Contently - Strategy

SEPTEMBER 5, 2024

A written case study that explores complex issues and solutions in a magazine-style format could resonate with readers who need nuance and depth to help guide their decisions. If you’re aiming to share quick insights, an eye-catching infographic can display key data points and outcomes in an easily digestible format.

Case Study 52

Case Study Study Storytelling Infographics 52

Marketwired

MARCH 31, 2016

More and more, IROs are incorporating photos and video into their IR websites and using infographics to emphasize important data in their earnings reports. Salesforce uses infographics to highlight important points in its earnings reports. Playing to a visual world.

Technology 100

Technology Infographics Financial YouTube 100

The Proactive Report

JUNE 4, 2016

Rogue Magazine recently launched their Spring Issue and their Instagram account is populated with exclusive images from their articles, a behind-the-scenes video from one of their cover shoots, and a photo of the new issue on newsstands. Infographics are your key language elements here. Let’s take a closer look of how to apply this.

Social Media 100

Social Media Media Infographics Pinterest 100

Waxing UnLyrical

MAY 21, 2014

Infographics communicate a lot of information, usually statistical in nature, in easy to understand graphics. To create a great infographic , not only do you need a great designer, but also someone to put together the research and organize it into bite-size pieces that tell a story. Guest Post by Alicia Lawrence. Advanced SmARTy Pants.

Infographics 78

Infographics Web Resources Tools 78

Stephen Waddington

JULY 11, 2017

Most organisations use more elements like online videos, infographics and instant photos in their messaging. Other online communication comes second (83.1%), followed by press and media relations with online newspapers and magazines (82.4%). Media relations with print newspapers/magazines are still stronger than expected. #5

Communications 115

Communications Publicity Survey Newspapers 115

Bad Pitch Blog

MARCH 22, 2010

1) Infographic: USA Today was the first to own the infographic because snappy visuals help show the news instead of simply telling it. How many news releases have landed you on the cover of a magazine? If you keep trying the same thing, expecting different results, you''re nuts.

Infographics 98

Infographics Energy YouTube Mobile 98

Deirdre Breakenridge

MARCH 12, 2015

PR pros are “ tech testing ” by rolling up their sleeves and learning how to develop infographics with the help of tools including Piktochart and Vizualize.me. If you’re looking for the best blogs, then you should check out Alltop.com , which is still my favorite online magazine rack. Tip #5: Read Creative Blogs.

Creativity 150

Creativity Web Social Media Data 150

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

Don’t use a lifestyle magazine interview to interest another lifestyle pub, as that will likely backfire. The round-up can be turned into an infographic to post on the company website or used as an idea for a holiday gift story. But there are caveats! But do use it in a pitch to a morning talk show.

Interviews 136

Interviews Pitching Infographics Print 136

Burrelles Fresh Ideas

APRIL 2, 2024

These insights form the foundation for our infographic – a must-see for any PR pro! Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). Most of the growth came from home, food, and in-home readership magazines. million.

Media 103

Media Radio Print Newspapers 103

Sword and the Script

SEPTEMBER 10, 2020

Spiceworks was acquired by Ziff Davis, a publisher of technology publications including Mashable, PC Magazine, MarTech Advisor and HR Technologist. Spiceworks is a nice forum and social network for the IT community which has been the source for a range of reports the company has published over several years.

B2B 117

B2B Consumer Marketing Survey 117

MaccaPR

MAY 3, 2019

Podcasts give clients the opportunity to express their personality in a way that infographics, e-books and print interviews seldom do. Finally, podcasts lend themselves to depth and nuance – Which PR opportunity would your CEO prefer: a two-paragraph quote in a magazine article or a 60-minute wide-ranging podcast?

Company 113

Company Interviews Print Pitching 113

Sword and the Script

DECEMBER 16, 2014

What Adobe has done with CMO.com and CDW with BizTech Magazine , for example, are notable proof points. Infographic: The State of Content Marketing; Rich Getting Richer. Joe’s book also tops my reading list for any business leader trying to understand what content marketing means for business.

Content Marketing 125

Content Marketing Marketing Writing Infographics 125

Rock the Status Quo

AUGUST 19, 2015

I came across this interesting infographic (below) from BusinessWire this morning. Using vanity metrics to determine what news we see is the equivalent of using a popularity contest in Style magazine to determine news covered in US News & World Report. It’s a simple metric – easy to track. What does that actually mean?

Local 100

Local Journalism Infographics Social Media 100

5W PR

APRIL 19, 2021

What catches one’s attention when they are flicking through a magazine or newspaper? Brands can experiment with different layouts—say banners, memes, infographics, etc. PR is often associated with text and words, which to some extent reflects the reality of things. Keep an Audience’s Interest.

Infographics 88

Infographics Newspapers Study Branding 88

Presspage

NOVEMBER 6, 2017

Sixty cold calls result in three new magazine subscriptions. Number of downloads for offered white papers, videos, infographics etc. Conversion: 5 percent. An email campaign sent to seven hundred customers makes fourteen of them buy your new product. Conversion: 2 percent. Conversion: no idea.

Measurement 97

Measurement Comparison Advertising Advertising 97

ReimaginePR

DECEMBER 17, 2016

Here the founders are in Time Magazine , talking about how Proposify essentially rose out of the ashes of everything going wrong. Visme is a tool that lets you design infographics, proposals, presentations, even memes, quickly and easily. Let’s start with what I love: 1. It’s also Canadian.

Tools 120

Tools Writing Meeting Infographics 120

ImPRessions - Crenshaw Communications

JULY 18, 2017

His additions to our media efforts added an extra layer of expertise to create compelling coverage like this Shape Magazine article on Wearsafe’s runners’ survey. Finally, as we’ve written before on this subject , don’t stop with a press release.

Survey 136

Survey How To Construction Data 136

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA.

Trends 100

Trends Media Case Study SEO 100

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA.

Trends 100

Trends Media SEO Analytics 100

Communications Conversations

OCTOBER 16, 2017

Jesse Ventura’s face out of 5,000 pounds of ice cream, which was covered by Time magazine and CNN-TV (and led to a total sell-out of Kemps’ ice cream). Our clients used to ask us to make them famous (remember the cry, “Get Me On Oprah!?”)

Agency 113

Agency SEO Social Media Pinterest 113

Beyond PR

MAY 17, 2018

A lot has changed over the last 12 years — Forsythe is now director of editorial video at McClatchy — with many newsrooms, including McClatchy’s, wanting their journalists to shoot video, find photographs, incorporate infographics and more into their work when they can. Learn Valuable Insights From Journalists Around the World!

Infographics 54

Infographics Print Video Real Estate 54

Contently - Strategy

APRIL 24, 2019

Having served as the executive editor at Money Magazine, Magnarelli’s journalism experience gave her an advantage. If you only produced blog posts before, maybe scaling means starting to create visual content like infographics and video. “I said, ‘What do you want to get out of what we do?’

Content Marketing 101

Content Marketing Infographics Insurance Insurance 101

PR Fuel

MARCH 19, 2021

Some of the best writers are employed by major magazines, so it’s worthwhile checking the latest covers for press release headline ideas. Images, videos, and infographics are other effective pictorial illustrations that can bring the story to life. This also adds a human touch to the writing. Call to Action.

Small Business 98

Small Business Writing Engineering Infographics 98

Presspage

AUGUST 15, 2017

According to Wired magazine founder Kevin Kelly, we will see increasing ‘cognification’ in the next thirty years, whereby AI systems will infiltrate every aspect of society. As PR professionals, we must embrace the future of PR by embracing the future of these technologies.

Technology 115

Technology Big Data Video Data 115

The Proactive Report

JULY 23, 2018

As early as December 1998 “PC Magazine” reported that Google “has an uncanny knack for returning extremely relevant results.”. Using that same logic, Google regards any link that you put into a piece of content about the brand (press release, article, blog post, infographic) as an owned link. Owned Links. Earned Links.

Google 113

Google Guidelines Web B2C 113

Sword and the Script

DECEMBER 22, 2020

A study by Backlinko examining 912 million blog posts found that “list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.”. The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); print news is a distant third with 5%.

Survey 183

Survey Marketing B2B Study 183

Contently - Strategy

MAY 9, 2024

It’s a more editorial style that can make your white paper read like a magazine story. Get creative, and think about ways to turn your white paper content into social media posts, videos, infographics, and even podcast episodes. Some white papers opt to use in-text citations.

Writing 109

Writing Case Study Study Insurance 109

Landis PR

AUGUST 23, 2021

I also think it’s wacky when I get asked to publish an infographic. When I was little, I always wanted to write for People magazine. There are times when PR professionals will ask me to publish their press releases announcing they won an award when we gave them that award. What elements or characteristics do you look for in a story? .

Meeting 69

Meeting Media B2B Transportation 69

PR Conversations

JULY 5, 2017

Noticed an interview with the rival’s CEO in a well-known magazine? Communication specialists browse social news feeds, read magazines and attend professional events during regular business hours for a good reason. While there is nothing ground-breaking about infographics anymore, it is still widely used by brands today.

Infographics 63

Infographics Corporate Policies Reputation 63

Newsfile

JANUARY 30, 2024

In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. Download the report! link] pic.twitter.com/hutp8BCyC4 — Muck Rack (@muckrack) January 18, 2024 What is Up-And-Coming with AI in 2024?

Trends 105

Trends YouTube Video Social Media 105

PR Fuel

AUGUST 31, 2020

Consider adding different types of multimedia, including videos, photos, infographics, or PDFs. Then, email your press release to a local publication or trade magazine. You can find an example of the press release format online. Add Imagery. You can also add images to your press release to help get your message across. Send It Out.

Writing 76

Writing SEO Engineering Video 76

Cision

AUGUST 26, 2015

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Author of “Facebook Marketing for Dummies” Why Instagram is a Ripe Opportunity for Brands (Infographic) [link]. — ? Mark Fidelman (@markfidelman) August 20, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

MaccaPR

OCTOBER 17, 2016

Pharmaceutical giant Eli Lilly incorporate its 136 page integrated report into a microsite that also houses videos, infographics and charts to tell its story, all communications tactics that are growing in popularity in corporate sustainability reports. Ensure that your key media contacts have access to the latest report.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Contently - Strategy

MARCH 18, 2024

In an effort to break from tradition, BBH started the Center for Women & Wealth, coupled with a pioneering print magazine tailored for these women. They also launched a series of women-centric infographics , such as “Bridging the Funding Gap,” which highlighted the stark funding disparities women entrepreneurs face. infographic.

Case Study 52

Case Study Financial Content Marketing Study 52

PR Fuel

JULY 5, 2020

Instead, they should read like an article you can read in the newspaper or magazine with timely, relevant information that would interest readers. They can also include photographs, media, or infographics depending on the topic. It first helps to know the difference between a press release and a regular piece of content marketing.

Writing 52

Writing How To SEO Infographics 52

The Hoffman Agency

JULY 26, 2017

AsiaOne is a complimentary news and lifestyle content portal that aggregates content from all Singapore Press Holdings newspapers, magazines and online platforms, as well as external content partners. Apart from indulging in everyone’ s favourite Italian treat (i.e., Before we begin, who IS AsiaOne?

Infographics 46

Infographics Pitching Newspapers Instagram 46

Presspage

JUNE 4, 2019

For instance, Disney, discovered its audience – not the children watching their programming, but their moms – was looking for resources on parenting and a place to connect, so the company made the decision to purchase the online magazine and blog Babble , where it could control the content without making it a direct sales opportunity.

Journalism 68

Journalism Strategy Branding Brand 68