Infographics Reference Viral 
Buzzstream
AUGUST 26, 2024
Discovering the Potential I knew that I needed to do something that was fast and had a good chance of gaining some kind of virality, so that my efforts were compounded and could produce outsized results for the effort. Creating a straight-up pest control infographic would be content marketing suicide. There aren’t any!
PR 20/20
NOVEMBER 11, 2016
Obviously items like viral videos or viral articles will do the trick, but infographics and other forms of visual content are also a great way to stimulate sharing. A recent study found that infographics are shared 3x more often than any other visual item. Which content types receive the most attention?
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Buzzstream
MARCH 13, 2024
For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. For instance, a brand may utilize datasets to create a map or infographic and pitch it together. Here are some specific examples of Hero content: Surveys.
Sword and the Script
JULY 2, 2016
1) The Science of Viral Content. Also see: Viral Marketing: The Hope, Hype and Helplessness . He cites data from BuzzSumo , Buffer and others to demonstrate – and references one simple conclusion drawn by Buffer’s Kevan Lee : “Facebook posts without a hashtag fare better than those with a hashtag.”.
Buzzstream
FEBRUARY 3, 2021
Featuring your client or their spokesperson as a case study for stories like the one above could, in the best case scenario, lead to a link when the journalist refers to them in the piece e.g. Ellie Wright, Marketing Officer at Made Up Company. Infographics. However, even if there isn’t a link given, it’s still a brand mention.
Sword and the Script
DECEMBER 10, 2019
You can find all posts that reference Muck Rack here. You can find all posts that reference OnePitch here. You can find all posts that reference Occlusive here and read my brief on their product here – Onclusive Provides PR with Attribution Capabilities and Promises Novel Approach to Distribution [PR Tech Briefing].
MaccaPR
FEBRUARY 10, 2015
Taylor Swift is a PR mastermind of the highest order,” confirms writer Chris Ostendorf, in his Daily Dot commentary titled, The PR Genius of Taylor Swift’s Viral Media Empire. Are you taking your target audience behind-the-scenes with a podcast, infographic, video, event or webinar that they, and only they, can access for a limited time?
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