The Resolution Blog

APRIL 30, 2020

In this episode I’m joined by news experts from 72Point, part of SWNS Media Group which is an independent press agency working directly with major news-desks […]. Not only have many comms strategies had to change, we’ve never had a news agenda like this.

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How To Groups Agency Industry 363

Agility PR Solutions

JULY 22, 2024

In a digital age where the financial communications landscape is rapidly evolving, the need for a profound understanding of strategic public relations and marketing has never been more critical.

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Groups Financial Communications Publicity 103

Business Wire

FEBRUARY 15, 2023

We also see it as a time to reflect on the value that African Americans and other minority groups bring to the PR industry, as well as to the business world. Black History Month is a special time of the year when we take time to acknowledge and celebrate the many accomplishments achieved by African Americans.

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Blogging Groups Industry Education 312

Business Wire

DECEMBER 17, 2020

This term includes people of diverse age groups, people who have a different sexual orientation, people of different races, and even comprises political views. One of the things we discussed was that many people consider multicultural communications to be solely about race when, in fact, multiculturalism means many cultures.

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Blogging Communications Groups Education 293

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

The authors call out several PR giants for creating and promoting “front groups” (with misleading names like Foundation For Clean Air Progress) that actually oppose clean-air legislation. The group fingered Edelman for its work for many brand-name fossil-fuel companies and trade organizations. Edelman under pressure.

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Policies Creativity Reputation Groups 309

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2022

It’s why lawyers advise agencies to copyright their proposals and trade groups urge them not to participate in spec creative presentations for free. But the thing is, more than one agency group may pitch similar or even identical ideas in a competitive situation. In fact, it happens all the time.

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Agency Pitching Creativity Groups 361

Deirdre Breakenridge

JANUARY 10, 2022

First, the group can share constructive criticism about miscommunications between colleagues that are a part of the discussion. Also, if there are various levels of management within this group, allowing upper management to learn about their staff’s worries could help them be more empathetic in the future.

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Blogging Construction Groups Meeting 263

ImPRessions - Crenshaw Communications

FEBRUARY 25, 2021

Caroline has been a star in Crenshaw’s ad tech group for almost three years, driving very successful programs for LiveIntent, Lotame, Innovid, Boostr, and MediaRadar. To kick off 2021, we are excited to announce two well deserved promotions. Caroline Yodice has been promoted to Senior Account Supervisor.

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Groups Media Relations Communications Media 280

Ronn Torossian

MARCH 12, 2020

Standing in front of a group of people and giving a speech can be an exhilarating feeling, however, no matter how great a person is at public speaking, actually getting the chance to stand in front of an audience is not an easy task. In fact, speaking engagements are an excellent way to grow a […].

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Groups Publicity Strategy 243

ImPRessions - Crenshaw Communications

DECEMBER 21, 2021

Facebook Groups offer ways to locate a specific audience and direct commentary on relevant topics to its members. Also, business-oriented Facebook Groups give brands the opportunity to organically build engagement while discussing technical and insider information, with lead generation as an added benefit.

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Social Media B2B Media Video 323

ImPRessions - Crenshaw Communications

JUNE 3, 2020

It’s a small gesture, but to demonstrate support, we will donate $5000 to the following groups: Color of Change. Some recommended reading for those interested: Black Americans still are victims of hate crimes more than any other group (Public Integrity). The NAACP Legal Defense and Educational Fund. Campaign Zero.

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Communications Construction Community Groups 253

Deirdre Breakenridge

MARCH 13, 2020

Unfortunately, a lot of the communication shared in uncertain times ends up confusing and frustrating these groups even more. Your customers, employees, partners, the media and other important constituents are looking to you for helpful information.

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Communications Ethics Travel Employee 297

Business Wire

FEBRUARY 9, 2021

I see encouraging examples of multiculturalism, with more people of color, women and other minority groups turning up in mass advertising campaigns. Buying power of the global LGBT population rose to about US$3.6 Moving away from the one-size-fits-all approach is to be applauded. However, it only scratches the surface.

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Financial Advertising Advertising Groups 246

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

In B2B PR, you come across different audience segments, but the three main audience groups typically are: stakeholders, customers and reporters. During the pandemic, many media groups dropped paywalls for a time, but we’re now seeing paywalls re-emerge. Assess your audience.

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Media Retail B2B Journalism 310

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

Group efforts make the party . We work through things as a team, much like group costumes where everyone has an individual look but together they make up an idea or team, like a LaCroix package or the cast from Schitt’s Creek. (Check out some more ways to create that PR plan in this post. Later, we celebrate success. .

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Creativity Retail Groups Media Training 243

Onclusive

FEBRUARY 7, 2023

Your success will depend on three crucial things:  How well you know your stakeholder groups  How well your comms strategy is aligned to your ESG strategy  How authentically you communicate with the media and other stakeholders  In this blog post, we’re digging into ‘how well you know your stakeholder groups’.

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Reputation Branding Brand How To 195

The Proactive Report

JUNE 18, 2021

So, it was a great opportunity for the attendees to get advice from a group of PR experts. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. There are usually industry groups you can network with. Alignable has local groups you can connect with.

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Small Business Fashion Groups Local 213

ImPRessions - Crenshaw Communications

APRIL 1, 2021

In part that’s because it represents something new – an audio-only platform for real-time conversations for groups of up to 500 people. Clubhouse has been compared unfavorably to Discord, the group-chat app originally built for gamers. People in PR and media circles have been excited about Clubhouse for at least six months.

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NewsWhip

JUNE 25, 2021

BTS is one of the biggest groups of the 2000s, period. The K-Pop band has a devoted following online that sees content written about the group often swell to hundreds of thousands of engagements. Unsurprisingly, brands have noticed, and have begun to approach the band for collaborations. . But first some context on BTS.

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Branding Brand Analysis Groups 218

Business Wire

AUGUST 21, 2023

In a webinar with PRSA Technology , Elaine Stiles, Group Vice President at Business Wire, discussed making the most of funding news and capturing media attention.

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Communications Groups Technology Media 195

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

LinkedIn also lets you publish your own articles within the platform as updates in your feed and LinkedIn groups. If you’ve been quoted in any publications, share the links to them with an introductory sentence. Current events and timely coverage.

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LinkedIn Nonprofit Leadership B2B 421

Prowly

APRIL 21, 2022

Prowly #PRChat is where we share the thoughts, ideas, insights, and more from a diverse group of leaders in our field. Want to know what everyone will be talking about in a few months? Read about what these people are talking about today. This time, it’s Andrea B. Clement, Head of Clem.co LLC Media and […].

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Media Groups Industry Trends 197

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

As a result, we’re an entrepreneurial group. An entrepreneurial culture We’re a small and nimble team, and we represent high-growth businesses that prize independent thinking and proactivity. We value that spirit and feel it has been a driver of our growth and success.

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Agency Communications Marketing Leadership 353

Ronn Torossian

DECEMBER 18, 2023

As societies grow more diverse, businesses must adapt to effectively reach and engage with different ethnic, cultural, and linguistic groups. Multicultural marketing has become an increasingly vital aspect of any comprehensive multicultural marketing strategy. What is multicultural marketing?

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How To Marketing Groups Strategy 195

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

Great content results from great ideas – and sometimes those ideas rest with the senior executive team or other individuals outside the content marketing group. Short-form content. They may find their way into the occasional short blog post for the company site.

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Content Marketing Case Study Marketing Data 309

PRSay

MARCH 13, 2024

Or: A group of drunk teenagers approaches you as you’re walking home alone after dark. I coached a group of PRSA members last month to help them draw readers in with reader-centric messages. The streetlights get brighter — then dial 911 for help. Baltimore streets will soon be lined with 260,000 Itron smart streetlights.

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Energy Community Writing Training 173

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

But it’s also likely that with a few tweaks, the PR group can add elements that can turn an inside-baseball component into a mediaworthy story or a way to frame a campaign. ” Influencer marketing may belong in the brand group of many organizations, yet it’s most effective when it’s credible and authentic.

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Marketing Product Launch Corporate Viral 310

PR for Anyone

MARCH 6, 2024

Patti Stueland is an adventurer, life coach, public speaker, and Founder of Pathways with Patti, an active group dedicated to helping motivate men and women in their later years to get out, explore, and celebrate their lives while stressing the message that you don’t need to slow down simply because you’re retired.

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Travel Groups Technology Creativity 130

Agility PR Solutions

SEPTEMBER 19, 2023

For marketers, B2B has always been a different animal—it’s a challenge that requires sharper focus as it’s typically a higher-end product marketed to a much narrower group of well-informed prospects.

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B2C B2B Consumer Marketing 183

Agility PR Solutions

SEPTEMBER 25, 2023

Since Gen Zers are pure digital natives, and much of their communication happens on devices, it seems logical that some of this group would have some awkwardness in face-to-face situations with real people—like at work.

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Company Groups Communications Trends 183

ImPRessions - Crenshaw Communications

MAY 21, 2020

And there’s bad news for PR people, too — a recent study by the Clyde Group found that 59 percent of consumers believe that companies’ pandemic responses are “mainly PR efforts.” ” So what’s a brand to do? As the U.S.

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Branding Brand Advertising Advertising 296

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

Content is one of the engines for thought leadership, and there are many ways to get the story out, from posting on the company website to being a part of a group like the Forbes Business Council. But one of the best ways to drive influence and visibility for business leaders is to secure earned speaking engagements for them.

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Leadership Industry Conference Trade Shows 295

Onclusive

JANUARY 25, 2024

You can then see the impact of your refinements and how other external factors impact the view of your brand. When it comes to your owned content, you should also be gathering insights on how your messages are landing with different groups so that you can refine your message and focus on the most relevant stakeholders.

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Analysis Media Trends Data 195

ImPRessions - Crenshaw Communications

NOVEMBER 11, 2020

Sometimes, multiple spokespersons can cover the different aspects of a story more fully than any one executive, and a group call or meeting can be a time-efficient solution for the journalist. Most media briefings are between one client contact and one journalist, but this isn’t always the case.

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Media Interviews Financial Construction 323

PR for Anyone

MARCH 27, 2020

So please join us at YourPR Challenge.com and I will see you in our group and then I'll see you in the media. __ I have been posting weekly PR Tips for over two years. How to position yourself as a rockstar. And then how do you get media coverage? And it takes you through step-by-step. You can find them all on You Tube.

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PRSay

APRIL 26, 2021

Identify reviewers from employee resource groups internally and/or external partners or experts who are from or familiar with the identity communities highlighted in your style guide. If your organization has an existing style guide, then add a new section or updated entries related to this language guidance. Seek expert counsel and review.

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Education Employee Training Community 217

PRSay

JUNE 15, 2021

Do you have employee resource groups or other affinity organizations for diverse staff? Are you involved in our community in some way (such as a partnership with an LGBTQ advocacy or other group)? That means that, before you do anything to mark or celebrate Pride, ensure that your own house is in order. The list is long.

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