Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What to do instead: Focus groups are an excellent qualitative research tool which can complement buyer personas.

How To 120

How To Tools Exercises Viral 120

5W PR

SEPTEMBER 19, 2023

This content can take the form of articles, videos, infographics, webinars, and more. Influencer partnerships Influencer marketing has emerged as a powerful tool in digital PR. Viral content In the digital age, content can become viral overnight.

Viral 78

Viral Digital PR Storytelling Reputation 78

ISEBOX

MARCH 3, 2016

These days, we need to be considering how we’re going to take our content and power it up to viral status. These pieces would be the multimedia components of your press release, such as short videos, images and infographics – and the accompanying text. Tools to Assist with C&C Content Distribution. What a novel idea!”

eBook 70

eBook Viral Conference Content Marketing 70

Cision

AUGUST 26, 2015

Author of “Facebook Marketing for Dummies” Why Instagram is a Ripe Opportunity for Brands (Infographic) [link]. — ? 7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. Here’s a quote from me for those social media quote tools. John Haydon – @johnhaydon.

Social Media 120

Social Media Twitter Media Nonprofit 120

ReimaginePR

AUGUST 29, 2016

That’s why you need a scheduling tool that will do your posting for you on times that you set. Everyone wants to produce viral content that gets shared all over the web. While no one knows the full recipe to going viral, one of the ingredients is definitely creating valuable content. Automate your postings. Sprout Social.

Social Media 149

Social Media Marketing Media Facebook 149

Sword and the Script

JUNE 12, 2018

Tracked changes, while useful, is also a good illustration of why and where traditional collaboration tools can go awry. wrote Siftrock in a press release about being included as one of the nearly 7,000 other logos on the marketing technology landscape infographic. 11 Simple Ways for PR to Score Content Marketing Points.

Creativity 62

Creativity Infographics B2B Corporate 62

Beyond PR

DECEMBER 5, 2017

Some people overlook the blog as just a promotion tool, but it’s a critical top funnel entry point for new customers as well as a way to engage your current customer base. Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content.

Infographics 72

Infographics Case Study Video Survey 72

Contently - Strategy

APRIL 24, 2019

If you only produced blog posts before, maybe scaling means starting to create visual content like infographics and video. When we’re producing a top-funnel infographic for The Content Strategist, our workflow includes two rounds for copy, two rounds for design, and one final approval step. Consolidate your review process.

Content Marketing 101

Content Marketing Infographics Insurance Insurance 101

5W PR

AUGUST 12, 2020

Adopting a multichannel internal communication strategy, which incorporates tools like desktop alerts, mobile alert apps, and open-click alerts, help alert staff members. Such content often goes viral as brand customers share helpful content with friends, work colleagues, family members, and so on.

Healthcare 88

Healthcare Strategy Communications Policies 88

Contently - Strategy

FEBRUARY 8, 2024

From short, impactful social media clips to in-depth documentaries, videos are versatile tools for storytelling. Memes: Injecting Humor and Virality Memes are a unique breed of visual content. They’re often humorous and have the potential to go viral, spreading your message far and wide.

Storytelling 52

Storytelling Examples Infographics Viral 52

Buzzstream

MARCH 13, 2024

For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. For instance, a brand may utilize datasets to create a map or infographic and pitch it together. These mentions are typically found using a tool like Google Alerts or Talkwalker.

Digital PR 71

Digital PR Construction Case Study SEO 71

PR Fuel

MARCH 12, 2018

You might also consider podcasts, live broadcasts, webinars, eBooks, infographics—the list is nearly endless. Content Marketing Management —Once you have your thoughts down about your goals, target audience, and types of content, the next step will be to look into tools that can help you manage your content marketing.

Content Marketing 40

Content Marketing How To Marketing eBook 40

Solo PR Pro

JUNE 9, 2015

Infographics. Use a tool like Canva or tap into someone on eLance or Fiverr to turn your idea into viral magic. As you know, the PR field changes rapidly so choose your topics with care, especially when covering subjects like new tools and apps and breaking news. Back to that data. Just be sure to cite your sources.

Blogging 40

Blogging Guidelines eBook Viral 40

Norton's Notes

MARCH 26, 2015

We wanted to encourage people to share their feelings and to do so in various formats, we collated a lot of this and created this infographic and then we worked with the Poetry Society and a couple of experts to create a scientific formula for the perfect verse.

Viral 28

Viral Infographics SEO Social Media 28

Beyond PR

AUGUST 4, 2016

Track your links: This can be done with various marketing automation tools, or use Google URL parameters, which gives you an in-depth view of performance in Google Analytics. Posting to Twitter multiple times per day can be difficult to keep up with, so leverage a social media engagement tool that has a scheduling feature.

Social Media 40

Social Media Pinterest Media Marketing 40

Buzzstream

MAY 25, 2021

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. Static infographic.

Infographics 160

Infographics Data Blogging Mobile 160

Prowly

FEBRUARY 26, 2025

Unconventional, yet humorous, they've created viral content that resonated with audiences far beyond traditional PR. MEASURE THE RIGHT METRICS IN ONE PLACE 3 Top tools to measure digital PR performance Choosing the right tools to measure digital PR and digital marketing is crucial in making sure your strategy is going according to plan.

Digital PR 104

Digital PR Case Study SEO Measurement 104

Cision

JUNE 2, 2017

A laptop, the web, and a search engine and you have the starter tools to begin this spying caper. Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Implement viral marketing tactics. The Verge.

How To 198

How To Real Estate Web Case Study 198

Contently - Strategy

DECEMBER 5, 2019

Data in the second part of the report came from StoryBook, Contently’s content strategy tool, which measured top-performing topics, formats, social shares, and more for 2,292 pieces of content from financial services companies. Content is a key tool in those efforts. Create social videos and infographics. Key Findings.

Financial 108

Financial Industry Report Insurance 108

Buzzstream

FEBRUARY 12, 2025

A lot of leeway and flexibility in terms of the stories and the narrative that we’re going to try and get in front of the journalists, because you might sit on a client call with, 100 million a year SAS company that does email deliverability tool. Obviously the dream is to come up with something that could go viral.

Digital PR 62

Digital PR Measurement SEO Google 62

Buzzstream

AUGUST 26, 2024

This case study is about a time when I worked with a local NYC pest control company that was on the verge of complete death and brought them back to life with the help of some creative marketing chops and massively helpful tools like Buzzstream. Buzzstream: The marketing tool of choice to help aid in saving the client.

SEO 71

SEO Company Case Study Infographics 71

Buzzstream

MAY 19, 2022

The data can come from a survey purchased through a tool like Yougov, Survey Monkey, Harris Poll, etc. Using a keyword research tool, like Ahrefs, look for lower competition keywords. There are already a few excellent posts about emotion in viral content, like this one from Fractl , so I’m not going to rehash all of it.

Survey 90

Survey How To Reddit Pitching 90

Sword and the Script

DECEMBER 10, 2019

AI tools will be used by top tier marketers on a daily basis to craft and test content and messaging. The tools and channels that served us well and we’ve been mastering (e.g. Note : see my interview with Matt here – Key Marketing Considerations in Choosing a CMS; Off Script #28: Matt Garrepy of Solodev. For this, I apologize.

Marketing 129

Marketing Content Marketing Advertising Advertising 129

Beyond PR

JUNE 2, 2017

A laptop, the web, and a search engine and you have the starter tools to begin this spying caper. Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. Implement viral marketing tactics. The Verge.

Real Estate 57

Real Estate How To Web Case Study 57

NewsWhip

MAY 27, 2021

We meld our relationships with journalists, the art of what we do with the science, our Real Chemistry analytics, and tools like yours to allow us to tell the right stories at the right time on the right channel. So, I lead our earned media team, which consists of 50 plus rockstar, precision storytellers. But also, it gave people hope.

Healthcare 78

Healthcare Storytelling Communications Local 78

Prowly

MARCH 6, 2025

It involves other websites linking to your engaging content, such as infographics, quotes from experts, and fresh angles on specific topics. If you haven't already, you can sign up for Prowly's free 7-day trial to get a sense of how a PR tool can help you track and manage backlink-building activities.

Strategy 104

Strategy SEO Engineering Data 104

Cision

JULY 26, 2016

It’s worth noting that what is viral to your brand might not be viral to the rest of the world, or vice versa,” James said. With a social analysis tool, brands can segment all of the available data to identify different themes, answer questions and inform future strategy. times every day. Make Predictions From Social Polling.

Media 120

Media Viral Comparison Social Media 120