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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach. For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters.

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Why local news is crucial to public trust in the media—and how to preserve it

Agility PR Solutions

The local news is quickly drifting out of our grasp as a society, as it becomes harder and harder for these outlets to stay afloat financially—or after financial firms buy, gut and sometimes shut them down.

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Pitching the Local Media – Tips from the Pros

PR for Anyone

The easiest way to do this is pitching the local media. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. I’m also interested in the local real estate market.

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How To Make A PR Impact With International Media

ImPRessions - Crenshaw Communications

However, figuring out the best way to localize the language in a release — whether it’s with graphics that might hit home on a local level, or a reference to local standards or regulations — will help it resonate with local audiences. . Learn local media and publications.

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How to Boost Your Reputation on Google

Cision

How to Earn Brand Recognition. As a result of HARO, I’ve been quoted or featured in Success Magazine , Forbes (several times), Entrepreneur , Huffington Post , local affiliates of television networks, and much more. The post How to Boost Your Reputation on Google appeared first on Cision. It’s a game-changer!

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How to Care for Your Key Customer: The Journalist

Onclusive

If you own a local clothing store, listen to your customers: What do they want more of? How can you better delight and entice them to return week after week to see what’s new? What inventory do they overlook? If you’re a public relations professional, listen to journalists: What do they want more of? Which […].

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How to Generate Leads From Social Conversations

Cision

Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. While it might be tedious to search geolocation by geolocation for images that can lead us to conversations, the more hyper-local our marketing goals are, the more value this approach will have.

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