Shift Communications

JANUARY 4, 2016

Trend #1: Interactive Infographics. We marketers and communicators have killed the infographic. Can the news media absorb the volume of infographics we churn out? Above, we scanned the news to see how many times the word “infographic” was mentioned, then scanned Twitter for the same. In a word, no.

Data-Driven PR 60

Data-Driven PR Infographics Data Trends 60

Buzzstream

APRIL 16, 2025

Since 2020, Preply has earned over 12,000 referring domains and driven more than 3 million organic visits. Daniele: Yeah, so the name of the game for us is really increasing our referring domain count over the last few years. The idea was how can we get the most referring domains over the line? Digital PR fixed that.

Digital PR 62

Digital PR SEO Agency Infographics 62

The Proactive Report

APRIL 6, 2021

Some companies have a set of infographics that are used in their promo pieces and marketing items. While there are a million ways to design the same website, it really helps a web designer to have a point of reference to what the client likes and wants. Digital Files.

Web 182

Web Guidelines Infographics Brand 182

The Proactive Report

JULY 31, 2017

Anyone considering doing business with your company moves along a particular path, often referred to as the customer journey. Create a pitch that will appeal to the media – research with an interesting infographic often gets good results. Pay for social ads aimed at a targeted audience. Watch this video on how to make 10X content.

Engineering 188

Engineering Interviews Infographics Social Media 188

Cision

APRIL 12, 2016

An organic audience refers to those who are driven towards your website or blog through unpaid distributions. Infographics : Although it is a form of visual content, infographics are information rich. Infographics work great for blogs, Facebook and Pinterest. . Giphographic : These are animated infographics.

Infographics 120

Infographics eBook Content Marketing Video 120

ImPRessions - Crenshaw Communications

JUNE 28, 2018

Media love poll-results story pitches, especially when accompanied by visuals like infographics. You can cherry-pick studies from different sources, combine and cross-reference to yield an original piece of secondary research – and a story. Whatever the outcome, it’s likely to yield fascinating material for content.

Storytelling 149

Storytelling Data Survey Financial 149

Sword and the Script

OCTOBER 21, 2014

My frame of reference is in knowing what is possible, as compared to what is demonstrated. Infographic: Millennials and Social Commerce. If you enjoyed this post, you might also like: Infographic: Social Media Short Hand for the un-Social CMO. With apologies to Dr. Barnes again, I just don’t see that in the data.

Social Media 125

Social Media Study Blogging Company 125

Cision

JANUARY 22, 2016

If you can present your story or data in an interesting way, such as with an infographic, you’ll make it easier for journalists to access and reference your content in their story. Reporters want unique stories, so whatever your distinguishing feature or angle is, make sure you showcase it through your content.

Media 120

Media Infographics Reputation Study 120

ReimaginePR

SEPTEMBER 5, 2016

They don’t want to refer to a dictionary. This means photos, infographics and other graphic elements that break up large chunks of text. Infographics. But they don’t want a lecture. They don’t want to think too hard. They just want you to speak in a language that’s easy to digest. Use Imagery. You need to include imagery.

Blogging 120

Blogging How To Infographics Writing 120

Cision

FEBRUARY 15, 2016

Include multimedia, like videos or infographics, that reporters can reference in their stories, before or after your conference takes place. Whatever angle you decide to take, make the most of your announcement by following these headline writing tips. Want to take it one step further? Images via Pixabay: 1 , 2.

Conference 120

Conference How To Infographics Leadership 120

Deirdre Breakenridge

MARCH 12, 2015

PR pros are “ tech testing ” by rolling up their sleeves and learning how to develop infographics with the help of tools including Piktochart and Vizualize.me. You can also look for creative marketing and advertising blogs to expand your frame of reference. In addition, there are a number of art blogs to spark your creative juices.

Creativity 150

Creativity Web Social Media Data 150

Cision

APRIL 20, 2015

It’s also tactics like content marketing, a broad umbrella that includes blogging, social media updates, email marketing, infographics, visuals and video. The latter refers to reviews, mentions, and unsought product placement. It’s the well-known press release and media kit. Our audiences listen to influencers because they trust them.

Media 120

Media Content Marketing Infographics Fashion 120

Cision

APRIL 23, 2015

Who refers the most traffic to my site? Others may want visual content, such as video and infographics. How does my audience prefer to consume content? What does my target audience do outside my industry? Whatever your audience wants, give it to them. Some may prefer short, easy-to-consume written pieces.

Content Marketing 120

Content Marketing B2C Strategy Marketing 120

5W PR

JULY 15, 2020

A media kit, also referred to as a press kit, is a pre-packaged set of marketing materials that promote a person, business, or cause. Some look like resumes, using bulleted lists, while others use infographics and visuals to convey valuable information about a brand. Creative Media Kit Ideas.

How To 176

How To Media Guidelines Pitching 176

The Proactive Report

MARCH 27, 2018

References are even spilling into the mainstream media. Develop, research, and write data-oriented stories, reports and infographics. This year alone, the U.S. is projected to absorb a shortfall of 190,000 data scientists — and that’s not even counting the 1.5 IT World : Is Analytics Adding Business Value?

Analytics 100

Analytics Measurement B2C Construction 100

Buzzstream

MAY 9, 2018

Groups that reference past promotion get a further boost of +2.3%. Reference to past promotion. Refer to Past Promotion. References to past promotion are precisely what they sound like. First, as previously discussed, they will reference their relationships in their outreach to boost replies. Methodology.

Data 120

Data SEO Groups Pitching 120

Cision

FEBRUARY 5, 2016

Melanie refers to native advertising done right as “context conscious content,” which can only be achieved when content creators are mindful of these five elements: 1. Text, video, illustration, slideshow and infographics are all formats to explore and consider. Context conscious content. Consider the user experience.

Advertising 120

Advertising Advertising Journalism Content Marketing 120

Shift Communications

DECEMBER 18, 2014

To understand how systems access informs your PR program, we’ll reference the SHIFT Earned Media Hub Strategy as the base framework. For example, previous PPC ad data that shows certain taglines in ads to be more effective would be very useful for a creative team building an infographic on the same topic.

Data 157

Data Data-Driven PR System Analytics 157

Sword and the Script

DECEMBER 2, 2014

Those that meet the qualification are passed to sales; those that do not are referred into marketing’s long term nurture stream. If you enjoyed this post, you might also like: Infographic: Nurturing the Gap between Marketing and Sales. For starters, these three steps: Define a lead. Favor quality rather than volume.

Web 121

Web LinkedIn Infographics Meeting 121

Contently - Strategy

MAY 9, 2024

Here are some common sections of white papers you can consider including in your outline: Executive summary Introduction and background Description of the problem (or problems) the paper will address Solutions Recommendations Conclusions References Making sure your white paper is organized upfront can save you a lot of time at the writing stage.

Writing 109

Writing Case Study Study Insurance 109

Presspage

JANUARY 23, 2024

Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal. Moreover, infographics are highly effective in conveying complex trends and market analyses.

Communications 78

Communications Infographics Financial Storytelling 78

The Resolution Blog

JANUARY 24, 2020

Balanced” refers to coverage that contains both positive and negative elements which cancel each other out. You can create a document (or an infographic like the one below) that outlines what kind of content fits into each sentiment analysis category. This scale measures coverage as positive, negative, neutral, or balanced.

Analysis 156

Analysis Measurement Government Examples 156

Shift Communications

SEPTEMBER 18, 2017

They’d refer me to a Creative Services team to prepare video, audio, and infographics so that they’re in publication – with links to my website – in January. Using the above as an example, my PR team would advise me to write content they can pitch for precision marketing.

Analytics 132

Analytics Data-Driven PR Data Software 132

Waxing UnLyrical

AUGUST 19, 2011

Adam Toporek created this infographic on the state of small business in the US (click the image to see it larger and on IntenseFence’s site, please). There’s a reason we use the term “investment&# when referring to time spent building our business. The numbers reflected. That’s okay.

Small Business 90

Small Business eBook Infographics SEO 90

PRSay

MARCH 9, 2018

When discussing syndication, most practitioners are referring to the paid aspect of syndication on sites such as Taboola, PulsePoint, Outbrain or Zemanta. Once you have produced the content like a video, blog, infographic or photo montage, choose a syndication site that works best for your needs and budget. Sound daunting?

Infographics 102

Infographics Fashion Advertising Advertising 102

5W PR

APRIL 19, 2021

Press photos refer to any photograph taken for public release. Brands can experiment with different layouts—say banners, memes, infographics, etc. This use of vision makes imagery an important component of human communication. That said: what are press photos and what’s their significance? What Are Press Photos.

Infographics 88

Infographics Newspapers Study Brand 88

Rock the Status Quo

FEBRUARY 3, 2016

Helium: A Digital Storybook is a collection of carefully curated infographics that support ideas within the book, and help you take them further. Sound, specific and imminently useful, you’ll refer back to this book over and over again.” Your Free Book Bonus. I think you’ll like it.

Case Study 100

Case Study Infographics Journalism Writing 100

Rock the Status Quo

FEBRUARY 3, 2016

Helium: A Digital Storybook is a collection of carefully curated infographics that support ideas within the book, and help you take them further. Sound, specific and imminently useful, you’ll refer back to this book over and over again.” Your Free Book Bonus. I think you’ll like it.

Case Study 100

Case Study Infographics Journalism Writing 100

Contently - Strategy

APRIL 24, 2019

Redpoint venture capitalist Tomasz Tunguz referred to this as “ the compounding returns of content marketing.”. If you only produced blog posts before, maybe scaling means starting to create visual content like infographics and video. Infographics are much more time-consuming and take more rounds of design and iteration,” Fox said.

Content Marketing 101

Content Marketing Infographics Insurance Insurance 101

Contently - Strategy

JANUARY 9, 2019

We also went over the top of the marketing funnel, typically reserved for blog posts, infographics, and other types of shorter content meant to educate and entertain. You still want to refer to your gap analysis to see what content topics and formats are fresh.

How To 111

How To Transportation Content Marketing Healthcare 111

Cision

JANUARY 6, 2016

How-to videos, video testimonials from existing customers, infographics about industry trends, and even inspirational quotes set against picturesque background images are fair game for a more exciting social media presence. However, here I refer to the sharing of information in a manner that is immediately useful to your fans.

Social Media 120

Social Media Media Airlines Video 120

ISEBOX

MARCH 20, 2015

In 2015, distributing press releases that include multimedia content is paramount – documents, images, video, and infographics not only need to be included, but ideally should all be released together in a multimedia news release (MNR). MNRs help make your story more attractive and easier for reporters to access the content they need.

SEO 70

SEO Analytics Infographics Video 70

Marketwired

JANUARY 5, 2016

A micro-moment refers to thoughts consumers have that can be fulfilled by taking an action online. Statistics from recent studies indicate that incorporating images, infographics and video in your content dramatically boosts visibility, pick-up, engagement and sharing – some studies show nearly three times as much.

Mobile 100

Mobile Content Marketing Survey Infographics 100

Buzzstream

NOVEMBER 6, 2024

I mean, you, uh, did a couple great studies on kind of the impact that you saw across your clients, I think that’s what you’re referring to that like 10 or 20 percent decrease. So that seems very probable, and we’ve done data and studies of clients who had 50 first-party data references in their articles. Vince: Yeah.

Digital PR 83

Digital PR SEO Data Report 83

Waxing UnLyrical

OCTOBER 7, 2019

It refers to a multitude of practices that help share information, advice or entertainment. Infographics. People are more interested in visuals than ever, whether it’s infographics, images or videos. It’s exactly what it sounds like – marketing tactics that focus on content. Common ones include: Blogs. White papers.

Content Marketing 98

Content Marketing Marketing Infographics Consumer 98

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

MaccaPR

JULY 23, 2014

Moritz recommends creating and sharing mini-infographics, screengrabs with text, and photos with overlayed text like quotes, stats and facts. From e-books to infographics and PDF one-pagers to presentation decks, SlideShare is a powerhouse for sharing visual business information and education. Be snackable.

Pinterest 91

Pinterest Storytelling Infographics Social Media 91