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How To Make A PR Impact With International Media

ImPRessions - Crenshaw Communications

PR agencies are taking on international communications for businesses as they expand beyond our borders. Here are five areas to consider when pitching international media. . Learn local media and publications. Logistical challenges are a given when you’re dealing with international PR. Assess local and regional relevance.

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How to Generate Leads From Social Conversations

Cision

Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. While it might be tedious to search geolocation by geolocation for images that can lead us to conversations, the more hyper-local our marketing goals are, the more value this approach will have.

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Building Internal & External Relationships [Infographic]

Deirdre Breakenridge

These concepts included media relations, employee and internal communication, building internal and external relationships, and reputation and trust. In the end I went from not knowing how to begin, to creating the winning infographic amidst a fairly large class.

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Brand Reputation Management: How to Measure, Report, and Protect Your Brand

Prowly

Make sure you have a strategy on how to communicate to your audience that you're actively improving upon, respond to reviews and comments with care, and address customer concerns as soon as possible. Read more on how to track and analyze brand mentions. Employee perception: Shows how employees view their workplace experience.

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How to Harness the Power of HARO For More Earned Media

Cision

It’s hard to blink without seeing either local or global news. Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest. The post How to Harness the Power of HARO For More Earned Media appeared first on Cision. Response Time is Everything.

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Media Monitoring: How to Plan, Execute and Engage

Cision

Perhaps you have a widespread international pickup to consider. Maybe you work closely with a local TV station and need to consider broadcast monitoring. Consider how and where you connect with your audience and identify any challenges or issues you need to keep on top of. Present: Where is your brand now ?

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Five Things PR Teams Should Know About Voice Search

ImPRessions - Crenshaw Communications

As voice-enabled devices and virtual assistants like Siri, Alexa, and Google Assistant become common, voice search is also transforming how consumers interact with brands and information. For PR pros, understanding and adapting to this shift is crucial for maintaining relevance and delivering value to internal and external clients.

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