Remove Infographics Remove Pitching Remove Publicity
article thumbnail

What Journalists Want to See in Your Press Release – Insights From Business Wire’s 2020 Media Survey

Business Wire

In today’s media world, journalists are being pulled in many different directions, receiving hundreds of pitches a day via phone, email, text, and social media, just to name a few. For public relations and communication professionals, it’s becoming more challenging to get a journalist’s attention. H ow do you catch a reporter’s eye?

Survey 446
article thumbnail

Rock The Pitch #10: PR Pros From The Journalist’s Viewpoint

Rock the Status Quo

Journalists love to bash PR pros… and some of us give them ample reason, pitching without taking time to manage the due diligence that makes a pitch resonate. If eight out of ten pitches are irrelevant, it’s no wonder that journalists ignore most of their inbox and sleuth out their own resources. This might be why.

Pitching 167
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

My Top Do’s & Don’ts For Pitching & Writing Guest Blog Posts

Rock the Status Quo

It’s critical and, as bloggers now outnumber journalists, it’s a public relations tactic that can’t be ignored. That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts. Match voice to the publication or blog. How can you make them care?

Writing 203
article thumbnail

What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

There are those industry publications that have thoughtful pieces that I love to read when I’m looking for deep coverage on a subject area. Once you identify a study and topics of interest, you can then take existing research and build your own infographics to showcase the information. I discovered.

article thumbnail

Tales from the Tech PR Bunker

Flack's Revenge

When asked to create an infographic, e.g., we often call in a partner with this skillset. Visme makes it easy to design infographics, and other visuals that combine data and charts. I was recently fact checking a pitch about tools to help enterprises manage IT consultants amidst the pandemic. Designing at Home.

article thumbnail

Building a Powerful PR Strategy for Startups: A No-Budget Guide

5W PR

Many founders believe they need deep pockets to make an impact through public relations, but the reality tells a different story. Start by mapping your target audience and the publications they read. Many journalists now prefer to be pitched through social media rather than email. When you do pitch, keep it brief and relevant.

article thumbnail

Integrating PR Strategies into Your Digital Marketing Plan for Maximum Impact

5W PR

Public relations and digital marketing have emerged as two powerful tools that can work synergistically to enhance brand visibility, credibility, and reputation. Consider different formats, such as blog posts, articles, infographics, videos, and podcasts. Next, it’s important to pitch to journalists.