Cision

JANUARY 18, 2018

Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. From there, create different types of content: a quick-read infographic with the data highlights, as well as a more in-depth report. Create Highly Shareable Content.

Strategy 276

Strategy How To Media Infographics 276

Buzzstream

FEBRUARY 9, 2024

Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Once you find your data sources, develop a compelling story complete with findings and some graphics, and then pitch these to journalists via email and/or press release.

Google 71

Google Infographics Pitching Resources 71

Flack's Revenge

APRIL 16, 2020

This article discusses how to look good on camera. Check out this NY Times article , which explains how to counter Zoom bombing. When asked to create an infographic, e.g., we often call in a partner with this skillset. Visme makes it easy to design infographics, and other visuals that combine data and charts.

Infographics 315

Infographics Enterprise Pitching Meeting 315

Rock the Status Quo

AUGUST 21, 2014

That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts. How can you make them care? Thoroughly understand the audience before you pitch or write. One blog post can become a SlideShare deck, video, infographic, quote image. Is your goal reach?

Writing 203

Writing Blogging Pitching Content Marketing 203

Buzzstream

AUGUST 26, 2024

I got started figuring out how to save their business from looming failure. The Seemingly Impossible Challenge I don’t need to explain how competitive something like pest control is in NYC. Given that, I knew I had my work cut out for me as I started to strategize how to approach marketing for something so boring.

SEO 71

SEO Company Case Study Infographics 71

Sword and the Script

MAY 5, 2020

Propel says PR is sending more pitches; Muck Rack adds podcast contacts and broadcast monitoring; several PR tech vendors publish survey results “Welcome to May. That’s how The Content Advisory opened up its newsletter on May 1 st. If you’re a vendor, here’s how to get into the column. >>> Do more pitches work?

Pitching 84

Pitching Survey System Technology 84

ImPRessions - Crenshaw Communications

JANUARY 24, 2017

Make your survey work harder by drafting an article based on the results or creating an infographic with the most startling findings. Pitch your client to appropriate media to discuss the survey in a greater context. The post How To Make PR Surveys Work Harder appeared first on Crenshaw Communications.

Survey 120

Survey How To Construction Infographics 120

Cision

FEBRUARY 15, 2016

Brands put a lot of time, money and coordination behind hosting events, but not all think about how to target attendees beyond the traditional customer or prospect. Here are four steps to pitching reporters and getting coverage from your upcoming conference. Want to make the most of hosting industry events?

Conference 120

Conference How To Infographics Leadership 120

PR Job Coach

OCTOBER 31, 2013

If you have quantitative data showing the result of a campaign or increased revenues link to an infographic that visually tells the story. Even if your contribution is a successful pitch to a journalist, provide the link to the actual story. Adding links to content enhances your resume without needlessly making it lengthy.

How To 247

How To Skype YouTube Construction 247

Buzzstream

FEBRUARY 15, 2024

How to Get Quality Links Using These 8 Strategies Building quality links doesn’t have to be complicated. Building and Pitching New Content New, fresh content is one of the best ways to get quality links. Here are some ways to build new content for pitching. It simply takes some strategic planning. The same goes for content.

How To 71

How To SEO Google Examples 71

Cision

JUNE 2, 2017

The Inside Story on How to Spy on Competitors (& Innovators). Hustle and pitch. At Movoto, each team member pitched the target audience using email. Each email pitch included these tactics: How would you describe the article to your mom? Cool infographics. Information is everywhere. Nieman Lab.

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

SEPTEMBER 17, 2016

If PR professionals understand what it means to re-purpose content, it might be because there’s a new “pitching tips” blog post or article at least every week. Many of these cover the basics, for example: do your research, know the reporter’s audience, and pitch a story, not a product. There’s probably a good reason for that.

Pitching 60

Pitching Infographics SEO Creativity 60

Cision

MARCH 8, 2016

Are you pitching reporters but not receiving responses? When reporters go through their daily pile of pitches, they look for fresh angles that will engage and inform their readers, not reiterations of an already discussed topic or drawn-out explanations. That’s because you’re not giving them what they want. Visualize Stories.

How To 84

How To Pitching Comparison Survey 84

Cision

JULY 30, 2015

Get a pulse on the coverage style, if it’s been positive or critical, and how previously sources are portrayed. Want pitching tips that will help you land an interview? Click here for 10 Media Pitching Do’s and Don’ts! Check out this infographic for a helpful checklist!

Interviews 120

Interviews How To Media Infographics 120

PR Fuel

JUNE 5, 2020

Read on to learn all about how to send a press release and whether they’re still relevant in 2020. People often make the mistake of confusing a pitch or marketing copy for a press release. A pitch is written in order to persuade journalists and gives a tease or a taste of what’s to come in your press release.

How To 98

How To Ethics SEO Guidelines 98

Contently - Strategy

AUGUST 27, 2024

Many companies in marketing, media, or communications rely on freelance contributors, yet brands don’t always know how to effectively integrate these new teammates. Marketers typically think about lobbing their pitch at prospective clients, but the same exercise could help you onboard freelancers.

Pitching 52

Pitching Interviews Employee System 52

Buzzstream

DECEMBER 5, 2023

What You’ll Learn in This Lesson You’ll learn how to get the word out about your product, services, or content by reaching out to influencers in a way that’s effective and scalable – without losing that personal touch. Should I pitch to everyone in my database? Does it have social proof? Something Else?

Infographics 62

Infographics Pitching Writing Blogging 62

PR Fuel

JULY 5, 2020

Read on to learn how to choose the best press release writing service for your business, and how you can tell the difference between good and bad press release writing! You’ll want to make sure that the company you hire to write your press releases knows how to write them properly. What is a Press Release?

Writing 52

Writing How To SEO Infographics 52

Cision

JANUARY 26, 2016

And that means all of them are sending pitches to reporters – the same reporters you’re pitching. But if your pitch sounds exactly like every other brand’s, it will get ignored. So how can you make your pitch stand out? It’s time to make a change to your pitching style! All brands want media coverage.

Media 120

Media Pitching Trade Shows Infographics 120

Critical Mention

JANUARY 15, 2019

To get a backlink, once you submit a pitch, publications review whether your content can supplement and/or augment their site. Before we get into how to build backlinks using images, let’s define some key themes: Backlink relevance : The best backlinks are those directly related to your industry on a credible 3rd-party site.

How To 60

How To SEO Mobile Google 60

Cision

NOVEMBER 27, 2015

Understanding an integrated marketing environment will feed success when pitching brands and working on campaigns by allowing you to clearly show revenue ROI that will make your results more tangible to business leaders. Turn a tip sheet into an infographic by visualizing data found within it. Images: The U.S.

Strategy 120

Strategy How To Data Infographics 120

Sword and the Script

JANUARY 14, 2017

2) Best to Pitch in the Morning says Reporter Survey. The best time of day to pitch reporters is in the morning, according to a Business Wire survey covered by the MediaPost. Time and time again, I’ve found – and there’s survey research to support this too – reporters find sources and stories through pitches and content.

B2B 60

B2B Pitching Survey Journalism 60

Buzzstream

DECEMBER 1, 2023

Use these SaaS link-building tips, ideas, and real-life examples to learn how to put space between yourself and your competitors. Then, email that website to point out the broken link and use that as a jumping-off point to pitch them your site or content. Here’s how to do it: First, you’ll add the title of a post.

Examples 133

Examples Software Pitching Tools 133

Cision

SEPTEMBER 9, 2016

Learn how to piece your press release together with these four essential elements. This could be a video, photos or an infographic. Think about how you can share your news in a creative way. For press releases announcing new research, consider creating an infographic that visualizes the data.

Infographics 120

Infographics Guidelines Creativity Pitching 120

Deirdre Breakenridge

SEPTEMBER 3, 2014

My PR world became so much more efficient when I learned how to take advantage of Evernote’s audio recording capabilities. Once you identify a study and topics of interest, you can then take existing research and build your own infographics to showcase the information. The app is free, with no lengthy set up or password needed.

Communications 383

Communications Tools Google Resources 383

Buzzstream

APRIL 10, 2019

There are potentially limitless outreach prospects in the world with the right pitch and angle, so how do you know when you’ve got enough in your list? Pull data or facts and create an infographic. The post How to Create a Winning Content Promotion Plan appeared first on BuzzStream. Create a webinar with live Q&A.

How To 125

How To Data Community Groups 125

Beyond PR

JANUARY 23, 2018

Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. From there, create different types of content: a quick-read infographic with the data highlights, as well as a more in-depth report. Create Highly Shareable Content.

Strategy 75

Strategy Media How To Infographics 75

Presspage

JUNE 4, 2019

Disney backed off on pitching its “what” (kid-friendly content) and instead focused on the “why” (why parenting is such a difficult job) and then gave readers content they could use. Social media allows brands to share their stories in a variety of ways – through video, images, infographics and more.

Journalism 68

Journalism Strategy Branding Brand 68

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. How to Select Your Keywords Use keywords related to the sort of opportunity you’re looking for.

Resources 103

Resources Analysis Infographics Writing 103

Buzzstream

JUNE 14, 2024

Let’s look at how to run a digital PR campaign that ticks SEO boxes. The challenge is always how to make keyword-driven content link-worthy. So, let’s look at some examples of how brands do this to improve their SEO. However, to truly make this digital PR, you must pitch them first. Check out how to pitch media.)

Digital PR 62

Digital PR SEO Pitching Google 62

Shift Communications

DECEMBER 27, 2016

Want to see how to do this for your blog? Here’s how. Our top posts from the first quarter of 2016 focused on the different ways data and analytics have transformed the efforts of public relations professionals and how they affect client expectations. TOP DATA-DRIVEN PR TRENDS OF 2016: INTERACTIVE INFOGRAPHICS.

Infographics 68

Infographics Analytics Data-Driven PR Social Media 68

Cision

MAY 26, 2016

In this interview, she discusses why financial brands are hesitant to embrace PR, how to improve your pitching strategy and how to best engage your audience. Finding new ways to express your message and connect with your audience, such as visuals like infographics or vlogs, can help elevate your brand from the competition.

Financial 168

Financial Infographics Pitching Consumer 168

Reputation Us

FEBRUARY 21, 2023

Content Considerations Rather than shamelessly pitching goods and services with ordinary sales copy, be sure to present facts, statistics and stories with your content marketing that enhance consumer knowledge. Methods include blog posts, whitepapers, product reviews, ebooks and articles to images and infographics, videos and audio.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Cision

OCTOBER 16, 2017

Bob Evans , who I used to work with at Oracle and highly respect, brought up some good points on Twitter this week about the issues he recently encountered with PR professionals flooding his inbox with irrelevant pitches. Further, we provide rich information not just on how to contact them — but what to contact them about.

Media 149

Media Pitching Data Technology 149

Cision

APRIL 7, 2017

In this interview, Daher sat down to discuss with me the challenges of being a new agency owner, how to deliver effective pitches, and how she’s embracing the many changes in the field of PR. How did you get your start in PR? I become a mini-expert on the journalist I’m pitching. before sending any pitch.

Pitching 228

Pitching Agency Social Media Creativity 228

MaccaPR

MAY 3, 2019

Podcasts give clients the opportunity to express their personality in a way that infographics, e-books and print interviews seldom do. How to Pitch a Podcast Producer with a Potential Guest (Without Driving Them Mad). “I We get pitches for potential guests who simply aren’t a fit. How to Knock on a Podcaster’s Door.

Company 113

Company Interviews Print Pitching 113

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. In terms of preparing pitches, there’s a fine balance between ensuring the client is credited in coverage and making the email too brand-centric.

Digital PR 170

Digital PR Industry Strategy Film 170