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4 Writing Mistakes You’re (Probably!) Making Now

PRSay

Refresh your writing skills with this focused session designed to sharpen your craft. I’ve been a writing trainer for more than 30 years. You write about “us and our stuff”… … instead of about the reader and the reader’s needs. According to 130 years of readability research: The more you write , the less readers read.

Writing 162
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Public Relations Review

PR for Anyone

Did you invent a new product, write a book, or win an award? It is vital that you find someone covering your industry. Ask Google, “Who writes about [your topic] at [name of publication]?” Make your business newsworthy. New” is the key word. Those are all topics that interest local media. You can also get creative with “new.”

Publicity 331
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Writing Inspiration Roundup: Our Top Writing Posts of 2015

Marketwired

Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. So, we’ve rounded up the 8 top-performing writing posts from our blog from the past year to help you out. Here’s how to do it right.

Writing 100
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How the Associated Press Fights Fake News on Facebook…and Everywhere Else

Cision

The AP is one of a handful of organizations working to debunk misinformation on Facebook, flagging content they’ve determined is untrue and writing a rebuttal, which then appears with the original, disputed story when people see it on Facebook. In this case, Carvin uses “everyone” to mean both journalists and the public.

Facebook 303
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Yet another challenge for the modern day newspaper

Communications Conversations

I grew up reading newspapers. I say hopefully because, as we all know, the newspaper industry is in trouble. The challenges of running and maintaining a modern-day newspaper have been discussed at length the last few years. Which raises another question: Who is George Will writing to? Paul Pioneer Press.

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The Top Industries That Benefit From Hiring a PR Company

PR Fuel

Here are the top industries that benefit from hiring a PR company. Another industry that can benefit greatly from distributing press releases is the technology industry. By distributing a press release about it, you will inform the publishers of magazines and newspapers that it does, indeed, exist. Healthcare. Technology.

Industry 105
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Can we press release that? 15 stories about the public relations industry (you won’t believe #10)

Stephen Waddington

It’s an overview of industry issues as discussed by my community of practice. It’s full of industry goodness. More than 50 years on we have two organisations representing an industry that contributes £15.7bn to the economy and employs a workforce of almost 100,000 people. The industry is white, middle class and posh.

Industry 153