Contently - Strategy

MAY 9, 2024

It offered data and insights on how to attract talent, interview candidates, onboard employees, and keep staff happy for the long run. If that’s a strategy that makes sense for your content, this would be a good time to conduct interviews or ask for quotes. Some white papers opt to use in-text citations.

Writing 109

Writing Case Study Study Insurance 109

Contently - Strategy

APRIL 24, 2019

I interviewed all the people who would be stakeholders in our work,” she told us. “I Having served as the executive editor at Money Magazine, Magnarelli’s journalism experience gave her an advantage. If you only produced blog posts before, maybe scaling means starting to create visual content like infographics and video.

Content Marketing 101

Content Marketing Infographics Insurance Insurance 101

Newsfile

JANUARY 30, 2024

In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks? Download the report!

Trends 105

Trends YouTube Video Social Media 105

PR Conversations

JULY 5, 2017

They identify relevant publicity opportunities, organize interviews, land speaking engagements for CEOs. Noticed an interview with the rival’s CEO in a well-known magazine? Communication specialists browse social news feeds, read magazines and attend professional events during regular business hours for a good reason.

Infographics 63

Infographics Corporate Policies Reputation 63

MaccaPR

OCTOBER 17, 2016

General Mills also produces a video overview and blog each year, with an audio interview this year as well. Our agency client GNP Company (above) does an effective job of using infographics to provide an overview of the company, which beneficially, can then be leveraged in other internal and external communications pieces.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

MaccaPR

MARCH 7, 2016

If you’re already creating content for the masses — whether an infographic, video, case study, blog post, white paper or e-book — view the newsroom as an aggregator. To help, Mayo created its own news network with all the tools and resources a journalist needs to file a story without personally interviewing a Mayo expert.

How To 48

How To Media Print Real Estate 48

Sword and the Script

NOVEMBER 29, 2016

This is a sure-fire path to fail in content marketing, and a central theme of a piece by the analyst firm Gartner on content marketing , stemming from an interview with Joe Pulizzi of the Content Marketing Institute. Get to the latest infographic before it’s published – and pitch it to a media outlet first.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Journalistics

MARCH 2, 2013

Writing proficiency will be the difference between you getting a second interview and a rejection letter. For example, if you’re using Pinterest images on a blog and driving traffic back and forth in some unique way, this would impress most interviewers. Second, Internship Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

PR 20/20

MAY 23, 2017

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. As Kristen Tomins ( @KristenMTomins ) puts it, “You can actually find some cool infographics or pictures that lead to relevant articles, or you can just click through cool DIY projects, recipes, etc.

Resources 53

Resources Marketing SEO Engineering 53

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PR Fuel

MARCH 17, 2020

It might mean providing quick tips in a video or on an infographic. It may be a literal space like a billboard or a section of a newspaper or magazine page. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. Closing, Your Name].

Publicity 82

Publicity Small Business Advertising Advertising 82

Beyond PR

MAY 12, 2016

Quotes not only break up content visually, they also highlight your client as an expert, leading to potential interview and speaking engagement opportunities. Photos, short infographics, videos and other visuals create a stronger emotional connection than words alone. Everyone (including your client) responds to visual content better.

Agency 40

Agency Real Estate Film Video 40

MaccaPR

FEBRUARY 10, 2015

And yes, her skill with traditional PR – as the singer dominated the covers of Rolling Stone, Vogue and People , along with broadcast interviews from “Ellen” to “Good Morning America” – plays a part in her volcanic success. True, she’s an electrifying, blonde mane-twirling, red lipstick-smacking entertainer in concert.

Social Media 48

Social Media Marketing Media YouTube 48

ImPRessions - Crenshaw Communications

JULY 18, 2017

For example, Trulia interviewed homeowners on “home ownership regrets” and found, somewhat unexpectedly in the era of the “tiny home trend,” that over 33% of homeowners wish they had gone with a bigger purchase. Finally, as we’ve written before on this subject , don’t stop with a press release.

Survey 136

Survey How To Construction Data 136

Marketwired

FEBRUARY 16, 2016

When you can, offer high resolution photos, videos or infographics. rather than just sharing a link to each show through Twitter, we pull out our interview guests’ compelling quotes and place these quotes in tweets with a dedicated link to the show landing page. Sometimes, an image can even spark an idea for a story.

Creativity 100

Creativity Pitching Writing Conference 100

David PR Group

JANUARY 21, 2016

A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR , and one area I promised to revisit is known as newsjacking. You can blog, do a video, shoot a Periscope live stream, tweet, or create an infographic. Following are five key questions and answers about the subject.

Television 40

Television Corporate Infographics Radio 40

PR Fuel

OCTOBER 16, 2018

Do you think attempting to mislead the public as to what was really going on gave them a better shot at their next job interview? 4.) Team Up with Big Names – Does a magazine or blog dominate your field? Not only did practically everything they attempted fail, the entire company has become a laughingstock. Say You’re Sorry.

Web 40

Web Pitching Local Writing 40

Burrelles Fresh Ideas

JUNE 27, 2023

They are the Swiss Army knife of public relations,” said Stephen Waddington in a recent issue of Influence (magazine for CIPR members). Multimedia Elements : Boost your press release with multimedia elements such as high-quality images, videos, infographics, or audio clips. Press releases are multipurpose, multifunctional documents.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Stephen Waddington

DECEMBER 5, 2018

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. You should not start with three pages of A4, but a tweet, an infographic or a video.

Media Relations 115

Media Relations Media Print Newspapers 115

MaccaPR

OCTOBER 26, 2015

We’ll never forget the panic in the PR world as tens of thousands of journalists (aka our PR pitch targets) at newspapers, TV stations and magazines were laid off. You remember those predictions just two years ago heralding the Death of Public Relations? billion - but the 5.7 So, To Block or Not to Ad Block?

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48