ImPRessions - Crenshaw Communications
FEBRUARY 15, 2023
PR people make mistakes every day, especially when it comes to pitching stories to the media. But in our line of work, we can risk public humiliation for even a trivial error if a cranky reporter decides to post about a bad pitch. One of the biggest errors a PR person can make is timing their pitches badly.
PR for Anyone
AUGUST 11, 2021
You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” He read that entire pitch AND booked her for a segment. ” The answer is no.
Onclusive
JANUARY 26, 2022
Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Understanding what to pitch, to whom and what’s working / not working requires access to relevant information. The post Building a perfect pitch?
PR for Anyone
JULY 22, 2021
When you’re thinking of pitching the media, think about what you do to overcome challenges people face, demystify what’s happening in your industry. But if you want to position yourself as an industry expert, you do that by. overcoming the challenges that are faced in your industry. What do you solve.
PR for Anyone
JULY 28, 2022
Here are 5 stories you could pitch to various media publications, all highlighting your expertise but tailored to the unique media outlet. You can see how I used stress as a topic for every pitch, but it works specifically for that media outlet. Last week I gave you ideas to pitch for the rest of the year. Here’s an example.
PR for Anyone
FEBRUARY 15, 2023
I’ve put together 31 tips to pitch the media! Tailor your pitch to each outlet and journalist. Keep your pitch concise and to the point. Be timely and relevant with your pitch. Make sure your pitch is grammatically correct and well-written. It all comes down to the pitch. Don’t make pitches about you.
PR for Anyone
SEPTEMBER 1, 2022
NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! By knowing the types of stories you could pitch the media today, it positions you in a way that you can be that person in the media on a regular basis, be the expert in your industry, and really be seen with more authority and more credibility.
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