Stern + Associates

APRIL 17, 2024

We’ve asked our clients – some of the world’s top authorities on geopolitics, foreign policy, artificial intelligence and leadership – for guidance on what should be top of mind for anyone choosing their state’s top leaders this year. This chaotic election season in many countries is generating too much uncertainty.

Policies 102

Policies Leadership Mobile Employee 102

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 114

Technology Policies Government Community 114

Reputation Us

NOVEMBER 7, 2023

HOW TO HANDLE A CONFIDENTIAL, CORPORATE LEAK. Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Implement a “need-to-know” policy, where employees, contractors, and partners only receive information relevant to their roles. Limit Disclosure.

Reputation 78

Reputation Real Estate Internal International 78

Stern + Associates

DECEMBER 6, 2022

Lynn Perry Wooten: How to Emerge from Crisis a Better Organization. When unforeseen crises happen, her work teaches leaders how to make effective, strategic decisions and see everyday crises as learning opportunities. Nathan Furr: Learning How to Turn Uncertainty to Possibility. Angela Stent , Ph.D.,

Energy 62

Energy Government Policies Leadership 62

Stern + Associates

MARCH 15, 2023

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today.

Technology 98

Technology Ethics Tools Creativity 98

Stern + Associates

JANUARY 6, 2022

As you make decisions around leadership, company culture , technology and innovation for 2021 and beyond, be sure to keep these recognized experts in mind. How can we develop tech that improves choice and builds trust among the customers we serve? How culturally fluent is your brand? The Advantages of Inclusive Leadership.

Leadership 62

Leadership Policies Engineering Technology 62

Solo PR Pro

DECEMBER 12, 2023

The not so new technology rode the wave of popularity this year with the introduction of Chat GPT at the end of 2022. You should have policies on use, and a structure for managing it. This is a great way to master how to use the tool in your work and become even more efficient. The big story in 2023 has been AI.

Policies 68

Policies Creativity Internal International 68

Stern + Associates

FEBRUARY 9, 2023

Though external factors may seem to conspire to widen the gender gap, women continue to break new ground in fields including artificial intelligence (AI) and robotics, healthcare and space technology, serving as crucial role models to anyone facing adversity at work.

Engineering 62

Engineering Biotechnology Leadership Technology 62

Doctor Spin

MARCH 1, 2024

Technology companies. Research institutions, think tanks, and policy organizations may hire entry-level PR professionals to communicate research findings and promote their work. Learn more: Where To Find Public Relations Entry-Level Jobs Subscribe and get a free ebook on how to get better PR ideas. Healthcare organisations.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

ImPRessions - Crenshaw Communications

DECEMBER 26, 2019

Led by the dramatic meltdown of WeWork just weeks before a planned IPO, 2019 was a real year of reckoning for so-called technology unicorns. The company was built out as a high-growth technology startup but it was really just a dressed-up real estate business. Virtually all are conducting internal investigations.

Real Estate 156

Real Estate Reputation System Sports 156

Doctor Spin

FEBRUARY 22, 2024

Improve internal communications. Learn more: Public Relations Objectives Subscribe and get a free ebook on how to get better PR ideas. However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience. Keep stakeholders well-informed.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Stern + Associates

MARCH 8, 2023

International Women’s Day is a global celebration of the social, economic, cultural and political achievements of women. Read on to find out how to create a more equitable and inclusive work environment that demonstrates the true power of embracing equity.

Leadership 95

Leadership Groups Viral Crisis 95

Shift Communications

NOVEMBER 9, 2022

Some are sitting much better than others, and they’re the reminder we all need on how to manage these announcements, especially as they seem to be coming with greater frequency and scale. Twitter’s policy-focused, nameless email offers no apology or details. First, prioritize internal communications and assume they’ll go external.

Employee 78

Employee Twitter Policies Agency 78

Burrelles Fresh Ideas

JUNE 6, 2023

While some in the business world view AI as an eliminator of jobs, others see it as an advancement that can only help how we do our work. One thing is certain, this giant step in the technological revolution is here to stay and only growing more extensive and impactful daily. Related: AI in Customer Service: The Race to the Bottom?

Communications 40

Communications Marketing Technology Data 40

Sword and the Script

JUNE 3, 2020

Tell them what you saw, what you think and how you feel. Review your policies. Act on your policies. The application in crisis communications is interesting because in the face of negative news coverage the internal debate tends to be two-fold: a) should we respond and b) if so, how? Get uncomfortable.

Product Launch 96

Product Launch Survey Banking Pharmaceuticals 96

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

How to know when to bring in the PR professionals. Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. How to deflect attention from a rival expected to announce any day? Security policies and controls. Emerging targeting technologies.

Company 136

Company Interviews Reputation Privacy 136

Deirdre Breakenridge

DECEMBER 4, 2018

It identifies youth as valued citizens who can create effective and inclusive policies, programs and environments that impact not only them but everyone around them. Unfortunately, not every nonprofit organization understands how to reach out to youth. Youth engagement through the art of digital storytelling.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Sword and the Script

MARCH 17, 2020

It’s worth brainstorming internally and examining if and when customers really need to hear from your company at this moment in time. The worst-case scenario for crisis communicators in a technology company is compounding circumstances. If you enjoyed this post, you might also like: How to Deliver a Genuine Corporate Apology [UML].

B2B 80

B2B Crisis Communications Crisis Software 80

Stephen Waddington

MARCH 24, 2019

Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. It’s how we ended up catching up for a coffee in Newcastle this week. It includes a database of tools and how to articles.

Tools 69

Tools Insurance Insurance Handbook 69

PRSay

MARCH 26, 2018

In higher education, communications professionals are facing unprecedented challenges — from breaking through the cacophony of competing voices on social media to uncertain government policies, increased costs, and intensified audience and stakeholder expectations.

Education 76

Education Policies Government Leadership 76

Doctor Spin

DECEMBER 4, 2023

link] Confirmation bias in media reporting can perpetuate stereotypes and misinformation, influencing public opinion and policy decisions based on incomplete or skewed information. Learn more: Confirmation Bias in Media: The Echo Chamber Challenge Subscribe and get a free ebook on how to get better PR ideas. How To Fight Populism.

Media 52

Media eBook Viral Construction 52

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Since before Mark Cuban famously warned tech startups against bringing on a PR agency , there’s been an ongoing debate about public relations for early-stage businesses, and lots of advice for how to build the kind of earned media visibility that rivals well known brands like Uber or Casper. How did the idea come?

B2B 232

B2B Agency Energy Media Relations 232

PR 20/20

DECEMBER 10, 2019

This is Scott Brinker’s Marketing Technology Landscape. Latest version includes 7,040 technologies, each of which captures and reports data. But when you’ve got access to everything, how do you parse out what’s important? But if data is everywhere and easily attainable, how do you unearth what’s important? Salesforce).

Report 52

Report How To Marketing Analytics 52

Cision

MAY 18, 2016

In this interview, Sonja discusses how to tailor communication based on culture, the process of developing a global communication strategy and why it’s so important to send the right message to the right audience at the right time. We are winning more and more international clients, and our presence in other countries grows rapidly.

Corporate 159

Corporate Groups Local Enterprise 159

Scott Public Relations

JULY 14, 2020

For more information on who to deal with “Fake news” and tools to track and defuse it, please see this wonderful blog on the PRBI (Public Relations Boutiques International) site. How Have the Rules of Communication Changed? Have a press conference in which you explain the intricacies of the bill from a policy and legal perspective.

Healthcare 52

Healthcare Insurance Insurance Policies 52

Stephen Waddington

FEBRUARY 21, 2022

Case studies include examples of how PR has been used to fight misinformation, unite remotely working colleagues, support the vaccine rollout, and support businesses adapt to a new economic environment. COVID-19 NHS response The Royal Free London was one of the first hospitals in the country to admit patients with COVID-19.

Publicity 131

Publicity Case Study Local Public Affairs 131

PR in High Definition

NOVEMBER 27, 2018

You can be image conscious but still have a questionable reputation – is Amazon known for its generous environmental and social policies and is Facebook known for its careful protection of private data? Your image is what you try to portray, your reputation is how you’re held in people’s esteem. Reputation is not image.

Reputation 48

Reputation How To Google Employee 48

Presspage

MAY 19, 2020

Digital technology has driven the world to be increasingly interconnected, and recent events will potentially accelerate the digital transformation for many companies. Most companies have developed working from home policies and adapted the way they work, even added some rituals so the team can stay connected and have some fun from afar.

Measurement 78

Measurement Tools Policies Software 78

Presspage

MAY 19, 2020

Digital technology has driven the world to be increasingly interconnected, and recent events will potentially accelerate the digital transformation for many companies. Most companies have developed working from home policies and adapted the way they work, even added some rituals so the team can stay connected and have some fun from afar.

Measurement 78

Measurement Tools Policies Software 78

Maxim Behar

JULY 9, 2023

Ivan Geshev : In recent months, before the eyes of the entire nation and the international community, the Prosecutor's Office of the Republic of Bulgaria has been subjected to unprecedented pressure and grossly illegal interference in the work of the judicial system. Mainly because none of us know how to react. Every year on 2.06

Communications 52

Communications Policies System Government 52

Maxim Behar

JULY 9, 2023

Ivan Geshev : In recent months, before the eyes of the entire nation and the international community, the Prosecutor's Office of the Republic of Bulgaria has been subjected to unprecedented pressure and grossly illegal interference in the work of the judicial system. Mainly because none of us know how to react. Every year on 2.06

Communications 52

Communications Policies System Government 52

Doctor Spin

FEBRUARY 14, 2024

Learn more: Public Relations vs Marketing Subscribe and get a free ebook on how to get better PR ideas. However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience. But within public relations, we understand how to engage in two-way communication.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Deirdre Breakenridge

JANUARY 13, 2015

i] At the International Consumer Electronics Show I attended last week, of the twenty-two keynote speeches, only three were delivered by women. At Orate , we often hear that event organizers struggle to find female speakers for their events, particularly in the technology sector. How to Get Women Panels.” Provide Training.

Conference 150

Conference Training Healthcare Policies 150

Cision

SEPTEMBER 30, 2015

Learn “How to Plan and Manage Crisis Communication in a Social World” today! Many major employers, including some of the largest Silicon Valley technology companies, started to offer benefits for same-sex partners and other support for LGBTQ causes, in the 1990s and 2000s. Prepare in advance for crisis.

Media Relations 120

Media Relations Trends Media Corporate 120

PR 20/20

AUGUST 22, 2017

While only 7% cite executive sponsorship as their paramount challenge, 40% indicated that the most common challenge—proving ROI—points to a crucial need to drum up and perpetuate internal support. Human Resources is uneasy about adopting an employee social media policy. How to Rally Support for Inbound Marketing.

Marketing 87

Marketing Resources Technology Internal 87

Doctor Spin

MARCH 19, 2023

How To Define Public Relations Someone once tried to count the number of actual definitions of public relations, but they allegedly gave up after finding over 2,000+ different versions. And coffee. It is not just about counting the number of media mentions or the amount of traffic generated to a website.

Measurement 52

Measurement Communications Wikipedia Social Media 52

Cision

FEBRUARY 11, 2016

In this interview, she reveals what it was like to work in the White House, the major communication trends that have affected the PR industry and how to adapt to those ever-evolving trends. How did you get your start in PR? Bush’s policy agenda. strategic public affairs firm, is no stranger to the constant change in PR.

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120