Deirdre Breakenridge

AUGUST 18, 2017

When Deirdre asked if I would be interested in writing a post to discuss my experience as an intern, I immediately began talking to my friends who also have internships and started my brainstorming. Whenever Deirdre gives me an assignment to do, I immediately write it down in my planner so I don’t forget.

Internal 284

Internal International Guidelines Writing 284

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.”

Writing 211

Writing Communications Marketing B2B 211

Remote PR Jobs

MARCH 27, 2024

Dive into our comprehensive guide on how to write compelling public relations case studies that resonate with your audience and drive results. Whether it was a viral social media campaign , a groundbreaking product launch, or a crisis management triumph, set the stage for the journey ahead. Ready to elevate your PR game?

Case Study 130

Case Study Study Writing How To 130

Prowly

FEBRUARY 26, 2024

Social media press releases are present virtually everywhere – but it’s hard to find guidelines on how to approach the topic. They differ vastly from your regular press releases and might be taken over by the marketing department.

Social Media 104

Social Media Examples Guidelines Media 104

Sword and the Script

DECEMBER 26, 2017

Writing is thinking, but more than that its the application of thinking; it transforms a passive activity into an active one. PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. State of Media ). Social Media Marketing Statistics.

Content Marketing 142

Content Marketing Social Media SEO Publicity 142

Burrelles Fresh Ideas

MAY 14, 2024

Social media accessibility is about creating social media content in a way that everyone, including people with all forms of disabilities, can access and interact with it. Why is Social Media Accessibility Important? Many of them face serious challenges accessing social media.

Social Media 93

Social Media Media Video SEO 93

Cision

MAY 9, 2017

I’ve been using this strategy for several years on my blog , and I’m to the point where I have so many fabulous guest bloggers that I rarely need to write content myself (which gives me more time to write on sites like Cision!). Always, Always Promote the Content on Social Media. What subject is your blog known for?

Blogging 159

Blogging How To Guidelines Social Media 159

Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now.

Social Media 128

Social Media Agriculture Marketing Media 128

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Creating this type of content is more of an art than a science, but there are general guidelines you can follow to help you out along the way. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world.

Writing 112

Writing Case Study Study Insurance 112

PRSay

MAY 4, 2018

So, write web heads that don’t get truncated by Google, social media channels and mobile apps or else you’ll lose your readers’ attention. So write headlines for humans; optimize them for Google. Get shared on social media. So when writing for mobile audiences, write headlines to go.

Mobile 137

Mobile Real Estate Web Google 137

Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. Want to write for Cision®? Guidelines for Submitting. Headline writing tips. Guidelines for author bios. Social media content to promote the post.

How To 177

How To Guidelines Content Marketing Video 177

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. With these tips, you can gain the media attention your brand deserves. What you decide to write about can impact which publications will want your story, too.

Writing 96

Writing How To Media Guidelines 96

Polaris

NOVEMBER 17, 2014

It’s not uncommon for a well-read mommy blog with a highly engaged Canadian audience to ask a minimum of $3,500 for a sponsored post and giveaway that includes social media amplification. Journalists have editors overseeing their work, correcting their typos or awkward language and often writing their headlines.

Media Relations 232

Media Relations Marketing Media Fashion 232

Cision

JUNE 26, 2017

It’s no secret that Instagram has one of the highest engagement rates of any social media platform. Instagram has increasingly become an important social media tool, now let’s take a look at how to make it easier to use and to improve the quality of the content that you are posting. Fill the frame.

Instagram 109

Instagram How To Mobile Community 109

The Proactive Report

APRIL 6, 2021

This is your master document that states all the rules of your brand — brand colors, logo placements, rules covering use of logo, photo suggestions and image choice guidelines, etc. The post Things You’ll Need Before Building a New Website appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

Web 182

Web Guidelines Infographics Branding 182

PRSay

JUNE 18, 2019

How has social media and content moving online changed the idea of hard-and-fast style (with more people tweeting, texting, messaging, blogging, etc.)? We uphold the standard for a consistent style, though the specifics of some guidelines may change over time. She will be leading a webinar tomorrow (June 19) from 2–3:30 p.m.

Guidelines 154

Guidelines Writing Social Media Newspapers 154

Cision

OCTOBER 17, 2017

In a Fast Company article, How to Get a Journalist to Read Your Pitch , Michael Grothaus raises an important question related to this issue: “When you reach out to a journalist, you’re asking them to dedicate their time researching and writing about your company. Conclusion.

Pitching 275

Pitching Public Affairs Report Guidelines 275

The Proactive Report

OCTOBER 30, 2023

The trick to getting good content from an AI service is to learn how to write excellent prompts. Give it an identity to write from, a tone of voice to use, and enough context about the topic so that you get a great response back. What are people saying about your brand when discussing CRM systems on social media?

Trends 182

Trends Marketing Wikipedia Reddit 182

Burrelles Fresh Ideas

MARCH 12, 2024

A robust social media and PR strategy can supercharge your early efforts and help you build a reputation quickly. A social media-driven PR strategy can be cost-effective and may build your brand presence quicker than traditional methods. Leveraging Social Media Social media is a real boon for tech startups.

Social Media 79

Social Media Strategy Media SEO 79

Critical Mention

OCTOBER 9, 2019

Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . Practice Social Media Brand-Consistency. Create a Social Media Posting Schedule. Find your Target Audience.

Social Media 75

Social Media Marketing Media Instagram 75

The Proactive Report

JUNE 26, 2017

Write good quality content. There are many resources to help you learn how to write your news and content so that it meets Google’s quality guidelines. There are many resources to help you learn how to write your news and content so that it meets Google’s quality guidelines. Call 888 243 3470.

Google 149

Google Guidelines SEO Digital PR 149

The Proactive Report

OCTOBER 22, 2017

The quality of writing and visuals is very subjective. But there are several indicators that can tell you how well your content is doing: The Google Quality Guidelines. The post How to Measure the Quality of Your Content appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

Measurement 154

Measurement How To Guidelines Analytics 154

Cision

OCTOBER 21, 2015

Each press release distribution service has its own set of editorial guidelines for users to follow, but failing to read those guidelines before submitting a press release for distribution can cause a setback for all involved. This rule of thumb has grown especially true in today’s social media-driven world.

Guidelines 120

Guidelines How To Writing Creativity 120

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. What are your secrets for media relations success?

Pitching 228

Pitching Agency Social Media Creativity 228

Onclusive

NOVEMBER 8, 2023

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. But what about other assets that the media or customers are likely to see?

Training 195

Training Media Training Crisis Communications Corporate 195

Presspage

JANUARY 23, 2024

Ignore Your Audiences Preferences Writing for an audience without understanding how they consume content is a surefire way to miss the mark. Disregard Media Outlet Guidelines Sending a press release that doesnt adhere to a media outlets style or guidelines wastes everyones time. Pro Tip: Focus on providing value.

Writing 78

Writing Guidelines Construction Examples 78

Presspage

JANUARY 23, 2024

Ignore Your Audiences Preferences Writing for an audience without understanding how they consume content is a surefire way to miss the mark. Disregard Media Outlet Guidelines Sending a press release that doesnt adhere to a media outlets style or guidelines wastes everyones time. Pro Tip: Focus on providing value.

Writing 78

Writing Guidelines Construction Examples 78

5W PR

JULY 15, 2020

Media kits that are live on online newsrooms are easy to update, more user friendly, and are able to be indexed by search engines for more online visibility. What to Include in a Media Kit? How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable).

How To 176

How To Media Guidelines Pitching 176

Melissa Agnes

SEPTEMBER 4, 2020

Furthermore, if someone were to publish something negative about you online—be it negative allegations, unwanted news stories, harmful social media attacks, defamation, or a crisis for the very organization for which you work—how confident are you that your online reputation, your good name, would withstand such an attack?

Branding 234

Branding Brand Reputation Crisis 234

Shift Communications

JUNE 19, 2015

In 2009, the Federal Trade Commission (FTC) came out with guidelines regarding disclosure of endorsements that were significantly updated to take into account the ever-expanding domain of online advertising and social media. Ok, so what does this mean in practice?

Guidelines 60

Guidelines Agency Pinterest Privacy 60

ImPRessions - Crenshaw Communications

JANUARY 5, 2018

Social media is gasoline, ” according to writer Jay Baer, and most in public relations would agree. And, bringing an earned-media sensibility to the effort increases the credibility for some content that is overly commercial, badly targeted, or stuffed with obvious keywords. “ Content is fire. Appoint a content manager and team.

Strategy 159

Strategy Guidelines Content Marketing Small Business 159

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 69

Social Media Media Skype Energy 69

Cision

MAY 3, 2017

Journalists want high quality content from brands so they can write better news stories. Journalists cited press releases and story leads as their #1 most valuable PR resource in the Cision State of the Media Report. Our 2016 timeline infographic highlights some of the monumental challenges that affected journalists last year.

Branding 253

Branding Brand Government Ethics 253

PR Fuel

MARCH 22, 2022

Then, write your press release with that publication’s target audience in mind. If you want to ensure your release is picked up, dedicate time to the writing process. Once you define your target audience, you can start building a media list. Explore media outlets outside of newspapers, too. Review the Guidelines.

How To 105

How To Guidelines Writing Pitching 105

Prakkypedia

JULY 8, 2014

(While you’re at it, check if there’s a staff social media policy). As a Corporate Communications Manager, you could find yourself writing media releases, speeches, website content, newsletter content and more. And get your approvals in writing. Are there existing brand and style guidelines?

Corporate 107

Corporate Communications Crisis Communications Policies 107

Critical Mention

AUGUST 20, 2020

PRSA’s student-geared webinars on PRSSA provide great tips and guidelines on how to get started with public relations. With that said, if you’re looking to grow your brand, brush up on media ethics and improve your writing skills, PRSSA Webinars are the perfect fit for your learning needs. PRSSA Webinars. SCHEDULE A DEMO.

Resources 136

Resources Communications Education Guidelines 136

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. This feature fine-tunes content, aligns tone with brand guidelines”; Recommended topics.

Analysis 173

Analysis Tools SMB Software 173