article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. In particular, short form videos are booming in PR trends.

Trends 105
article thumbnail

Writing a White Paper Like a Pro: 9 Essential Steps for Success

Contently - Strategy

Writing a white paper is the heavyweight bout of content creation. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning.

Writing 119
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Write News Release Headlines Reporters Love

Business Wire

The key to writing a good news release headline is to be both compelling and informative. While headline writing isn’t an exact science, a common formula includes the use of a number or trigger word + adjective + keyword + promise. This is why, when it comes to news releases, you write your headline after you write your news release.

Writing 210
article thumbnail

8 Tips to Optimize Content Writing for People and Search Engines

Burrelles Fresh Ideas

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. To optimize content writing for both people and search engines, focus on producing high-quality, valuable, and engaging content that meets the needs of your target audience. Let’s listen to her insights.

article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

So, to help you out, we’ve identified the top 5 PR trends in 2024. AI adoption has doubled since March of 2023, according to our newest State of AI in #PR January 2024 report AI is moving quickly & we’re here to keep you up to speed on the latest workflow trends, challenges and more. Download the report!

Trends 52
article thumbnail

My Top Do’s & Don’ts For Pitching & Writing Guest Blog Posts

Rock the Status Quo

That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts. Thoroughly understand the audience before you pitch or write. Set the goal first, then select the placement opportunity to fit the goal, and write copy with the end goal in mind. Is your goal reach?

Writing 203
article thumbnail

PR Pros’ Holiday Toolkit: 5 Press Release Examples from Amazon to Starbucks (+ more)

Newsfile

pic.twitter.com/7BX9N3ZWyK — Amazon (@amazon) November 21, 2020 Deloitte: Projected Rise in Holiday Retail Sales Deloitte’s press release offers a detailed forecast of holiday retail sales, emphasizing their market analysis expertise and providing insights into upcoming consumer spending trends. over 2022 levels.

Examples 116