conspiracies that simmer in the dark corners of the interwebs.

Crisis 213

Crisis Government Public Affairs Crisis Management 213

Deirdre Breakenridge

OCTOBER 5, 2016

ET, the #PRStudChat Community will gather to discuss PR, Twitter and Politics from local cities to the state houses to the national government, all while reaching and communicating to a global audience focused on this year’s election. With influence top of mind, where is the conversation about reputation & credibility?

Twitter 293

Twitter Community Ethics Radio 293

5W PR

MARCH 31, 2025

According to recent data from the FDA, medical device companies face increasing scrutiny over their marketing communications, with compliance violations resulting in significant financial penalties and reputation damage. This includes any promotional content that makes claims about device functionality, effectiveness, or safety.

Guidelines 78

Guidelines Crisis Communications Policies Healthcare 78

Wadds Inc.

FEBRUARY 3, 2025

Activism is making headlines worldwide right now for both good and bad reasons, whether its political and social pressure on diversity, equity, and inclusion (DEI) programmes in the US or environmental lobby groups taking the UK government to court over North Sea oilfield licenses. Thomson is one of the UKs foremost public affairs leaders.

Company 93

Company Public Affairs Government Case Study 93

Reputation Us

JUNE 11, 2019

The “bad guys,” or “malicious actors” as we call them in the cyber security biz, are threatening to hijack more than just proprietary data from businesses, nonprofits and/or government entities. Two recent news items underscore the point: Extortion Scam Threatens Website Owners With Reputational Damage.

Reputation 88

Reputation Nonprofit Policies Software 88

ImPRessions - Crenshaw Communications

AUGUST 20, 2019

The recent move by the Business Roundtable to redefine corporate priorities by emphasizing value beyond shareholder profits is the latest indicator that corporate reputation’s importance is on the rise. Could this mean a sea change in corporate governance? corporate boardrooms.

Corporate 203

Corporate Reputation Employee Government 203

Stephen Waddington

JULY 16, 2021

I worked as part of a team of professional marketing and communications associations on behalf of the Government Communication Service at the outset of the crisis. Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. Your expertise has never been more in demand.

Publicity 199

Publicity Government Employee Crisis 199

Cision

SEPTEMBER 1, 2016

Interpersonal communication strategies are widely practiced in Africa – even by major brands and the national government. For example, Faith Muthambi, Minister of Communications for the South African government, said that “people like to see their leaders; ordinary people sitting under the tree.

Local 216

Local Government Community Corporate 216

5W PR

MARCH 2, 2025

Defense technology companies face unique challenges when building credibility with government stakeholders, military decision-makers, and industry partners. Focus on measuring increased trust, enhanced reputation, and stronger relationships with key decision-makers.

Leadership 78

Leadership Technology Policies Case Study 78

ImPRessions - Crenshaw Communications

JULY 22, 2019

Combine that with an erosion of faith in government and private institutions, and it can make for a difficult environment. What is more valuable than a brand (or personal) reputation? Many PR deliverables are powerful in building reputation over time, and their impact is accelerated and amplified by social media.

Mobile 244

Mobile SEO Web Journalism 244

5W PR

DECEMBER 24, 2024

Governments worldwide are imposing stricter regulations on industries, including alcohol, to mitigate environmental impact. Eco-friendly practices can significantly enhance a brand’s reputation and attract a loyal customer base. A growing number of consumers are actively seeking out products that align with their values.

Brand 78

Brand Branding Marketing Energy 78

Wadds Inc.

SEPTEMBER 29, 2024

Volatility and Value: A Study of Corporate Affairs Strategies, Structures and Operations in Time of Uncertainty , a new report published by Deloitte describes how the role of corporate affairs within large organisations is shifting from reputation management to growth driver.

Corporate 98

Corporate Reputation Telecommunications Study 98

Reputation Us

MARCH 16, 2022

If we can’t trust journalists from reputable media outlets, scientific studies, doctors, the government, the education system, marketing, or previous generations, who can we trust? government had replaced all living birds with secret drones and sophisticated robotic replicas to spy on Americans. How Real is your Reputation?

Reputation 78

Reputation Government Film Viral 78

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

At a time when Big Tech’s reputation has plummeted, Facebook is a convenient scapegoat for an entire industry, but many of its problems are of its own making. This time it claimed the job of network chief Les Moonves, costing Moonves his $120 million severance package and the network its reputation. Mnuchin makes the wrong call.

Banking 257

Banking Facebook Reputation Crisis 257

The Proactive Report

JANUARY 2, 2017

The Boston Tribune site wrongly claimed that President Obama’s mother-in-law was going to get a lifetime government pension for having babysat her granddaughters in the White House, citing “the Civil Service Retirement Act” and providing a link. But the link to a government benefits website doesn’t support the claim at all.

Government 214

Government Digital PR Report LinkedIn 214

Melissa Agnes

SEPTEMBER 25, 2014

For an organization which overcomes the initial shock of a breaking crisis, successfully wrestles control over it and ultimately puts the reputational fires out, it’s natural to want to return to business as usual as soon as the crisis seems to have passed. By Jonathan Hemus. Natural but foolhardy.

Crisis Management 239

Crisis Management Crisis Airlines Energy 239

ImPRessions - Crenshaw Communications

APRIL 3, 2018

Jerry McGuire (1996) – Reputation Management. His bad reputation prevented him from getting paid well and being able to support his family. In the end, Tidwell’s best reputation move turns out to be on the playing field, where he works harder, plays better, and talks less –all with the cameras rolling. Lesson learned!

Tools 170

Tools Government Crisis Public Affairs 170

PRSay

MARCH 19, 2020

Be mindful to follow credible sources such as the CDC, WHO, and state and local government. Jon Goldberg is the founder of Reputation Architects Inc. , Managers should continuously monitor developments regarding the coronavirus and update their outlook daily, if not more frequently.

Crisis Management 214

Crisis Management Crisis Crisis Communications Employee 214

Melissa Agnes

JUNE 22, 2014

The flexibility, the interactivity and the mobility of it all can save lives, reputations and bottom lines. Welcome to episode #003 of The Crisis Intelligence Podcast with Melissa Agnes and Jim Spicuzza. Mobile technology can do wonders for today’s crisis communication.

Crisis Communications 216

Crisis Communications Mobile Technology Crisis 216

Reputation Us

DECEMBER 14, 2022

As we move toward a new year, ReputationUs encourages keeping your organization’s good reputation at the forefront of your business initiatives. Our annual list of Eight Reputation Enhancement Actions to Take offers guidance for the year ahead. Looking back, 2022 brought in the Year of the Tiger. See our blog for more details.).

Reputation 78

Reputation Insurance Insurance Employee 78

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Being the steward of a company’s image and reputation comes with the job. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default. To advocate in the face of government or regulatory scrutiny. Many lack the time or commitment to deal with media. Here are some of the most common. .

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271