Cision

OCTOBER 21, 2016

Recognized as the industry leader, Cision was the obvious choice. In our latest case study , NALA Press Manager Tiffanni Tendell shares their success story.

Software 120

Software Agency Case Study Television 120

PR for Anyone

MAY 26, 2022

Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! I got a $10,000 client from being on television. I’d love to connect.:

Television 130

Television Print Interviews YouTube 130

PR for Anyone

AUGUST 20, 2020

Seeing yourself on the television screen as an industry expert is super exciting… and super valuable when attracting new clients. So never let a published story or television segment get you down that it wasn’t you. Want to be on tv? The authority it gives you is tremendous! The big question is, how do you get on TV?

Television 130

Television Radio Pitching Print 130

Cision

JUNE 29, 2015

Still, television remains a strong contender for the source used by most Americans for news; 40 percent compared to 43 percent who gain the majority of their news online and via social media. The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013.

Comparison 120

Comparison Television Print Social Media 120

Cision

NOVEMBER 21, 2017

Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks.

How To 149

How To Social Media B2C Television 149

Cision

MAY 11, 2016

In this interview, Brenda shares what she learned from appearing on a reality television show, why you need to work in an environment that motivates you and what skills communication professionals need to be successful. It is a small industry, and you will most definitely come across the same people in five, 10 and 15 years.

Television 120

Television Travel Tourism Pitching 120

PR for Anyone

APRIL 9, 2020

That being said, many lifestyle magazines and print publications will not be covering this topic from cover to cover. If you are looking to land on television or be featured in a daily or weekly newspaper, your likelihood goes up when you tie the story to the current condition with coronavirus. Right now what is relevant is COVID-19.

Media 130

Media Television Exercises Newspapers 130

Stephen Waddington

JUNE 25, 2020

Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. Television news and online sources have seen significant upticks against a trend of decline. The future of news is complicated.

Newspapers 103

Newspapers Print Local Television 103

ImPRessions - Crenshaw Communications

APRIL 12, 2018

You’re full of informed opinions, fresh ideas, and predictions about your industry. A CEO delivering a speech, sitting on a panel, or giving a “fireside chat” can elevate their stature as an industry player. Additionally, the CEO could strive to guest post on trade industry blogs. How do you leverage that thought capital?

Leadership 149

Leadership B2B Tools Conference 149

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Crenshaw client Robert Glazer of Acceleration Partners penned one of the first in-depth books about performance marketing , which led to a national television appearance, podcast guest ops, and keynotes at marketing conferences. Consistency and quality are key when building a reputation as an industry authority.

Case Study 178

Case Study SEO Film Video 178

PR for Anyone

JANUARY 20, 2022

NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! I promise that they will say who you are and where you come from and link back to you, when it goes on the website or on the domain, whatever – if it’s a print interview or if it’s a television interview – but don’t sell.

Interviews 130

Interviews How To Media Television 130

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. His approach reflects an industry trend toward ‘performance-based’ pricing.

Radio 100

Radio Print Television Local 100

Buzzstream

NOVEMBER 19, 2024

This shouldn’t come as a surprise to anyone in the industry. Although digital PR can yield TV, radio, and print coverage, it is mainly concerned with digital coverage. Similarly, the audience is more offline since traditional PR campaigns are used in places like radio, print, or billboards. Next, let’s look at traditional PR.

Digital PR 71

Digital PR SEO Radio Guidelines 71

Cision

OCTOBER 14, 2015

The immersive aspect of VR could dramatically change how we respond to news coverage, as it can activate empathy in ways that print and video may not. For example, they are more likely to turn to newspapers (print or online) for local news. Several groups are experimenting with virtual reality as a tool for journalism.

Journalism 120

Journalism Trends Print Local 120

Bianchi Biz Blog

JUNE 27, 2024

However, despite growing digital literacy, print media has bounced back after Covid-19, especially in Tier 2 and 3 cities. Additionally, the extensive digital reach of India’s population is an asset in amplifying PR efforts, leveraging social media and online platforms as crucial tools, especially when engaging with India’s tech-savvy youth.

Meeting 90

Meeting Print Marketing Local 90

Burrelles Fresh Ideas

AUGUST 2, 2023

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. Since 2016, there has been a slight increase in online news consumption and a slight decrease in print news consumption.

Radio 75

Radio Television Media Local 75

Stephen Waddington

MAY 19, 2020

The CIPR, #FuturePRoof, PRCA and Provoke Media have all polled the PR industry throughout the COVID-19 crisis. In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied. Radio, television and streaming are also holding up or growing.

Government 151

Government Crisis Energy Community 151

Wadds Inc.

SEPTEMBER 14, 2024

We knew the shift from traditional print and television news sources to digital was well underway, but digital has become the dominant source of news consumption for the first time. Online overtakes television Online platforms (70%) have overtaken television (71%) for the first time.

Media Relations 84

Media Relations Television Mobile Media 84

Bianchi Biz Blog

FEBRUARY 1, 2024

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal. million in print and 3 million online subscribers.

Marketing 107

Marketing Newspapers Print Corporate 107

Cision

AUGUST 7, 2015

It seemed a reasonable request considering that I’d been broadcasting my industry observations and personal opinions through this blog since February. That sentiment may not be shared by everyone in this industry, but few will deny that agency experience carries a fair amount of professional respect. Well that just sounded dangerous.

Tourism 120

Tourism Television Print Pitching 120

ReimaginePR

MAY 30, 2015

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Television shows cut to a new angle on average every 3 seconds or so. This is shot as if done by a television station. It lets a television or video outlet run your answers cutting in their anchor asking the questions.

Media 120

Media Television Video Print 120

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. television networks have created in 30 years. 2017 PR Takeaways. More than 500 million hours of videos are watched on YouTube each day. Data continues to drive coverage.

YouTube 136

YouTube Video Training Survey 136

PRSay

FEBRUARY 16, 2024

Traditional media skills such as radio broadcasting and television production are still vital. The DoD continues to manage its own television and radio service, American Forces Network, to communicate with service members and their families — even as it also rolls out on-demand streaming of video and radio.

Public Affairs 88

Public Affairs Communications Radio Television 88

5W PR

APRIL 13, 2025

Research shows that stories are 22 times more memorable than facts alone, making storytelling a powerful tool for public relations in the supplement industry. Focus on authentic emotional connections while maintaining compliance with supplement industry regulations.

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Cision

MAY 12, 2015

What are the biggest trends in the industry today? We’ve connected with bloggers, local and national television networks, online media, print publications and other outlets to help drive a 33 percent increase in sales to the bakery that directly correlates with the timing of our media hits. Reporters know that.

Data 120

Data Nonprofit Analytics Social Media 120

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 To put it in perspective, this year’s big game was the most-watched US television broadcast since the moon landing.

Sports 86

Sports Television Advertising Advertising 86

Beyond PR

JUNE 30, 2016

These are not trade journalists looking to cover the higher education industry; they have their place at other publications. While some publications have reduced print frequency in the face of the changing media landscape, the amount of content being produced by their newsrooms has not changed.

Radio 69

Radio Newspapers Print Media 69

Beyond PR

MARCH 22, 2018

A comprehensive view of your brand can only be achieved by continuously scanning for mentions across all channels where your audience might engage, including: Print – traditional printed news, such as newspapers and magazines. Broadcast – television and radio. Recognize and capitalize trends in your industry as they crop up.

Media 75

Media Radio Newspapers Print 75

Critical Mention

JUNE 24, 2017

SAN FRANCISCO, June 23, 2017 — Zignal Labs today announced it has integrated Critical Mention’s industry-leading television media data, broadening access to the full media spectrum for media intelligence and insights across the enterprise.

Television 60

Television Enterprise Media Analytics 60

Critical Mention

APRIL 28, 2020

2020 NFL Draft: Online News + Print Results. The 2020 NFL Draft brought excitement to teams and fans all across America, but according to our Critical Mention dashboard, the Philadelphia Eagles produced the highest online and print audience, mention and publicity numbers. Share Tweet Share. 2020 NFL Draft: TV Results. SCHEDULE A DEMO.

Radio 78

Radio Print Sports Media 78

PR for Anyone

JUNE 30, 2021

You need to be pitching national publications NOW for stories that will go to print in October. This is going to seem kind of crazy but if you’ve been following me for awhile, you know this. Hard to think that far ahead. That being said, isn’t it worth it to have millions of people learn about your product service or brand?

Pitching 130

Pitching Nonprofit Financial Insurance 130

Bianchi Biz Blog

SEPTEMBER 7, 2021

Previously I was senior editor at sister brand Fleet Owner, which is geared toward fleet executives and other transportation industry leaders. As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind.

Meeting 91

Meeting Transportation Media Journalism 91

Maxim Behar

APRIL 2, 2024

Is there something else in the history of the PR industry that could be deemed comparable to the current revolution caused by social media? The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly in print media. Absolutely not.

Print 64

Print Social Media Web Television 64

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. At the same time, live interviews are the most cost-effective approaches to engage with important audiences around the globe.

Media 68

Media Radio Travel Interviews 68

Prakkypedia

MAY 31, 2015

Did you keep a copy of the news article, or had you already told your connections in advance to watch the television to catch your seven seconds of fame? This is especially important when you come across a journalist who had done a remarkable job in understanding your story/industry/issue in a way which hasn’t been captured well before.

Media 60

Media Television Radio Newspapers 60

Lauri Pehar Borsh

AUGUST 9, 2014

Originally written for Jaffe – the legal industry’s leading full-service PR and marketing agency (July 2014). In my opinion, things have not changed a whole lot in a year, and that especially holds true for the legal industry. How can law firms use social media to attract more clients and further their public reputations?

Social Media 60

Social Media Media Television Radio 60

Lauri Pehar Borsh

AUGUST 9, 2014

Originally written for Jaffe – the legal industry’s leading full-service PR and marketing agency (July 2014). In my opinion, things have not changed a whole lot in a year, and that especially holds true for the legal industry. How can law firms use social media to attract more clients and further their public reputations?

Social Media 60

Social Media Media Television Radio 60