PR for Anyone

OCTOBER 11, 2021

The easiest way to pitch the media is with a plan in place. Planning ahead with themes and then specific topics will make it so much easier to just get that pitch out. Here are some pitching ideas: WINTER THEMES. How best to treat your driveway for ice. This should spark some pitching ideas. PR Tip Video.

Real Estate 221

Real Estate Pitching How To Television 221

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2023

PR people make mistakes every day, especially when it comes to pitching stories to the media. But in our line of work, we can risk public humiliation for even a trivial error if a cranky reporter decides to post about a bad pitch. One of the biggest errors a PR person can make is timing their pitches badly.

Pitching 240

Pitching How To Report Radio 240

Cision

OCTOBER 7, 2021

Surprise and delight with your pitches this holiday season.

Pitching 277

Pitching How To Strategy 277

PR for Anyone

AUGUST 11, 2021

You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” He read that entire pitch AND booked her for a segment. ” The answer is no.

Pitching 223

Pitching Media Television How To 223

OnePitch

DECEMBER 5, 2024

If you’re looking to refine your pitching strategy, we’ve got you covered! This round-up of top insights from our latest Pitch Paloozas breaks down the dos and don’ts of crafting a standout pitch.

Pitching 98

Pitching Examples Strategy How To 98

Prowly

OCTOBER 22, 2021

The post How to Pitch Your Clients for Podcasts (w/ Podcast Pitch Template) appeared first on Prowly Magazine. There is a podcast for almost everything these days, from business to personal finance to true crime stories to fashion. In fact, Podcast Insights reports that there are over 2 million podcasts as of 2021!

Pitching 197

Pitching How To Fashion Report 197

Presspage

MARCH 18, 2025

The average journalist receives dozens (if not hundreds) of pitches daily, yet the response rate hovers around a paltry 3.15%. So, how do you cut through the inbox clutter and get your pitch picked up? What is a PR Pitch? 7 tips for a killer media pitch 1. 67% of journalists prefer pitches under 200 words.

Examples 78

Examples Pitching Writing How To 78

ImPRessions - Crenshaw Communications

APRIL 21, 2021

You have a solid pitch or a compelling announcement, but the feedback from media is that they have too much going on to cover this story. We know what makes the perfect pitch. Grab their attention with that snappy subject line and prove to them in the pitch why you are a credible news source. Have supporting assets .

Report 361

Report How To Pitching Banking 361

Prowly

DECEMBER 11, 2024

This is a step-by-step guide with expert tips from Sandra Torres, the Head of On Air, on how to find the right contacts for your campaigns through hyper-targeting. The expectations towards pitches are growing while traditional PR software is always a few steps behind. Heres how Sandra Torres has dealt with this problem.

Pitching 104

Pitching How To Media Tools 104

Prowly

MARCH 15, 2022

If you’ve constructed your pitch properly, you have two key pieces of the puzzle already in place: 1. The post Story Angle Ideas: How to Find the Right Angle for Your Pitch appeared first on Prowly Magazine. You’re sure your story is actually newsworthy in the eyes of journalists and the public.

Pitching 223

Pitching Construction How To Publicity 223

Prowly

MARCH 29, 2022

The post How to Pitch a Story? While that’s true in most cases, contacting specific people can be an issue, even if we live in a digital age. Hollywood movies and various television shows shaped the perception we have of […]. Journalists Answer appeared first on Prowly Magazine.

Pitching 197

Pitching How To Television Media 197

Prowly

NOVEMBER 4, 2020

With so much effort and attention directed at the press release itself, it can be easy to overlook a key bit of text when it’s time to send it out—the subject line of your media pitch. The post How to Write a Media Pitch Email Subject Line to Get Noticed (w/ Examples) appeared first on Prowly Magazine.

Examples 239

Examples Pitching Writing How To 239

Onclusive

OCTOBER 19, 2021

Here is our recommended business case outline for communications teams: Executive summary (elevator pitch) The challenge (business need) The solution (objectives, outcomes, supporting data, alternatives, risks) The benefits (for key stakeholders) The cost (budget, resources, one-time / recurring) Timeline, measurement & reporting.

How To 396

How To Measurement Writing Data 396

Prowly

JULY 22, 2020

Enterie – a network of international PR agencies – has asked their partner agencies how sending a press release looks like in their country, and present their answers in this article. The post How to pitch European journalists to get coverage appeared first on Prowly Magazine. A good press […].

Pitching 197

Pitching How To Internal International 197

Prowly

NOVEMBER 18, 2021

That includes PR pros using email to send pitches to media contacts. The post Email Pitch Academy: How to Land in Inboxes & Avoid Spam Folders appeared first on Prowly Magazine. Even if […].

Pitching 197

Pitching How To Marketing Media 197

ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

Here are five areas to consider when pitching international media. . media and a data resource to keep track of whom to pitch. When looking for media to pitch internationally, it’s wise to include foreign bureaus of U.S.-based The post How To Make A PR Impact With International Media appeared first on Crenshaw Communications.

Internal 323

Internal International How To Media 323

Prowly

DECEMBER 9, 2020

The post Following up on Your Media Pitch – How to Do It Right appeared first on Prowly Magazine. Having a plan for following up on your first email is a key part of any overall strategy and keeping those dialogues headed in the right direction.

Pitching 197

Pitching How To Media Strategy 197

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

When pitching a significant news announcement, perhaps about a new product or VC funding, securing a story ahead of the announcement date is critical to a smooth launch. Don’t be afraid to be honest with a client or your internal team about the status of a given pitch or initiative. Timing is key. Communicate with stakeholders .

How To 321

How To Media Report Pitching 321

PR for Anyone

NOVEMBER 3, 2021

The easiest way to do this is pitching the local media. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. Don’t pitch me the gourmet kitchen with cathedral ceilings.

Real Estate 223

Real Estate Local Pitching Media 223

Onclusive

MARCH 29, 2022

If you’re going to measure the effectiveness of your interactions with the authors on an ongoing basis, you’ll also need a PR equivalent of a customer relationship management (CRM) system that can keep track of your pitches, who they went to, how journalists engaged with your communications, and whether they picked up and published your stories. .

Measurement 370

Measurement How To Analysis Hotels 370

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

The most rewarding – and maybe the hardest – part of working at a top tech PR agency is pitching stories to media. In addition to proper research and targeting, there are ways to draft a pitch that will actually be read. Here are six ways to customize a media pitch so journalists read it and respond.

Pitching 156

Pitching How To Media Privacy 156

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

The most rewarding – and maybe the hardest – part of working at a top tech PR agency is pitching stories to media. In addition to proper research and targeting, there are ways to draft a pitch that will actually be read. Here are six ways to customize a media pitch so journalists read it and respond.

Pitching 156

Pitching How To Media Privacy 156

ImPRessions - Crenshaw Communications

MAY 10, 2021

For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters. Clearly, there are benefits to pitching local media. If there is no local news angle, the reporter will ask, “How is this relevant to Staten Island?”

Local 292

Local How To Newspapers Pitching 292

Business Wire

NOVEMBER 10, 2021

Chinese businesses are increasingly going global, mainly private high-tech and Internet enterprises, and are looking forward to being listed in the United States and Hong Kong. Many private enterprises are also looking forward to setting up factories and expanding product sales into developing overseas markets.

Enterprise 307

Enterprise Internal International Blogging 307

ImPRessions - Crenshaw Communications

APRIL 3, 2020

It could pay to reach out to event programmers and pitch your speaker, because no doubt their speaker rosters and agendas will be shifting. Thought leaders and their reps should have their eyes on Q4 and 2021 with regard to traditional live presentations, since as a rule you must be pitching topics to programmers at least six months ahead.

Conference 284

Conference How To Trade Shows Leadership 284

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Maybe a marketing executive bores a reporter to tears with brand-speak or hits him with a product sales pitch instead of telling a good story. The post How To Set Expectations In Public Relations appeared first on Crenshaw Communications. Don’t confuse PR and sales. Our job is to educate them in advance about what media need and want.

Publicity 334

Publicity How To Product Launch Agency 334

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

In PR, publicists generally know how long certain tasks take, like writing press releases or drafting pitches, so it’s smart to ask for check-ins on hours spent or feedback needed. The post How To Get The Most From PR Freelancers appeared first on Crenshaw Communications.

How To 315

How To Employee Training Interviews 315

Presspage

MARCH 25, 2025

Pitching the media is tough. Because too many pitches are generic, irrelevant, or just kind ofbad. But even great pitches wont always land - and thats not failure, its intel. Write pitches that dont suck The average journalist gets bombarded with pitches daily, but only 3.15% of them actually get a response.

Media Relations 78

Media Relations Writing How To Pitching 78

Cision

DECEMBER 12, 2017

Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest. By following the practices outlined in this article, you’ll learn how to better respond to media queries, and in turn, see an uptick in your earned media placements. In fact, you may want to consider bullet points.

How To 279

How To Media Pitching Creativity 279

Stephen Waddington

MAY 16, 2022

Analysis of 400,000 email media pitches has found that brevity is the key to success. The 2022 Propel Media Barometer provides a framework for creating the perfect email pitch. Journalist engagement has decreased from 2021, with journalists only responding to about 3.37% of pitches. Here’s a summary of the findings.

Pitching 151

Pitching Media Relations How To Media 151

ImPRessions - Crenshaw Communications

MAY 5, 2022

Asking a colleague to review an email before I send it or to make sure I’m on the right track when writing a pitch is a huge help. Since this is my first PR job, there are many things I didn’t know – from how to use Cision to how to prep for a client meeting. It gives me confidence and comfort with my daily tasks.

How To 301

How To Writing Tools Energy 301

Buzzstream

MARCH 19, 2025

As Doug is an expert in all things podcasting, I figured picking his brain about pitching yourself or your clients to get on podcasts would be an excellent opportunity. Tune in to learn how to appear on podcasts and use them for brand awareness and link generation. Ditch the Templates Generic mass-pitching doesnt work.

Pitching 62

Pitching How To YouTube Tools 62

OnePitch

MARCH 20, 2025

At OnePitch, we believe that the key to successful media outreach starts with understanding journaliststheir beats, preferences, and what truly makes a pitch stand out. Thats why we created Pitch Palooza , an exclusive opportunity for our Pitch Posse community to receive live, unfiltered feedback from top-tier journalists.

Pitching 57

Pitching Community Media How To 57

Cision

MAY 18, 2017

As a social media influencer, it kills me when businesses reach out to me without any prior relationship and try to pitch me. Once you realize how to apply the power of social signals and the concepts of social selling to your social listening, the sky is the limit as to how many leads you might generate from social conversations.

How To 198

How To Instagram Social Media LinkedIn 198

Prowly

APRIL 21, 2020

For effective pitching, sender reputation is key to the success of any campaign. The post How To Increase Sender Reputation and Email Deliverability appeared first on Prowly Magazine. Email continues to play an important role in public relations.

Reputation 232

Reputation How To Pitching Publicity 232

Onclusive

FEBRUARY 10, 2022

This week, we’re wrapping up our blog series about building a perfect pitch with an overview of how to measure your success, optimize your strategy and nurture your media relationships for the long-term. You’ve done the research, crafted your powerful pitch, and sent your media campaign out into the world.

Measurement 195

Measurement Pitching Data Media Relations 195