ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

For example, there are multiple contacts at The Wall Street Journal that cover cybersecurity. These sectors may range from education, government and energy to financial services, healthcare and insurance. Cybersecurity PR pros must be savvy enough to understand the nuances of media targets’ disciplines within the cybersecurity space.

Enterprise 261

Enterprise Privacy Government Software 261

Cision

FEBRUARY 4, 2016

The stakes for PR are high in the healthcare industry. In this interview, Verónica, who leads PR agency Porter Novelli’s health and wellness practice in Mexico City, opens up about practicing PR in Latin America, her passion for healthcare communication and her transition from journalism to PR. Image via Verónica González.

Healthcare 120

Healthcare Print Agency Journalism 120

Reputation Us

OCTOBER 7, 2015

Members of the LTPR team and a few of our healthcare clients and friends recently attended the Portland Business Journal’s Healthcare of the Future forum. A few other notable points from the conference (in no particular order): 80 percent of a person’s healthcare takes place outside of a medical facility.

Healthcare 60

Healthcare Insurance Insurance Hotels 60

Reputation Us

OCTOBER 7, 2015

Members of the LTPR team and a few of our healthcare clients and friends recently attended the Portland Business Journal’s Healthcare of the Future forum. The post The Future of Healthcare: Now appeared first on LTPR.

Healthcare 60

Healthcare Hotels Journalism Communications 60

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. ” The mission truly was to start brand journalism at OhioHealth.

Healthcare 137

Healthcare Journalism Local System 137

Flack's Revenge

DECEMBER 5, 2017

Is this a sign of the future of PR (and journalism)? When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up. I definitely think that it is. Is there the potential for conflict?

Pitching 174

Pitching Journalism Video Advertising 174

PRSay

JANUARY 29, 2021

A graduate of San Diego State University, Lofgren opened her own firm in 1983 and held numerous communications positions in health-care companies, including Sharp HealthCare, Catholic Health Initiatives and Kaiser Permanente. ” She discussed her writing career in a San Diego State University alumni video in 2018.

Healthcare 78

Healthcare Journalism Study Advertising 78

MaccaPR

AUGUST 31, 2016

“We don’t even think about healthcare marketing not being ‘sexy’ because it’s all in how you bring a client’s brand and products to life,” reveals Jessica Boden (above), president of StoneArch, the Minneapolis-based health and medical marketing agency with a client roster that includes Medtronic, Nuvasive, St. Jude Medical and Medela.

Healthcare 89

Healthcare Insurance Insurance Marketing 89

Deirdre Breakenridge

JUNE 8, 2016

Their public relations experience spans various industries including entertainment, nonprofit, healthcare, technology, sports, and higher education. They will each share their experiences of how social media played a role in growing their PR careers and will provide tips and advice on how others can do the same.

Social Media 150

Social Media Pitching Media How To 150

Presspage

FEBRUARY 20, 2018

Ohio Health The Ohio based healthcare organization's editorial philosophy and communications workflow is a stellar example of how to run your organization's online newsroom. Two years ago, OhioHealth, a not-for-profit, faith-based healthcare system in Ohio, switched their newsroom over to PressPage.

Healthcare 89

Healthcare Branding Brand System 89

5W PR

SEPTEMBER 30, 2024

Partnering with a public relations (PR) agency can be a game changer for doctors, and healthcare practices, providing strategic support in managing patient outreach, brand positioning, and media relations. Here’s how a PR partner can help elevate your practice or medical brand during one of the busiest healthcare seasons: 1.

Agency 78

Agency Pharmaceuticals Healthcare Crisis Management 78

Cision

APRIL 29, 2015

For comparison sake two other health articles from The Wall Street Journal is included along with their Facebook and Twitter sharing to illustrate the interest on this topic compared to the other two articles: Apps to Track Exercise, Sleep Help Patients Participate in Clinical Trials [4.13.2015] – Facebook: 892 and Twitter: 477.

Pharmaceuticals 120

Pharmaceuticals Company Comparison Healthcare 120

5W PR

FEBRUARY 16, 2021

One industry that saw an increase in 2020 for obvious reasons was healthcare. Education, sports media, software, nonprofits, professional associations, finance, fast-moving consumer goods, beverages, and of course, healthcare, all saw big spikes in average engagement rates per post in 2020. Home living and fashion were two others.

Social Media 88

Social Media Healthcare Branding Brand 88

Onclusive

MAY 10, 2017

PR pros in the healthcare and social assistance industries were at the low end of the salary range while professional, scientific, and more technical PR specialists were at the top. To be a public relations specialist , a bachelor’s degree in public relations, journalism, communications, or business is typically required.

Trends 150

Trends Publicity Data-Driven PR Government 150

Deirdre Breakenridge

JANUARY 13, 2015

In the field of academics and healthcare in particular, visibility via presenting your research findings can be a significant resume builder when promotions and tenure are under consideration. If you’re looking for ways to diversify your event, here are a few tips: Diversify your organizing committee.

Conference 150

Conference Training Healthcare Policies 150

Cision

JULY 28, 2016

So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

PRSay

AUGUST 31, 2016

Supporting Ethical Journalism – Sept. McClennan, APR , PRSA 2016 National Board Chair has been stationed at MSLGROUP for more than 20 years, where he has led teams in a variety of industries including consumer technology and healthcare technology. It’s why every member of PRSA pledges to adhere to the code of Ethics. 15, time TBD.

Ethics 113

Ethics Policies Healthcare Journalism 113

Cision

APRIL 26, 2016

The growing number of companies and technologies that make up and support our global communications networks hold the potential to reshape and redefine so many industries – healthcare, transportation, energy, communication, manufacturing, finance, government and more – all while improving the lives of individuals around the world.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

ImPRessions - Crenshaw Communications

JANUARY 8, 2016

But the story started to fray after the Wall Street Journal reported that, in contrast to the innovative promise of the fingerprick, Theranos was using the same technology as conventional labs for all but one of its blood tests. Time magazine named her one of the 100 Most Influential People of 2015. Connections led to more connections.

Chemicals 120

Chemicals Healthcare Technology Policies 120

Shift Communications

JANUARY 18, 2018

I made the move from Boston to SF four months ago and couldn’t be happier to be in the hub for technology and healthcare innovation. Morgan Healthcare Conference (one of the biggest healthcare industry events), including STAT News’s daily “Read Outs,” which took place just a few blocks away from our office. Caela Shay.

Media Relations 76

Media Relations Healthcare Media Hotels 76

NewsWhip

MAY 8, 2020

Ontario offered to provide free therapy for people with anxiety or depression , while an Alberta RV dealer donated trailers to healthcare workers in need. . Hotels in Niagara Falls offering free rooms to healthcare workers was the most engaged piece, showing that one of the key ways to help is to provide helpful services for free.

Branding 142

Branding Brand Exercises Healthcare 142

Contently - Strategy

MARCH 22, 2019

That was the first thing I realized when I left the journalism world to become Contently’s editor-in-chief six years ago. Cardinal Health’s Essential Insights is a go-to resource for healthcare administrators. We constantly surveyed our audience in hopes of answering their biggest content marketing questions.

Content Marketing 109

Content Marketing Marketing Travel Healthcare 109

Buchanan PR

SEPTEMBER 19, 2022

When I started my career in corporate communications three decades ago, there was a long-running joke that every CEO or client wanted only one thing from their communications team: “Get me in The Wall Street Journal.”. ProPublica is an independent, non-profit, award-winning newsroom that produces “investigative journalism with moral force.”

Journalism 52

Journalism Media Financial Local 52

Cision

FEBRUARY 11, 2016

Help A Reporter Out (HARO) can help make these connections easy by providing users with source requests organized by industry, such as business and finance or biotech and healthcare. By outlining what its employees choose to do with their time off on the Adobe Life blog , the company has seen brand journalism grow into major media coverage.

How To 120

How To Media Employee Policies 120

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Last time we spoke about your content strategy. You can read part 1 here.)

Healthcare 102

Healthcare Real Estate Social Media Energy 102

Medianet Australia

AUGUST 29, 2024

With a press release practically overflowing from the 7 News Values in journalism, Monash University’s breakthrough research on antibiotic resistance taps into and offers a solution to a concerningly hot topic with major implications for global healthcare.

Healthcare 52

Healthcare Journalism Training 52

Critical Mention

APRIL 13, 2020

Like all healthcare workers and emergency responders around the world, I have felt afraid of not having adequate protective equipment, and in my darkest moments, have worried about what would happen if I fell sick far from home. The doctor later recounted the incident on her Facebook page, writing: “I burst into tears. Eric Lebowitz.

Media 111

Media Analytics Healthcare Crisis 111

Landis PR

JULY 29, 2024

Currently, our client focus areas include environmental, biotechnology, healthcare, autonomous mobility and gaming/hospitality. Most influential media for corporate communications in San Francisco The specialty publications (tech trades, healthcare trades, green media, etc.) are hugely influential for applicable clients.

Communications 59

Communications Healthcare Biotechnology Tourism 59

5W PR

OCTOBER 31, 2023

Health Academy Conference: This event addresses PR and communication professionals in the healthcare industry, offering networking event opportunities and targeted programming. International Journalism Festival The International Journalism Festival in Perugia, Italy, is Europe’s largest annual media event.

Conference 78

Conference Nonprofit Education Healthcare 78

Solo PR Pro

JUNE 8, 2021

But after a couple of years in the pre-med program at City College of New York, she changed directions, declaring majors in anthropology and journalism. She didn’t know then that this new path would lead her to the world of PR and to starting her own business that would count healthcare non-profits among its client roster.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

David PR Group

MARCH 23, 2020

An article in today’s Wall Street Journal said that some people are already ignoring corporate COVID-19 emails. For example, we are all deeply in praise of healthcare workers and first responders. Since last week, there’s been an onslaught of them from businesses both large and small. Guess what, that’s everybody.

Branding 86

Branding Brand Crisis Healthcare 86

Cision

MAY 7, 2015

An ardent entrepreneur, Sandra has spent the last 20 years helping technology, healthcare and professional services companies achieve their communications goals. In the last five years, the biggest changes in public relations have been social media and the rise of sponsored content or branded journalism. Up next is Sandra Fathi.

Social Media 120

Social Media Video Agency Healthcare 120

Solo PR Pro

OCTOBER 5, 2021

After college, Doug was a typical journalism nomad, working in newsrooms in Chicago, New York and Washington, D.C. After spending most of the 1990s covering healthcare for USA Today, the newspaper transferred him to San Francisco to cover technology. From journalist to PR pro. In 1997, when USA Today moved him from D.C.

Meeting 96

Meeting Handbook Newspapers Government 96

Stuart Bruce

OCTOBER 30, 2014

And thank you Aaron for that fascinating insight into how social media has changed journalism. Yesterday Philips talked about its new digital marketing strategy and how it would take data from its connected healthcare devices to provide insight for its marketing. It’s anonymised data, but it’s still our data that it is using.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Barokas

SEPTEMBER 12, 2018

Since 1958, my dad kept a journal of all the people he worked with on the supplier side and the buyer side. On the surface one might make the mistake and see this as a transactional position. To my dad, steel was almost an afterthought, he was in the relationship business.

Agency 138

Agency Hotels Healthcare Enterprise 138

Beyond PR

JUNE 20, 2016

government bonds and before that she reported on stocks and trends at The Wall Street Journal for three years. Washington Business Journal: Vandana Sinha ( @VandanaWashBiz ) has been promoted to managing editor at @WBJonline. Prior to that, she was a healthcare and biotechnology reporter at WBJ for five years.

Biotechnology 68

Biotechnology Financial Media Education 68

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. Justine Perez , social media specialist – U.S.

Social Media 128

Social Media Agriculture Marketing Media 128