article thumbnail

How to write an impressive entry-level Public Relations resume to land your first role

Remote PR Jobs

PR Skills to Make Your Resume Stand Out Communication Skills: Strong communication skills are key to many industries like marketing, sales and even journalism. One example of how I did this on my resume is “executing a Facebook and Instagram social media strategy that resulted in a 300% increase in monthly engagement.”

Writing 243
article thumbnail

Writing For Journalism And Writing For PR: How They Differ

ImPRessions - Crenshaw Communications

I was a journalism major, so most of my writing experience in college had a reporting angle. Once in PR I quickly learned that, while similar in some aspects, writing for PR and writing for journalism is also very different. . Here are some ways in which writing for PR differs from being a journalist, how to make it work.

Writing 294
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Measure The “Hidden” Value Of PR Work: Contextual Value

ImPRessions - Crenshaw Communications

PR teams should consider how to evaluate the prestige and relevance of the publication to the brand’s target audience. In some cases, while a Tier 1 win like a Wall Street Journal piece is great for the brand, the Tier 2 media placement in the Retail TouchPoints is the one that drives prospects and customers. What placement?

article thumbnail

How to Segment Journalists By Social Media Use

Cision

And you hear journalists complain about this lack of differentiation in how the PR community pitches them. The Cision 2017 Global Social Journalism Study provides some very tangible insights into the social media perception and behaviors of journalists. Messengers. Architects. Conclusion.

article thumbnail

How to evolve your media strategy for the changing state of journalism

Axia PR

As layoffs, buyouts, and now AI transform the journalism industry, media strategies must evolve to keep up. In a recent state of journalism survey , 49% of journalists reported they “seldom or never respond to pitches.” If you are pitching media and not getting the traction you did 10 (or even two) years ago, you’re not alone.

article thumbnail

How to Use Print Media Monitoring in Your PR Strategy

Prowly

The guide you're about to read shows how to use print media tracking to create well-informed and effective PR strategies in 2025. Simple reason: your audiences are reading magazines and journals and they aren't going anywhere. You get a base of magazines and journals from which you can automatically collect mentions.

Print 104
article thumbnail

How to Growth Hack a Successful Backlink Strategy

Cision

Bell holds a degree in journalism from the University of Missouri School of Journalism. The post How to Growth Hack a Successful Backlink Strategy appeared first on Cision. Bell has a proven track record of developing award-winning and ROI-based marketing programs, media relations, and brand strategies.

Strategy 257