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Today, I am pleased to announce that Symphony TechnologyGroup “STG” completes its acquisition of Onclusive, Kantar ’s Reputation Intelligence business, and PRgloo. The post Symphony TechnologyGroup Acquires Onclusive appeared first on Onclusive. The merger brings us scale and ambition for global leadership.
Financial technology companies face unique challenges when crises strike. Stakeholder Communication Strategies Different stakeholder groups require tailored communication approaches during crises. Leveraging Technology for Crisis Management Modern crisis management demands technological support.
The defense technology sector faces unique challenges when communicating innovations to stakeholders, government agencies, and the public. PR teams must strike a careful balance between transparency and security while demonstrating the real-world impact of complex technologies.
Comcast has committed $100 million over five years in grants to equal justice groups and support for small businesses owned by people of color. One glaring example is the technology sector. Starting with startups is a real key to building a more diverse technology sector and community. Big Tech struggles to reach DEI goals.
Defense technology companies face unique challenges when building credibility with government stakeholders, military decision-makers, and industry partners. Establishing Executive Authority in Defense Technology Defense technology leaders must demonstrate both technical depth and strategic vision to build meaningful influence.
The mantra for leveraging AI among marketing groups is “automate, optimize, and systematize”to prepare for strong buying cycles while maintaining brand authenticity. […] The post 2025 PR forecasting: 5 technology media and marketing landscape predictions first appeared on Agility PR Solutions.
The public relations landscape is transforming rapidly, driven by technological advancements, changing audience expectations, and innovative communication strategies. The PR landscape of 2025 demands professionals who are adaptive, technologically savvy, and deeply committed to authentic communication.
These technologies now form the backbone of successful PR campaigns, offering unprecedented abilities to understand audience behavior, predict trends, and measure impact. Training and support are essential for helping team members adapt to new technologies.
I helped her reach out to key members of her college alumni LinkedIn group. Join your college alumni LinkedIn group and connect with alumni who are in your industry. Join groups related to your industry and participate. A lot of the industry-related groups will also post job announcements.
A Guest Post By Suzanne Mannion, EVP & Co-founder, Newsmaker Group. Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. Many local chapters have working groups for new and young professionals. Consider joining PRSA.
Quantum technologies are about to shift the paradigm of the entire computing world, ushering in a new era of communication and possibility. an award-winning quantum technology expert and the Howard Reiss Chair in Physical Sciences at the University of California, Los Angeles (UCLA). Organizations need to disrupt or be disrupted.”
If youre interested in learning more about responsibly utilizing these AI tools that can make decisions and act on their own without human intervention, weve put together a primer from the globally renowned AI experts represented by Stern Strategy Group. appeared first on Stern Strategy Group.
- What bloggers, influencers and media outlets give the best recommendations on the latest technology and tools? If you have any questions around the topic or thoughts you want to share, in advance of the session, feel free to DM us or post your questions in our LinkedIn Discussion Group. 9th appeared first on Deirdre Breakenridge.
An instant expansion of services As our base of B2B technology clients has grown, they need more than the earned media, executive visibility, and thought leadership positioning our programs provide. As a result, we’re an entrepreneurial group. As a PR team that serves high-growth technology clients, so do we.
For example, “Built and led comms team at high-growth technology startup in advance of IPO” is more specific and a bit stronger than “Headed comms at successful startup.” . LinkedIn also lets you publish your own articles within the platform as updates in your feed and LinkedIn groups. Current events and timely coverage.
Defense technology companies face unique challenges when pursuing government contracts. The intersection of advanced technology, strict regulatory requirements, and complex procurement processes creates an environment where strategic public relations becomes a critical success factor.
As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.
We set aside the hype and buzzwords and focused on strategic communications and technology to advance the practice of public relations. One of the highlights of my trip to ROC was sitting with a group of students prior to my luncheon keynote session. It was a day full of questions, ideas and forward thinking for the PR industry.
Individual benefits versus team implementation The challenge is that AI technology has yet to be applied equitably in practice. The challenge lies not in the technology itself, but in scaling these individual benefits across teams and organisations. The promise of democratising knowledge and skills can only be good for practice.
Be sure to also visit our LinkedIn Group to share your ideas. John cares about putting humanity first, and our stories about technology second. As always, we welcome your questions before or during the chat session. You can tweet @PRStudChat, @ValerieSimon, @Grayspective or @dbreakenridge with your questions.
In a webinar with PRSA Technology , Elaine Stiles, Group Vice President at Business Wire, discussed making the most of funding news and capturing media attention.
There’s nothing like a grueling weekend spent unsuccessfully following up on pitches for coverage of a client’s innovative, disruptive, and ground-breaking new technology release to make you start daydreaming of starting your own firm. Each year brings new technology and new table stakes skills for communications professionals.
We can all agree that there are a myriad number of reasons across the business transformation dimensions of people, process, and technology that lends itself to this very common scenario. One could say the same when it comes to organizations – ‘data, data everywhere nor any insight to learn!’.
It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Formerly Impact Live, this conference is a team-focused event that aligns marketing, sales, and leadership groups. The world of marketing and PR evolves rapidly. Location: Hartford, CT.
CES® and its new logo are registered trademarks of the Consumer Technology Association One of the most competitive tech events in the entire world for journalists and exhibitors alike is arguably CES. These intimate settings can allow your company to have a “home base” for uninterrupted media interviews, as well as customer meetings.
These articles delve into B2B challenges, technology advancements , and the impact of Microsoft solutions. As part of its effort to be more transparent, Goldman Sachs uses LinkedIn Groups to connect with potential clients directly, engage in industry discussions, and establish itself as a thought leader within those communities.
Public relations plays a vital role in the health technology sector, where regulatory compliance directly affects patient safety and public trust. Understanding FDA Regulations in Health Tech PR The FDA maintains strict guidelines for how medical devices and health technology companies can communicate about their products and services.
However, most of the journalists attending these events are more consumer-product-oriented, and these receptions tend to lend themselves to smaller, table-top type product displays, rather than active vehicle technology demonstrations. CES is arguably one of the most competitive tech events in the world for journalists and exhibitors alike.
Vertical is short for vertical market, which is “a market encompassing a group of companies and customers that are all interconnected around a specific niche.” So for example, if we want to pitch a story about cybersecurity, we’ll look for people in the technology, IT security, or financial verticals.
This approach groups users with similar interests while maintaining individual privacy. Technology Infrastructure Updates Preparing for a cookieless future requires updating your marketing technology stack. Instead of tracking individual users, advertisers can target cohorts based on shared characteristics and behaviors.
However, if a meeting is truly necessary, then your best bet is to always guide the group with a planned agenda of discussion topics, allowing you to start and stop the meeting within a set timeframe and to accomplish your pre-planned goals. Technology Social media 2015 Goals New Year''s Resolutions Tech Testing Time Management'
I know from personal experience that a LinkedIn Group discussion comment which dared those who read it to prove the ROI of social was coming from a marketing consultant who had no experience in social yet had a client who was looking for social media expertise.
The walls between practice areas mean there’s a disincentive to bring in staff from other groups even when needed. For an agency like ours, which works with high-growth technology companies, it’s essential.
This is also second-nature to our cybersec team because they work with Singapore, and our AI group originates in India, but it does take some mental reframing at the outset. . Embrace technology. Technology has allowed teams to work from anywhere, anytime. Align with your coworkers.
Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Here’s what you’ll be doing: -Assist the group and all supervising account members in development and maintenance of media lists.
For example, companies such as Crowd Emotion are using emotional detection technology that combines algorithms and a webcam to understand facial expressions. This technology can track up to 32 muscle groups in the viewer’s face about 15 times a second.
As technology evolves at a faster pace than ever, knowing how to anticipate change – and how to combine technology and humans – has never been more urgent. One of the nuanced decisions a leader has to make is how do you allocate resources across different emerging technologies?
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New York, NY, October 14, 2021 — Crenshaw Communications , a leading New York-based public relations agency specializing in PR for B2B and SaaS technology brands, today announced key personnel moves in support of its growing ad tech PR unit. Additionally, Hannah Kasoff has joined the agency’s ad tech group.
Facebook Groups offer ways to locate a specific audience and direct commentary on relevant topics to its members. Also, business-oriented Facebook Groups give brands the opportunity to organically build engagement while discussing technical and insider information, with lead generation as an added benefit.
It’s also the case with tech products that must continually improve and innovate to meet customer needs and take advantage of emerging technology. But it’s also likely that with a few tweaks, the PR group can add elements that can turn an inside-baseball component into a mediaworthy story or a way to frame a campaign.
There’s no doubt that advancements in artificial intelligence have pushed our society to the next level of technological breakthroughs. An entrepreneur and former philosophy professor, Blackman is captivated by the ethics of emerging technologies. Unlock Innovation Without Compromising Ethics appeared first on Stern Strategy Group.
I believe our future success will be accomplished by expanding our capabilities through investment in people and technologies. We are moving away from quantitative success metrics like mass audience and moving toward a qualitative approach of strategically reaching a finely-tuned target group.
In this episode of Minds Worth Meeting , Justin Louis sits down with University of California Santa Barbara professor and Technology Management department chair, Paul Leonardi. Minds Worth Meeting is a production of Stern Strategy Group and is a collaboration between Stern Speakers & Advisors and Stern PR & Executive Visibility.
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