Cision

JUNE 23, 2017

A very interesting question was posed by a client: “Do I need to write my earnings release in any special manner to facilitate better quality reporting by the Associated Press’ (AP) automated journalists?”. Only the writing aspect of the AP process is automated, not the data parsing. The short answer: “No.”. They read it.

Writing 137

Writing Guidelines Sports Data 137

Remote PR Jobs

MARCH 27, 2024

Dive into our comprehensive guide on how to write compelling public relations case studies that resonate with your audience and drive results. By following these guidelines, you can create impactful case studies that showcase your expertise, attract new clients, and solidify your reputation in the industry.

Case Study 130

Case Study Study Writing How To 130

Cision

SEPTEMBER 13, 2017

 3.    Institute Brand Guidelines to Navigate your Communications  . Developing brand guidelines will ensure consistency across all marketing channels. Editorial Guidelines: Establish writing standards to ensure consistency across content. Voice/Tone of Messaging: should it be formal? Informative? business cards.

Corporate 270

Corporate Brand Branding Guidelines 270

Deirdre Breakenridge

AUGUST 18, 2017

When Deirdre asked if I would be interested in writing a post to discuss my experience as an intern, I immediately began talking to my friends who also have internships and started my brainstorming. Whenever Deirdre gives me an assignment to do, I immediately write it down in my planner so I don’t forget.

International 284

International Internal Guidelines Writing 284

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” Write a 2-4 sentence prediction for marketing and PR in 2024.] ” ~ Mark Schaefer , Executive Director, Schaefer Marketing Solutions 18.

Writing 211

Writing Communications Marketing B2B 211

Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. Want to write for Cision®? Guidelines for Submitting. Headline writing tips. Guidelines for author bios. Or, just interested in seeing an example?

How To 177

How To Guidelines Content Marketing Video 177

Shift Communications

AUGUST 4, 2015

Below are guidelines that we drafted a while ago, refreshed for use for anyone who finds their way to them here on our blog. Feel free to repurpose and substitute your company name below and tweak as you see fit to fit your company’s guidelines. All we ask is that if you find it helpful to reach out and let us know! Todd Defren.

Guidelines 60

Guidelines Social Media Media Privacy 60

The Proactive Report

JUNE 27, 2014

“These guidelines are designed to reduce the distribution of low quality content over PR Newswire’s distribution network and the exploitation of press releases on its website to artificially manipulate search rankings. However, the statement in effect also acknowledges that there has been spammy content on their site.

Google 174

Google Industry Guidelines SEO 174

Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. PR people may also develop guidelines for interacting with the media or even social media. Writing & Editing of Miscellaneous PR Assets. Owned Media & Content Strategy.

Training 370

Training Media Training Crisis Communications Reputation 370

Cision

AUGUST 30, 2017

Write Great Content. This might go without saying, but your very first step in attracting the attention of an influencer is to write something they would want to share with their readers. You could write a blog post about the top 10 best purses the celebrity has ever carried. Did he inspire you to write the post?

Strategy 243

Strategy Writing Social Media Guidelines 243

Stephen Waddington

OCTOBER 11, 2017

CIPR members interested in contributing to the project should read the contributors’ guidelines (opens as a PDF) and submit a pitch by 3 November, 2017. The post Help write the CIPR’s story as part of 70th anniversary project appeared first on Stephen Waddington. How to submit a pitch. Thanks for stopping by. Please sign-up here.

Writing 111

Writing Guidelines Community Pitching 111

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Creating this type of content is more of an art than a science, but there are general guidelines you can follow to help you out along the way. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world.

Writing 107

Writing Case Study Study Insurance 107

PR Fuel

AUGUST 12, 2021

Press release writing can help you gain media coverage. You don’t have to learn how to write a press release alone! Instead, consider these 10 benefits of requesting press release writing services. Instead, consider these 10 benefits of requesting press release writing services. Write for Your Audience.

Writing 105

Writing SEO Pitching Engineering 105

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 96

Writing How To Media Guidelines 96

ImPRessions - Crenshaw Communications

MAY 4, 2017

How hard is it to write some short articles on a subject you know well? Always start with editorial guidelines. Understanding what the decision-makers want before you begin writing is a major timesaver. Most online publications have editorial guidelines. Write for the audience. Create a writing track record.

B2B 136

B2B Guidelines Writing Pitching 136

ImPRessions - Crenshaw Communications

OCTOBER 20, 2021

Entrants should definitely read the fine print in the rules/guidelines before entering. For info on how to write a winning award submission , see this earlier post. By the same token, U.K. based pubs like The Drum and Campaign are also open to companies and campaigns around the world.

B2B 295

B2B Industry Company Case Study 295

Polaris

NOVEMBER 17, 2014

Journalists have editors overseeing their work, correcting their typos or awkward language and often writing their headlines. The good news is most bloggers follow strict ethical guidelines, such as indicating when they’ve been reimbursed for a product review. Bloggers don’t have an editor. It’s all about building relationships.

Media Relations 232

Media Relations Marketing Media Fashion 232

Rock the Status Quo

AUGUST 1, 2014

I would be delighted to write an in-depth article about Facebook that your audience would find really useful & hopefully interesting! I like that he showcased his experience, was honest about why he wanted to write a guest post and was specific about his topical areas of expertise. These days, that’s a feat in itself, right?

Pitching 173

Pitching Guidelines Facebook Advertising 173

The Proactive Report

APRIL 6, 2021

This is your master document that states all the rules of your brand — brand colors, logo placements, rules covering use of logo, photo suggestions and image choice guidelines, etc.

Web 182

Web Guidelines Infographics Brand 182

Practical Law Construction

DECEMBER 7, 2021

Fast forward 12 years, and once again an adjudicator’s decision-writing is in the spotlight. What I do know about is writing decisions, and so I’m focusing on that and some of the passages in the adjudicator’s decisions that the judge refers to.

Writing 100

Writing Construction Enterprise Guidelines 100

Sword and the Script

NOVEMBER 14, 2023

In my experience, this usually stems from a scenario like this: A team of one or two content marketers is responsible for all the content; Nobody else on the marketing team writes, but everyone has opinions on editing; and There is little process – especially for review and approval. Everybody on the marketing team writes.

Content Marketing 200

Content Marketing B2B Marketing How To 200

Presspage

JANUARY 23, 2024

Ignore Your Audiences Preferences Writing for an audience without understanding how they consume content is a surefire way to miss the mark. Disregard Media Outlet Guidelines Sending a press release that doesnt adhere to a media outlets style or guidelines wastes everyones time. Pro Tip: Focus on providing value.

Writing 78

Writing Guidelines Construction Examples 78

Presspage

JANUARY 23, 2024

Ignore Your Audiences Preferences Writing for an audience without understanding how they consume content is a surefire way to miss the mark. Disregard Media Outlet Guidelines Sending a press release that doesnt adhere to a media outlets style or guidelines wastes everyones time. Pro Tip: Focus on providing value.

Writing 78

Writing Guidelines Construction Examples 78

PRSay

MAY 4, 2018

So, write web heads that don’t get truncated by Google, social media channels and mobile apps or else you’ll lose your readers’ attention. So write headlines for humans; optimize them for Google. To avoid getting your head cut off on mobile apps, follow AP’s guideline and limit headlines to fewer than 40 characters.

Mobile 135

Mobile Real Estate Web Google 135

Cision

OCTOBER 21, 2015

Each press release distribution service has its own set of editorial guidelines for users to follow, but failing to read those guidelines before submitting a press release for distribution can cause a setback for all involved. Want more tips on how to write a press release? Stick to the Cycle. Stick to the Cycle.

Guidelines 120

Guidelines How To Writing Creativity 120

PRSay

JUNE 9, 2022

Terrorism and terrorist should only be used when attributed to authorities, AP’s revised guidelines say. An exception occurs when writing about historical events that are widely acknowledged as terrorist actions, the AP says. Supervised injection sites , safe injection sites and overdose prevention are now acceptable terms, AP says.

Guidelines 134

Guidelines Storytelling Report Community 134

Cision

MAY 9, 2017

I’ve been using this strategy for several years on my blog , and I’m to the point where I have so many fabulous guest bloggers that I rarely need to write content myself (which gives me more time to write on sites like Cision!). But it took a while to attract the right kinds of guest bloggers. What subject is your blog known for?

Blogging 159

Blogging How To Guidelines Social Media 159

The Proactive Report

OCTOBER 22, 2017

The quality of writing and visuals is very subjective. But there are several indicators that can tell you how well your content is doing: The Google Quality Guidelines. Can you measure the quality of your content? I may love something that you think is awful.

Measurement 154

Measurement How To Guidelines Analytics 154

Cision

OCTOBER 17, 2017

In a Fast Company article, How to Get a Journalist to Read Your Pitch , Michael Grothaus raises an important question related to this issue: “When you reach out to a journalist, you’re asking them to dedicate their time researching and writing about your company. Conclusion.

Pitching 275

Pitching Public Affairs Report Guidelines 275

Cision

JULY 9, 2015

To that end, you may see your distribution service reject your press release initially, or ask you to make some changes to meet guidelines. Ignore Those Guidelines. Hey, if you never saw the guidelines, you can claim ignorance, right? As an example, PRWeb lists its editorial guidelines here. Use the Word “Free” Heavily.

Guidelines 120

Guidelines Software Creativity Pitching 120

The Proactive Report

JUNE 26, 2017

Write good quality content. There are many resources to help you learn how to write your news and content so that it meets Google’s quality guidelines. There are many resources to help you learn how to write your news and content so that it meets Google’s quality guidelines.

Google 149

Google Guidelines SEO Digital PR 149

Shift Communications

JUNE 19, 2015

In 2009, the Federal Trade Commission (FTC) came out with guidelines regarding disclosure of endorsements that were significantly updated to take into account the ever-expanding domain of online advertising and social media. Reading and then understanding said guidelines in the Federal Register caused many a migraine for marketers.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

PRSay

JUNE 18, 2019

We uphold the standard for a consistent style, though the specifics of some guidelines may change over time. What is the thought process at the AP behind making changes to longstanding style rules (like the change to writing out state names in datelines, for example)? aren’t using any particular style.

Guidelines 153

Guidelines Writing Social Media Newspapers 153

5W PR

JULY 15, 2020

Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. By including sponsorship guidelines for influencers, etc., What to Include in a Media Kit? The offer to potential clients and partners.

How To 176

How To Media Guidelines Pitching 176

The Proactive Report

OCTOBER 30, 2023

The trick to getting good content from an AI service is to learn how to write excellent prompts. Give it an identity to write from, a tone of voice to use, and enough context about the topic so that you get a great response back. Always edit and put your own voice on a piece that’s created by AI. Never use it straight from AI.

Trends 182

Trends Marketing Wikipedia Reddit 182

PRSay

JANUARY 11, 2018

Therefore, instead of using writer-centric measures, think like your reader and calculate in terms of time, suggests Roy Peter Clark, vice president and senior scholar at The Poynter Institute and author of the book “Writing Tools.”. Despite these guidelines, PR pros continue to send reporters elaborate pieces of content.

Guidelines 150

Guidelines Survey Google Writing 150

ReimaginePR

MARCH 30, 2020

There are quite a few particular issues which are possible to do as a way to write an enjoyable process evaluation essay. Here are a couple guidelines to assist you to choose a fantastic subject for a process evaluation article. Examples are able to help you program your writing procedure and give a opinion of likely themes to reveal.

How To 120

How To Analysis Guidelines Writing 120