PRSay

MAY 23, 2018

Trade media, on the other hand, is targeted to a specific industry, profession, trade or business. While readership numbers are lower than that of top-tier publications, trade outlets are a trusted source of information, and 100 percent of the content directly pertains to a particular industry. Don’t overlook blogs.

Media Relations 136

Media Relations Publicity Media Blogging 136

Bianchi Biz Blog

OCTOBER 17, 2024

That’s how PR and marketing executives describe trying to conduct media relations at what is arguably the world’s largest and most important trade show – CES ®. And there is no better place for auto industry insiders to connect with them to initiate discussions and perhaps develop new working partnerships. Overwhelming.

Technology 96

Technology Automotive Mobile Software 96

ImPRessions - Crenshaw Communications

OCTOBER 12, 2021

If after a few minutes you are still getting radio silence, end the call and work on rescheduling. Media are often crunched for time, with multiple interviews in a single day, and they may need a reminder on how to start the conversation. This is a rare occurrence, but it happens.

Interviews 309

Interviews Product Launch Radio Media Training 309

The Hoyt Organization

SEPTEMBER 21, 2024

Advancements in healthcare technology are transforming the industry at a rapid pace. The healthcare industry in particular has had to reshape its approach to marketing and PR, being an industry so reliant on building client relationships and trust. One possiblity is the use of blockchains to be in compliance with HIPPA.

Healthcare 90

Healthcare Industry Strategy Case Study 90

Prowly

DECEMBER 11, 2024

Indeed, competition in any industry can motivate you to build better products, more innovative campaigns, and make your customers happier. These insights can guide your unique positioning and help you carve out a distinct space in the media landscape. Monitoring competitors must include their social media performance.

Print 104

Print Analysis SEO Tools 104

Bianchi Biz Blog

OCTOBER 15, 2020

COVID-19 has certainly changed the way business-to-business (B2B) public relations and media relations is now conducted. But even still, one thing has remained consistent for public relations professionals … we know that our media relationships will beat out our news releases … every single time.

Media Relations 75

Media Relations B2B Media Conference 75

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2023

This post outlines six common media relations mistakes and ways to avoid them. Badly timed pitching means reporters might call you out in a snarky email, or worse – shame you on social media. Stay informed, keep an eye on the news and be aware of what’s happening in your industry and the world.

Pitching 240

Pitching How To Report Radio 240

Burrelles Fresh Ideas

AUGUST 2, 2023

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 75

Radio Television Media Local 75

Onclusive

JANUARY 5, 2021

Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, and radio coverage. We recently shared the results of a G2 Crowd study where respondents stated that we are leading the industry when it comes to PR analytics solutions.

Real Estate 195

Real Estate Media Analytics Enterprise 195

Bianchi Biz Blog

NOVEMBER 21, 2024

The country’s strong industrial base, particularly in sectors like aerospace, automotive and luxury goods, contributes significantly to its economic prowess and France’s influence in the world. France also has regulations in place to ensure media plurality, diversity, and quality.

Marketing 90

Marketing Pinterest Radio Instagram 90

Critical Mention

JUNE 8, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released a set of industry-first features and data to its Media Contact Database. The new release adds “Cast & Crew” data to TV mentions, a first among earned media and media intelligence providers.

Industry 78

Industry Radio Media Analytics 78

Critical Mention

OCTOBER 15, 2020

Over 68 million Americans listen to podcasts weekly and that number will only continue to rise as the pandemic shifts how people choose to consume media. Not only will a podcast give you the opportunity to put a solid voice to your business, but you can also build brand credibility in your industry. . Focus on Client Communication.

Tourism 186

Tourism Radio Travel Social Media 186

Communications Conversations

OCTOBER 15, 2019

This just in: media relations is getting tougher. Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. Media is outnumbered: PR Pros now outnumber journalists by a factor of 6 to 1. Much, much tougher. The stats back up the claim.

Media Relations 100

Media Relations Pitching Media Report 100

Bianchi Biz Blog

JANUARY 16, 2025

Communications, media and PR market in Toronto Most large and mid-sized Canadian PR and communications firms are headquartered in Toronto. Media Profile is one of the largest independent firms in Canada. Canadas main media companies are headquartered in Toronto, and the city is home to a vibrant film industry.

Print 100

Print Marketing Instagram Newspapers 100

Waxing UnLyrical

MAY 27, 2016

I’ve held on to a theory for a while now: Social media and media relations are a paradox. In today’s media landscape both are critical in public relations , but my theory begs the questions: Can the old and the new be blended together, and (bigger question) can one help drive success for the other? Help a Child.”

Media Relations 51

Media Relations Social Media Media Real Estate 51

Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I

Meeting 131

Meeting Radio Sports Telecommunications 131

Critical Mention

MAY 12, 2021

In an ever-growing digital news industry, it’s critical for media professionals to have the ability to track media mentions from top online news sources. However, trying to access various paywalled sources can be a troublesome task since many of the world’s top media companies have monetized their content.

Radio 174

Radio Sports Journalism Analytics 174

Cision

NOVEMBER 14, 2017

Identifying the most important topics being discussed in your industry, as well as who influences those discussions, can also play into developing your strategy. If you are leveraging different channels for your various marketing campaigns, it’s important to rope in each one as part of the earned media analysis.

Measurement 166

Measurement Strategy Media Analytics 166

Prakkypedia

MARCH 31, 2019

Or in other words: “What can I pitch to the media?”. For PR consultants who work in media relations and promotions, it’s all about the next angle, the new product, the trend the client has noticed, or the issue that the client may be able to provide a quote on.

Newspapers 122

Newspapers Radio Construction Fashion 122

Critical Mention

MARCH 23, 2021

The reports integration is the latest in a string of recent major releases including an industry-leading Media Contact Database and Podcast Monitoring. . The company’s technology roadmap includes a number of exciting releases for 2021, including: Industry-first broadcast features to the Media Contact Database.

Analytics 154

Analytics Google Radio Web 154

Burrelles Fresh Ideas

APRIL 2, 2024

Saving the best for last, the newly released Nielsen Q3 2023 Total Audience Report shows over-the-air radio as the number one mass media in America , surpassing social media, online video, TV/internet-connected devices, and traditional TV. Content Authenticity Statement: 90% of this blog article was generated by me, a human.

Media 103

Media Radio Print Newspapers 103

Critical Mention

NOVEMBER 20, 2020

The social influencer industry is expected to be worth $15 billion by 2022. However, having access to a Media Contact Database is a great place to start when looking for the perfect partnership. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Tourism 157

Tourism YouTube Radio Social Media 157

Critical Mention

NOVEMBER 17, 2021

With this agreement, Critical Mention is now the only all-in-one earned media platform with Podchaser’s dataset and a podcast capture network built internally. In addition to podcast monitoring, the Critical Mention Earned Media Suite also includes TV, radio, social media and online news monitoring, as well as a Media Contact Database. .

Analytics 126

Analytics Radio Television Measurement 126

Critical Mention

MAY 13, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Until next time! Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

Communications 158

Communications Radio Sports Social Media 158

Critical Mention

FEBRUARY 4, 2020

Ketchum is a global communications consultancy that has no boundaries in creatively finding solutions that are best for its clients across various industries. They describe us at our very best and ensure we remain distinctive to our clients and to the industry. BIGfish Communications. Commit to diversity. Identity PR. IdentityPR.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

Stephen Waddington

MAY 19, 2020

The CIPR, #FuturePRoof, PRCA and Provoke Media have all polled the PR industry throughout the COVID-19 crisis. We’ve been able to observe the impact of the virus on consumer behaviour and media consumption thanks to data from Brandwatch, OFCOM, Reuters Institute and YouGov, among others. Digital media is booming.

Government 151

Government Crisis Energy Community 151

Prowly

FEBRUARY 20, 2025

Prowly Starting price: $258 per month (billed annually) Prowly is a complete public relations software solution that makes it easy to create, manage, and send out press releases. media outlets U.S. All features in Pro+, with the broadest distribution and the highest word limit, suitable for aggressive marketing plans.

Analytics 104

Analytics SEO Engineering Financial 104

Cision

OCTOBER 21, 2016

Recognized as the industry leader, Cision was the obvious choice. California-based single-agency PR firm the NALA, and its sister company STARKART, needed to find a solution to target each client’s specific audience base, prove success with essential reports and increase overall efficiency to compete with larger firms.

Software 120

Software Agency Case Study Television 120

Sword and the Script

JULY 2, 2024

All these new industry moves could be good for the PR community in the long run. For those interested, I took a detailed look at the PRophet product about a year ago and wrote it up here: This AI is ‘Taylor’ Made for Media Relations; PRophet Adds Generative AI to PR Software [PR Tech Briefing]. Worth a read Finding media ops.

Print 157

Print Newspapers Google B2B 157

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

As engagement with traditional media channels like TV, radio, and print has declined, marketing with influencers offers a natural and low-pressure way to get brand-related information in front of a targeted audience. . Micro-Influencers help manage risk .

B2B 191

B2B Social Media Radio Fashion 191

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. Adapt to new media practices and ensure that your brand is always on top of trends with real-time media monitoring. SCHEDULE A DEMO.

Media 113

Media Radio Television Sports 113

Bianchi Biz Blog

JUNE 27, 2024

Consumer communication is now disseminated via multiple channels, incorporating platforms like social media (mainly Facebook, Instagram, and X for consumers, and LinkedIn for business), television and radio, podcasts, email, online reviews and ratings, print media, and out-of-home.

Meeting 90

Meeting Print Marketing Local 90

Critical Mention

JANUARY 29, 2021

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Krushan Bari.

Brand 135

Brand Branding How To Radio 135

Critical Mention

AUGUST 6, 2020

One of the key points of a media database is its ability to deliver access to a great number of media contacts across various media types and industries. For example, you can choose to create lists that separate contacts by geographical location, industry type, level of importance, etc. SCHEDULE A DEMO.

Media 104

Media Radio Local Tools 104

Critical Mention

APRIL 28, 2020

The 2020 NFL Draft may not have been conducted in its traditional form but that didn’t prevent publications, TV stations, radio hosts and fans from sharing their thoughts about their favorite picks. 2020 NFL Draft: Radio Results . of the radio media coverage from the NFC East teams. Until next time! Critical Mention.

Radio 78

Radio Print Sports Media 78

Bianchi Biz Blog

SEPTEMBER 5, 2024

At the moment mainly in Western Finland, there are plans for 225 billion euros worth of industrial investments. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. The most popular commercial radio channel is Radio Nova.

Marketing 100

Marketing Radio Automotive Television 100

Bianchi Biz Blog

OCTOBER 3, 2024

So, point to automotive industry trends and issues and provide anecdotes and statistics that support claims that your organization is at the forefront of trending industry developments. Point to trends and issues – Even if you don’t have breaking news to offer, reporters are always looking toward emerging issues and overall trends.

Automotive 95

Automotive Pitching Media Radio 95