Onclusive

JUNE 17, 2021

I am pleased to announce that Onclusive and MSL, the communications unit of Publicis Groupe which is one of the world’s largest marketing services companies, have expanded our global partnership to bring real-time insights around PR Attribution to all MSL and Publicis Groupe clients worldwide.

Groups 370

Groups Data Measurement System 370

The Resolution Blog

APRIL 30, 2020

In this episode I’m joined by news experts from 72Point, part of SWNS Media Group which is an independent press agency working directly with major news-desks […]. Not only have many comms strategies had to change, we’ve never had a news agenda like this.

How To 363

How To Groups Agency Industry 363

PRSay

FEBRUARY 6, 2025

People tend to read, for instance: About 200 words of a news release (Greentarget) Less than 200 words of a newsletter (Nielsen Norman Group) 36 words in a marketing email (Nielsen Norman Group) So choose word counts that represent what readers really will read, not what you really wish they would read. Budget your word count.

Writing 166

Writing Storytelling Groups Training 166

Business Wire

FEBRUARY 15, 2023

We also see it as a time to reflect on the value that African Americans and other minority groups bring to the PR industry, as well as to the business world. Black History Month is a special time of the year when we take time to acknowledge and celebrate the many accomplishments achieved by African Americans.

Blogging 312

Blogging Groups Industry Education 312

Business Wire

DECEMBER 17, 2020

This term includes people of diverse age groups, people who have a different sexual orientation, people of different races, and even comprises political views. One of the things we discussed was that many people consider multicultural communications to be solely about race when, in fact, multiculturalism means many cultures.

Blogging 298

Blogging Communications Groups Education 298

Stern + Associates

NOVEMBER 21, 2024

The post Creating Transformational Thought Leadership to Boost Brand Reputation and Trust appeared first on Stern Strategy Group.

Leadership 133

Leadership Reputation Brand Branding 133

Culpwrit

APRIL 2, 2025

By Sarah Ogden This week, I had the pleasure of speaking to a group of future communicators at the University of Florida, for a course led by the incredible Patrick Ford.

Groups 74

Groups Course Industry Communications 74

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

The authors call out several PR giants for creating and promoting “front groups” (with misleading names like Foundation For Clean Air Progress) that actually oppose clean-air legislation. The group fingered Edelman for its work for many brand-name fossil-fuel companies and trade organizations. Edelman under pressure.

Policies 309

Policies Creativity Reputation Groups 309

Stern + Associates

JANUARY 17, 2025

If youre interested in learning more about responsibly utilizing these AI tools that can make decisions and act on their own without human intervention, weve put together a primer from the globally renowned AI experts represented by Stern Strategy Group. appeared first on Stern Strategy Group.

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Meeting Technology Groups Customer Service 110

5W PR

MARCH 25, 2025

Consider these proven content types: Before/after transformation photos (with member permission) Quick-form workout demonstrations Behind-the-scenes studio content Member success stories Trainer introductions and expertise highlights Class schedules and special events Facebook Groups provide another powerful channel for community building.

Strategy 78

Strategy Marketing Local SEO 78

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2022

It’s why lawyers advise agencies to copyright their proposals and trade groups urge them not to participate in spec creative presentations for free. But the thing is, more than one agency group may pitch similar or even identical ideas in a competitive situation. In fact, it happens all the time.

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Agency Pitching Creativity Groups 361

The Proactive Report

DECEMBER 11, 2024

Artificial Intelligence and the ability to gather data are making this possible.

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Trends Communications Storytelling Analytics 130

Wadds Inc.

FEBRUARY 3, 2025

Activism is making headlines worldwide right now for both good and bad reasons, whether its political and social pressure on diversity, equity, and inclusion (DEI) programmes in the US or environmental lobby groups taking the UK government to court over North Sea oilfield licenses. It is exceptionally well-researched, citing various sources.

Company 93

Company Public Affairs Government Case Study 93

Deirdre Breakenridge

JANUARY 10, 2022

First, the group can share constructive criticism about miscommunications between colleagues that are a part of the discussion. Also, if there are various levels of management within this group, allowing upper management to learn about their staff’s worries could help them be more empathetic in the future.

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Blogging Construction Groups Meeting 263

Remote PR Jobs

MARCH 26, 2025

Optimize your profile with a compelling summary, highlight client successes, and stay active in PR-focused groups. Building Relationships in PR Through LinkedIn LinkedIn is more than just a digital resumeits your personal PR hub. To truly make an impact, go beyond sending connection requests.

Communications 149

Communications LinkedIn Crisis Communications Reputation 149

ImPRessions - Crenshaw Communications

FEBRUARY 25, 2021

Caroline has been a star in Crenshaw’s ad tech group for almost three years, driving very successful programs for LiveIntent, Lotame, Innovid, Boostr, and MediaRadar. To kick off 2021, we are excited to announce two well deserved promotions. Caroline Yodice has been promoted to Senior Account Supervisor.

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Groups Media Relations Communications Media 280

5W PR

MARCH 22, 2025

Building Strong Partnerships with Disability Advocacy Groups Partnerships with disability advocacy organizations strengthen adaptive skiing programs and expand their reach. Many successful programs maintain active social media accounts that mix instructional content with personal success stories.

Strategy 78

Strategy Sports Training Transportation 78

Buzzstream

JANUARY 21, 2025

Advance (Cond Nast, Advance Local) 79 silive.com Advance (Cond Nast, Advance Local) 80 syracuse.com Advance (Cond Nast, Advance Local) 80 glamourmagazine.co.uk AxelSpringer 20 blau-magazin.de AxelSpringer 24 shopalike.fi AxelSpringer 25 shopalike.se AxelSpringer 25 saongroup.com AxelSpringer 26 shopalike.dk AxelSpringer 27 axelspringer-syndication.de

Data 71

Data Local Groups Corporate 71

ImPRessions - Crenshaw Communications

DECEMBER 21, 2021

Facebook Groups offer ways to locate a specific audience and direct commentary on relevant topics to its members. Also, business-oriented Facebook Groups give brands the opportunity to organically build engagement while discussing technical and insider information, with lead generation as an added benefit.

Social Media 323

Social Media B2B Media Video 323

ImPRessions - Crenshaw Communications

JUNE 3, 2020

It’s a small gesture, but to demonstrate support, we will donate $5000 to the following groups: Color of Change. Some recommended reading for those interested: Black Americans still are victims of hate crimes more than any other group (Public Integrity). The NAACP Legal Defense and Educational Fund. Campaign Zero.

Communications 253

Communications Construction Community Groups 253

Wadds Inc.

MARCH 9, 2025

Two decades later, only two of us from that group now hold top-tier senior leadership positions in global agencies. Tara Bell drew a similar conclusion after attending a CIPR Greater London Group discussion about the report. Both are men. The solution lies in gathering data and designing cultural, structural and societal interventions.

Publicity 94

Publicity Leadership LinkedIn Report 94

Stern + Associates

NOVEMBER 15, 2024

If you’re interested in learning how to incorporate BlueSky into your marketing strategy, contact Stern Strategy Group today. The post What You Need to Know About BlueSky, the New Social Media Platform appeared first on Stern Strategy Group. Get in touch today by reaching out to inquiries@sternstrategy.com.

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Social Media Privacy Media Twitter 117

Business Wire

FEBRUARY 9, 2021

I see encouraging examples of multiculturalism, with more people of color, women and other minority groups turning up in mass advertising campaigns. Buying power of the global LGBT population rose to about US$3.6 Moving away from the one-size-fits-all approach is to be applauded. However, it only scratches the surface.

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Financial Advertising Advertising Groups 250

Deirdre Breakenridge

MARCH 13, 2020

Unfortunately, a lot of the communication shared in uncertain times ends up confusing and frustrating these groups even more. Your customers, employees, partners, the media and other important constituents are looking to you for helpful information.

Communications 297

Communications Ethics Travel Employee 297

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

In B2B PR, you come across different audience segments, but the three main audience groups typically are: stakeholders, customers and reporters. During the pandemic, many media groups dropped paywalls for a time, but we’re now seeing paywalls re-emerge. Assess your audience.

Media 310

Media Retail B2B Journalism 310

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

Group efforts make the party . We work through things as a team, much like group costumes where everyone has an individual look but together they make up an idea or team, like a LaCroix package or the cast from Schitt’s Creek. (Check out some more ways to create that PR plan in this post. Later, we celebrate success. .

Creativity 243

Creativity Retail Groups Media Training 243

Onclusive

FEBRUARY 7, 2023

Your success will depend on three crucial things:  How well you know your stakeholder groups  How well your comms strategy is aligned to your ESG strategy  How authentically you communicate with the media and other stakeholders  In this blog post, we’re digging into ‘how well you know your stakeholder groups’.

Reputation 195

Reputation Brand Branding How To 195

Contently - Strategy

AUGUST 16, 2024

As part of its effort to be more transparent, Goldman Sachs uses LinkedIn Groups to connect with potential clients directly, engage in industry discussions, and establish itself as a thought leader within those communities. Abbott, Amazon, Citi, Cisco, EY, JLL, Mahindra Group, Siemens, and TikTok for Business.

LinkedIn 98

LinkedIn Examples Brand Branding 98

5W PR

JANUARY 22, 2025

The most successful organizations now combine traditional crisis communication principles with digital-first approaches, monitoring conversations across platforms and responding with carefully crafted messages that resonate with multiple stakeholder groups.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

Prowly

DECEMBER 6, 2024

But if you gather data that captures these three areas - you're doing great: Brand performance Quality of media Quality of mentions Having metrics from these three groups allows you to build statements like this: In 2023 our share of voice in Tier 1 media increased to 25% and our key message was successfully delivered half of the time.

Media 104

Media Measurement SEO Instagram 104

ImPRessions - Crenshaw Communications

APRIL 1, 2021

In part that’s because it represents something new – an audio-only platform for real-time conversations for groups of up to 500 people. Clubhouse has been compared unfavorably to Discord, the group-chat app originally built for gamers. People in PR and media circles have been excited about Clubhouse for at least six months.

Leadership 321

Leadership Conference Sports Meeting 321

NewsWhip

JUNE 25, 2021

BTS is one of the biggest groups of the 2000s, period. The K-Pop band has a devoted following online that sees content written about the group often swell to hundreds of thousands of engagements. Unsurprisingly, brands have noticed, and have begun to approach the band for collaborations. . But first some context on BTS.

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Brand Branding Analysis Groups 218

Business Wire

AUGUST 21, 2023

In a webinar with PRSA Technology , Elaine Stiles, Group Vice President at Business Wire, discussed making the most of funding news and capturing media attention.

Communications 195

Communications Groups Technology Media 195

Stern + Associates

OCTOBER 16, 2024

Minds Worth Meeting is a production of Stern Strategy Group and is a collaboration between Stern Speakers & Advisors and Stern PR & Executive Visibility. Episode music by AudioCoffee: [link] The post Learn How to Play ‘The Reputation Game’ With Oxford’s Rupert Younger appeared first on Stern Strategy Group.

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Reputation How To Meeting Groups 62

5W PR

FEBRUARY 8, 2025

Companies like Unilever use AI-powered sentiment analysis to gauge how different cultural groups respond to campaign elements. This investment has helped L’Oral create more authentic connections with diverse consumer groups worldwide. The key is combining quantitative insights with qualitative cultural understanding.

Local 78

Local Training Data Consumer 78

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

LinkedIn also lets you publish your own articles within the platform as updates in your feed and LinkedIn groups. If you’ve been quoted in any publications, share the links to them with an introductory sentence. Current events and timely coverage.

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LinkedIn Nonprofit Leadership B2B 421

5W PR

FEBRUARY 3, 2025

Consider these elements: Message Testing : Use focus groups and social listening to gauge how different audiences might interpret communications before broad release. Stakeholder Mapping : Identify and prioritize key stakeholder groups, understanding their specific concerns and communication preferences.

Reputation 78

Reputation Brand Branding Crisis 78