Presspage

JANUARY 30, 2024

The ease of access and digestibility of multimedia content, including videos, infographics, and interactive visualizations, correlates with higher investor satisfaction and confidence in the information being conveyed. Take, for instance, a company using an infographic to break down its financial performance over the past fiscal year.

Infographics 78

Infographics Financial Video Leadership 78

Sword and the Script

NOVEMBER 18, 2017

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. We see infographics in content marketing survey results as well. But Those Troubled Infographics. 1) Data visualization.

Infographics 69

Infographics Data Case Study Content Marketing 69

Ishmael's Corner

OCTOBER 10, 2016

The Art Of Storytelling In Business Communications And Public Relations. The post The Untold History of the News Release (Infographic) appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. The news release turns 110 years old on Oct.

Infographics 60

Infographics Storytelling Training Communications 60

NewsWhip

MAY 27, 2021

The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are. May 21, 2021 | 11:30am EST / 4:30pm GMT. Becky: Yeah.

Healthcare 78

Healthcare Storytelling Communications Local 78

5W PR

JUNE 28, 2018

Press releases and marketing campaigns naturally contain a lot of storytelling characteristics. Tips for Better Storytelling. The right storytelling strategy can give depth to campaigns that wouldn’t grab anyone’s attention in a cluttered marketplace. Shareability.

Storytelling 60

Storytelling Infographics Agency Strategy 60

Presspage

FEBRUARY 26, 2024

The Power of Storytelling in Investor Relations Storytelling isn't just for books and movies. Renowned cognitive psychologist Jerome Bruner highlighted the power of storytelling by suggesting that we are 22 times more likely to remember a fact when it is embedded in a narrative.

Corporate 78

Corporate Strategy Communications Storytelling 78

PRSay

JUNE 28, 2023

and clearly articulates the who, what and why Includes compelling, high-quality visuals: photos, videos, infographics or data visualizations Features content that adds credibility and validation: unique data or research, testimonials or quotes from experts or executives Is formatted strategically (e.g. reveals,” “shows,” “announces,” etc.)

Brand 145

Brand Branding Infographics How To 145

PRSay

MAY 12, 2023

Storytelling can be an effective way to create messages that can reach your employees and build a stronger connection to your brand. We’re seeing movement toward allowing all employees to be the storytellers, whether it’s on LinkedIn or social media,” Purcell said. Find the story behind the news. Show don’t tell.

Employee 149

Employee Communications Storytelling Corporate 149

Waxing UnLyrical

OCTOBER 12, 2015

This week we help you get started with these nonprofit storytelling tips. 3 Tips for Inspiring Nonprofit Supporters Through Storytelling. 3 Tips for Inspiring Nonprofit Supporters Through Storytelling. INFOGRAPHIC: A Nonprofit Storytelling How-To. INFOGRAPHIC: A Nonprofit Storytelling How-To.

Nonprofit 40

Nonprofit Storytelling Infographics Writing 40

Onclusive

DECEMBER 22, 2017

Media’s Executive Editor of Content Strategies, recently sat down with AirPR to discuss sponsored content, PR, storytelling and the future of the industry. Jon: “It’s all about storytelling and I’ve been telling stories in one way or another my entire life. “I’ve been telling stories in one way or another my entire life.”.

Interviews 294

Interviews Strategy Content Marketing Advertising 294

Waxing UnLyrical

OCTOBER 19, 2015

When it comes to storytelling, quality over quantity is a pretty standard rule of thumb. Compelling storytelling can expand your audience and strengthen the bond you have with your customer base. This week’s roundup is chock full of advice to spice up your storytelling. Pedal-powered Storytelling. ” 4.

Storytelling 40

Storytelling Infographics Content Marketing Data 40

Ishmael's Corner

DECEMBER 12, 2016

The Art Of Storytelling In Business Communications And Public Relations. The post The Top 10 Storytelling Posts for 2016 appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

Storytelling 60

Storytelling Industry Communications Publicity 60

The Hoffman Agency

AUGUST 1, 2018

Whether they’re tech journalists, government officials or bloggers, we use the power of storytelling to make our content compelling and engaging for our readers. The post Storytelling vs. Corporate Speak — The Ultimate Showdown appeared first on "What's HAppening" Blog. View the whole post at Ishmael’s Corner ?.

Storytelling 28

Storytelling Corporate Infographics Government 28

5W PR

FEBRUARY 22, 2024

Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism. Understanding the digital world From blog posts and ebooks to social media and online news, the written word reigns supreme in conveying information and sparking conversations.

Media 78

Media YouTube Transportation eBook 78

5W PR

SEPTEMBER 11, 2023

Storytelling Every research study has a story behind it. Storytelling humanizes the research and makes it relatable. Visual communication Visual elements such as infographics, videos, and images can simplify complex information and engage the audience.

Publicity 78

Publicity Communications Study Storytelling 78

5W PR

SEPTEMBER 19, 2023

This content can take the form of articles, videos, infographics, webinars, and more. Seamless storytelling across channels In the digital age, storytelling remains at the core of effective PR. Influencers can authentically introduce brands to their audience, adding credibility and authenticity to the message.

Viral 78

Viral Digital PR Storytelling Reputation 78

Onclusive

SEPTEMBER 13, 2017

New PR serves three pivotal roles to build your corporate brand and support your sales and marketing organizations: PR is digital storytelling through content and social amplification. The three most important drivers are social listening, digital storytelling and real time marketing.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

Shift Communications

OCTOBER 20, 2014

Offer to read them a white paper or press release, listen to a webinar, show them an infographic. If they manage to stay engaged for more than a minute, then you’ve clearly got the hang of good storytelling. If they’re immediately bored, then your storytelling isn’t compelling.

Content Marketing 167

Content Marketing Marketing Storytelling B2B 167

Cision

APRIL 16, 2015

Visual media and visual storytelling are on the rise and poised to become two of the major content creation trends in 2015. As with any strategy or tactic, you have to address the “why” first: Why are you using visual media or storytelling? In the case of an infographic, you can use different design principles for different effects.

Storytelling 120

Storytelling Infographics Content Marketing Film 120

Cision

MAY 7, 2015

Infographics and Graphics. Infographics are another great visual addition to your content marketing arsenal. There are even tools to help you create your own infographics, like Piktochart. Want to master multimedia storytelling? Get our free “A Roadmap to Multimedia Storytelling” ebook now!

Content Marketing 120

Content Marketing Tools Blogging eBook 120

Onclusive

MAY 10, 2018

3–Visual Storytelling. Last but certainly not least, is the adjustment the PR industry has had to make with the emergence of visual storytelling. “In our world of getting-shorter-all-the-time attention spans, pictures (videos, infographics, etc.) .” In other words, good PR can’t be executed in a vacuum.

Storytelling 230

Storytelling Technology Tools Infographics 230

The Hoyt Organization

FEBRUARY 12, 2024

How To Use LinkedIn To Boost Your PR Strategy Leverage Data-Driven Storytelling Since every brand has a unique story, what will make yours stand out on LinkedIn? The answer is data-driven storytelling. Imagine posts springing to life with images, videos, slide presentations, and infographics.

LinkedIn 56

LinkedIn Publicity SEO Storytelling 56

Frederik Vincx

JULY 17, 2023

Service storytelling We shared everything we learned. Principles of our storyselling approach Teach own learnings: Everything we learned, we documented in videos, blog posts, infographics, Build practical solutions: We built a bunch of tools and services to make life easier for our target audience. Created cohort based online training.

Software 78

Software System Training Enterprise 78

RH Strategic

JUNE 23, 2015

The post An Infographic is Worth a Thousand Media Impressions… and Likely a Lot More appeared first on RH Strategic. Newsjacking can be a highly effective method for elevating a company’s profile and demonstrating expertise on a specific.

Infographics 40

Infographics Media Technology Trends 40

Waxing UnLyrical

MAY 5, 2011

As a PR pro, one of the things I’ve liked best about this social media movement is the rebirth or revival of storytelling. Infographics: AKA chart porn , sometimes the easiest and sharpest way to share a lot of info. Guest post by Davina Brewer. Banishment of the Business Barf. Down with buzzwords , no more word vomit.

Storytelling 66

Storytelling Publicity Comparison Local 66

Stern + Associates

DECEMBER 20, 2022

The increase in visual content could also extend to the use of visual storytelling techniques, like infographics and animations. This could include a rise in the use of video, with short-form content like TikTok, Instagram Reels and YouTube Shorts.

Social Media 62

Social Media Marketing Media Instagram 62

The Proactive Report

JUNE 4, 2016

Social media today is about visual storytelling and each platform has developed its own shorthand, a unique language if you will. Infographics are your key language elements here. Take an image and create a visually engaging infographic by adding important data points, or create a diagram to highlight elements of interest.

Social Media 100

Social Media Media Infographics Pinterest 100

Newsfile

JANUARY 24, 2024

Multimedia press releases : Press releases that include multimedia elements such as images, videos, and infographics are becoming more popular. Storytelling : Storytelling is becoming an increasingly important part of PR. By telling compelling stories, brands can connect with their audience on a deeper level and build trust.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Deirdre Breakenridge

FEBRUARY 1, 2016

Content marketing has become an important part of your communication program, and your storytelling requires a strategic and creative approach. A Little More About Piktochart … Piktochart was founded in 2011 by Ai Ching Goh and Andrea Zaggia when they realized Infographics were quickly growing in popularity.

Community 150

Community Creativity Content Marketing Infographics 150

Cision

MAY 2, 2015

Whether it’s a short video, infographic or a blog post, PR pros can use their storytelling abilities to get directly in front of their target audiences. .” – Lee Odden. Social media means PR pros can now create content pieces that can be shared directly with the public. You know influencers who can make a difference.

Content Marketing 120

Content Marketing Marketing Infographics Storytelling 120

Ishmael's Corner

OCTOBER 22, 2019

The Art Of Storytelling In Business Communications And Public Relations. The post “Thought Leadership” vs “Thought Followship” appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. It’s simply a comment on an industry issue.

Leadership 141

Leadership Storytelling Industry Communications 141

5W PR

MAY 27, 2022

Storytelling. This type of information can make a company’s story a lot more compelling, because it’s going to be supported by real data and evidence, and the best way to showcase any data is through storytelling. That means companies in the robotics industry have plenty of opportunities to promote their solutions to the target market.

Company 88

Company Strategy Publicity Real Estate 88

Cision

FEBRUARY 5, 2016

From where Melanie sits, native advertising is at the cross-section of advertising and journalistic storytelling. Their reward is deep branding, thanks to storytelling that penetrates to the core of the user’s psyche. Text, video, illustration, slideshow and infographics are all formats to explore and consider.

Advertising 120

Advertising Advertising Journalism Content Marketing 120

ImPRessions - Crenshaw Communications

SEPTEMBER 24, 2019

That inflection point in his company’s history and his personal reasons for deciding as he did became the basis for our storytelling. Taking advantage of infographics, still images, and video will be much more eye-appealing, and it makes a journalist’s job easier if strong visuals are involved.

Pitching 140

Pitching B2B Infographics Study 140

Ishmael's Corner

JUNE 21, 2017

The Art Of Storytelling In Business Communications And Public Relations. The post Unconventional Official “Sponsors” for 30-year Anniversary appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. The Olympics does this. As does the World Cup.

Storytelling 104

Storytelling Groups Communications Publicity 104

Critical Mention

FEBRUARY 10, 2018

Storytelling is our game . Today, storytelling is a buzzword. This opens up more opportunities for those who want to specialize in the visual side of PR with images, video, infographics and more. And it’s great to get that experience working at different types of entities. via GIPHY. But, guess what?

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

ISEBOX

JULY 24, 2015

Video, infographics, images and – yes, even blogs – each have their particular advantages, but they’re more powerful when combined into a multi-faceted experience. Multimedia Delivers “Real Beauty’s” Real Storytelling Power. Infographics use data and images to drive storytelling for a richer viewer experience.

Infographics 70

Infographics Storytelling Video YouTube 70